Tag

Confidence Archives - How to be Awesome at Your Job

997: How to Push Past Self-Doubt and Find the Confidence to Pursue Big Things with Pat Flynn and Matt Gartland

By | Podcasts | No Comments


Pat Flynn and Matt Gartland share insights on impostor syndrome–and more–from their community of thousands of developing entrepreneurs.

You’ll Learn

  1. The mindset shift that stops self-doubt
  2. The three daily questions that build confidence
  3. Why to seek more uncomfortable situations

About Pat and Matt

Pat Flynn is a popular podcaster, author, and founder of several successful websites, including SmartPassiveIncome.com, where he helps people build thriving online businesses. He has been featured in Forbes and in the New York Times for his work. He calls himself “The Crash Test Dummy of Online Business” because he loves to put himself on the line and experiment with various business strategies so that he can report his findings publicly to his audience.

He is also the author of Let Go and Wall Street Journal bestseller Will It Fly?. He speaks on the topics of product validation, audience engagement, and personal branding. Pat is also an advisor to Pencils of Promise, a nonprofit organization dedicated to building schools in the developing world. Pat lives in San Diego with his wife April and their two children.

Matt Gartland is an entrepreneur, startup advisor, investor and the co-founder and CEO of SPI Media, where they help everyday people become experienced entrepreneurs through community-powered learning, connection, and support. He’s also the co-founder of Fusebox, as well as an advisor at several startups. He’s an expert when it comes to operations, finance, pricing, product development, and customer experience as well as empowering marketing and sales.

Resources Mentioned

Pat Flynn and Matt Gartland Interview Transcript

Pete Mockaitis
Pat and Matt, welcome.

Matt Gartland

It’s a thrill to be here.

Pat Flynn

What’s up, Pete? Great to be here.

Pete Mockaitis

Oh, I’m thrilled to have you. I have been such a huge fan of Smart Passive Income for well over a decade. It’s surprising I haven’t tried to rope you in more often.

Pat Flynn

Well, maybe this will be the start of several roping-ins.

Pete Mockaitis

Be careful. Be careful what you promise, Pat. But why don’t you, why don’t we just kick it off? Can you orient us for those who are not as familiar, what is Smart Passive Income, your whole brand, website, channel, thing you got going on?

Pat Flynn

Yeah, I’ll start because it kind of began with me in 2008. I had gotten laid off from my dream job as an architect, and that was the only plan I had was to be an architect, and I got let go in 2008 with the Great Recession, didn’t know what I was going to do. And then through the interwebs, I discovered a podcast that taught me the idea of, “Well, I could start my own online business.” And I was like, “This is insane. Like, I didn’t go to business school. I don’t know how to do any of this stuff, but I had to survive somehow.”

So, I ended up building a website to help architects pass an exam called the LEED exam, a very niched, green building, sustainable design sort of exam, and it did really, really well. In about a year, it had generated over $238,000 in that first year, which was mind boggling. I didn’t even think that was possible, number one. But, number two, I thought at any moment in time, the SWAT team was going at me because it just didn’t feel like it was possible, like, I just I had no idea what was happening.

Pete Mockaitis

You’re making money too easily, “You’re under arrest for easy money.”

Pat Flynn

I was, like, I went to school for architecture, and I’ve spent all this money for schooling, and then here I was just, like, learning as I was going, and doing much better. It just didn’t make sense. Now when that happened, a lot of people were like, “Pat, tell us what happened. How did you do this?” I’m like, “I don’t know. I’m just to share what I did,” and that’s what I did.

I started a website called Smart Passive Income And then along the way, in 2013, I wrote my first book, and that’s where Matt and I crossed paths the first time because he was helping me edit that book, and I had just such a wonderful experience working with Matt then that we started working a little bit more closely together on projects.

I started to speak a lot more on stages, build more of a brand reputation in the personal brand space here. And then Matt and I tied the knot, if you want to call it that, in the late 20 teens, and have been working together ever since, and it’s just been fascinating. So, now we teach people, no matter what level they’re at, how to start a business online. So that’s the quick story from my end.

Pete Mockaitis

Well, Pat and Matt, you have built an amazing thing, and I do know firsthand I am a longtime customer and fan, and so I recommend we’ll be linking it in the show notes and whatnot all your goodies. But this is not a podcast so much about creating cool online courses or building a dope YouTube channel, even though you’ve accomplished that.

But I want to talk to you, specifically, about the zone of confidence, imposter syndrome, because that comes up a lot for my listeners, and I know it also comes up a lot for your students, and they wonder, “Well, who am I? Who would ever want to pay money for my course? Or who might want to listen to me on a podcast, or watch me in a YouTube, or pay me hundreds, thousands of dollars for what I know in some sort of a package?”

And so, you’ve helped many people think about this, I think, pretty well and clearly. Not like, “No, you’re brilliant! No matter what you do, it will work and you’ll prosper and get rich!” Nor it’s like, “No, forget it! There’s no chance for you. Forget it! Who are you to say it?” Like, you really do a wise job, I think, of navigating this territory between under- and overconfidence, so I want to hear all about how we do that.

Pat Flynn

Yeah, this is a really important topic. I mean, whether you are going to become an entrepreneur or not, becoming entrepreneurial in the way that you think, in the way that you solve problems, in the way that you feel about yourself is really, really key. Obviously, if you are an entrepreneur and you don’t believe in what you have to offer, you’re not going to do a good job of selling it. Nobody’s going to believe you. And when it comes to the workforce, in your professional career, if you don’t believe in yourself, you’re not going to go anywhere either.

There is selling involved in who you are and the value that you have to offer your higher-ups in which you could provide the company, and those are all important things to understand. Yet, like an entrepreneur, we always get in our own way.

We are often, and this is where my story really began as an entrepreneur, is I had to let go of who I thought I was supposed to be in order to become who I was supposed to become. I had been trained to have everything be perfect. As an architect, especially, it’s like if you don’t build the building well, it could crush people, so you kind of need it to be perfect in the way you design things.

But when it came to being an entrepreneur, you can’t. You have to be imperfect. That’s the only way to progress is through failure and mistakes and learning as you go and figuring things out. And if I had to design my career, like I designed a building, I would still be designing it and not taking any action. But what I learned, and maybe this is where we start, is through all of this, relationships have been so, so key.

Knowing people and understanding what value means to them has been the most important thing to help me get to where I’m at today and will continue to help me as I move forward. It’s all about relationships. So, if you try to go through life and your career all on your own, it’s going to be very, very difficult. But when you start to understand the people part of this, it begins to unravel into a clearer path because, really, it’s about serving others.

And that includes in your work, your clients, obviously, but also your manager or your boss, and understanding what’s important to them and seeing how you might be able to position yourself as indispensable or providing some sort of value that only you can do because, either maybe that’s your expertise, or that’s what you train to do, or you figured something out, that without you, the company wouldn’t run in its optimal format.

So, there’s a lot to unpack here, I’m sure, but for any entrepreneur who knows what they’re doing, it’s about serving others first. And I think it’s the same thing when it comes to building your career. How can you be of service to others? Your value, your salary is often proportional to that.

Pete Mockaitis

I love that so much. And starting right there with that imperfect, I think that is probably a killer of starting quite often from the get-go. It’s like, “I don’t know how this is going to work. I don’t know if it is going to work. It might be kind of shoddy.” Take us into the right mindset for starting imperfectly. Like, what’s the wrong way to think about it, that’s going to kill any idea or momentum before it starts? And what’s the prudent ideal way to think about imperfection?

Pat Flynn

The idea of imperfection and failure has been ingrained to many of our heads since growing up, “If you don’t get an A, you’re doing it wrong,” or on your tests. It’s, “You have to be perfect or else.” And that’s a very tough position to be in. How could you possibly even learn to explore or try new things if that is the mindset you have going into something new?

You have to have the mindset of failing fast means learning faster. And I think that that is a huge thing to understand. The idea that as long as you understand that there is learning to be had, true failure is giving up, but worrying so much about what the result will be often stops people in their tracks. I make the success my actions, not the result of those actions, because I can’t always control the results. But I can control the actions I take.

And so, if there’s learning on those results, that means even if I fail, I am making progress, and sometimes, yes, you’ll have to communicate this with other people who are around you and other involved parties. But, mentally, introspection-wise, personally, I use to account all of my success on the results that the work that I did do, and that’s a very tough position to be in. Imagine doing the action, and then an algorithm or YouTube or somebody else says, “No, that’s incorrect,” or, “You did it wrong,” even though you know that you prepared yourself to do things correctly.

And so, it’s a very tough mental position to be in to consider your success, the results of what you do, versus, “I did the work. I showed up. I did my best, and I’m learning from my mistakes.” That is a win even if the result isn’t where you wanted it to be because you can’t necessarily always control the result, but you can always control your actions that you take now. The actions that you take today, turn into the story that you tell about yourself tomorrow.

Pete Mockaitis

Tweet that, Pat. That’s good.

Pat Flynn

Yeah, I’ll engrave that one in a wood plaque at some point. But, Matt, I’m curious your thoughts on this too, because you deal directly with a lot of students who are at that level, where they just are getting in their own way and they’re telling themselves stories about why this is not going to work. How do you coach people? You’ve coached several people in our community directly on those kinds of things.

Matt Gartland

I like how Pat kind of phrased it around entrepreneurial and how do we just kind of reframe sort of our headspace and then, therefore, our approach to relationships.

And it’s similar, but maybe a different way of teeing it up, which is not to expect an immediate reward, not to expect like, “Hey, I’m going to do a thing. I’m going to deliver value into a relationship,” especially a new relationship, and instantly expect, like, closing a sale, or getting a yes, or some sort of immediate gratification.

If we can lean into new relationships and be okay with the imperfection of like, “I’m not getting something immediately back,” and being okay with that, and I’m not saying that that’s easy, but just like the reps of practicing that, that is healthy relationship-building.

Like, just invest into them, deliver value, help them in some way, start to earn that trust. That works in any career. That works in a corporate environment, whether it’s with your supervisor or a cross-functional manager or partner or an executive in your company, if you work in retail. All of these different career pursuits and job types can, I think, improve if we initially detach the pursuit of, like, some sort of instant gratification or reward for my actions, and invest more into their success and just value delivery, I think is one of those really healthy, important kind of reframes on building relationships and getting more comfortable and, therefore, less maybe trapped in our own insecurities or imperfections, that headspace is not helpful.

Pete Mockaitis
Ooh, there’s so much there in terms of I like that headspace is when you are focused on serving and delivering value to the others, by definition, we’re no longer self-centered. “You lose yourself,” to quote Eminem, the best pump-up song ever, before entering a situation. So, you lose yourself and you’re not self-centered, you’re other-focused, giving value, and then a lot of the nervousness disappears. I’d love to hear a bit more about the success comes from the actions, not from the results.

We had B.J. Fogg on the show, talking about Tiny Habits, and he’s awesome. He told me that I was a natural celebrator. And I’m curious, if we find ourselves maybe getting a little bit hung up on the external results, the wins, the validations, the atta-boys, are there any methods or approaches you use to celebrate your actions or to bring your head back into the zone of, “No, no, this was a win, this was victory because I took the action here”?

Matt Gartland

I think that this is a part of the richer story of, like, finding jobs that speak to satisfaction and bring joy to our work

Just like doing good work with good people, trying to help in whatever sort of way that that makes sense in your own definition of an ideal job, I think, is a really kind of motivating force and can help us overcome mistakes and pitfalls and whatnot that will be true anywhere if we’re not doing those things. And, I think Pat said it earlier, like we’re not maybe trying hard enough or leaning into the opportunity to serve people and collaborate with others.

Pat Flynn

Also, I think it’s important, and you’d mentioned this briefly, Matt is the idea of the team and doing great work together with others. And part of a leader’s role, and I think everybody should, and it’s very entrepreneurial to be a leader, to see others who are there who might need your help or guidance, to also recognize the good work that they do. And I think it’s important in a communal situation, especially in a workplace, to recognize those who are doing work that may also often just be overlooked.

I remember when I was working in architecture, there was one person, Adrian was his name, he would always recognize the small things that I did that were good, and that reinforced me to want to do those things and other things even better, and those are things that the project managers would often sort of overlook. And that made sense because they weren’t directly working with me. Adrian was the job captain who was in charge of sort of my work and overseeing my stuff.

But recognizing things that were a little bit challenging, and even if I didn’t do them correctly, the fact that I tried and made progress on those things was good. It helped me want to make sure those things were even better the next time, and that’s really key. And we practice that inside of Team SPI as well, and we try to recognize those in our community at the same time and the good work that they do. Even those small things matter quite a bit.

It’s human nature to want to feel like you’re a part of something, and I think in the workforce that sometimes gets forgotten because there’s a job to do, but it’s still people talking with other people and connecting with other people, and the people sort of component of this is really key. And if you can set yourself up as a leader, which means a few things, being a leader means seeing and recognizing the work that other people do, like I just said.

But it’s also owning up to what your weaknesses are and what your mistakes are, and then seeing how others can fill in that gap, and you all working together toward a greater good or a common goal, or also working on those things that are weaker and just not pretending like you know everything, I think, is important, too. The good leader is the one who’s in the trenches with the community, not the one at the top of the mountain just yelling and telling everybody what to do, in my opinion.

And I think that energy inside of that workforce and that workspace is really important to just to understand. There’s no necessarily a barometer that measures the energy in the room. But there is a feeling, and I think it’s important to keep that as high as possible, the energy in the group.

Pete Mockaitis

I dig that a lot, and so props to Adrian. Thanks, Adrian. You’re awesome.

Pat Flynn

Yeah, thank you, Adrian.

Pete Mockaitis

If we’re lacking an Adrian in our workplaces, an unfortunate place to be, do you have any self-talk approaches or strategies? If we may, could we zoom into the conversations that you’re having with yourselves that you find helpful for persisting in the midst of these sorts of situations?

Pat Flynn

I’m reminded of a journal that I used to write in every single day, I did for three years until I moved on to a different system, but it’s called “The 5-Minute Journal.” And “The 5-Minute Journal” is an incredible sort of journal. Journaling is great. That’s a great way to be introspective and to learn and to kind of unpack things that may be happening throughout the day, but I always found that just like blank page journaling was very hard. I’m like, “Okay. Dear, Pat, here’s what your day was,” and then, like, I don’t know where to go.

But “The 5-Minute Journal” is nice because it breaks things down for you. When you start your day, you open this book, there’s already prompts, “What are three things that you’re grateful for today?” And I love starting the day with thinking about gratefulness because, no matter what happens, I know there’s something I can be grateful for, and it changes every day. I might be grateful for the food I have, or the fact that I get to drop off my kids at school every day. Whatever it might be, it changes.

But what’s really nice is at the end of the day, I can look back before I go to bed and I can write three things that I’m proud of myself for actually accomplishing. No matter big or small, I know I made some sort of progress, and it could be as small as the fact that I made my bed in the morning, to the fact that we just finished this million-dollar project and the client loved it. Just to have that documented and to kind of put it on paper allows us to process these things.

And the additional component of “The 5-Minute Journal,” Also asks you, “What are three things that you could have improved on today that you’re going to hopefully improve in the future?” And it might be, “Oh, you know, I was a little bit of a jerk to my coworker today. I’m going to work on that tomorrow. Cool.” “I didn’t work on my health and fitness today. I just ate McDonald’s all day, so I’m going to try to work on that.”

And, again, it becomes a place to document these things, and it’s really amazing to go back into time and read these things, and it kind of helps you remember that, (a) you have all these amazing things to be grateful for, no matter what’s happening, and (b) you are always looking to see how you might be able to incrementally improve tiny habits, just like you said, over time, and that’s one device that I would recommend people check out if you’re into that thing.

Pete Mockaitis

Oh, very good. I think we had a psychologist, Dr. Ellen Reed, saying these exact sorts of prompts so they’re good, they are science-approved that they really do get you into an awesome, what’s the word, it’s like a nice virtuous cycle in terms of, “Okay, we got some gratitude, we got some pride, we got some improvement, and up and up and up and up, and self-confidence rises,” and it’s a beautiful thing.

Matt Gartland

I’ll add, if I can, two additional thoughts on that, I think that’s great. One is to preemptively surround yourself with people when you need them, whether that takes the form of a mastermind group, at least as we think about those in online communities, whether that is a collection of your neighbors in your local community. I’m privileged to have some really awesome neighbors that we’ve gotten close and we hang out a good bit these days.

Or, even a variety of different small kind of addressable groups, because we’re all going to have bad days or bad weeks, and these things are not always, per se, work-driven, or career-driven, like, life of course intersects us all the time.

So, if you can build into those relationships, which kind of, of course now, kind of folds back on the power of relationships and intentionality with which we’re investing value into relationships, then lean on them when you have a low moment and you need some re-encouragement, if it’s a super bad day, because you know that it’s going to come back around. One of those friends and colleagues or partners is going to need that of you.

And then you go through that cycle enough times, you’ll learn one of the most obvious truths ever, which is we’re all going to have hard moments at any scale of success, no matter what number is in your bank account or what size house you live in or all these other maybe, like, attributes of success or claims of success. Like, we all struggle with stuff, and people are people. So, if you can build it with the right people, and if you’re surrounding yourself with people that share your kind of a common set of values, and you nurture into that, that safety net is there when you need it.

Pete Mockaitis

That is huge. I’ve got a podcast mastermind group and a church men’s group and, of course, just friends and neighbors, and it’s huge. So great reminder. All right. Beautiful. So, let’s say we’ve got these foundations in place. We’re going to start imperfect. That’s cool. We’re going to do some journaling and thoughtfulness associated with celebrating the daily successes. We got supportive relationships. Cool, cool, cool.

Well, let’s say, yeah, we’re going to embark upon this thing that we found kind of scary. Maybe it’s a big new project. We’re not sure if folks are going to embrace it at work or it’s maybe our own side hustle, our own project. What are some of your pro tips on taking the first real steps in the exterior world that are likely to be prudent and not too risky, not too un-risky?

Matt Gartland

Especially through the entrepreneurial lens but I think this works in so many other contexts, is to develop a range of skills borne of a range of diverse perspectives, which is in contrast to just being too narrow and maybe even almost too hyper-specialized with one discrete skill or focal point.

With small business, especially if you’re working for yourself and you’re not a venture-backed tech company, then you’re probably doing a lot of this stuff. You’re trying to think about your marketing and positioning. You’re trying to design the product or service. You’re doing fulfillment, like the actual delivery of that work or build that thing. You’re maybe even doing a little bit of sales, business development, building relationships, maybe some partnerships.

And if you lean into that with joy, if you lean into that with like an adventurous sort of mindset, like, “Look, like that’s actually a good thing. If I can develop a broader range of skills that gives me more confidence…” to go back to the theme of confidence, “…and, like, being able to do the thing, whether, again, it’s a side hustle or a small business on my own, or even just a big project at work.”

And there’s a great book that kind of encapsulates a lot of the thinking by David Epstein called Range, and he pulls from a crazy amount of industry and science, and even athletes, professional athletes, to kind of make the case and tell these stories, which is, like, if you can have more range of ability, you can think faster, make sharper decisions, your instincts are improved, you’ll enjoy the process more, you’ll probably have outsized performance as a result, and, therefore, set yourself up for a higher degree of probability for success.

Pete Mockaitis

We had David Epstein on the show talking Range, and it’s good. We’ll link to it in the show notes.That’s beautiful. That confidence often comes from, “Yeah, sure enough, I’ve done this before in a lot of different contexts, and, boom, we got this under control.”

Pat Flynn

From my perspective, I love the idea of what I like to call a voluntary force function. A force function is something that kind of forces you to do something, and a voluntary one is you put yourself in that situation on purpose. And I have a perfect story to share about when I was still in architecture, where I, in fact, got a promotion and a raise as a result of putting myself in a situation that was slightly higher pressure than I would just be otherwise because I voluntarily put myself into that situation.

So, thankfully, I was with Adrian out in Orlando. We were meeting with the Hilton regional director for all Hilton hotels on the East Coast, so he was like a bigwig in the world of hotels. The division in the architecture firm I was at was hospitality. So, we built hotels, restaurants, that sort of thing, and I was just like the grunt in the room. I was just there to take notes and to follow along. I was sort of almost like intern status even though I was getting paid. It was very early on in my career.

There was a point in the middle of this conversation where they wanted to redesign a lot of the hotel rooms and kind of make them a little bit more modern, and there was a tool that had just come out called V-Ray that was a 3D modeling tool that allowed you to have photorealistic versions. This was early 2000s, by the way, so it was like before all the neat fancy easy-to-use computer-related programs came out. This was like early, early when it came to that stuff.

And the regional director said, “Hey, does anybody know how to use V-Ray in the room? I want to see what these rooms are going to look like before we make these final decisions,” and the room was completely silent. Nobody raised their hand. I had heard of V-Ray before. So, I don’t know what it was in me, I put my hand up and I said, “I can make this 3D renderings for you.” He’s like, “Son, you were in the back quiet the whole time. Who are you?” “Well, I’m Pat Flynn. I’m just a drafter here at MBH Architects.” “Cool. I look forward to seeing those renderings in about a month.”

And Adrian looks at me, he’s like, “Are you kidding me? You don’t know how to do that?” And I said, “I’m going to figure it out.” And I did. I had enough. Like, that was all I could think about because I had so much pressure on me to figure it out that, guess what, not only did I figure it out, I became the example for so many other people in the office on how to use this program. I even taught workshops on how to use this program. I wasn’t an expert, but I knew enough to do what I needed to do to get those drawings out there.

And just last year, I went into my dad’s storage unit because he wanted me to get some stuff out there from the past, and I found those renderings and it just brought back all these memories of the heightened pressure I was in, yes, but just how great it was to accomplish something that I didn’t even think was possible, because I put myself in that little bit of a higher-pressure situation. It’s almost like if you want to learn a language, what’s the best way to learn a new language? You literally buy a plane ticket and spend a month in that country. You’re going to figure it out because you have to kind of thing.

And I think a lot of us often will try to sit in complacency when it comes to our work and our life. Comfort is great, but comfort doesn’t help us grow. All the best and most awesome things happen outside of that comfort zone. So, there might be something in your audience’s head right now that they might be thinking, “Well, what if I were to put myself in that position?” Well, what if? What would happen? And also, what’s the worst-case scenario? Probably not as bad as the best thing that can happen if you take action and you are compelled to do it.

Pete Mockaitis

Yeah, that’s really well said. As I suppose the worst-case scenario is you fire up V-Ray, and you go, “Oh, shoot, this was vastly more difficult than I expected.” But on the flip side, I imagine you’d say, “Hey, I’ve learned new software packages and platforms before, and I am an architect. Though I don’t know it yet, how brutally challenging can it really be?” especially if you’ve got, you don’t need it tomorrow, you’ve got some time on your hands.

Pat Flynn

And it’s not impossible. That’s the other thing. A lot of times we assume things are impossible, or, “I would never be able to do that,” but that’s just a story we’re telling ourselves based on past experiences. But when you break it down to first principles, like Elon Musk does with things, you can eventually build a rocket that can go into space and land itself, which nobody thought was possible.

But you start to strip things down to the absolute truths and realize that, “Well, maybe it is possible and maybe I can do this. And if somebody else has done it before, then it’s absolutely true that it’s possible. I just need to figure it out and talk to the right people, make the right calls, do all these actions that I wouldn’t have normally taken because I wasn’t in this slightly higher-pressure situation.”

And that helped me account for a raise, a promotion. Like, it led all the way to where I am now, the butterfly effect, so.

Pete Mockaitis

Well, I love that story so much. And, Pat, if we are not so fortunate as to be in a meeting with a bigwig who asks a question that’s just floating in the air waiting for us to grab, any pro tips or fun ideas for how we can bring the forcing situation upon ourselves?

Pat Flynn

It reminds me of Noah Kagan from OkDork. He was number, I don’t know, nine at Facebook or something and then he got fired. But then he wanted to work for Mint.com, and he applied for a marketing position there and he didn’t get it. So, he said, “No, I know I can help this company. I’m just going to come up with a marketing plan and make it on my own. I’m going to write a 10-page report on the way that I would market Mint if I was here. Even though I didn’t get hired, I’m just going to give them my plan because I know it’s that good.”

And he did that. He didn’t have to, but he did, he volunteered to do it, and then they hired him because it just showed that he really, truly knew exactly what he was talking about. So, in a way, it’s an understanding of, “Okay, what is of value to said company, said person, whoever it might be that the decision-maker is, and then giving them that value, like, go and do the thing?”

So, if I didn’t have a bigwig, if I was proactive in thinking about what would be valuable to Hilton or this company or my work at the time, I might have already had that idea to make a V-Ray version of this even if I wasn’t prompted to because it matched that level of “What is value to who is the decision-maker right now?” So, exploring and going out there, and asking and understanding what it means to, you know, a lot of us when we’re working somewhere, we don’t really know how the work we do affects everything else that it leads to.

I think the more you can begin to understand your role in what it is that you do and why it matters, then you can lean into those things that you then bring to the company more than if you’d kind of just did the bullet-point list on your job description.

Pete Mockaitis

Oh, Pat, I love that so much with the Noah Kagan story. It reminds me, also we had Ramit Sethi on the show talk about the briefcase technique. Like, in an interview, he was like, “Oh, let me show you. I went ahead and did the thing.”

So, what’s cool about that is you combine those elements of, “Okay, but think about a person and what’s of value to them. And, hey, here’s a date in which I’m going to be speaking with that person. Well, hey, it looks like I’ve now got some pressure in terms of a deadline. I should go ahead and make the thing before I meet with that person.”

And, Matt, I wanted to follow up with your perspective. You’ve got some views when it comes to people, relationships, being of value. How do you think about that in a way that’s just been really transformational for you?

Matt Gartland

Well, even in Pat’s examples, like the power of story infused with doing of the thing, I think if you can do both in the right context, that’s a positive double whammy. So, yeah, do the thing, take initiative, but then add a story layer to it. Communicate your thought process. How and why did you come up with, maybe with the Noah example, why did you come up with the type of marketing plan that he did? It’s not just the fact that he did one, but it’s he created a specific one borne of his own creative thinking, his own imagination, his own story.

So, if you can, in your own situation, think about the “what.” The “what” is the thing to do, but also then, like, the “why” in the story, and it kind of brings your own personality into it. That’s how you get sticky. That’s how, like, “Oh, like, Matt Gartland or Pat Flynn,” or, like, your name gets associated with the thing more than just, like, “Oh, this is a nice plan. I’m going to go implement the plan. I kind of forget who actually did it.”

So I’d figure out like what that story wrapper is around the thing.

Pete Mockaitis

Yeah, I’d love that concept of the story wrapper around the thing, it enhances it. I’m thinking back in the day when I was consulting, I had plans to leave consulting and start my own business, and so I had created this savings spreadsheet, just like personal savings of money, like, “Okay, how can I make it so dirt simple to know how much money I should be saving?” And so, I thought, “Okay, just input your base expenses and then see how much do you want to save, by what time. And then here’s how much you have left to play around with.” And so, that’s all I got to know.

It’s like, “Okay, spend less than $80 a day on random fun things, like tacos or whatever, and we’re good.” So, I shared that with a few of my colleagues, and they thought it was cool because they’re consultants and they like spreadsheets. But you’re right, when you added the story around it, it became legendary.

And when I left, and folks were talking about, “Oh, Pete, bye. We’re going to miss you, and your legendary savings spreadsheet will live on,” because there was a story like, “Oh, yeah, I want to leave this consulting and go be a speaker, author, something. I love developing people skills stuff and I’m going to figure that out, and I’m going to need some savings because I don’t know what I’m doing yet.”

Matt Gartland

Yeah, I think that’s exactly it.

Pat Flynn
So good.

Matt Gartland

And maybe as another intersection that’s adjacent to the thought is, “Can you do something that maybe the other person,” or if it is a bigwig, “they don’t want to do or it’s not their cup of tea?” So, like the classic maybe phrasing of one person’s garbage is another man’s treasure, kind of adapting of the metaphor here, but at least in the entrepreneurial world is maybe a better example.

There’s a lot of energy about being a visionary and coming up with ideas and being the idea person, and that’s really important work, to be clear. But, especially, then down the line, though, there’s need for operations and integrations and systems and finances, and all of these other things that come around.

And, at least, if you look at it on paper, if you read a book, maybe like Gino Wickman’s book, Rocket Fuel, as one reference point, there’s a whole other set of value in responsibilities and work to do that. Maybe, like, in this context, a visionary doesn’t want to do, and especially if you are maybe naturally wired to be that person, can you feel out those opportunities to do the other side of the coin, add value in this other way, create an opportunity by taking on an initiative, or lean into an opportunity and create that opportunity for yourself by doing so that kind compliments the other side, compliments the other person or the other team in an organization?

I wouldn’t say force yourself into something that you don’t want to do. That’s not what I’m trying to articulate, but rather it’s, like, if you are naturally gifted and can lean into an opportunity that someone else maybe doesn’t want to do, I mean, there’s an opening right there, and then add together, kind of stack these ideas, find that opening, take initiative to create a thing, put a story wrapper around it. Gosh, I think if you did those three things in combination, that’s a massive winning advantage.

Pete Mockaitis
I love that so much. And now I’m thinking about my colleague, Anne, at my other company, Cashflow Podcasting, and it’s funny, there’s been a couple of times where I’ve just “vision-arily,” I guess, just thrown out an idea, and then she comes back with such beautifully detailed spreadsheets. I was like, “Hey, I think our website could really be improved here, here, here.”

And then she’s like, “Okay, so here is an in-depth creative brief about all of the strengths and weaknesses associated with our competitors’ page in which they are doing the job better than we are doing, and how I’d like to adapt this and that.” And I was like, “Oh, wow.” It’s, like, I didn’t want to do all that. I just wanted the page to be beautiful and more effective. But then she just did the hustle, the legwork of the detailed bit-by-bit, “This is what excellence can look like,” and it was oh so delightful to me.

Matt Gartland

Yeah, that’s an amazing example. I think that’s spot on.

Pete Mockaitis

Well, Pat and Matt, tell me, anything else you want to make sure to mention before we hear about a few of your favorite things?

Pat Flynn

One thing comes to mind when it comes to entrepreneurship, I think it’s important, especially when you want to be a leader, when you want to be a teacher, there’s so much information out there now. Information is now not the valuable thing anymore.

So, we have to think beyond the information or beyond the work that you do, and it’s the brand that you create around the work that you do. That involves how you interact with people, but also that involves what you stand for. What are your beliefs and your values that you bring here that support the company that you work for? Because those are the things that become the people-to-people connection.

We connect with other people, and I think that the more you can show up as a human, and that means taking a position on something, that means taking a stand for something you believe in, that also supports the company’s values, and really kind of not just doing the work that, eventually, and it’s a scary time right now with like AI. AI is going to take a lot of jobs and it’s going to do a lot of work that is just kind of commoditized, and everybody’s doing the same thing.

So, it is the human-to-human interaction that is going to be the differentiator. So, it’s important to work on who you are and how you then can mold into the business that you’re in and to the company that you’re in, in a way that’s beyond just, “Here’s what I was hired to do. Here is the value beyond that that I can bring to the company, the relationships, the energy, the positioning that we have, and the mission that we’re on together.”

And I think it was Zig Ziglar who said, “You can have anything in life that you want so long as you help other people get what they want.” And so, I’ll finish there because that’s one of my favorite quotes and I try to live by that.

Matt Gartland

For me, it’s the notion of letting go, which is kind of ironically, and it’s fun to say, like the first project Pat and I worked on, which is the title of his memoir book. Like, if you want to keep growing, pursuing new opportunities, you’re going to have to let go of the thing that got you there. Like, maybe it’s the job in pursuit of a different job, maybe that requires a small leap of faith.

Whether it’s maybe going out and starting your own business. I mean, any sort of reference point to get to the next thing, and the next thing that is maybe a little more meaningful. It’s not maybe an incremental point of growth. It’s maybe a little more towards exponential. It’s going to take some of that, again, courage, overcoming some imperfection tendencies, and some of the other things that we’ve discussed today, to let go of that thing, even if it’s been awesome and successful, and it’s even a big part of your identity up until this point, especially from a career standpoint, to do something new and exciting, maybe a little bit bold.

Pete Mockaitis

Beautiful. Thank you. Well, now in rapid-fire, could you share a favorite quote, something you find inspiring?

Pat Flynn

“Whether you think you can or you can’t, you’re right.” Ford.

Matt Gartland

All right. I’ll use “Give to Grow,” which is the title of a friend’s new book that’s coming out all about investing in people, and we’ve hit on some of those themes today. So, give to grow, and good things will happen.

Pete Mockaitis

All right. And a favorite book?

Pat Flynn

Right now, Dark Matter. It’s the latest one that I read, and I don’t read a ton of fiction, and I really loved it. And it’s now, I guess, an episodic series on Apple.

Matt Gartland

All right. I’m a proud father of two little girls, so it’s a parenting book, but The Anxious Generation is just a masterful read for me.

Pete Mockaitis
Oh, Jonathan Haidt.

Matt Gartland

He’s a parent. Yes, exactly. And I think there’s just a lot of crossovers into society and how we think about just the intersection of work and life, and mobile devices being at the center of a lot of that. So, it’s a fantastic read on a lot of levels.

Pete Mockaitis

And a favorite tool, something you use to be awesome at your jobs?

Matt Gartland

Notecards.

Pete Mockaitis

All right.

Matt Gartland

It’s just such a great tool. Simple. You can have multiple versions. Carry them with you everywhere. Get ideas down, plot out a plan. So, notecards.

Pete Mockaitis

All right.

Pat Flynn

For me, kind of similar, Post-it notes. I use it to plan everything, like literally everything. Our brains do a good job of coming up with ideas but not necessarily organized or in the correct order. So, I like to get everything out there using Post-it notes, one idea per note, and then that’s where I rearrange things. I use that to write my books, create courses, outline my YouTube videos, podcast episodes. So, it’s like a notecard except there’s a little sticky edge on it. So, me and Matt are pretty similar in that.

Pete Mockaitis

All right. And a favorite habit?

Pat Flynn

I think about a few things that I’m grateful for the moment I wake up.

Matt Gartland

Sleep habit is mine. Just when I go to bed and try to get into a healthy circadian rhythm so that I’m waking up as refreshed and as energized as I can be, because if I have that, everything works better throughout the day.

Pete Mockaitis

And is there a key nugget you share that you’re known for, a Matt or Pat original quotation?

Pat Flynn

“You got to be cringe before they binge.”

Pete Mockaitis

Yeah, that sounds accurate.

Matt Gartland

That’s pretty good.

Pete Mockaitis

All right. And if folks want to learn more or get in touch, where would you point them?

Matt Gartland

So SmartPassiveIncome.com is just our site at large, but as we’ve kind of shared, or at least at the top, the community is the center point of everything that we invest into and care about the most because we know it works. We see it every day. So, you can go to SmartPassiveIncome.com/all-access to check out our All-Access Pass, which is just a perfect kind of on-ramp to all of our work.

Pete Mockaitis

All right. And a final challenge or call to action for those looking to be awesome at their jobs?

Pat Flynn

I challenge you to get a little uncomfortable. If you’ve been complacent, but you’ve been looking to grow, where might that next level be in that realm of a little bit of discomfort, one sort of step outside of that comfort zone? I think, typically, when I run this exercise with students, they already know what that is because they’ve been wanting to do it, they’ve just been scared.

And this is just a call to action to go and make that happen because, here’s another quote to finish off that relates to this, that is a Pat Flynn original, “I would rather live a life full of ‘Oh, wells’ than a life full of ‘What ifs’.” Those regrets are going to haunt you, so you might as well take action and see what happens.

Matt Gartland

And I would say, go say hello or introduce yourself to one person that you know that you should know as a part of your network, as a part of maybe even your inner circle, and you haven’t because of XYZ mental figment of your imagination. So, it takes some more courage to do that, but, yeah, go say hello to that person.

Pete Mockaitis

All right. Matt and Pat, this has been delightful. Keep on doing the great stuff you’re doing.

Matt Gartland

You as well, Pete.

Pat Flynn

Thanks so much, Pete. You, too.

Matt Gartland

Thanks a ton. This was great.

936: The 8 Super Powers that Unlock Gravitas with Lisa Sun

By | Podcasts | No Comments

Lisa Sun shares her tools for building true, lasting confidence.

You’ll Learn:

 

  1. What gravitas really means
  2. The Six Forces ruining your confidence
  3. How to discover your “confidence language”

About Lisa

Lisa Sun is the founder and CEO of GRAVITAS, a company on a mission to catalyze confidence. GRAVITAS offers innovative size-inclusive apparel, styling solutions, and content designed to make over women from the inside out.

Prior to founding GRAVITAS, Sun spent 11 years at McKinsey & Company, where she advised leading luxury fashion and beauty brands and retailers in the U.S., Asia, Europe, and Latin America on strategic and operational issues. Her first collection was featured in O, The Oprah Magazine, People, and the Today Show in the same month.

Sun and GRAVITAS have been featured on CNN and in Forbes, Fast Company, New York Magazine, Elle, Marie Claire, InStyle, and more. GRAVITAS includes among its activities a commitment to AAPI causes and New York City’s Garment District. Often called the “dress whisperer,” Lisa is also a highly sought-after public speaker who likes to impart her hard-won knowledge on gravitas and how to best harness it to other women. 

Resources Mentioned

Lisa Sun Interview Transcript

Pete Mockaitis

Lisa, welcome.

Lisa Sun

Thank you so much for having me, Pete.

Pete Mockaitis

Well, I’m excited to dig into the wisdom you’ve captured and put together in your book, Gravitas: The 8 Strengths That Redefine Confidence, because confidence is something our listeners often say, “Yeah, I want more of that,” and I can dig it. So, in your fashion business, you are on a mission to catalyze confidence. I did look that up in the dictionary, it meant what I thought it meant, to, like, accelerate like with a catalyst.

So, just if anyone else was wondering, but could you give us a tale from your own career story in which you had catalyzed some confidence, what went down, and what did you do?

Lisa Sun
So, I was at McKinsey and Co., the management consulting firm for 11 years, and after a year of being there, I had my first annual performance review.

Pete Mockaitis

Oh, boy.

Lisa Sun

And the opening line was, “Lisa comes across as young and overly enthusiastic at times. She should seek to have more gravitas.” I think we have all been told at some point in our career to be more confident, essentially, they were saying that. And when I asked my boss, “How do you get gravitas?” she said, “Go buy a new dress, wear big jewelry, and great shoes.”

That is the most offensive piece of feedback you can give to a 23-year-old, making $43,000 a year, size 18-20 to go buy new clothes. And when I asked her why, she said, “Okay, really, it’s not about clothes. Every morning you wake up and you’re the first person you have to look at in the mirror, and you have to like yourself, I can teach you how to be good at this job but I can’t teach you how to like yourself.” So, I put on a dress, it reminds me I can do this job. So, she said, “Dumbo did not need a feather to fly. It reminded him that he could.”

And so, what we have done, and why our mission is to catalyze confidence, is, “How do we, as adults, create reminders every day of our talents and gifts?” And so, that’s really the origin story of my company, of the book, and I know we’re going to dive deeper into what we’ve learned, but I do think that we’ve got to reframe confidence, gravitas, not as a behavior but as a choice and a mindset.

Pete Mockaitis

Oh, already you’re dropping actual wisdom on us. Thank you, Lisa. We had a really cool chat with Dr. Srini Pillay back in the day. We’ve got a link in the show notes. And he used a cool term, psychological Halloweenism to mean just that, like, there are ways you can dress up, like in a Halloween costume that impact you psychologically.

And so, for her, it was the dress. Sometimes I put on a blazer jacket, it’s in my office corner, just like, “No, Pete, you’ve got to get serious and be Mr. Executive right now. Let’s put that on.” And it makes an impact. And so, it’s not about the clothes itself but it can be prop that helps get in the right mindset, like Dumbo and his feather.

Lisa Sun

And I think the reason is, and this is really what we dive deep into, is if you look up the word confident in the dictionary, it has nothing to do with bravado, swagger, or performance. If someone tells you be more confident, you’re like, “Oh, I’m going to speak up, I’m going to be assertive, I’m going to stand on the stage.” It’s very behavioral.

If you look it up in the dictionary, it’s an understanding of, appreciation of, and trust in your own talents and abilities. And so, that actually shifts the entire way you think about it. And the reason we, as adults, need reminders is we are born fully self-confident. Ask any five-year-old what they’re the best at in the world, and they’ll tell you right away. You don’t have to have kids but you know this feeling, “I’m the best at soccer,” “I’m the best at hugs,” “I’m the best at everything.” They’ll run off a long list of their accomplishments at five.

But what we found is in your adolescence, between the ages of 8 and 12, there are six forces that hold you back. They actually appear on the ages of 8 and 12, it’s chapter 2 of my book. And so, it’s not our fault that we have an inner critic. Think about your adolescence, it’s all about starting to be doubting yourself, self-consciousness. And when those forces appear, to break out of them, we actually, as adults, have to make a conscious choice, and we have to channel a different mindset.

And reminders, like a dress or a blazer, they remind us to believe in ourselves again. And it’s really, if you were five years old, you don’t need the blazer, but as an adult, because you’ve had setback, disappointment, you’ve experienced fear, insecurity, self-doubt, that’s why we need these little tokens in our life to break ourselves out of it.

Pete Mockaitis
Now, I want to hear about the six forces soon but, first, let’s just make sure we conclude the thread. So, you had the conversation, it’s not about the clothes, but the clothes can help be a reminder. And what, ultimately, did you do in your McKinsey days to boost that confidence and get superior reviews?

Lisa Sun

Well, to be clear, I wish I could go back in time to give myself this book. I feel like you write the book you most need to read yourself. I wish I could get in the DeLorean and go back to that 23-year-old person. What I did is not what I would tell people to do today. Like, I wish I could go back and tell my 23-year-old-self something quite differently.

Well, parts of it. The one part I would still do is I always say the mentor chooses you; you don’t choose the mentor. Make yourself mentor-able. So, one thing I was really good about was saying, “Hey, what’s one thing I could do differently?” I really think people are bad at giving feedback, and also asking for it. It’s like browsing in a store, “Can I help you? Do you have any feedback for me?” “No, I’m just browsing,” “Oh, no, keep doing what you’re doing. You’re doing well.”

So, one thing I do is I took ownership of it, and I said, “Okay, what’s one thing I could do differently? What’s one thing I could do differently?” And over time, I enlisted a lot of people that have fingerprints on my journey, everyone from McKinsey offered me a speech coach. So, I was one of the few associates that, every Friday, was in front of Judy Marcus, saying, “Let’s practice my presentation.”

But I think what we did over the course of 11 years is we corrected the behavior but I don’t know if I ever fully corrected the mindset. So, to give you an example, someone at a book reading in DC said to me, “I’m going to call BS on this whole thing. I always thought of you as a very confident 20-year-old or 30-year-old.” And I said, “I was faking it. I was performing. I was actually still deeply insecure, overachieving, beating myself up, tons of self-loathing, but I learned how to play the game. I learned how to pretend to be assertive, and outspoken, extroversion, charisma.”

And so, I think that I was able to do it because I played into what the mold asked me to, but it wasn’t enjoyable. I don’t think I really liked myself during the process.

Pete Mockaitis

Okay. And so then, how did you get to the place where you authentically had that internal deep wellspring of true confidence?

Lisa Sun

Well, I left McKinsey in 2011, I took a full year off, and went around the world by myself with my BlackBerry. I don’t know if any of your listeners still miss their BlackBerry. I miss my BlackBerry. That thing never died or cracked. And one of the things that I realized was the fundamental difference between our society and Asian cultures, or even other cultures, is our culture really celebrates extroversion and charisma.

Pete Mockaitis

We’re talking about US business culture?

Lisa Sun

US Western. I would just say Western culture, North American culture. And, for example, Kelly Shue at Yale, she’s a professor, she studied 30,000 employee records, and she found that men were consistently rated highest on promotability but lowest on actual performance and results, and women were the opposite. Women were very good at delivering results and performance but not promotion potential.

And when she double-clicked on promotion potential, it was extroversion, charisma, and outgoingness, like being outgoing. And so, she said, “This explains a huge part of the gender pay gap related to promotion,” which is we’re scoring things that you can see but not actual results. It’s like why Janet Yellen was told in 2013 she didn’t have the gravitas to lead the Federal Reserve.

And Ezra Klein at The Washington Post said, “It’s because the pervasive view of gravitas is not stretched to include her. She’s self-spoken, collaborative. By the way, the most qualified person for the job. Why is it we only label confident people as extroverted?” And so, that was the first unlock, as in my travels, as I was reflecting on this after leaving McKinsey, it really started to make me think that, “Are we talking about confidence in the right way? Are we really helping people be their strongest versions of themselves?”

And so, when I started my own company over a decade ago, I said, “Look, this is not about asking people to fake it to make it. This is about creating products, services, and content that really help people turn the mirror on the inside and see how valuable and strong they are.” Things don’t get easier, we get stronger, and I don’t think we, as adults, acknowledge those strengths actively. We can tell you what we’re working on, our opportunities, our deficits, things that aren’t going well.

But when I ask you and put you on the spot, Pete, and say, “What are you the best at in the world? Tell it to me like a five-year-old,” you’re going to sit down and go, “Huh, I need to think about that question a little bit.”

Pete Mockaitis

Yeah, it’s funny, and when you say that, I do need to think about it, and it’s like, “I guess I’d have to combine. If I’m number one in the world, I have to combine like six things that I’m top 1% at so as, probabilistically multiplying them that makes me top dog out of eight billion.” That’s how I’m thinking about it.

Lisa Sun

You can’t benchmark yourself. No, Pete, that’s my whole point. Like, you automatically went to benchmarking it. It’s not measurable. It’s how you feel about yourself. It’s the iceberg model of consciousness. Ten percent of the iceberg is visible. It’s the behavior we can see. Ninety percent is below the water line, and it’s thoughts, values, feelings, wants, needs about ourselves.

So, I can tell you pretty confidently, because I’ve written a book about it, I can tell you now what I’m the best at in the world because, guess what, you’ll never be able to measure it. It’s in my own head, it’s what I think I’m the best at in the world.

Pete Mockaitis

Well, tell us, what is that thing, Lisa?

Lisa Sun

So, I always share two. I’m the world’s best plus one. Please invite me to a party. I will fetch your drinks. I won’t hover.And I’m the world’s best positivity mirror. So, when we spend time together, I will see something in you that you may not even see in yourself, and I will take a moment and I will reflect it back onto you so that you know that I saw you, and I value you, and I heard you.

Pete Mockaitis

And as you’re thinking about this world’s best piece, the focus is not so much that that it is factually, demonstratively, empirically, provably, truthfully correct in, like, a scientific or journalistic sense of the word, but rather that your innermost depths of being are vibing with that as true. Is that accurate?

Lisa Sun

Yup, because mindset drives behavior. Carol Dweck, at Stanford, wrote this great book called Mindset, and she’s proven over and over again that if you can reset your mindset, you can change your behavior. I’ll give you a very clear example that I think some of your listeners will appreciate. I own a women’s wear company. We make $100 to $300 dollar workwear, and I still dress hundreds of women a year, and you can book a 30-minute appointment with me. And, Pete, I’m about to give all your male listeners an insight into what every woman feels. You’re welcome.

Pete Mockaitis

All right. We’ll take it.

Lisa Sun

Every woman comes into a dressing room with the worst self-loathing, the most negative mindset she sets herself up to fail, even before all those six forces that we’re going to dive into, she brings all six forces of her inner critic into that dressing room. She tells me, “I hate my arms. I hate my thighs. I’m going to lose 10 pounds.” Like a mirror inside a dressing room, as soon as she undresses, she doesn’t feel like trying on clothes.

And for 10 minutes out of those 30 minutes, I don’t let her talk about her body or her clothes. I ask her three questions, “What are you most proud of in the last year of your life? If your best friend was standing here, what would they tell me about you? What are you the best at in the world?” And, by the way, no woman wants to answer these questions but I always say, “If we can’t reset the chemistry of this room to a place of positivity, we are going to fail today.”

And so, as she starts answering the questions, I’m like a velvet knife, you don’t feel like it’s happening, I’m starting to dress her, and we start laughing and smiling, and she comes out of the dressing room, all of our mirrors on the outside so you only get to see yourself when you’re fully dress, and she’ll say, “This is a skinny mirror.” I’m like, “Nope, it’s from Bed, Bath & Beyond. Rest in peace, Bed, Bath & Beyond. It’s 1995, I can’t trick you.”

She goes, “What did you do?” I said, “We made a choice that this was going to work. We changed your mindset from a place of negativity to a positive place where you start to tell me all the things you love about your life, and then you let me do the work. I’m a dress whisperer. I get it right on the first time.” And so, I use the dressing room as an analogy of how most of us wake up. Most of us wake up in a deficit mindset, focused on what’s missing in our life, or what the weaknesses are, versus focusing on the abundance we have, the talents we bring, our superpowers.

And if you reset that for yourself every day, by the way, I still, I woke up with all six forces in my head today. I still have to reset it. But if you can do that, that drives the behaviors and outcomes you want in life.

Pete Mockaitis

All right. Yeah, I really dig that. It’s associated with needing to do a reset in the morning. And I’ll tell you, what’s been most effective for me is straight up dunking into cold water. It’s like my brain is not capable of having many other thoughts, but they’re like, “Oh, oh, oh, that’s cold.” And then I’m kind of rejuvenated, I was like, “All right.” And so, it’s almost like I wash away that stuff. Now, that is…

Lisa Sun
And maybe that’s your little black dress. That’s your little black dress, right? You don’t need a blazer this morning. You’re just going to dunk yourself in cold water. The thing is as I’m putting on my clothes for the day, and I have to wear gravitas every day, we literally have the word gravitas sewn into the back of the clothing, it’s the clothing label.

And so, that’s literally a ritual for me of I woke up with all six forces focused on the weaknesses in my life, and as I’m dressing, I’m like, “Okay, I’m the gravitas woman. All right.” I validate myself. I tell myself what I’m proud of from the previous day. I really go through this ritual. And I think that’s what we’re trying to help people do is reset their minds before they take on the day.

Pete Mockaitis

Yes, let’s hear about the array of rituals that you’ve seen in your work and discovered are effective for people. So, I mentioned cold water, you’re talking about a great dress, some validation. Show us, what does this look like in practice? And what are some different flavors of it?

Lisa Sun

And maybe I take away from rituals and more about the approach we built, but I always say confidence is not a state of being; it’s a total approach because every single day you’re going to face setback, disappointment, fear, insecurity. And so, it’s really about creating an approach in your life. The three parts of the approach is, one, identify which of the six forces you’re feeling.

And I know we’re going to go into them but I think it’s really important, before you diagnose insecurity or fear, to know what’s driving it. It’s like why you don’t ask kids if they’re sad. You say, “What happened?” You double-click on it. So, I feel like we need to do a better work in having conversations with our inner critic, like, “What is driving me feeling this way?”

The second part is I always say you’ve got to be able to take a self-affirming inventory of your strengths and talents. And in our work, we identified eight superpowers, most of us have two or three. My mom who is my guru has all eight, she’s like, “I take your quiz. I have all eight of them.” So, you can take a free quiz from us and discover what your superpowers are.

But then the third part, and I think this is the really important one, is really believing in those superpowers, connecting them to real-life events, starting to really understand and advocate for your talents, but also decide where you have gaps. A lot of people take our quiz and they’ll say, “Okay, I have three of them but there’s ones I don’t have.” I’m like, “Well, first of all, love the three you have. It’s not like Pokemon. You don’t need to catch them all.”

But of the five you don’t have, what do you want in life, and which of those five do you want to cultivate? So, you take real ownership. As people progress and climb the ladder, they go from having two superpowers to four or more. And we found that in our longitudinal quantitative data over the course of five years.

So, if I step back from it, it’s like diagnose what’s driving insecurity and fear in your life, be able to create a self-affirming inventory of your strengths and talents. And then the third thing is, take ownership of what capabilities you want to grow and advocate for and own over time.

Pete Mockaitis

All right. Well, let’s dig into it, these three pieces of approach in some depth. What are these six forces? And how do we identify them?

Lisa Sun

So, the six forces, the first is called the deficit mindset. This is where you view weakness or what’s missing over your potential and your strengths. The easiest way to diagnose this one is when you look in the mirror, “Do you look for the wrinkles or your beautiful eyes?”

The second one is called shrinking effect. This is where you shortchange yourself or underestimate your own abilities versus others or a standard. The example I use here is this is why people say sorry all the time without actually being sorry because they just think they must be in the wrong. Or, this is why women will only apply for a job if they’re 100% qualified, whereas men will often apply if they’re only 60% qualified, “Ah, that’s good enough.” But if you have shrinking effect, you’re like, “I have to be perfect to sit in that seat.” You shortchange what you’re offering to the world.

The third force is called satisfaction conundrum. This is where you tie your self-worth or happiness to an external marker of success, “I’ll be happy when I lose 10 pounds,” “I’ll be happy when I get that promotion,” “I’ll be happy when I get that car.” The problem is, when you tie your self-worth, it doesn’t mean we shouldn’t have goals and ambitions, but when you tie all of your self-worth to a single marker, if you get it, you just chase the next one, “Oh, I lost 10 pounds. I think I could lose five more.” It’s a treadmill.

Or, if you don’t get it, you beat yourself up for not getting it. And so, every time I didn’t make partner at McKinsey, I literally took it out on myself. I had this brass ring that I tied all of my happiness to when I should’ve stepped back and said, “You know what, I’m really creating value, I have a lot going on in my life. This one thing didn’t happen for me. Okay, I need to figure out all the other gifts I bring to the table.”

The fourth we call superhero façade. This is where you go, “Ahh, I got this. Every part of my life is perfect.” Then you try tell the world that you’re a superhero. The problem with that approach is the most successful people in life will say, “You know what, whenever you see me succeeding over here, I promise you I’m failing somewhere else.” And when you can talk about where you’re failing, you invite people to have fingerprints on the journey, and to help you, and make you even more successful. So, the most confident people in the world do not tell you they’re perfect or they’re superheroes. They’ll, in fact, tell you the reverse.

The fifth force is we call setback spiral. This is where a negative moment of criticism, a disappointment, spirals to expound all parts of your life, “So, this person gave me a piece of criticism. That must mean I’m a terrible sister, daughter, friend.” You start to say, “Okay, all parts of my life are off even though this is squarely just in one part of it.”

And the sixth force is systemic bias. This is where there are asymmetrical structures of power at work, where the rules were not created by you or for you. So, it took me twice as long to get to the same markers of leadership as my male colleagues. Well, reflecting back on that, I would say when I joined McKinsey in September of 2000, only 13% of the global partnership were women. There weren’t that many people that looked like me. So, maybe part of this wasn’t me. This was the system wasn’t built to see someone like me yet.

And my favorite article from Harvard Business Review the last four years, written by my two friends, Ruchika Tulshyan and Jodi-Ann Burey, is, “Stop Telling Women They Have Imposter Syndrome,” because it implies we’re criminals or unwell, when, in fact, a lot of it was driven by systemic bias, that the roles just weren’t created by us or for us.

But, in total, these six forces allow you to have a vocabulary to say, “Okay, right now, the way I’m feeling, oh, it’s satisfaction conundrum. I’m tying so much of my happiness to this one marker. Okay, Lisa, how do I go fix that now?” But I think it’s really important to diagnose which one you’re feeling. Maybe all six.

Pete Mockaitis

Well, yes, that is handy for sure because when you, like a good consultant knows, when you properly segment the problem, you’ll see there are very different solutions, whether it’s a factor one versus factor four. So, tell us, once we zero in on that, what do we do about it?

Lisa Sun

Well, then what you do is, I always say, “Okay, now you’ve had a conversation with your inner critic. You’ve explored why you’re feeling this way, what the worst-case scenario could be, and now you can drown it out with the megaphone of your superpowers,” because when you know your strengths and talents, it changes the solution space. You can focus on what you do have and what you can bring to the table. You have gas in the tank to keep going.

And so, for us, we did launch a quantitative study, and you can take the quiz at MyConfidenceLanguage.com for free, and you can discover, of the eight superpowers you’ve identified, which ones you have, and lean into those. So, I’m happy to walk through those eight and then give you an example of how that changed my life, if that helps, Pete. Do you want to go there?

Pete Mockaitis

Let’s do it. Yes, please, let’s hear it.

Lisa Sun

Okay, so let’s do it. So, the eight superpowers. Leading, “I set direction, I’m in charge, I inspire followership.” Performing, that’s what you and I are doing together right now. We’re on center stage, extroversion, charisma, the exchange of energy between two people. Those two superpowers are the most written about and talked about. Less than 20% of people in America have them.

So, the six that cover 80%, and, by the way, if we let them perform all day, nothing would get done. The other ones are achieving and knowing, “I get things done with a winner’s mindset. I love goals and I love meeting, exceeding them.” It’s being an athlete. Knowing? “I’m the smartest, the most well-researched, most process-oriented person in the room.” You want to build IKEA furniture with someone who has knowing as their superpower.

The best example of this is the three black women from the movie “Hidden Figures.” How do three black women have the gravitas to send a man into space at NASA? They weren’t the leaders. They weren’t the performers. They were the achievers and the knowers. The next two are giving and believing, “I support others. I’m empathetic.” Believing, “I’m optimistic. I see the best in everyone.” The best example of these forms of confidence, Ted Lasso.

Ted Lasso actually says, “I was underestimated my whole life because I’m not a commander, I’m not a leader. I’m here to help everyone become the best versions of themselves. I’m not here to win or lose. I’m here to believe.” And so, that’s a unique form of confidence that is undervalued and underestimated in the workplace.

The last two are creating and self-sustaining. Creating is my number one, “I can believe in things before I see them. I love the future ideas. I create something from nothing.” And self-sustaining, this is the hardest one for most people to get, “I like myself. I don’t need to impress you. I don’t need external validation.” It’s the quality most needed to ask for a raise, a favor, or overcome criticism.

But together, all eight of them, start to create a different inventory for your life. So, for example, my confidence language is creating. I’m the daughter of immigrants, I know what it takes to create something from nothing. Immigrants believe in things before they can see them. Performing, that’s what we’re doing now. Leading, being in charge. And giving.

And so, I know that those are the four I have. By the way, my team has opposite languages because my language doesn’t get anything done. Most of my team is achieving, giving, knowing, believing. They get things done. They stay organized. They keep everyone motivated. And so, you’ve got to have that language.

And the reason why that’s so important, I make women’s workwear, in March of 2020, when the pandemic started, our sales were not zero. They were negative. We had to refund people because we have a 30-day return policy. If you just bought a dress to go to the office from us, you send it back to us. And so, what we did is we did not let those six forces hold us. We didn’t focus on what we didn’t have.

I could’ve spiraled. I could’ve had deficit mindset. What I did is I said, “Team, what are superpowers? What do we have right now that no one else has?” I put on LinkedIn, and this is my performing and creating superpower at work, I said, “The sales of my company were negative.” No superhero façade. “If you need hospital gowns or face masks, we can get them to you. DM me.”

And Uwe Voss, the CEO of HelloFresh, DM’d me and said, “We need 2500 face masks in Newark right away. How can we help?” And so, we pivoted our business for 72 days during the pandemic to making personal protective equipment. And that was only possible because we focused on our superpowers and our strengths, not our deficits and our weaknesses.

My team’s confidence language, they got it done, they organized the spreadsheets, they got people to come in and work. It’s really about focusing on your strengths and having that growth-based mindset instead of deficit mindset.

Pete Mockaitis

That’s really cool. Really cool. And so now, I’m thinking here. So, we identify the forces that aren’t working for us so much, as well as identifying our superpower. How does that knowledge then translate into the feeling of, “Alright, in my innermost depths, I’m confident and ready to rock”? How do I make that leap from the knowing to the feeling?

Lisa Sun

Well, so once you’ve discovered your superpowers, I always say you’ve made the unconscious conscious. So, the good news is you now have words attached to your talents. And the quiz is not wrong. A lot of people take our quiz, and they go, “Whoa, I have five out of the eight.” I’m like, “Are you surprised?” They’re like, “Yes.” I said, “You’ve been underestimating or underleveraging yourself your whole life. You’ve got a lot.”

Or, “These are the ones, I don’t have them.” I’m like, “Don’t focus on those. Focus on the ones you have.” To own it though, I always tell people, take a moment you’re really proud of in life, and deconstruct it through the lens of your superpowers. Why did your superpowers drive that outcome? Connect it to a specific memory.

It’s like that movie “Inside Out” from Pixar. Your brain can only remember core memories. I can’t remember what I had for lunch yesterday but it has these little core memories that form the basis of your character. So, take one of those core memories and say, “Huh, I have five superpowers. What is it about me that made that happen?” because we’re so focused on looking at the summit that we don’t turn back around to see how much we’ve accomplished.

By doing that, you start to believe in it. It’s one thing to take a quiz, it’s another thing to actually believe in the results. After that, then you can start to say, “Okay, how am I going to advocate for that? How can I show up? How can I make sure I get credit for my talents? And where are the places I want to add to my superpower portfolio?”

So, the example I just shared with you of pivoting my company to making personal protective equipment for 72 days, I can connect that to my four superpowers. I can say, “This is why I got us here. By the way, these are my team’s superpowers and how they contributed.” So, I really believe in my confidence language.

If I tie it back to what I’m the best at in the world, I’m really high on performing. So, that doesn’t surprise you when I tell you I’m the world’s best plus one. When I tell you I’m the world’s best positivity mirror, that’s giving. You can actually start to see all these things come together.

Pete Mockaitis

Oh, lovely. Could you share with us another story of someone else who had things come together in terms of they worked through these approaches, and where did they start, what did they discover, and where did they land?

Lisa Sun

So, I’ll give you an example. In chapter one of my book, I talk about a woman named Suzanne, and she is in finance, and she came to me, and she said, “Ugh, my boss just told me I didn’t have gravitas.” And this is one of the funny things I always think, when you tell people to be more confident, it’s anxiety-inducing, it’s ambiguous. I kind of want to say, “Which of these eight superpowers do you want me to embody?”

And I said, “Okay, I know he can’t take the quiz, but which of these eight superpowers is your boss, is your CEO?” And she said, “Okay, he came up through sales. He’s probably performing, he’s leading, and he’s achieving.” “Okay, got it.” I said, “Let’s have you take the quiz,” and she goes, “Oh, my gosh, I’m knowing, achieving, and giving. We overlap on the achievement, like I always had a number, but I’m not extroverted so I don’t have performing. I don’t have leading.”

And she goes, “Huh, so when he says I don’t have gravitas, it means I’m not leading/performing.” And I said, “Okay, but are you getting credit for being giving and knowing?” She goes, “You know what, that’s not in his style.” And I said, “But you take care of everyone, you’re the smartest person driving the process, you’re VP of finance.”

And I said, “It’s actually a double-edged sword. Number one, when you do your weekly check-ins, make sure you’re taking credit for the things that he’s not seeing, the way in which you build relationships, take care of others on the team, the way you built up process, the way you think about numbers. You need to make sure you get credit for being achieving, knowing, and giving.”

“At the same time, you can say to him, ‘Hey, to get to the next level of leadership, I think what you’re saying is I need to work my leading and performing skills.’” And she did that, and she goes, “He said yes. He said, ‘That’s what I mean by gravitas. I need you to speak up more in meetings. I need you to be seen as setting direction more actively, but you’re right, I have not acknowledged that you are the most collaborative and empathetic person in the team.’”

And it’s funny, McKinsey did a report that said women are the reason why companies made it through the pandemic but the ideas of collaboration, empathy, care, they’re not on the traditional HR scorecard because women didn’t write the scorecard to begin with, so how do we give them credit for those things?

And, ultimately, what happened is she got promoted to CFO after two years because she got recognition for the qualities that she brought to the table, but she added superpowers. She actually retook the quiz, and she said, “I have four and a half superpowers now. That is so different than two years ago when I only had three. Thank you so much. I feel stronger that I can advocate for myself in this environment.” But she was promoted to the C-suite in less than two years.

Pete Mockaitis

Oh, lovely. Well, Lisa, tell me, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Lisa Sun

Thank you, Pete. No, I love that this is How to be Awesome at Your Job, and I think being awesome starts with recognizing how powerful you really are.

Pete Mockaitis

Okay. Well, now could you share with us a favorite quote, something you find inspiring?

Lisa Sun

My favorite one is my best friend Jane Park, who is the founder of Tokki. She always says, “Life doesn’t get easier. We get stronger.” And what I love about that is it focuses on the fact that there are no regrets, only learnings in life, and that the more we view every single moment of our life as an opportunity to get stronger, the stronger we get.

Pete Mockaitis

All right. And a favorite study or experiment or bit of research?

Lisa Sun

I really think Kelly Shue at Yale did a phenomenal job with her study. I’m going to give her a shoutout. It was awesome.

Pete Mockaitis

All right. And a favorite book?

Lisa Sun

My favorite book is Dale Carnegie’s How to Win Friends & Influence Others. And it’s ironic because he focuses mostly on extroversion and charisma: smile, shake hands, be engaged. And a hundred years ago, that book was formative in terms of changing the way in which we relate to each other.

But the real reason it’s my favorite book, because I think what we’ve done is we’ve expanded it. I hope Dale Carnegie, if he were still alive today, would love the expansion we’ve done on his work about adding more qualities and superpowers to the equation. But when I was 12 years old, I was a freshman in high school, and my parents realized they could not afford the education that I wanted, or they wanted for me.

Let’s be clear. I went to a fancy college. It was $28,000 to go to an Ivy League college in 1996. And so, my dad went around town, and he asked, “How can I help my kid make $28,000 a year to send her to college?” And this is before endowments were releasing financial aid left and right. And the local Toastmasters chapter said, “Hey, the Rotary Club, the Lion’s Club, they have these student-speaking competitions. Your kid could win $5,000, $10,000, $15,000. We will train her to become a public speaker.”

And so, I got to join Toastmasters at the age of 12. And when you join, the founder of the chapter that I joined in California gave me a copy of Dale Carnegie’s book. I still have it. It says 99 cents, and he said, “This is the first book you’re going to read,” because, think about it, a Taiwanese immigrant’s daughter had to learn how to operate in Western culture. And the Toastmasters and Dale Carnegie taught me how to show up that way.

So, I ended up winning $20,000 in speaking money to pay for my first year of college, and then had another scholarship for year two. But that book, I still love that book mostly because of the memory and the way it changed my life so early on.

Pete Mockaitis

Yeah, that’s beautiful. We had Joe Hart, who’s the CEO of Dale Carnegie Organization currently, on the show, and we stay in touch. So, I will let him know.

Lisa Sun

Will you tell him? I’m obsessed with the book and him. I have a personal connection to Dale Carnegie’s teachings.

Pete Mockaitis

All right. And now how about a favorite tool, something that you use to be awesome at your job?

Lisa Sun

So, my favorite tool, I still own a Levenger.

Pete Mockaitis

Oh, yeah.

Lisa Sun

Old-school Levenger. I still write out every day my priorities, and I block out time on my calendar to think. So, I still use a Levenger. I’m old school.

Pete Mockaitis

And those who are not in the know, these are those handy notebooks with the disk so that you can remove pages then put them back in, right?

Lisa Sun

Yes

Pete Mockaitis

And a favorite habit, something you do that helps you be awesome at your job?

Lisa Sun

So, I do two things. One is I am a hip-hop dancer, so I dance in a dance class five days a week at Anna Kaiser Studios, and I really love the power of dance. So, that’s one thing that I do. The second thing is once a week, I turn off my phone for eight hours, and it’s usually on a Saturday. And of those eight hours, I will go to a museum. I’m lucky I live in New York City, so I recognize that’s not for everyone, and I will just let my brain turn off for an hour or two just looking at beautiful art or something that I want to learn about.

But I find that, because we’re always in response mode, that we don’t give our brainwaves the chance to amplify and lengthen. And I actually turn off. It’s not like “Do not disturb” because you can still see if text messages are coming in. I literally turn it off for eight hours.

Pete Mockaitis

All right. And is there a key nugget you share that really seems to connect and resonate with folks that they quote back to you often?

Lisa Sun

Oh, the one that I get quoted most often is self-confidence is a choice and a mindset before it becomes a behavior.

Pete Mockaitis

Okay. And if folks want to learn more or get in touch, where would you point them?

Lisa Sun

Well, I would say, first, make sure you take the quiz at MyConfidenceLanguage.com. It’s really fun. @lisalsun at Gravitas New York on all social media platforms. And if it’s LinkedIn, I really am responsive on LinkedIn messenger more so than email.

Pete Mockaitis

And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Lisa Sun

How to be awesome at your job, I think, starts at recognizing how awesome you are first.

Pete Mockaitis

All right. Cool. We got it. All right. Lisa, this has been a lot of fun, and I wish you all the best and much gravitas and confidence in your adventures.

Lisa Sun

Thank you so much, Pete. Thanks for having me.

925: How to Stop People-Pleasing and Feeling Guilty with Dr. Aziz Gazipura

By | Podcasts | One Comment

Dr. Aziz Gazipura explains the dangers of people-pleasing tendencies and shares actionable steps for overcoming it.

You’ll Learn:

  1. The massive costs of being a people-pleaser
  2. How to not feel guilty when saying no
  3. A surprising strategy to build your discomfort tolerance 

About Aziz

Dr. Aziz is a clinical psychologist and one of the world’s leading experts on social confidence. In 2011, Dr. Aziz started The Center For Social Confidence, which is dedicated to helping everyone break through their shyness and social anxiety.

Through confidence coaching, audio and video programs, podcasts, a detailed blog, and intensive weekend workshops, Dr. Aziz has helped thousands of people all over the world increase their confidence and lives out his mission: To help every person who is stuck in shyness liberate themselves to pursue the relationship, career, and life they have always dreamed of.

He lives in Portland, Oregon with his wife Candace and son Zaim.

Resources Mentioned

Dr. Aziz Gazipura Interview Transcript

Pete Mockaitis

Could you kick us off with a dramatic tale about the dangers of people-pleasing?

Dr. Aziz Gazipura

Yeah. Well, I don’t need to make anything up here. And it’s the kind of, like all good dramatic stories, it’s a slow build, where maybe it’s like imagine a character in a movie where they go out and have some drinks, and they really like it, and it just seems like a good time. And then, flash forward many years later, and they have the shakes in their hands because they have to have a drink of alcohol. And that’s actually what niceness is like, or people-pleasing, specifically.

So, you basically make a choice to not be yourself in order to smooth things over or be liked or be accepted. And maybe a classic tale would be you did it when you were young, you did it to fit in at school, you did it to fit in with family. And that was not all horribly off-kilter then. But then I talk to, man, dozens of people every week, where now they’re 37 or they’re 43 and they’ve done pretty good, like inauthenticity and fitting in works. It’s this somewhat adaptive strategy, but it works the way that that drink worked to take away your anxiety, but it doesn’t actually give you what you really want.

I was just speaking with a woman just two days ago, she’s about mid-40s, successful in her career, has a family, has a husband, and feels incredibly lonely, and doesn’t even really know what to change out there anymore because, “I have all the things.” And she’s lonely because no one, not even her husband, really knows her. And that might not sound bad. Some people might hear that and say, “I’ll take the family and the money and the career, and then I’ll be fine.”

But actually, when you get there, and you don’t feel like anything out there is going to change it, and inside you feel profoundly lonely, it’s a story of a lot of suffering. And it’s a story that hundreds of millions of people live out, and feel like they’re the only one, but they’re not.

Pete Mockaitis

So, can you make that all the more real and clear for us? To feel like no one really knows you, what might be some examples of the false impression others on the outside have in contrast to the reality that is within?

Dr. Aziz Gazipura

Well, the impression people have on the outside is what you learned will keep them close to you, and it might be different. And I call them the roles that you’re going to play. So, at work, you have a certain role that you play, “I need to be confident-sounding, in charge, certain with my partner. I need to be pleasing. So, what do they want me to be? I’ll agree to things that I think that they’ll want me to agree with. I’ll focus on the things that they want. We’ll talk about what they want.”

“I also know that they don’t like it if I’m irritable, or if I’m sad. So, I’m going to downplay that or hide that.” And that’s true for friends as well, “I got to be up. I got to be on. I don’t want to be boring. I don’t want to be a sad sack. I don’t want to bring people down. I don’t want to burden people with my feelings, and my woes, and my problems.” So, therefore, at work, you’re going to be that way. And inside you might feel nervous, you might feel insecure, you might question yourself but you don’t show any of that.

And that, people can tolerate a certain amount of inauthenticity at work. But then where it really starts to get to them is when they can’t even be themselves around their friends, their loved ones, their family. You got to hide it and pressure yourself, and so you can’t reveal that you’re feeling sad. You can’t reveal that you feel like something is missing. You can’t reveal any of these things. And that’s where the loneliness comes from for people.

And it might not be these big dramatic things, like, “I can’t reveal that I’ve secretly wanted to leave.” Even just, “I am feeling sad today,” and it’s so simple but it’s a world of difference when you have to keep it all inside, all hidden. And sometimes people, really good pleasers, and I know this because I lived this for many years, you’ll even hide it from yourself, “I’m not sad. Everything’s okay. I just have a stomach ache. I just am tired.”

And it becomes this vague thing that you don’t even know. You don’t even know where you are in all of it because then it’s scary to know what that is and maybe share it with others.

Pete Mockaitis

And so, this loneliness, what are the knock-on, follow-on consequences of that?

Dr. Aziz Gazipura

There’s a variety of different studies around loneliness, but loneliness is pretty much associated with all negative health outcomes and a much shorter lifespan. That’s like the big hammer, right?

Pete Mockaitis

Yup, dying.

Dr. Aziz Gazipura

And quality of life, but sometimes people hear that, and like, “Yeah, yeah, yeah, that’s about everything in life. Too much peanut butter kills you. You got to live.” But actually, not only is it a shorter life, but let’s just talk about the quality of life. And there’s the longest study in the history of human psychology, it’s decades. It’s been going so many decades that they’re now the second generation of people.

Pete Mockaitis

Oh, Waldinger.

Dr. Aziz Gazipura

This is the one done with Harvard students, yeah. And the short version is, it’s relationships. That’s what makes us feel good in life, that’s what makes us feel happy in life, that’s what protects us from hard times in life. And not just you got somebody in your house that’s your roommate. No, we’re talking about confidantes, real relationships, people where you’re in life together.

And so, the loneliness, the cost is you don’t have that, or you have a very limited amount of that, and that is the biggest determiner of true success, which, for everybody, I don’t care what they value in life. True success for everybody is actually to feel rich inside, like feel full of success, of love, of meaning, of resources. And so, you can have external success and feel empty inside, and not have the thing that we all really want, which is those real connections with people.

Pete Mockaitis

Okay.

Dr. Aziz Gazipura

But other than that, it’s great that we should just keep doing it.

Pete Mockaitis

All right. Well, can you give us a ray of hope then, an inspiring tale of a people-pleaser reformed?

Dr. Aziz Gazipura

Yeah, the ray of hope is people-pleasing is not who you are. It’s a pattern that you run. And that’s fantastic news because any pattern that you run you can change. It’s an active process, it’s a verb, like walking or eating. And so, you can put down the fork and no longer be eating. You can put down the people-pleasing pattern and no longer be pleasing. And you can still be very loved by more people than you could ever need to be loved by. And you could be more boldly yourself and actually enjoy who you are and stop trying to be somebody that you’re supposed to be for others.

And I think this is the biggest risk, this is the leap of faith, and that’s why I think people who read my books or work with me because there’s some part of them that says, “That sounds a little too good to be true. You’re saying I can be me, and have love, and belonging?” And the good news, the ray of hope is absolutely yes, and it’s on the other side of that risk, the other side of what we fear, which is, “If I’m really me, everything is going to fall apart, and no one’s going to love me.” But that’s the whole source of the problem to begin with.

Pete Mockaitis
Okay. So, warm, loving relationships, longer life, higher quality of life, that sounds swell. And then your organization is called the Center for Social Confidence. Tell us about what that confidence picture looks like on the other side of the people-pleasing.

Dr. Aziz Gazipura

Yes. Well, there is the outer layer, which I think we all may be focused on at first, which is, “I want to be more confident.” What does that mean? Well, that means I can be more bold, I can walk up to people and talk to them, I can initiate conversations, I can network with people, I can just walk into a room and not feel afraid of what people are going to think, I can really just be myself. That means more power in leadership, and influence, and impact.

You can share your idea more directly, more broadly. You can advocate for something. You can advocate for yourself, for your ideas, for your team. Also, that shows up in relationships and love. You can go approach someone that you really are drawn to, who you really want to spend your time and your life with, and you can let them actually see and know the real you. So, those are the outer observable effects.

And then the inner effect as a result of that confidence is that you feel like you belong in this world, and that sense of insufficiency, not enough-ness, and all the scarcity, there’s not going to be enough love, there’s not going to be enough people, like, that dissolves. And that is worth way more than all the promotions, and all the dates, and all the stuff but sometimes we have to start with that outer stuff, and then realize, like, “Wow, me just really feeling that peace inside, that is worth its weight in gold.”

Pete Mockaitis

Well, that does sound absolutely delightful, yes. So, lay it on us, how do we pull this off? I imagine it’s easier said than done.

Dr. Aziz Gazipura
Yes. So, the good news and the bad news. The good news is this is all possible, the ray of hope stuff we were just talking about. The bad news is you probably are going to feel like you’re going to die on the way there. That’s all. But it just feels that way because, let’s rewind, what is people-pleasing? People-pleasing is a survival strategy that you picked up that’s based upon an idea, a conclusion, that’s not even true. But the conclusion you came to is, “I’m not okay as I am. There’s something just me as I am being totally lovable, I don’t buy it.”

Maybe someone told you that. Maybe you interpreted that. Maybe someone wasn’t there for you. Maybe you were abused. I don’t know, but there is some messaging that you picked up, and you’re like, “Wow, just me being me is not enough, and so now I have to do something. And what I need to do is I need to observe you, and if I can keep you happy, then you’ll probably stick with me. And I got to observe if you’re upset, and make sure that I don’t do the things that upset you. I got to see what makes you smile, and make sure I do more of those.” And now a pleaser is born.

And so, it’s rooted in fear, in the fear of abandonment, fear or not surviving, “Because I’ll be left, I’ll be lost. So, now I’m going to live that out for much of my childhood but as a personality, as a whole life strategy.” And so, why it feels like you might die is because it triggers this kind of fight-flight survival response inside to challenge you, which is why most people don’t.

But if you get up to that, like, fed-up point enough, and you’re like, “Well, I don’t want to keep living this way. All right, let’s take the leap,” you don’t stay in dying forever. You don’t actually die but it feels very ungrounding because there’s a sense of certainty and familiarity in that way of being, and you are going to challenge that. That’s why most people don’t just say, “Oh, I’ll do it,” and then actually execute on it.

Pete Mockaitis

All right. Well, so then what does the execution look like in practice? What are the step-by-steps? Do I just go give people a piece of my mind, Dr. Aziz, “Let me tell you what I really think”?

Dr. Aziz Gazipura

So, I have two books on the subject. One is called Not Nice and the newer one that just came out is called Less Nice, More You. And I talk about the pendulum, where people who have been overly passive and pleasing at some point can swing, “Now, I’m going to let the world have it,” and that’s okay.

Maybe that’s a phase to go through but, ultimately, there is a set point that’s much more effective. And I think the key steps from a higher level are these. Number one, you have to decide that you no longer want to be so people-pleasing and nice. And that might seem like a strange step, but it’s like, “Isn’t that what we’re talking about?” Well, no, because many people have a lot of their identities wrapped in, “But being nice means I’m a good person, and I don’t want to be a bad person.” No one wants to be a bad person.

And so, the first thing we need to do is we need to upgrade our understanding of being people-pleasing is not the same thing as being kind, or generous, or loving, or whatever it is that you actually value as a human. And that people-pleasing is more of a compulsion and not a choice, and so you have to be giving, you cannot say no, and that can be very detrimental.

So, someone is struggling, you take an extra hour to support them seems kind, right? The nice person and the people-pleaser doesn’t have that choice, so they could be being eaten up inside. They’re all stressed.

Pete Mockaitis

Eaten up inside and bitter, they’re like, “This jerk is always hogging my life.”

Dr. Aziz Gazipura

“I got too much on my to-do list.” So, now you’re talking about resentment. So, the compulsion part of it, the “nice” person feels like they have to. And any time we feel like we have to do something, and we don’t want to in that moment, that’s a formula, a human formula for resentment. So, now we’re going to start that.

Now, the kind choice is like, “Okay, this person wants this. Do I want to give it? Does it feel right to give it?” And it doesn’t mean it’s comfortable. Your kid is sick or something is happening, and you’re just like, “You know what, but it feels right, it feels like I want to do it.” Then you do it, and you say, “I want to give it.” Then we won’t feel resentment.

Kindness, true kindness leaves a glow inside, you’re like, “I feel good about that.” Whereas, when we’re like, “I couldn’t say no. I mean, look at them, they need me.” And the nice person likes to create this elaborate world in which everybody is super dependent, like, “They would die without me. They would be, oh, my gosh, if I left this partner, or this boyfriend, girlfriend, they’d be devastated for years,” and they don’t even see how it’s a little bit of a…it’s a way that we’re trying to get some sense of significance, perhaps.

The truth is that people have many ways to meet their needs, and you’re just one of them, and you’re not the only one. So, yes, that’s exactly what you’re talking about. That’s the stew of resentment that can form. And so, back to this first step of, “I need to decide I’m not going to be so nice and pleasing” is actually an important first step because, otherwise, we remain in this pattern where this is the only way to be, this is the right way to be as a good person, everything else is bad. And then we will perpetuate that indefinitely.

Pete Mockaitis

And that decision, boy, it just seems like the distinctions and the commitments are so myriad in terms of the boundaries that we’re down with, in terms of “I am committed to doing this and being generous or loving in these domains. And I’m not so much down to do these other things.” It really kind of feels like we got to go, behavior by behavior, or relationship by relationship, when  we determine what that decision really means in practice.

Dr. Aziz Gazipura
Yeah, that’s a great point. And, yes, it is, and there’s a shortcut to doing that, which is it can be distilled into one question, which is an extremely liberating question but it also, if you’ve been living a people-pleasing life, can make you very uncomfortable. And the question is, “What do I want? In this situation, what do I want?”

And even just asking that can push a lot of the buttons for someone who thinks that that’s selfish, “Your life shouldn’t be about what you want. That’s the problem with the world, is too many selfish people.” But actually, we’re just talking about asking the question. You might still choose to say, “Well, what do I want? I want to not take care of my son.” “Well, he’s five and he needs someone tonight. So, you’re going to find a way to work with it.”

So, it doesn’t mean you instantly just, “I do whatever I want. I don’t even care about anyone.” It’s like, no, but you start that behind that question is not just the data of the answer. It’s actually caring about yourself just like you would with someone you love, “What do you want, honey? It doesn’t mean you get everything you want, but I want to know. I want to know. Maybe we can work with it. Maybe we need to compromise here. But what do you really want? And what do I really want?”

I was just talking with a friend earlier today, and he has some friends visiting out of town, they said, “Hey, we want to come have some dinner with you.” And he’s like, “Oh, that sounds good.” And then they’re like, “Oh, also, we’re flying out somewhere the next day. Can we spend the night at your place then we’ll go to the airport?” And he said, “Well, let me talk to my wife and we’ll make sure.”

So, he’s about to go talk to his wife, and he’s like, “Hold on a second. Before I even talk to my wife, what do I want here?” And that’s such so small, we could just steamroll right over the moment and go on with our lives, and that might seem so trivial but, man, you add up those trivial moments, that’s your whole day, that’s your whole week, that’s your whole life.

And you might say, “Well, that’s horrible. How could you not have your friends stay the night? They need a favor. What a bad friend.” Ah, now we’re looking at the roles of the rule of friend, and many people have extreme rules, “You must always say yes to a friend.” But instead, if you tune in and say, “You know what, it feels kind of, I don’t know, confining.” And he got curious about himself, “Why? Well, I was just hoping to have the one evening a week that I can spend with my wife, one on one. She’s so busy. I’m so busy. I just don’t really want to give that up.”

So, now all of a sudden, we discover that the saying no there is actually a loving act for himself, for his wife, for his relationship, so we’re prioritizing something else. We would not even discover that. Now he’s trying to please his friends, so he says, “Yes,” and then he’s feeling maybe his wife is going to be upset with him, so he’s trying to please her. And then the whole evening, he’s just anxious and secretly resentful, which is a disaster.

So, yes, we want to go, day by day, decision by decision, slow down and start to really ask, “What do I want here?”

Pete Mockaitis

That’s good. And what’s interesting is by surfacing that, and if you do make the choice, and maybe, well, one, I think that can generate kinds of creative options that you didn’t even think about to start with, it’s like, “Hey, you can come over between 9:30 and 10:00 p.m. and, yeah, it’ll get you to the airport on time.” And so, there it is. So, you had your cake and eat it, too.

Now, sometimes you can’t but then I guess if you do choose to make a sacrifice on behalf of another, I think you can do so all the more eyes wide open, it’s like, “I am choosing to do something for this other person, knowing it’s inconvenient for me, but because I value this relationship more than I value binging Netflix, or whatever I was in the mood to do that evening.”

And then, as you said, there is sort of a glow. You can feel good about that choice. You made a values-driven decision and chose that which is good in your value system above that which is expedient, and you did so, knowing full well the consequences that could flow from it.

Dr. Aziz Gazipura

Yeah, I love that nuance. And sometimes people hear this, and they think you’re going to become this very stingy person, not just with money but with your time. And that’s actually not the case. It is very much more intentional and you’re linking it with your values. My younger son, who’s eight, we eat a pretty similar breakfast every morning. And one of the ingredients is from downstairs, and he doesn’t like to go downstairs because he’s afraid of whatever, monsters. That’s what lives when you’re eight years old, that’s what lives downstairs in the basement, is monsters.

And so, there was this time when we were trying to help him face his fear, but that one was just so kind of just an uphill battle, and I was like, “You know what, as a loving act, I’m really okay just going downstairs to get the thing. I’ll help him fight his fears in other places, and he doesn’t need to tackle every fear because his dad freaking is obsessed with confidence.”

So, I just decided that, and it’s this kind of sweet act of generosity. He’s not going to be eight years old forever. And when he’s a big hulking teenager and could care less about going anywhere in the house, then that’ll be a sweet memory.

And so, you can actually be really loving and generous in all these different ways. It’s just not coming from this pressure that you have to or else. I think that’s the biggest freedom.

Pete Mockaitis

All right. Well, walk us through the next steps.

Dr. Aziz Gazipura

All right. So, you’ve decided, “I don’t want to be nice,” and then you start to ask yourself, “What do I want?” Then the next step is going to be you do the things that are “not nice.” And that might be saying to your friends, “Hey, I’d love to see you. You guys can come. We’ll get some dinner. It’ll be awesome. And then you’re going to be staying near the airport or something. I want to have the evening to myself with my wife. It’s our one night and I really want to preserve that.” And it’s, “Oh, my gosh, so you’re saying no in that situation.”

Yeah, another not nice thing might be to inconvenience someone by asking them for something, “Can you help me with this?” or, “Can you do that?” There’s disagreeing with somebody, “Ooh, that’s real unpleasing of you.” So, maybe you have a different opinion, it’s relevant to something in business, a decision, whereby it feels high stakes and it’s important to share it.

It might even be just a different idea or preference that doesn’t even seem that important to share but you just share it instead of smiling, and saying, “Oh, yeah, me, too. Me, too.” You’re like, “Yeah, I actually like the person that you seem to dislike. Hmm, that’s interesting.” So, whatever it is, it’s just a small smattering of the potential behaviors of you being more you, more authentic, more real, more bold.

That’s all the “not nice” behaviors. And every single one of those is going to produce probably some level of anxiety at first because that’s me being testing out what could happen, which is going to be some sort of calamity, “If there’s conflict, the relationship is over. If I say no, the person is going to never do anything for me ever again. If I ask for what I want, they’re going to hate me.”

So, we have these dramatic predictions, and we test them out. And it’s a form of exposure, really, like behavioral training where we need to do the steps, which tends to bring about the discomfort. And then there is another step about working with that, but I’ll pause there to see if there’s anything you wanted to ask about this step.

Pete Mockaitis

That’s good. That’s good. And what’s funny, though, is the asking for help, we think that’s not nice or imposing or burden, yadda, yadda, but, in reality, when I’m asked for help, I often am delighted to be trusted, relied upon, to be confided in on the matter, and I really like it. And I guess not all the time. Some things are like, “I really don’t want to do that.”

But I think that’s interesting that sometimes these not-nice behaviors are, in fact, what people really value. Maybe some people don’t get people who disagree or challenge them enough.

So, it’s interesting what we think might be not nice could, in fact, be just what the doctor ordered on the other side of the table.

Dr. Aziz Gazipura

Yeah, and that highlights something really important, which is this strategy of people-pleasing is not a very well thought out effective model of human relations. It’s like, “This is the best predictors and most intelligent, socially intelligent model I can…” No, it’s a cautionary model. It’s, “Hey, any of those things might be a problem so don’t do any of them. That person might respond well to that but they might not, so just, no, don’t.” So, it’s not a very sophisticated or intelligent interpersonal model. It’s just safety-oriented.

Pete Mockaitis

Well, thank you. You got some more steps?

Dr. Aziz Gazipura

Yes. So, after you spoke up, you did the thing, and you’re freaking out inside, then it’s time to do the work, which is to upgrade something inside of yourself. That’s where the real transformation is going to occur. People think the real transformation comes from the action, which is part of it, but then we have to upgrade, otherwise we just keep beating our head against the wall. And you can leave that situation, you say, “Oh, I feel so guilty I told them no. I’m so bad.”

If you just grind yourself through that meat grinder for two days, and then you come out of it, you haven’t probably really learned anything. And so, the next time someone asks you for something, and you think, “I should say no because that’s being less nice,” then you might remember the meat grinder, and you’re like, “I don’t want to do that.” And so, then you probably just go back to the old pattern.

So, to really change, after we say no, and then all that stuff starts to come up, then we get to upgrade our map of relationships. And there’s one that I really love, which is I call your bill of rights, so what you’re allowed to do, and the rules, basically. And so, when you feel really guilty, you can examine it, and say, “Wait a minute, what rule did I break? What did I do that was so bad there?” “Well, you said no to people.” “Okay, so what’s the rule?” “You should never say no.” “Well, to who? My friends?” “Yeah, you should never say no to your friends’ requests.”

“Okay. Wow, that’s a pretty extreme rule. Is that how I’m going to live my life? Are there some downsides to that one?” And then we upgrade with much more healthy, and nuanced, intentionally chosen approaches to life, rules for life. So, for example, you might say, and this is where the bill of rights is, “I have a right to say no to requests.” And that might sound like a simple statement, but if you really start to believe that and live that, that’s a whole different life, not just in terms of the behaviors but how you feel on a daily basis.

I don’t think we can totally upgrade these in a vacuum, where we just sit down with a sheet of paper, and we upgrade our bill of rights, and then we venture forth into the world, and everything is perfect. No, we kind of have to go through this process where we take the action, we feel bad, and then that’s the motivation to say, “Whoa, it’s time for something different.”

But if we do it, and we change, and we upgrade, it’s like a step-by-step. It’s almost like pulling out the faulty coding of the pattern and putting in a new coding, new software, that runs so much better. And it’s the software of more authenticity, more boldness, more actually being you in the world. And it turns out to work a lot better on your system than the nice people-pleasing software.

Pete Mockaitis

And it’s interesting, it seems like those exposures, those reps, really do build up over time when you work through those steps. I suppose I am a people-pleaser myself, and I’ve just sort of gotten clear that I’m disappointing people every day. Like, there are people, maybe this very minute, Dr. Aziz, someone might be unfollowing this podcast or unsubscribing from the Gold Nugget newsletter, which I don’t recommend taking those actions. But, nonetheless, they are taken.

Dr. Aziz Gazipura

Someone out there. There’s a loose cannon out there.

Pete Mockaitis

By the hundreds, by the thousands, and so this happens. And so, what’s empowering is to just, for me, as I just sit with that, it’s like, “Yeah, I have displeased someone, and that’s okay. I have not sinned, I have not violated my values, I have not been, I don’t know, fill in the blank: selfish, greedy, lazy, any number of things that seems to kind of be at the core of a lot of this, is we have these value judgments associated with what you’re calling rules. It’s, like, “I feel bad, therefore, I must’ve done something bad. So, I’ve done something bad. I’ve broken a rule. What was the rule? Oh, wait, that rule is kind of ridiculous. Huh.”

Dr. Aziz Gazipura

Yeah, and there’s what I found, and one of the reasons why when I work with people, and the main ways that I work with people, is in a group environment is because we can identify that rule, and think, “That seems kind of intense,” but it has such momentum of history that I find a lot of this is almost like we’ve been running a propaganda campaign inside of ourselves for 20, 30, 40 years.

And when you’ve heard something for 40 years, it doesn’t matter what’s true or not. It’s hard to challenge. I was working with a gentleman in the program, who has had a hard time, even his relationship with his wife, he’s saying, “This is what I’d like to do on a Saturday.” “I don’t know if I want to do that. Here’s what I want,” like basic stuff.

And so, it almost felt like for the first couple of months he’s in the program, he was, “Hey, it’s okay for me to ask for what I want.” And in some part of the lecture, I’m like, “Of course. Of course.” And then he looks, like, around the room, and like, “Is it really okay for us to do that?” And we need to hear that, we need to get reinforced from outside.

And, hopefully, it’s just reinforcing some new beliefs that are just more sane and healthy. And I think that’s really a key thing to come back to, is, “Hey, is the way I’ve been living really serving me? Is it serving others? Is it really? If I’m getting burnt out, and hurting inside, and experiencing all these mind-body issues, and pain, and illnesses, like is this really how it’s supposed to go?” And I would challenge that, I’d say, “We’re not meant to live and help others at the expense of ourselves.” I think there’s really a beautiful, a much more abundant, win-win way of going through life.

Pete Mockaitis

That is beautiful. And I’m wondering if you recommend starting, if it feels scary, starting big or starting small? Like, “Asking my wife what I want to do on a Saturday,” in that example, is it that you recommend that you have, I mean, a small request might be…?

I guess I’m thinking small might be like you can give a lot of advanced notice. Like, let’s say on a Tuesday, you say, “Hey, honey, I think it’d be really fun on Saturday if we got lunch at Jimmy John’s.” Like, “Okay, that’s an inexpensive restaurant. It’s four days notice. It’s lunch, not dinner. It doesn’t seem as big, primetime of a meal.” So, I’m wondering, is your professional advice to start with some of those smaller, non-pleasing moves or requests, or to go for the bigger ones right off the bat?

Dr. Aziz Gazipura

I would say both are beneficial and it’s going to be based upon your discomfort tolerance, which, by the way, is akin to a muscle that is worth building, and you will build it by doing this. And so, if one is going to just completely blow you out of the water, because our goal here is sustainable. Think of it like strength training over many months, and so you don’t want to go to the gym and just blow yourself out where you can’t work out for three weeks. So, maybe you do the lighter weight at first, then it’s a little easier, and that’s great.

You start to build momentum, and success builds on success, so you have a couple wins, and you’re like, “Well, that didn’t go so bad, so I think that’s a completely valid approach.” And if you want to go faster, you feel like, “I have been in this cage for so long that I’m just ready to do whatever. I got to get out,” then you might feel excited and exhilarated as you really test the edge quicker. But I don’t think there’s one approach that’s better or worse.

Pete Mockaitis

You say discomfort tolerance is a muscle, when we work that muscle doing exactly this. If people-pleasing is a diagnosis, that is apt for you. Are there any other pro tips you have on building the discomfort tolerance muscle? I’ve been into cold plunges lately, so if you can justify me that I’m not a weirdo, and this is actually super beneficial to all sorts of elements of my life, I’ll receive that, Dr. Aziz. But, is cold plunges one of the activities that increases the discomfort tolerance muscle? Or what are some of the other top prescriptions here?

Dr. Aziz Gazipura

As a matter of fact, the cold plunge is.

Pete Mockaitis

Thank you for that.

Dr. Aziz Gazipura

It’s actually cold showers for clients that I work with. And I, about six to eight months ago, invested in an actual cold plunge to take my cold to the next level. And there’s a lot of physical health benefits to them but, honestly, the biggest draw for me is that discomfort tolerance. It’s a training, it’s a visceral training to go into the uncomfortable every day, or however often you do it.

And the cool thing about discomfort tolerance is that it actually does generalize. So, if you took a cold shower that morning, and then later in the day, there’s an opportunity, someone at work is sharing an idea, and you have something you want to add to it, and you’re like, “Well, actually, I think this. I don’t know if they would think that that’s disagreeing, or I’m not sure.” And that back-and-forth kind of hesitant energy, when you’re in the cold shower, about to go in the morning, you’re like, “Uh, should I go into it?” you’re like, “Ah, let’s just…all right, here we go.”

And whatever that is, that ability to go into discomfort, and then withstand the discomfort, it translates because the circumstance might be totally different, one seems physical, one seems social, but on a physiological level in your nervous system, discomfort is discomfort. And when you increase your capacity to do it, you can actually transfer it.

And so, yes, physical feats of discomfort, whether it’s a cold plunge, or just going doing, you know, people will take the elevator instead of the stairs when it’s two flights of stairs. There’s just this unconscious addiction to comfort that we’re living in. So, finding ways, I’d say once a day, on purpose, you could go do a wall sit where you sit against a wall with your back against the wall, and your legs, or your thighs are at parallel to the earth. Hold that for 60 seconds and you’ll be quivering.

Is that going to make you ripped? No, but it’s saying, and it’s all about the framing of it. So, right before I go into a cold plunge, I remind myself, “This is going to make me stronger.” So, it’s framing. It’s the same thing with the wall sit. I’m not doing this just to build muscle or something. I’m doing this to say, “Hey, I can do things that are uncomfortable,” and that will exactly translate over.

And then, of course, there’s dozens of opportunities in your interpersonal social life. And how do you find them? You just know. We all have a radar going on all the time, and saying, “Is that going to be comfortable or uncomfortable?” And most of us are using that radar to say, “Well, if it’s uncomfortable, then go the other way.” And what we actually want to do is you don’t have to go crazy with this. It’s all in the dose. You don’t need to go insane on your dose of medicine here, this discomfort medicine. But a daily dose, even if it’s small, will radically accelerate how quickly you can make these changes in your life.

Pete Mockaitis

Cool. All right. Well, could you now share with us a favorite quote, something you find inspiring?

Dr. Aziz Gazipura

Well, this one I like, this is Tony Robbins, “The quality of your life is directly proportional to the amount of uncertainty you can comfortably tolerate.”

Pete Mockaitis

All right. And a favorite study or experiment or piece of research?

Dr. Aziz Gazipura

Ah, favorite has got to be The Boulder Study of Back Pain of 2021. There’s a book called The Way Out by Alan Gordon where they talk about it, but the Boulder Back Pain study was done to compare back pain treatment, treatment as usual, medications, physical therapy, and then also something called pain reprocessing therapy, which is treating the back pain with the mind and emotion, which has been fascinating for me with my own history of back pain and chronic pain, as well as nice-people developing pain.

There’s a whole chapter in the book, why it’s not nice about that. And so, randomized, controlled trial, gold standard evidence that we can use these mind-body approaches to not just reduce but completely transform back pain is revolutionary for the chronic pain world, and something I’m really excited about getting out into the world in a big way.

Pete Mockaitis

Okay. And a favorite book?

Dr. Aziz Gazipura

There’s one I’m reading right now that I really enjoy, it’s called Free to Focus by Michael Hyatt, and I’m finding it really refreshing for how to reclaim your focus and your time.

Pete Mockaitis

Okay. And a favorite habit?

Dr. Aziz Gazipura

It’s the best and the worst, it’s the cold plunge.

Pete Mockaitis

And if folks want to learn more or get in touch, where would you point them?

Dr. Aziz Gazipura

Yes, go to DrAziz.com, that’s D-R-A-Z-I-Z.com, and the goal is for there to be a wealth of resources for free. So, there’s a podcast on that page, under the Resources tab. There’s also a mini-course, a video mini-course called “5 Steps to Unleash Your Inner Confidence” also for free. I have a YouTube channel, you can get a link there as well from the Dr. Aziz’s homepage.

So, lots of resources for free. And then if you want to take things further, we have some training courses, and I also work with people in a 12-month life changing yearlong program. So, however far you want to go, I’d love to support you. And if you just want to start with the free stuff or get a book, that’s a beautiful way to really learn that there’s a pathway. There’s a proven pathway out of this stuff, and I’m here to help as many of us as we can to get across that.

Pete Mockaitis

All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Dr. Aziz Gazipura

Yes. Whatever is going to make you the most awesome at your job is also the thing that’s probably either scary or uncomfortable. It’s, like, really practicing that boldness and facing what we fear will not only produce just beautiful results in your career but will also make you feel good at your work, you’ll feel way more engaged.

Pete Mockaitis

Beautiful. Dr. Aziz, this has been a treat. I wish you much fun and minimal people-pleasing.

Dr. Aziz Gazipura

Thank you, Pete. What a fun and interesting and dynamic interview. Really appreciate it.

915: How to Maximize the Power of Generational Diversity at Work with Dr. Tim Elmore

By | Podcasts | One Comment

 

Tim Elmore reveals the keys to transforming generational differences into opportunities for enhanced collaboration.

You’ll Learn:

  1. How generalizations across the generations can be both helpful and harmful
  2. The do’s and don’ts of interacting with each generation
  3. The keys to turning generational conflict into team harmony

 

About Tim

Dr. Tim Elmore is founder and CEO of Growing Leaders (www.growingleaders.com), an Atlanta‐based non‐profit organization created to develop emerging leaders. His work grew out of 20 years serving alongside Dr. John C. Maxwell.

Elmore has appeared in The Wall Street Journal, the Washington Post, USA Today, Psychology Today and he’s been featured on CNN’s Headline News, Fox Business, Newsmax TV and Fox and Friends to talk about leading multiple generations in the marketplace.

He has written over 35 books, including Habitudes: Images That Form Leadership Habits and Attitudes, and his latest, A New Kind of Diversity: Making the Different Generations on Your Team a Competitive Advantage.

Resources Mentioned

Thank you, sponsors!

Tim Elmore Interview Transcript

Pete Mockaitis

Tim, welcome back to How to be Awesome at Your Job.

Tim Elmore

Thank you, Pete. Great to be with you.

Pete Mockaitis

Well, I’m excited to dig into the wisdom of your book A New Kind of Diversity: Making the Different Generations on Your Team a Competitive Advantage. But first, you have survived a plane crash and, somehow, we never talked about that last time. What’s the deal here?

Tim Elmore

Yeah, yeah. Well, I don’t just go around starting conversations with, “Hey, did you know I survived a plane crash?”

Pete Mockaitis

Yeah. Well, we should have.

Tim Elmore

Well, maybe.

Pete Mockaitis

Well, we’re going to start this one that way, Tim.

Tim Elmore

Yeah. Well, the crazy thing was that was years and years ago, but I was in New Zealand, it was a private plane, I was being flown with a buddy of mine, by a pilot that was not instrument rated, and he was trying to land on a field. I was going to speak at a big youth camp back then 30 years ago, and he wasn’t able to land the plane. He started to come down. The trees or the forest are right here. He realizes he can’t touch down in time before the trees began, so he takes the plane, shoots it straight up in the air.

He says, “Tighten your seatbelts. I got to try this landing again.” But as he’s shooting up into the air, we get about 120 feet in the air, and the engine stalls, and we drop to the ground. So, about 12 feet, or, excuse me, 12 stories we dropped. And Grant, the pilot, went right through the windshield. It was awful.

Pete Mockaitis

Oh, my goodness.

Tim Elmore

And the other three of us were beat up and thrown around, our seatbelts broke too, but we all survived. So, it was quite the deal, yeah. But, as you can imagine, I was in New Zealand. I had to get on a plane to fly back home. So, I had to jump back on the proverbial horse and ride again.

Pete Mockaitis

Wow! So, I don’t have a great deal of knowledge of aviation but how common is it to survive that fall that distance? This sounds more or less miraculous, Tim.

Tim Elmore
Yeah, it was. This sounds so cliché but I really do believe in miracles. I don’t spiritualize everything but I think, “My gosh, I’m still around for a reason. I got to make the most of my time.” I think my sense of urgency that I currently experience probably came from knowing at any moment I could be gone, and I want to make the very most of it.

So, I’m loving my family better, I’m about the business of what I do much better and less lackadaisical perhaps than before that time. But I think that’s the good that can come from the not so good along the way.

Pete Mockaitis

Wow! Okay. Well, I am grateful that you are alive and here, and we are speaking again. The last conversation I think was really rich with some juicy stories I thought about numerous times since. This book A New Kind of Diversity: Making the Different Generations on Your Team a Competitive Advantage I’ll tell you, I’ll be candid with you, Tim.

I usually shy away from the different generations generalizations content but I was like, “Tim is so darn good. If I could trust somebody to handle this decently, it’s going to be Tim.” So, let’s get some of the tough stuff out of the way. Like, Tim, isn’t this just wild over-generalization? And how is this even helpful?

Tim Elmore

Yeah, I do get that question, so please know you’re not alone at all. And, yet, I think there’s another part of our brain that would say, “But we do realize we’re a little different.” Twenty-somethings are a little different than 60-somethings. But ageism and chronocentrism almost always come up at this point.

Pete Mockaitis

Chronocentrism, I don’t think I’ve ever heard that word before.

Tim Elmore
Okay, so let me give you both, real quick, working definitions. Ageism is “Isn’t it true 60-somethings tend to think are like 20-somethings, regardless of the time and history where we are?” You’re more conservative when you’re older, you’re more progressive when you’re younger, blah, blah, blah, and that is true. There is an element of truth in that.

And chronocentrism is the tendency we have, at whatever life station we’re in, to think “We’re right and they’re wrong. The older, the younger. Kids are just fragile snowflakes today,” or, “Those old folks are just dinosaurs.”

Pete Mockaitis

Like ethnocentrism but chrono, time.

Tim Elmore

Exactly. Chronology, that’s right. You picked it up. You get an A on that test.

Pete Mockaitis

Oh, thank you. I was a Latin student, back in the day. It really expands the vocabulary.

Tim Elmore
It does. I’m sure it does, yeah. So, anyway, all that to say, my goal in this book is not to stereotype but to understand, so I’m trying to help readers. It’s not scientific. In fact, this is a social science, not a science, it’s soft science but it is, I think, a very helpful thing to have a bit of an encyclopedia. If you’re 58, let’s say, and you’re managing a company, and you’ve got these Gen Zers coming in, and you go, “Oh, my God, I don’t understand these kids today.”

To say, “Well, let me help you step into their brain just a little bit. Here’s the narrative that they’ve grown up in. Here’s the wet cement that they were shaped in,” and then to know a little bit. You’re a little bit more informed as you do that interview, or do that onboarding, or do the performance review.

Pete Mockaitis

Well, could you start by sharing with us maybe some differing survey results or researcher studies that say convincingly, “Yup, people in different generations do, in fact, tend to, on aggregate, on the whole, more often than not, think, operate differently in these kinds of ways”?

Tim Elmore

Yeah. Well, let me just share some really recent data that might be a fun fodder for discussion. When I talk to managers, for instance, at a workplace, and they’re asking, “Well, what should I expect from an interview with a 22-year-old recently out of college?” One of the things that Generation Z brings is a very paradoxical high sense of agency and high sense of anxiety at the same time.

So, the agency they feel, you know what that means, it’s like, “I got this. I can do this,” I think was fostered by the smartphone, “I’ve been looking at things since I was four years old on a tablet, I think I know all that I need to know to do this,” and so a Gen Zer comes in with a high sense of agency. At the same time, however, we all know, I think, that mental health issues are a thing right now for high school students, college students, young professionals; panic attacks, anxiety, depression.

But here’s the irony. I think anxiety was brought on by the same smartphone. So, the high sense of, “I’m in control,” and the high sense of, “I’m out of control,” come from the smart device that, I think, ambushed us and we did not know what it would do, particularly to the younger generations. So, I know it does not fully answer your question but that’s something I think we that are in midlife need to know. It’s going to be a thing.

Pete Mockaitis

Well, yeah, certainly there’s no doubt that our upbringings are different. I just turned 40 recently.

Tim Elmore

Yeah. Okay. Congratulations and happy birthday.

Pete Mockaitis
Oh, thank you. I remember our home was kind of cutting edge when we had dial-up internet in my youth but I certainly had several years on this planet, which I was able to read, and we didn’t have the internet, so that was a thing that was going on and I could see certainly how that can shape things. But I guess, yes, what I’m really driving at is in terms of maybe incidences of anxiety, depression, or the proportion of people who strongly agree with this kind of statement is wildly different between folks who are 62 versus 22. Can you lay some of those sharp distinctions down for us?

Tim Elmore

Okay, sure. Yeah. Well, let me tell two quick stories that I think will vividly illustrate what you’re asking about. In the book, I talk about Tony, true story. Tony, two years ago, was a senior in college at Ohio University, took a part-time job during his senior year at a paint store, and loved his job, part-time. During that senior year, he also happened to get on TikTok. Of course, he did.

So, he’s on TikTok and he’s now posting videos of himself mixing paints together. He’s very clever, he’s very creative. His account goes viral. Pete, by the time he gets 1.8 million followers, and 37 million views, he realizes, “I should share this with the executives here. We could monetize this.” So, he puts a little slide deck together to make a presentation to the executive team, and he doesn’t get one person interested in hearing from him. He doesn’t get one set of eyeballs to look at his slide deck. Tony did get something, however, that he didn’t expect. He got fired.

Pete Mockaitis

Okay.

Tim Elmore

Yup. So, these older executives were just sure this young kid didn’t know a thing, was probably stealing the paint, probably distracting to the customers, probably doing this on company time, and so they let him go. Well, Tony graduates, moves from Ohio to Florida, now has over 2 million followers, and has started his own paint store.

Pete Mockaitis

There you go.

Tim Elmore

Now, I’m sure there’s parts in the story we don’t understand but here’s one thing I do understand. It was a picture of the wide gap between the older generations that were in charge that had been doing the same for 30, 40 years, and were pretty sure they know what they’re doing. But here’s a young buck coming up, saying, “There’s a new platform that I’m on. Maybe you don’t have intuition on how we could use this. I think I do.”

So, I think, just to answer your question specifically, I don’t think, very often, people over 40 years old realize that the age of authority is dropping in the workplace. The age of authority is dropping. Think about a century ago. The age of authority was very high. In fact, grandma, grandpa, you listened to them because they’ve been around 70 years, whatever they say, man, they collected a lot of wisdom.

Well, today, rapid change happens. In fact, change happens so rapidly that young people are getting things faster than old people, and so they may have…well, first of all, they may be starting a company when they’re 21 years old, but I think we don’t realize that we need both timeless wisdom or timeless insight, and timely intuition.

So, I talk about this in the book. Timeless insight, people that have been around the block a few times can share the stuff they know how to succeed at this company. But the timely intuition very often comes from the young. They can see where culture is going. And like Tony, they may figure out very creative ways to do things differently and capture another million and a half people that the older folks would not have found.

So, I’ll just stop there but that would just be one picture of what I’m talking about.

Pete Mockaitis

That is an intriguing picture. And so, the age of authority, that’s intriguing. Is it, in fact, true that the average age of person promoted to CEO of a Fortune 500 company is lower now than it was 10, 20, 40 years ago?

Tim Elmore

Yes, it is.

Pete Mockaitis

Okay. All right.

Tim Elmore

Yeah, so it’s dropping slowly not rapidly because we still celebrate whatever, that stage. And, by the way, you should know, I think you should know, 72% of high school students, public high school students in America, want to be an entrepreneur, seven out of ten. Now, are they all going to succeed? Probably not. But the fact that seven out of ten want to start something more than join something, that tells me something.

It tells me when they look at the current set of jobs or corporations to join, they go, “I want to start my own. I don’t know if I want to join that antiquated, stuffy, 9:00-to-5:00, check in, clock in, deal there.” Now, they may need to learn but I just believe I’ve got to do more listening as I age, not just telling. So, I argue in the book, we need fluid intelligence, that’s our first 40 years, we need crystallized intelligence, that’s our second 40 years.

And right now, we’re colliding more than collaborating in many workplaces. Age discrimination lawsuits are up at Fortune 500 companies, like IBM, Marriott, WeWork. It’s ridiculous.

Pete Mockaitis
Is it the older generation suing or the younger generation suing?

Tim Elmore

It’s both. Think about it. The old are suing the company because they feel like, “You didn’t promote me because you think I’m too old.” But the young are saying the same, “You didn’t promote me because you think I’m not wise enough or old enough. You think I’m too young.” So, I feel for CEOs that are having to call upon their legal counsel to just solve a feud at the workplace when if we were really learning to value the strengths that each generation brought to the table, we could really, really gain from this.

The book was designed really to be an encyclopedia where you don’t have to read the whole thing but you might want to read chapter seven and eight because you need help with Gen Zers and Millennials or whatever, that sort of thing. That’s really what I wanted. Too often, we were not. Well, here’s what I really, really argue for, Pete, all the time.

We’ve got to turn our frustration into fascination with each other. And I believe there’s something I can be fascinated with all four generations at my nonprofit, and the five generations that many people listening right now might have at their organization, but we’re having a difficult time because we speak different languages, we have different values oftentimes.

When you think about the marches that took place in 2020, the protests, Black Lives Matter and so forth, I’m sure there’s exceptions to this rule, but it was mostly the Millennials and the Gen Zers who were marching, mostly, and most of the Gen Xers and Boomers are going, “What? What are you doing? Stop wrecking that retail outlet there,” whatever, whatever. And I just feel like it was a picture of young and old not understanding each other’s mindsets.

Pete Mockaitis

All right. So, Tim, give us the overview. So, we are almost in 2024 now. Let’s name the generations, roughly how old are they today?

Tim Elmore

Yeah, okay. Good question.

Pete Mockaitis

Just to orient us for starters.

Tim Elmore

Yeah. First of all, we say to our listeners, this is an art, not a science, as I mentioned before. This is not psychology. Everybody has a unique personality. This is sociology. We talk about the narratives of generations. So, the oldest generation, Pete, that might still be in the workplace are past retirement age, typical retirement age, but people are living longer, working longer, so the Builder generation would’ve been born 1929 and 1945.

Many of our people in Washington, D.C. running our country right now are Builder generation folks, okay? President Biden, 81 years old right now. And, by the way, I’ll just share, this is not a partisan statement, but they should be paving the way for the next gen coming up rather than holding on to their office, but that’s the Builder generation. They were called Builders because they built so much out of so little. Think about the years they were born, 1929 to 1945. Great Depression. World War II.

The Baby Boomers come along next, 1946 to 1964, and they were called Boomers because, well, frankly, nine months after World War II was over, the maternity wards filled up. So, 76.4 million people were born in 18 years. That never happened before at all in America. They were called Boomers, or we, I’m a Boomer, we were called Baby Boomers because there was a boom of babies for 18 years.

After the Baby Boomers come the Baby Busters, or Generation X, 1965 to 1982. So, you might be the tail end of that generation. Are you kind of a Xlennial where you’re kind of a Gen X Millennial?

Pete Mockaitis

That’s a hard word to say.

Tim Elmore

Yes, it is, especially for me.

Pete Mockaitis

I’m not going to even try, Tim. You’re bold. Yes, I was born in 1983. And it’s funny, I don’t resonate a lot with either generational description because I’m right on the border.

Tim Elmore

Yeah. Well, social scientists would call you a Tweener. After you’re five years at the tail end of one generation, or five years at the beginning of another, you’re probably going to adopt characteristics of both and neither. And that’s me with Boomers and Xers.

Pete Mockaitis

I’m not a Tweaker but a Tweener?

Tim Elmore

That’s right. Not a Tweaker; a Tweener. That’s right.

Pete Mockaitis

Set the record straight.

Tim Elmore

Let it be known. Let it be known. That’s right. All right. So, Gen X was first called Baby Busters because their generation started with the public introduction of the birth control pill, so instead of a boom, it was a bust. If you add the contraceptive, you add on top Roe v. Wade in 1973, you have a shrinking population not a booming population. So, it’s two hills and two valleys. It’s a boom of babies and then it drops to a valley with the Xers.

Another boom with the Millennials who are the next generation coming, so ’83 to 2000, basically the ‘80s and ‘90s kids, and the Millennials are the largest generation in American history, 80 million strong. They’re the number one population in the workforce right now.

Pete Mockaitis

I’m sorry, didn’t you say never before since have you seen such a fertility rate but that’s because we started from a smaller base back in the day?

Tim Elmore

Yes.

Pete Mockaitis

Okay. I’m with you. So, it’s a larger growth number but it’s a smaller rate.

Tim Elmore

Correct. Yeah, that’s exactly right.

Pete Mockaitis
I’m with you.

Tim Elmore

Yeah, yeah. So, Boomers were 76 million, Millennials are 80 million. But then Gen Z follows Gen Y, or the Millennials, and they are really the kids that had been born at the turn of the century, and they have had a very, very different experience. Think about their generation, even though they were just babies, first of all, the century started with the dotcom era bubble bursting.

Y2K, we thought the world was going to explode, and then it didn’t. September 11, 2001 where all parents everywhere got scared to death for their children. Then you had, oh, my gosh, the smartphone being released and growing into a normalized thing.

So, Gen Z would follow the Millennials, the Millennials follows Gen X, Gen X follows Baby Boomers, and Baby Boomers follow the Builders, so there you have it.

Pete Mockaitis

Okay. So, you make a point, so we want to turn frustration into fascination. And my buddy, Steve, has strong opinions about Boomers. He’s a listener and he cracks me up, he said, “Hey, so one of your guests said he put himself through grad school with juggling. I thought, ‘Okay, this guy is a Boomer.’” And he’s like, “Boomers, man, they lived their life on tutorial mode. It’s not even easy mode in the video game. It’s tutorial mode where they tell which buttons to push. You can go through grad school and pay for it by juggling? Like, good luck, you’re going to have at least a decade of student loan debt if you tried to pull off an after-school job to fund your stuff.” So, he has some strong views on the Boomer population.

And so, talk to us then about that core, the frustration versus fascination, the conflict instead of collaboration. So, lay it on us, Tim.

Tim Elmore

Okay. Well, first of all, the stereotyping, and, by the way, Steve is probably a great guy, I would call that a stereotype. He may know a case or two or three but I think we lump all older people as they’re all talking about how they walked to school uphill both ways in the snow, that sort of thing. So, Boomers are stereotyped as this dinosaur that has a very, very reconstructed memory of the past that’s getting bigger and bigger every year.

But I tell you what, a Baby Boomer has a stereotype about Millennials and Gen Z, “All the Millennials are narcissistic, and all those Gen Zers are fragile snowflakes,” so we’ve all heard these terms. But here’s what I know about the human brain. I talk about this in the book. Two things. Number one, people develop a little bit like wet cement.

So, when cement is laid, let’s say a new sidewalk is laid in the neighborhood. On day one, you can press your handprint into that sidewalk very easily because it’s wet. In the same way, during the first 20 plus years of our life, the neuropathways in our brain are very plastic. The plasticity is very, very soft and you can learn quick and adapt quick, and it’s just like wet cement.

As we grow older, I don’t want to say it hardens, but a little bit like wet cement, it’s going to take a jackhammer by the time you’re 40 to change that brain, to change your mind over something. And so, in the book, I put a two-page spread that’s a generation chart where I talk about interviews and both qualitative and quantitative data I gathered on each generation, and I gave a life paradigm, a mantra for each one, their view of authority, their view of education, their view of the future, their sense of identity is very different.

The sense of identity for the Builder generation is, “I am humble. My mom and dad grew up in the Great Depression. You were just all humble back then. It was wrong to be anything but humble.” For Gen Z, their identity is very fluid. They may change their gender identity, and it’s fluid.

So, I just think it’s helpful for a colleague or a boss to know, “I just need to know this information to know, not to gasp, when I’m talking to someone from a different generation.” And here’s the other thing I know about our brains. When we see differences, we tend to distress, we tend to avoid. Think about it, Pete, let’s just take you and me.

If you and I didn’t enjoy each other, and you saw me talking with a bunch of Boomers with gray hair and no hair, and we’re all just good old boys talking at the watercooler, you might go, “Hmm, not my people. I don’t think I want to join that kind,” because we know it’s going to take work to really identify with that group of people, and we don’t want to do that work so we find our own people who talk like us, act like us, vote like us. That’s just a natural thing. We don’t want to work. We will find our own people where it’s less work.

And I argue in this book, you get better if you’re willing to do the work to connect with somebody from a different generation. So, let me stop there, let you volley back.

Pete Mockaitis

I think that’s a strong thesis and I think that’s true of so many domains. I guess diversity in every variety, first of all, and then just our general tendency to want to not to work and be comfortable, but also the downside of too much time and comfort results in atrophy and not growing and straightening and sharpening things.

So, with it being said that this is sociology and that these are broad generalizations and exceptions abound there, why don’t you go ahead and share with us some of those tidbits from this table to give us a feel for these pieces?

Tim Elmore

So, I had so much fun going to retirement villages and talking to the Builder generation folks and then collecting some quantitative data and sorting it. But the mantra for the Builder generation, remember, 1929 and 1945, their mantra when they entered the workforce was “Be grateful you have a job,” and that’s understandable, isn’t it?

My dad is a perfect example. My dad was born in 1930, so the first decade of his life was the Great Depression, the next five years, World War II, that’s what shaped him. He just passed away in 2020 at 90 years old. He’s frugal, he’s conservative, he’s grateful. And we save the wrapping paper at Christmas, we save every rubber band and plastic bag known to man. We have it up in the attic. You might need it next year. That was what they were conditioned to do. And I love the spirit of that generation, “I am humble. I am grateful.”

The Baby Boomers come along, and I gave the Boomers the life paradigm, as they entered the workplace, “I want better,” because Boomers grew up in a time not of depression but of expansion. Shopping malls were popping up everywhere, McDonald’s was franchising, we had just won, or help to win, a World War. So, America was feeling really great about ourselves between 1946 and 1964.

The Xers come along. I gave the Xers the life paradigm “Keep it real. Keep it real.” So, that was a phrase that actually became a thing back then, mid ‘60s all the way through the ‘70s. But think about, just for a minute, let me teach some history here. Think about the years that that group of children were being formed and shaped before they moved into adulthood.

By the late 1960s, not only was the Vietnam War going on, it was on TV. We could watch it at the 6 o’clock news with Walter Cronkite. And even though LBJ in the White House kept saying everything was fine over there in Vietnam, we started seeing footage that said it’s not fine over there. And then you had the Watergate scandal.

Now we had a Democrat and a Republican both lying from the White House. There was a very real wall that went up in the hearts and minds of American adults that said, “I’m not going to blindly trust a leader.” And even though Gen X was just children back then, they saw a bunch of adults leading them, teaching them, coaching and parenting them, they grew up a little more cynical themselves, “Keep it real. Don’t tell me life is wonderful. Keep it real.”

Millennials come along. Okay, this your generation now even though you don’t claim them, Pete. Millennials come along, and I gave the Millennials the life paradigm “Life is a cafeteria.” Now, let me explain why. This is not throwing them under the bus. My two kids are both Millennials in their 30s. Just like you go to a cafeteria, you grab your tray and your plate, and you make up your meal, a little bit of broccoli, a little bit of roast beef, a little bit of Jello, and you tailor it for your tastebuds.

These young professionals are making almost every major decision of their life as if it were a buffet. Here are some examples. Years ago, my two kids stopped buying compact discs to get their music. Why would they buy a CD? “There might be five songs I don’t even like on that CD. I get one song at a time for my own playlist on Spotify, Apple Music. It’s a buffet. I make educational decisions this way. I graduate high school and go to two or three different colleges for one degree. One of them is overseas.”

And you see this because Millennials grew up in a time of digital customization. As Millennials grew up, the cellphone grew up. As Millennials grew up, the computer grew up, so they were very used to mixing and matching. So, I would say to an employer right now, “Just get ready for a bit of a free agent mindset. You could find loyalty in the Builder generation. Maybe you got to earn it with the Millennial generation.”

Okay, one last one. Gen Zers, oh, my gosh, I love these guys. So, I interviewed middle school kids, high school kids, college students, and young professionals. And as I listened to them, they were all very respectful. Some listeners may not believe that but they really were. They were very respectful but they were very candid. They were raw. And the mantra I gave them, as they moved into adulthood, was “I’m coping and hoping.”

So, think about that. They’re hopeful because they’re young, but right now they may feel like they’re just coping. They’re struggling perhaps with mental health issues. It’s been normalized to have anxiety disorders or maybe just wrestle with anxiety. It’s been normalized to say, “I’m seeing a therapist,” and I’m not putting that down. I’m just saying mental health problems are now a thing.

And if we just laugh at them, and say, “You bunch of fragile snowflakes. Get with it. Just suck it up and do your job,” I don’t think that lack of empathy is going to get us where we want to get to when we want to build some discipline and grit in this staff. So, let me stop. I’m sure you’re thinking something, Pete. I want to hear what you’re thinking.

Pete Mockaitis

Okay. I think that’s nice in terms of, all right, so we’ve got five generations, and a little bit of a vibe, and a little bit of a backstory. So, now let’s all crash them together in the workplace. Tell us, what are some of the top do’s and don’ts, maybe universally, and then specifically? I suppose we can have a very long conversation with a matrix, in this context, with this generation and that. So, we can’t do all that but maybe give us some universal do’s and don’ts, and then maybe a couple particular watchouts for areas of collision that are causing a lot of friction at work right now?

Tim Elmore

Yeah. Well, let me do the areas of friction right now because, listeners, if you’re in a workplace, you’re going to go, “Uh-huh, uh-huh, I’ve seen that.” So, number one, communication styles and mediums are different. You got to bring them together. In fact, I would say in the onboarding process, just say, “We use Slack,” or, “We don’t text,” or, “We do text,” whatever. But everybody’s going to come in based on a familiar source of way of communicating and I think we need to say, “To be together, let’s do this at work.” So, communication.

I think expectations. I have found in my dataset every generation comes in with slightly different expectations. So, I tell interviewers or HR hiring managers, “You need to talk over in the job interview preferences, expectations, and demands because those are going to tell you a lot about whether you can take this person on or not as a team member, and say, ‘You’re going to fit perfectly here,’ or stop the interview right now, and say, ‘I can just tell you right now, that’s not going to happen here. So, let me show you the door, and help you find another job.’”

So, real quick, I’ll make this fast. Preferences. All of us have different preferences. Sometimes there are some generations that will handle preferences as if they’re demands. They’re just something they wish were true but they’ll come in, and say, “I got to have this.” And I would say hiring managers need to say, “Is that really true? Do you have to have this because it’s not happening now? And if you just say, ‘I got to have it’ we can stop the interview right now.” Preferences, however, are only wishes, “I would prefer this to be the case.”

Expectations are stronger. When I began to talk about the expectation of a new potential team member, now they’re saying, “This is what I expect to be happening here. I expect a lot of autonomy. I expect to work from home,” or hybrid, or that sort of thing. But you want to find out, “What are you expecting here? Are you expecting unlimited PTO? Oh, wow, we should talk about that.”

And then, finally, demands. This is absolutely huge. Believe it or not, this is a huge issue that, far too often, we hire, get a year into it, and then we find them out, and it’s not a pretty picture. Demands are what perhaps either a boss or a new team member will say, “I must have this. Like, I want to talk about politics at work.”

Well, I think the wise boss will say, “You know what, we’re not going to stop working to see where we disagree on politics.” It’s my opinion but as I look at the dataset on companies that are thriving, you want to have some liberty but I’m telling you sometimes workers divide over a political issue, and now we’re not even good teammates.

So, that would be one, those three I just mentioned, communication styles. I think feedback, think for just a minute, Pete. How people prefer feedback might be extremely different and it might be good to establish the norms at this organization. For instance, Baby Boomers might still be fine with an annual review with full documentation. Well, Gen Z goes, “Seriously, I’m telling today no. I want multiple check-ins with my boss, and if I don’t get them, I think something is wrong.” And bosses are becoming exhausted because they go, “I can’t do that. I can’t watch over you and say good job, good job, good job,” or whatever, that sort of thing.

So, I feel like just talking about feedback. So, I have an entire chapter I bring up these issues that are seen differently primarily by the majority of each of these demographics and how we might approach them to kind of lubricate the friction.

Pete Mockaitis

Well, it sounds like perhaps universal principle with these is to just upfront, in advance, discuss, “Hey, these are sort of our norms and practices, and how we roll, how we do things, what we value, just so you’re aware. You can expect this from us and you probably can expect that from us.” Just short-circuiting the surprises in advance.

Tim Elmore

Yes, exactly. That’s exactly it. In fact, one of the statements that you heard a million times, I say in the book, “Conflict expands based on the distance between expectations and reality.” Conflict expands based on the distance between the expectations of what I expect in this reality. So, real quick, if I tell my wife I’m going to be home at 7:00 o’clock for dinner, and I get home at 7:05, no big deal. I get home at 9:30, it’s a big deal. We have a conversation.

And it’s not because she can’t live without me for two and a half hours. It’s because I created a different expectation that causes friction inside. So, that’s just good behavioral science that I think leaders ought to know, teammates ought to know, and you’re right, talk about it upfront, get it out in the open.

Pete Mockaitis

Okay. And so, what are some don’ts, like, “Don’t do this”?

Tim Elmore

Yeah. Well, I have found that my generation, I’m a Baby Boomer, we tend to just want to tell those younger generations what to do. And so, let me tell you what I’m doing, I’m going to get very personal now, Pete. As a Baby Boomer who’s 63 years old, will be 64 next month, you know how we use that phrase “forever and ever and ever,” “this is a leg you got to stand on”? So, I take the letters A, L, E, G. It’s a simple acronym but I follow it to a tee as I interact with perhaps younger teammates that just do something that I go, “I do not understand what you just did or said or why you did it.”

So, the letter A in ALEG, I want to start by asking not telling. Instead of barking out “What the *toot* were you thinking when you did that?” I want to say, “Tell me what your thinking was. Tell me why you made that decision.” And I need to be genuine about it. Ask instead of tell. When I ask questions instead of tell, they suddenly feel valued rather than condescended to.

The letter L is listen. It does very little good to ask questions if we’re not willing to really listen to them. So, when I ask, they feel valued. When I listen, they feel heard. I believe the statement “Being heard is so close to being loved that, for the average person, it’s indistinguishable.” So, this is an appropriate way just to say “I care about you. I love you. I’m listening.”

The letter E is empathize. So, when I empathize, they feel understood. I want to just say, “Let’s get to the bottom line.” But empathizing means I say things, like, “Oh, my gosh, I had no idea you went through that,” or, “Wow, I bet that made you feel terrible when that happened.” Something like that where I’m not just listening but I’m sharing with them, “I’m really getting you.”

I’m telling you, Pete, if I’m asking, they feel valued; listening they feel heard; empathize they feel understood, now I’ve earned my right to practice the letter G, which is to guide them. As their boss, I might have some guidance but they’re so ready to reciprocate, respect, and listening, and so forth because I’ve taken the time to really listen. Think about a workplace that everybody was standing on that leg, I can’t help but think we just have better workplaces.

Pete Mockaitis

Yes, thank you. You also have a fun turn-of-a-phrase, reverse mentoring.

Tim Elmore

Yes.

Pete Mockaitis

What is that? And how do we do it?

Tim Elmore

Oh, my gosh. It’s my favorite activity that I do and we recommend it to different people. So, listeners, I challenge you with this homework assignment. Reverse mentoring is what it sounds like. So, you get two people from different generations, older and younger, doesn’t matter which two but make sure there’s an older and a younger one definitively, and maybe you go to coffee, or maybe you have lunch together, but you swap stories first. You’re going to almost always find common ground when you swap stories.

Then the older person naturally coaches up the younger in, “Here’s how to succeed at this workplace,” but then you switch hats, and the younger is now mentoring the older perhaps on the latest app they just got and we could use it for marketing. Remember Tony, early in the conversation? So, you’re both doing this.

So, I meet with Andrew on a regular basis. I love Andrew. He’s my VP of content and he’s 30 years younger than me. I meet with Cam. Cam is on that content team, 40 years younger than me, recently minted from the University of Michigan. Brilliant guy. I learn every single time I’m with them. We laugh. We hug.

And I’m not saying this is a cheesy syrupy environment but we have so much fun because we’ve all checked our logos and egos at the door and we’re ready to learn from each other, and both are mentoring and both are learning. So, I just think that’s what we got to be like today in this rapidly changing world we live in.

Pete Mockaitis

Oh, lovely. Thank you. Now, could you share a favorite quote, something you find inspiring?

Tim Elmore

Well, in the beginning of the book, I share a really fun quote. My friend Derrick Johnson from Orlando said this and I just love it. Here’s what he said, “If you think you’re smarter than the previous generation, consider this. Fifty years ago, the owner’s manual of a car told you how to adjust the valves. Today, it warned you not to drink the contents of the battery.” And so, I’m thinking, “Oh, my gosh, we’re definitely evolving right now.

Pete Mockaitis

All right. And can you share a favorite study or experiment or bit of research?

Tim Elmore

Way back in 1968, research was done that proved that young people, I think it’s true about all people but back then the experiment was with students, students performed better under a teacher who has high expectations. That makes sense. In other words, when a control group…well, really, it’s two control groups who went in.

But one teacher was told, “These are average students. You can have average expectations.” But the other group, the teacher was told, “Now, don’t you let these kids talk you out of working hard. These are genius kids. They’re brilliant kids. You expect a lot of them,” you can imagine the results. The teacher that expected a lot had grades that were per student a grade and a half higher. But they were told later, after the experiment, both groups were average IQ students but the performance was so great.

Now, keep going. It was in the ‘70s they began to realize that high expectations alone don’t do the trick because some kids feel like, “Oh, you’re expecting too much of me,” and they spiral downward and they give up. It wasn’t until the ‘90s when research came out that showed this, and this is the piece I want everybody to hear.

When a teacher or a leader has both high expectations and high belief, it’s almost magical. High expectation, “I expect a lot of you,” and high belief, “And I know you, and I know you can do this.” It’s just huge. So, that’d be my favorite research that I’m trying to put to use every day here.

Pete Mockaitis

Can you help distinguish between expectation and belief? Because in some ways, there’s a strong overlap, and so I want to get really clear on how they’re different.

Tim Elmore

Yeah. So, I would say they’re cousins but not twins. So, if I only have high expectations of, let’s say, a person but I don’t have high belief, it feels harsh, “You expect a lot of me but I don’t get the feeling you actually believe I’m going to do it. You just demand, demand, demand.” So, high expectations without high belief feels harsh.

High belief without high expectation feels hollow, “You say you believe in me, mom, but you don’t actually expect me to come through.” You see what I’m saying? So, one is about I’m demanding or holding you to a high standard but belief becomes much more personal. So, let me give you the phrase that Ivy League schools found was that magical I mentioned earlier.

Here’s the phrase, and I quote, “I’m giving you this hard feedback because I have high expectations of you, and I know you can reach them.” Do you see how that kind of gets to, “I expect a lot but I know you, Josh. I know you can do this. I’ve watched you. You have it in you to do this.” The research shows effort went up a minimum of 40% all the way up to 320% in males. I think there are a lot of boys that said, “I’ve never had a dad say something like that to me.” So, that’s what I mean the difference between the personalness of belief and maybe the hardness of high expectation.

Pete Mockaitis

Okay. And a favorite book?

Tim Elmore

It’s a book by Arthur Brooks, the most popular teacher at Harvard University. He wrote a book called From Strength to Strength, and that book just absolutely lit me on fire. But he wrote another book that I want to push, if you don’t mind. He just published a book called Build the Life You Want.

He wrote it with Oprah Winfrey because she found him, and said, “Arthur, you’re amazing.” So, it’s really about the art of really becoming happier but that sounds so cliché.

Pete Mockaitis

All right. And if folks want to learn more or get in touch, where would you point them?

Tim Elmore

Well, my name is Tim Elmore, so TimElmore.com. I have lots of free stuff on that site but also if you ever wanted me to come and speak that’s where you would do it. But, also, the nonprofit that I started focusing on the emerging generation and where you can find the book A New Kind of Diversity is GrowingLeaders.com. Thank you for asking that, Pete. I appreciate it.

Pete Mockaitis

Okay. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Tim Elmore

Yeah. Well, I would really like you to practice that reverse mentoring I just mentioned because I have found, if I’m willing to do the work, I always come up better. The illustration I want to give you, the challenge is this. If you and I were to hop on a plane and fly, let’s say, to China, we would hop off that plane there in Beijing, knowing we’re going to have to work harder to connect with people here. And we would naturally think that because we’re going, “Oh, my gosh, they speak a different language here. They have different customs here. They have different values here.” Bingo.

Would you interact with somebody from a very different generation, different language, different customs, different values? So, if I’m willing to do the work over there in China, be willing to do the work here at home with that person you’re apt to not spend time with because you think they’re so old they’re worthless, or you think they’re so young they’re worthless, when, in reality, they’re a wealth of wisdom inside, just not the wisdom you have.

Pete Mockaitis

All right. Well, Tim, this has been fun. Thank you. I wish you much luck interacting with different generations.

Tim Elmore

Thank you, Pete. You, too. Good to see you again.

914: Turning Awkwardness Into Your Greatest Asset with Henna Pryor

By | Podcasts | No Comments


Henna Pryor reframes awkwardness and shows how we can turn it into a superpower.

You’ll Learn:

  1. How not embracing awkwardness is hurting our performance
  2. How to work out your awkwardness muscles
  3. How to release the discomfort that follows awkward moments

About Henna

Henna Pryor, PCC is 2x TEDx and Global Keynote Speaker, Workplace Performance Expert, Author, and Executive Coach. Her talks blend 2 decades of work with corporate leaders and teams, with a modern, science-based approach to taking more strategic risks and being braver in the work that we do.

Resources Mentioned

Henna Pryor Interview Transcript

Pete Mockaitis
Henna, welcome to How to be Awesome at Your Job.

Henna Pryor
Thank you for having me, and it’s the greatest podcast name, I think, I have ever heard.

Pete Mockaitis
Oh, well, thank you. That’s what we like to hear. We try. Well, I’m excited to hear about the wisdom you’ve got for us in your book Good Awkward: How to Embrace the Embarrassing and Celebrate the Cringe to Become The Bravest You. But first, we need to hear what is the story with you being a genuine bonafide princess?

Henna Pryor
It’s not so much a story, it’s more of a fun fact. So, my parents are both South Asian. My dad was born in India, my mom was born in Pakistan, and so, technically, I am a 32nd generation Pakistani princess, which just means, bloodline, I am from a royal bloodline. Now, that’s said, Pakistan is no longer a monarchy, so my princess status means bopkiss, absolutely nothing. I get no perks whatsoever.

Pete Mockaitis
Well, do your loved ones treat you like a princess?

Henna Pryor
Most days. Most days. I think I get trolled in even measure but, yeah, I get some good treatment.

Pete Mockaitis
Okay. Nifty. So, nothing happens then, like if you visit Pakistan or you’re…?

Henna Pryor
No. No red carpet, no elephants. My grandfather, my mom’s father, was treated with a little bit of, let’s call it, extra respect due to his family name but, really, as the generations go on, it’s less and less cool. There’s really no measurable perks. I’m still waiting.

Pete Mockaitis
Okay. There’s no certificate, no jewels.

Henna Pryor
No.

Pete Mockaitis
Okay.

Henna Pryor
No. I wish but no.

Pete Mockaitis
All right. Well, now, I know. I appreciate that. That was fun. Well, now tell us a little bit, when it comes to awkwardness, first of all, I just got to hear, since you’re an authority on awkwardness and I’ve just got to go here, first and foremost, I find it very annoying, and maybe you do this, so sorry.

Henna Pryor
That’ll be even more awkward here.

Pete Mockaitis
This hasn’t happened much since I’ve been a grown up as opposed to maybe like high school/college, when someone just proclaims, “Awkward!” It’s like, “Oh, wow.” That just grates on me so much, it’s like, “This is not helpful and now it’s way more awkward because you’ve just proclaimed it as such.” Since you’re an awkwardness expert, what is your hot take on this phenomenon?

Henna Pryor
Yeah. So, it’s funny, I don’t mind when people claim it. I think what you’re describing is when they claim it so loudly and ostentatiously that it draws even a greater magnified lens to whatever the experience was. And so, ironically, the avoidance of awkwardness increases awkwardness. So, I actually teach people it’s okay to name it in the room.

It’s when we make a really big audacious deal out of it, “Awkward!” kind of the way you did it, that it actually almost has the opposite effect, where it adds to the feeling of attention is on this, embarrassment. When we subtly name it, it actually allows us to relax and move on. But I think when we amplify it that way, it can actually make it linger longer than it needs to, and draw an even brighter spotlight to something that maybe people didn’t even notice that much in the first place.

Pete Mockaitis
Oh, certainly. Like, “Hey, I’m sorry, this is sort of awkward but your credit card has been declined.” It’s like, “Yeah, yeah, fair enough. All right. Well, let’s try another one,” and that’s that, versus yelling it loud and proud.

Henna Pryor
Shouting. Right, I agree. Yeah, I think the whole point of navigating our awkwardness has to do with the idea that we are in this tension space between who we believe we are and who we think other people see in that moment, “Oh, my gosh, they think I’m someone who has terrible credit, whose card was declined.” I might feel a bit awkward about it, but the whole problem with the emotion of the thing that we tend to wrestle with is what we think other people see in that moment. So, if we declare it loudly, we’re just putting more eyes on that version, it’s kind of counterproductive.

Pete Mockaitis
Okay. So, tell us, any particularly surprising or fascinating discoveries you’ve made about us humans and awkwardness as you’ve dived into this research?

Henna Pryor
Yeah, several, and I think, especially as it relates to your topic of expertise here about being awesome at your job and being a high-performer at work, there are some very interesting data that came out in the last year or two about how catering and performing actually decreases our workplace performance. So, I’ll explain what I mean by that.

We’ve had a wave of conversations around “be more authentic at work.” Authenticity is the superpower. Be more authentic at work. And people hear that and they agree with it. You see the nods, they’re like, “Yup, yup, that seems like it would be a good idea,” but then, more often than not, I work with clients who tell me, “Yeah, that would be great. How? I don’t know how to be more authentic at work. Can somebody give me the playbook? I don’t understand why I just can’t show up that way. It doesn’t feel quite that simple.”

And so, what I’ve discovered in some of the research is when people feel awkward, or unsure, or embarrassed, or they’re fearing awkwardness at work, what they tend to do instead is something called catering, which is essentially putting on a bit of a performance to meet other people’s expectations, “I have a new boss, they expect me probably to be like this, or show up like that, so I’m behaving in a way that caters to their expectations. I’m performing to meet what I think they expect of me.”

And while first impressions do matter, I don’t want to diminish that, there’s actually now a significant body of research from Francesca Gino and her team at Harvard that says that catering to meet other people’s expectations not only diminishes our performance at work but, frankly, it’s exhausting. We collapse into bed at the end of a night. We don’t do our best work. We don’t save our energy for the things that we genuinely want to do to make an impact at work.

And so, there’s actually a lot of downsides to that catering behavior instead of coming in stumbles, fumbles, and all.

Pete Mockaitis
Can you give us a few examples of typical workplace catering behavior that has the potential to kill our energy and our performance?

Henna Pryor
Sure. I’ll give you, actually, the study that really found this and then I’ll give you just a run-of-the-mill example at work. So, in Francesca Gino’s Harvard research, they actually were studying a team of inventors, kind of entrepreneurs who were pitching their ideas to investors, they were trying to get funding for their ideas.

And what they actually found was those who catered to meet the investors’ expectations, in other words, told them what they thought the investors wanted to hear, were actually three times less likely to get the funding than those who came in, still prepared, but a little bit more authentic, a bit more passionate, a bit more honest, which was inclusive of stumbles, fumbles, and all. That’s one example.

Another example that I see a lot is when we think about awkward conversations, it’s the whole diversity, equity, inclusion, belonging discussion. Most people still struggle to have those conversations in the workplace. They find it very awkward. They’re afraid of saying the wrong thing. They’re afraid of not getting it right. So, instead, a lot of people will cater, “I think this is what my colleague of color wants me to say. I think this is the right thing to say in this meeting.”

And it actually kind of comes across as a performance versus it is actually much more impactful to say, “Hey, I tried to think thoughtfully about this part of the conversation but I don’t know if I’m going to say the right thing right now. There’s a chance I might get it wrong and it might stumble out of my mouth but I’m going to give it an attempt anyway.” That version actually lands better. So, it’s when we perform, it’s when we try to smooth out the bumps of areas where we do feel a bit uncomfortable that it actually has an inverse impact to what we think.

Pete Mockaitis
Okay. Understood. Well, so I’d love to hear then, in terms of awkwardness becoming our strength instead of our weakness. How do we begin to think about, reframe, and make that true for us?

Henna Pryor
Sure. So, again, just to put a spotlight on a definition that we’re going to operate from for the context of this conversation, awkwardness is an emotion that we feel when the person we believe ourselves to be, or our true self, is momentarily at odds with the person that they see on display. In other words, the person we are, for a moment in time or maybe several moments, feels different than who they see.

So, I’m jumping on a podcast with you today, Pete, and I butcher your last name, I mispronounce it horribly, and I feel awkward and embarrassed about that for a moment, because the person I believe myself to be, someone who is intentional and prepared when it comes to the pronunciation of names, for that moment, feels at odds with the person who I think you see, someone is not thoughtful about names, someone who is not trying. There’s a gap between those two people.

And so, when we think about our professional lives, every time we’re at an inflection point, a growth point, a transition point, we’re going to invite opportunities for awkwardness, we’re going to invite opportunities for embarrassment. And it’s learning how to get comfortable with those that actually leads us continuing to take the chances that contribute to our growth.

When we can’t lean into them, we tend to avoid them and run away from them, which becomes very problematic when we’re trying to advance our careers and our lives.

Pete Mockaitis
Okay. So, with this definition, awkwardness is when there’s a difference between who we believe ourselves to be versus what someone else is perceiving from us in a moment. Now, that’s pretty specific as opposed to generalized discomfort about any number of things, like, I’ll feel awkward when…well, I guess, maybe not your definition of awkward. Like, if I just disagree with somebody, I will experience a sensation of discomfort that I would have previously called awkward, although that’s not exactly in harmony with your definition. Or is it?

Henna Pryor
It is, I think, to a degree. So, maybe let’s peel back the layer one more bit to help unpack that. Awkwardness is also a social emotion, meaning if you read something online by yourself and you didn’t agree with it, you wouldn’t feel awkward about that because no one is there to hear you even if you were to express your disagreement out loud, “That person is an idiot. They don’t know what they’re talking about.” No one is there to hear you so you don’t feel awkward because awkwardness is a social emotion, meaning that others have to exist.

Now, awkwardness also exists as a social emotion when what we think is going to happen isn’t met. So, in our minds, we built some certain expectation of how an interaction is going to go, how a chat is going to go, and our expectation isn’t met. So, in the case of the example that you gave, when you wildly disagree with something that someone said, probably, subconsciously, there was some part of you that expected that conversation to go a bit differently.

So, yeah, there probably are some other uncomfortable feelings and emotions mixed up in that, but part of that may have been a feeling of awkwardness because, suddenly, you are finding yourself feeling a little thrown off balance or a bit unprepared because you didn’t expect the conversation to go that way.

Pete Mockaitis
And it’s also interesting when you experience this, like, I’m just thinking about TV comedies, awkward situations, like The Office. Michael Scott says just some outrageous things and the situation, like you feel uncomfortable watching it but it’s also very engaging, it’s like, “Oh, my gosh. Oh, cringe. What’s going to happen here? And this is hilariously inappropriate, and whoa.” So, there are two, I suppose, I have a different set of expectations as to what would normally unfold in such a scenario.

Henna Pryor
Yeah, I love that you brought that example up because I have a whole section in the book where I talk about this. That’s actually an entire genre of comedy referred to as cringe comedy. So, there’s The Office, 40-Year-Old Virgin, Borat, Curb Your Enthusiasm, America’s Funniest Home Videos. There’s a certain genre of comedy that is called cringe comedy. You watch it almost with that expectation of the things you’re going to watch are going to make you go, “Oh! Ooh! Eeh!”

What’s interesting about this is part of the research that I dove into that was also fascinating is there are some people, you’ve kind of alluded to this already, who can point at cringe comedy and laugh, and go, “Oh, my God, this is so entertaining. This is hilarious.” There are others who cannot deal. They’re underneath the covers, they’re like, “Oh, I feel this fully from head to toe. I feel ‘Diversity Day,’ ‘Scott’s Tots,’ these episodes, like I cannot watch this without having full body embarrassment.”

And so, interestingly, people who that experience on that extreme, actually have something that they feel very strongly called vicarious embarrassment, which is actually a function of empathy. When you’re particularly high on a certain type of empathy, not only do you feel that embarrassment or awkwardness and cringe for someone momentarily, but you actually take it on with them as though it’s your own, and it becomes this full body visceral reaction.

Pete Mockaitis
Okay. So, working with this definition of awkwardness now, tell us, how do we make this so that it really is a jet fuel source of strength and power?

Henna Pryor
Yes. So, two-part process here. Number one is just self-awareness around this emotion in particular. So, as we started to say, it is not the same as just regular discomfort. Awkwardness, as a social emotion, is very tied to approval, “What do other people see? Do they like what they see? Do they approve of who they see?”

So, one of the first things we need to do is just peel back our own layers of self-awareness around the messages we receive around awkwardness and approval growing up. Were you someone who grew in a household where it was, “Hey, don’t speak up and stand out. Just kind of blend in”? It’s going to be more likely that you feel awkward as an adult if you’ve never undone those messages.

Are there stories that you’ve told yourself about what previous awkward interactions have meant? So, I like Dan McAdams’ research out of Northwestern. He refers to two types of stories. Let’s say you have an awkward situation at work where you spoke up in a meeting, and it was a total bomb, embarrassing, did not feel good. Do you tell yourself a contamination story, meaning, “Well, that was a nightmare and I’m never going to raise my hand ever again”? It contaminates the future.

Or, do you look for the redemption story, which is, “Okay, that didn’t feel so great, but I tried it. I raised my hand. I don’t normally do that in that meeting. I got some practice in. Hopefully, it’ll go better the next time”? What are the stories we tell ourselves?

Part two is conditioning, and I’m very passionate about this as it relates to this topic in particular. What we’re talking about when we’re talking about building awkward muscle and using it as a strength is building some strength in our social musculature. Social fitness is a type of muscle building, meaning we have to have interactions with other humans in small-stakes moments so that we can use that feeling as fuel instead of something to be fearful of.

And in this modern climate, we live in a world that’s optimized for smoothness. I don’t technically have to talk to another human being outside of my immediate family today if I don’t really want to. I can order my food online. I can order my groceries on Amazon or the Instacart. We don’t have to talk to folks when we used to.

And, nowadays, increasingly in the grocery store line, we’re looking down on our phones, we’re hammering the elevator door button shut to avoid a two-minute ride with someone. We go to the coffee shop we have in headphones. So, the problem is when we don’t have chances to practice our social muscle in small-stakes situations, when it comes to a big-stakes moment, like negotiating for your higher salary, or trying to advocate for yourself for a promotion, we are increasingly out of practice using these social muscles.

So, if we don’t practice in small-stakes moments to increase that awkward tolerance, the big-stakes moments become nearly unbearable. And so, we really need to create opportunities to condition and put in the repetitions when it comes to these social muscles.

Pete Mockaitis
Okay. Well, could you share with us a cool story of someone who put in the reps, where they start from, what did they do, and what cool results did they see on the other side?

Henna Pryor
Absolutely. Yeah, I do some executive coaching, and I worked with a private client named Satya. I talk about her a bit in the book. She was painfully shy. Her parents, very gregarious, extroverted, her sister as well. And not only was she sort of naturally introverted and shy, but she had begun a new job during the pandemic, at which point she really didn’t have any ability to meet her peers in person.

And she would see, for a period of time, her peers continue to get promoted ahead of her because they had had the advantage of things like networking, and she didn’t have natural places to do so having worked from home by herself. So, she realized, “Hey, if I want to get ahead, I got to do this thing that I don’t particularly love, I find very awkward, which is networking.”

So, she practiced in the small-stakes moments. So, first things, once the restrictions started to lift, she’s like, “My first at-bat can’t be the networking event with my entire company and 200 people.” She challenged herself to meet up with an old colleague first who she hadn’t seen in a really long time. That was at her growth edge. She went and tapped on the door of a neighbor who she’d kind of known but not really, and struck up a conversation.

She made an admission that every time she rode the subway, she lived in the city, she was going to leave her headphones out and try to just catch eyes and exchange a smile with someone, low-key, little old lady, nothing aggressive, but she slowly started to recondition these muscles that had kind of gone stagnant. And then, slowly but surely, she put herself in slightly bigger rooms.

A friend invited her out to a wine-tasting event. She said, “Normally, I don’t do that stuff, but it was a small group so I tried it.” Slowly but surely built her way up. So, by the time in two months when her company had their big kind of networking extravaganza company offsite, she felt a bit more prepared, and she had some lines on the ready. She had kind of practiced what this was going to look like.

So, in her case, we actually came up with the strategy that she would find one other person, or at least two other people, that were standing kind of by their lonesome, potentially in the same situation, and she had a line that she had practiced in the mirror about a hundred times. It was this, “My sister told me I needed to talk to at least two new people today, and we have a bet for 20 bucks. I really don’t want to pay her 20 bucks. Will you be one of them?”

And she said it immediately diffused the tension, it created this little icebreaker moment, and this colleague, the one, the first one she actually ended up introducing herself to, they ended up collaborating on a project later that year. A huge win for her. A huge visibility. And none of that would’ve happened had she not kind of put in these reps and created these strategies ahead of time.

Pete Mockaitis
Well, that’s cool. Well, so what do you recommend in terms of the different means by which we put in the reps? Like, if this were an exercise program, what are the best exercises that give us great gains and the suggested frequency and dosage of them?

Henna Pryor
Sure. I’ll give you kind of two buckets. First, from the team perspective. So, if you work on a team or if you’re a leader of a team, I would be so happy if you incorporated some specific and intentional exercises into your team meetings as it relates to this. Again, understand this is not something that happens by accident anymore. We don’t have as many bump-into-each-other-at-the-watercooler moments so we have to create intention.

Some of my favorite ways to do this, I’ll encourage leaders to have five minutes at the top of the meeting, have a bad idea brainstorm, meaning you’re encouraging your teams on purpose, “I want you to share only unrealistic ideas. Realistic ideas not allowed.” And if you’re thinking, “Why? Why would I do that?” Well, believe it or not, often the most unrealistic ideas somewhere in there is one that’s kind of, like, “Hey, that actually could be possible.” Second is even if none of them are, just by starting that way, it lowers people’s guard, and the ideas that follow in the rest of the meeting are more innovative, they’re more creative, they’re more generative, and people are more open.

There’s a similar exercise you can do, I call them cracked-egg stories, where you go around and every single person in a meeting, you can do it either one at a time or you can turn to a partner. Everyone shares one cracked-egg moment from the past week or two, a time where something did not work as planned, or it was kind of a misstep, a fumble, it was embarrassing, it was awkward, it didn’t go the way we hoped, and what did you learn from it.

But, again, by putting these into the room, intentionally creating the space for them to be put into the room, we create a more normalization of this behavior and this emotion that everyone experiences. The thing that’s wild about awkwardness and embarrassment is when you’re experiencing it and feeling it, you feel like it’s just you, “It feels like nobody else is dealing with this emotion the way that I am.” The truth of the matter is everyone is. And so, normalizing it in meetings on purpose is a huge helpful step to creating the types of environments that can take more chances and take more risks in the future.

Pete Mockaitis
All right. So, that’s the team perspective. And then individually?

Henna Pryor
Individually, again, it sounds simple but I would love to see this actually done. I would like to challenge you, listener of this show, today, next time you’re in the supermarket checkout line, leave your phone in your pocket, leave your phone in your bag. Next time you go to the coffee shop or ride the train or ride the plane, just for a few minutes, leave your headphones out.

The goal is to put yourself in minor social situations where certainty is not guaranteed. I call them strategic micro risks. If you reach out to someone in the coffee shop that’s standing in front of you in line, and say, “Hey, I love your sneakers.” Okay, chance that they could look at you like you’re a moron, chance that they continue to strike up the conversation and you meet someone fascinating and interesting.

I was sitting next to a woman at the train station the other day, a much older woman, and just kind of struck up conversation instead of sitting on my phone. I found out that she went to the same college I did, University of Delaware, but 30 years before me. She kind of knew who my father-in law was, which was wild, but these are just life moments where there are no stakes, this was not a professional conversation, but by practicing in those moments where certainty is not guaranteed, what I need you all to understand is you are creating the needed muscle to have other conversations in your professional life where certainty is not guaranteed.

So, it’s about getting comfortable with that uncertainty. If you really want to fast-track this, take an improv class. Take an improv class. If you really want to fast-track your uncertainty tolerance, improv is the fastest way that you can do it because the entire thing is built on this premise of, “I don’t know what’s going to happen next but I’m just going to stay with it. I’m just going to lean in. I’m just going to stick with it. Instead of avoiding it or deflecting it, I’m going to stay with it.” That is the fastest way you can fast-track your awkward tolerance.

Pete Mockaitis
Okay, that’s fun. Any other recommended exercises?

Henna Pryor
Oh, gosh, so many. I’ve got, like, a dozen improv exercises I take people to. I also recommend to people to strategically use humor. I think some people are, like, “Well, I’m not funny. I’m not a ha-ha.” Strategically using humor in awkward situations is something that benefits everyone. And when I say strategically, it’s typically just rooted in truth.

So, I said at the top, the avoidance of awkwardness increases awkwardness. Sometimes all it takes is that one person to gently name, like, “Okay, I’ll be the first to break that awkward silence. Ooh, that was cringe. Nobody expected that.” But it just takes the one person to bring a little bit of that lightness back into the room for folks to move on.

Humor has to just be used strategically because I think, generally, what we want to do is make sure that we are not punching down. So, if you’re a leader, we don’t want to shame anyone. Like, if a junior person that’s trying to raise their hand and maybe they’ll get it wrong, there’s a silence. A leader should not say, “Hey, that was pretty awkward, buddy.” That’s not necessarily helpful, but there is a general rule of thumb not to kick down but you can punch up.

So, if the leader says something, we can all smile and go, “Oh, awkward,” but in a gentle playful way. So, there are some rules, and, again, we go into it in detail but also just learning how to find your own talk tracks. I think talk tracks are really helpful and important. When something doesn’t feel good, having language that resonates with you that you can use right away.

So, there’s an early example in the book where one of my very first meetings after we started reconvening in person, I met with a sales leader. I was trying to win a very big project, a large-scale project. Hadn’t met folks in person in a while, pandemic had restrictions had just lifted. So, 15 minutes I’m going on and on, I’m pitching, and I’m thinking, “Henna, I’m crushing it.” I did sales for 14 years, I’m like, “I’m crushing it.”

And he puts his hand in front of my face, and I’m like, “Sweet!” so I give him a high five. I’m like, “I’m nailing it. Henna, nailing it.” And then he says, this is the next thing out of his mouth, “Henna, I was putting my hand out because I was trying to tell you to stop.” And I’m like, “Oh, my God, she’s forgotten how to people.” I’m mortified but, luckily, having been in this research and knowing this work, the next line immediately out of my mouth was exactly that, which is, “Wow, okay, I’m mortified, but that was pretty awkward. Hopefully, I can still have a chance to keep going with you.”

And just by owning it, he laughed, I laughed, our shoulders relaxed, and we were able to move on. Had I let the awkwardness overtake me and have a grip on me, I would’ve gotten totally off the rails. The whole conversation would’ve left on a very different note. And so, ironically, it’s not about eliminating it or avoiding it, because, again, that’s trying to eliminate or avoid uncertainty. It’s not going to happen. It’s learning how to lean into it, to own it, to embrace it, and use it as a force for good. You tried something. Relate to folks. Create some connections. Lean into those uncertain moments, and move on.

Pete Mockaitis
That’s really cool. And this reminds me a little bit of like rejection therapy when you ask for things that you’ll probably not get, like, “Hey, can I have a discount on…?” whatever, etc. And so, what’s fun about this is it’s easier, the rejection therapy, because your odds are better that you’re not going to hear a no per se, and it’s broader in that you can have conversations about a much bigger range of things than simply requests, like, “Would you please do this for me?” “No.” “Would you please do this for me?” “No.”

As well as having more of an extended exchange as opposed to just a simple no. It’s like, “Okay, I guess that’s even a conversation.” Any thoughts about the parallels there with regards to therapy?

Henna Pryor
Yeah, I think you’re right. It’s a lower-stakes form of exposure therapy or rejection therapy. I think the goal is to recognize that we are increasingly sensitive to social interactions gone awry because we’re out of practice. So, in the case of this gentleman who I high-fived with, and he clearly wasn’t looking for a high five, what was occurring, and the research now actually corroborates this, is that because we’re in isolation in the pandemic, we started to lose our ability to read other people’s social cues.

And this is something that we know is true because there’s been studies done on people whose jobs are more isolated by nature. For example, astronauts or polar explorers, people whose jobs are isolated. They found that when they returned to social settings, those social skills atrophied, meaning they had difficulty properly reading someone’s body language, their gestures, their cues.

The same thing can happen to us. And this is where I’m also very careful to point out that awkwardness is not something limited to introverts. I am 100% an extrovert through and through. I don’t think there’s an introverted bone in my body, but after the pandemic, we all realized that we could get this kind of off balance, “Okay, my social skills aren’t quite what they used to be.”

And, again, in this moment in time where we can order our food online, my 13-year-old and I joked, she doesn’t ring her friends’ doorbells. She’s like, “Mom, just text, ‘Here.’ Text them we’re in the driveway. Text them ‘Here.’” And I’m like, “Ugh, text them ‘Here’?” I used to have to talk to my friends’ parents on the phone for 10 minutes before they got on the line.

But we don’t have these same opportunities for unexpected happenstance social interactions, so we actually have to be more intentional about carving them out to create that desensitization or that exposure therapy. We actually have to go seek it out a bit more.

Pete Mockaitis
Okay. And I’m thinking if you have had an awkward, embarrassing, cringey moment in the past, maybe the distant past, or the recent past, that continues to pop up and spook us, it haunts us in the here and now, any tips for how do we deal with that?

Henna Pryor
Sure. This is common. I think we can call it by a variety of names. It’s rumination. It’s lingering. Some situation had such a grip on us that it seems to keep rearing its head. I would offer two thoughts here. First, it’s okay if you think about it. I’m not concerned about you thinking about it. Humans are wired for social acceptance. If those thoughts come up every now and then, I don’t mind. The difference is do those thoughts keep you in a cycle of inaction the next time? Does that thought have such a grip strength on you that you don’t take the chance or say the thing the next time?

So, part of what I coach my own clients through is just to slow down the thinking. What are people actually thinking? Often, when we are replaying a situation in our mind, we’re making the assumption that they think we’re a moron, they think we’re inept, they think we’re unqualified, so there’s a few things I remind them of.

First of all, remind yourself of the spotlight effect. The spotlight effect is a phenomenon coined by Tom Gilovich out of Cornell that is essentially pointing the idea that people are not paying nearly as close attention to you as you think they are. They’re more concerned with themselves. They’ve already turned the spotlight back onto themselves. They’ve forgotten about you long ago.

The second thing that I love to remind people of is there’s a phenomenon called the Pratfall Effect, which is if you are generally someone who is smart, competent, capable, skillful, if you are generally someone who is seen that way, and you commit a blunder, or a misstep, or you say the wrong thing, not only will people not hold it against you for the rest of your life like you think, it actually makes you more likable.

There’s a body of research that says when you are generally seen as smart, capable, and have a decent level of aptitude, a blunder makes you human. It knocks you off the pedestal that other people put you on, and it actually makes you more warm and likable so there’s actually an upside to these things. If you are working hard, and if you’re someone who generally is prepared, and these things happen, give yourself some grace. People are not tearing you apart the way that you’re tearing yourself apart.

Pete Mockaitis
Okay. And you’ve got a fun turn-of-a-phrase I want to hear about – protagonist disease. What is it? And why should we watch out for it?

Henna Pryor
Yeah, it’s similar to the spotlight effect in that, often, when we are concerned about approval and when we are chasing a version of ourselves that we want other people to see, I think the millennial Gen Z population these days refer to it as having main character energy. We think that we’re the star of the show, everyone is paying attention to what we’re doing, to what we’re saying, to how we’re saying it.

In the social media era, this feels even more pronounced. Everyone is dissecting everything. But here’s the truth. Everyone is a protagonist in their own story, but as far as you’re concerned, you’re an extra in their story. You are not the center of their world. And often, when we are so consumed with, “What will other people think about this awkward moment, this misstep, this embarrassing thing?” we become so consumed with this idea that we are the protagonist of everyone’s story.

The truth is we’re not. They are the protagonist of their own story. We are merely an extra. And if we can remind ourselves of that regularly, it helps release some of that grip strength of everyone is watching because they rarely are.

Pete Mockaitis
All right. Well, Henna, tell me, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Henna Pryor
Last thing I’ll just say on this is when I titled the book Good Awkward, people were like, “Oh, she wrote a book about me.” I can’t tell you how many people have responded with that phrase, “She wrote a book about me.” And what’s funny is that everyone says that, and the research actually proves that awkwardness is for everyone.

The most confident person you know, the person that you look to, and you’re like, “Gosh, they are smooth, flawless, they’ve never had a blunder, they’ve never had a misstep,” guess what, yes, they do. They experience this emotion just as much as you do. They’ve just learned how to lean in, and they’ve learned how to accelerate their comeback rate but they are not exempt from this.

It is for everyone, you included, your favorite celebrity included, and so just knowing that, hopefully, it helps everybody relax a little bit.

Pete Mockaitis
All right. Well, now could you share a favorite quote, something you find inspiring?

Henna Pryor
Favorite quote, this is probably silly and funny but it’s one that I say all the time, “Don’t sweat the petty things and don’t pet the sweaty things.”

Pete Mockaitis
Okay. And do you have a favorite study or experiment or bit of research?

Henna Pryor
The vicarious embarrassment one that I shared earlier, to me, is really fun. I think the one I mentioned, cringe comedy, but the other one that I thought was really exciting was this idea of embarrassment for versus embarrassment with. So, let’s just say, Pete, you walk up the steps to the stage, and you’ve got toilet paper out of the back of your pants, you don’t know it’s there, and so only I feel embarrassed. You don’t even feel it.

And if you knew it was there, then what I’m doing is empathy. But if you don’t know that it’s there, then what I’m doing is judgment. And I think that it’s a really interesting exploration of how our own tendencies to judge actually impacts our own ability to take risks. So, I think all the research around that shared empathy and vicarious embarrassment is my favorite stuff to talk about.

Pete Mockaitis
Okay. And a favorite book?

Henna Pryor
Probably The Gifts of Imperfection by Brene Brown on nonfiction. And on fiction, Americanah by Chimamanda Adichie.

Pete Mockaitis
All right. And a favorite tool, something you use to be awesome at your job?

Henna Pryor
I think that technology can be a gift when used appropriately. I think technology is that namaste from social interaction is tough but, I hate to be cliché in this moment in time, I think that ChatGPT and generative AI is the coolest brainstorming partner for any creative work. So, I’m going to go AI, when used correctly, as a brainstorming partner.

Pete Mockaitis
All right. And a favorite habit?

Henna Pryor
Can I cheat and say my favorite habit is habit stacking? I’m not someone who necessarily would just choose one habit, but I find I’m effective at picking up habits when I stack them. So, for example, as I’m washing the dishes, I start a cup of tea because I want to be someone who drinks tea at night. So, it becomes a routine that, as I’m doing the dishes after dinner, I start my water for tea. So, anytime I have it stacked, I like those habits the best because I’m more likely to do them.

Pete Mockaitis
Can you tell me more about the phrase “I want to be someone who drinks tea at night”?

Henna Pryor
I want to be someone who chooses healthy habits that serve me and keep me sharp.

Pete Mockaitis
So, as opposed to boozing?

Henna Pryor
Right, as opposed to boozing or even as opposed to, like, a bowl of ice cream, which is what I want sometimes, but I tend to find that the ritual of tea is very calming for me. And I’m someone who runs hard and talks fast as you’ve noticed in the last half hour. So, this is like a recentering moment for me, is the cup of tea at night.

Pete Mockaitis
All right. And is there a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Henna Pryor
The one that’s coming up all the time lately is “Do it awkward but do it anyway.”

Pete Mockaitis
Okay. And if folks want to learn more or get in touch, where would you point them?

Henna Pryor
LinkedIn is my preferred playground, so there if possible. I’m also on Instagram, hennapryor, and all the places. And information about the book is at GoodAwkward.com.

Pete Mockaitis
All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Henna Pryor
I do. I do. If you want to be awesome at your job, and you are not a polar explorer or astronaut, meaning you don’t work completely by yourself, if you work with other people, I want you to challenge yourself this week to do something that strengthens your social muscle. If that’s striking up a conversation in the grocery store line, if that is ringing the doorbell instead of texting “Here,” find one opportunity to put yourself in a social situation that you, otherwise, might have had an inclination to avoid, and just see how it feels, see how it serves you, and message me on LinkedIn. Let me know how it goes.

Pete Mockaitis
All right. Henna, thank you. This has been a treat. I wish you much luck and fun in your awkward moments.

Henna Pryor
Thank you for having me.