573: How to Leverage Your Time by 6000% through Effective Delegation with Bill Truby

Pete Mockaitis
Bill, thanks for joining us here on the How to be Awesome at Your Job podcast.

Bill Truby
Well, my pleasure, Pete. I’m thankful to be able to talk with you, and I guess it’s been a while since we’ve began to connect, and now we’re really voice to voice.

Pete Mockaitis
Well, I am thankful too because I remember I’ve discovered you in my very first batch of guest recruitment. It was in the For Your Improvement book by the Korn Ferry folks. It had a nice bibliography of folks and books and resources associated with each skill I thought I might focus in on. Yours is one. I looked, I liked it, didn’t work out. But four years later, well, here we are. I’m glad that we both stuck with it.

Bill Truby
Well, I embarrassingly apologize, Pete. There was a lot going on in life back then.

Pete Mockaitis
Oh, me too. And I didn’t really follow up much. it was like every, I don’t know, year, “Hey, Bill. I still want you.

Bill Truby
Well, I am thankful too. And, yeah, it’s the way things are meant to be, I suppose.

Pete Mockaitis
Well, so we’ve got a lot of fun to get into when it comes to delegation. But I want to hear just a smidge about… you grew up in a cattle ranch in Texas. And my experience with ranches is limited to the Nickelodeon program “Hey Dude” I watched as a child.

Bill Truby
Oh, you poor soul you.

Pete Mockaitis
So, tell us about this.

Bill Truby
Well, I tell you what, I attribute most of who I am and how I am to my cowboy background. And I didn’t grow up in Texas but I have roots in Texas. If you look at a map of Texas, about two hours north of Abilene, you’ll see a little town called Truby, Texas. And there’s a little book written by the Arizona Historical Society about the Trubys and the Coxes. The Trubys were the cattle ranchers, the Coxes were the sheepherders. And if you know about American history, they were at war, when guns ruled the land.

I mean, it was late 1800s and the Trubys and the Coxes were both bull-headed and they were shooting at each other, and the local sheriff finally rounded up the most offending Trubys and the most offending Coxes and put them in jail. And in those days, you couldn’t convict them till the circuit-riding judge came around, which he finally did.

Well, the judge finally said, because cowboys are loyal, and apparently sheep herders are too, and people were lying for their family of support and their family of choice. So, finally, the judge said, “There’s no getting the truth here. You’re free to shoot it out.”

Pete Mockaitis
Oh, wow.

Bill Truby
Yup. So, everybody left the courthouse. The book talks about it. And Trubys, apparently, were smarter than they looked because they left, and they went to New Mexico, and that’s where my dad was born, and he was raised on a little ranch there and a sod house. And then he moved to northern California where I was born and raised on a cattle ranch in Humboldt County. And I end this little story by telling you that the Texas Historical Society allows you to adopt a small town. So, I adopted Truby, Texas. I have a town.

Pete Mockaitis
Oh, there you go.

Bill Truby
But, apparently, Trubys weren’t worth much because it only cost me 25 bucks to…

Pete Mockaitis
Well, what are your responsibilities if you’ve adopted a town, you’re the father? Like, do you have to pay for things?

Bill Truby
Yeah, I have a certificate. That’s it. That’s it. And there’s 24 people that lived there so they had to split that last dollar, Pete. So, that’s the beginning of my heritage, and a lot of things I learned though, Pete. Hard work. Honesty. Integrity. My word is better than a contract.

Pete Mockaitis
Okay. Excellent. Well, let’s hear your good word when it comes to effective delegation. it’s a universal skill. We need some more, great wisdom, on how to do it well. you’re one of the guys. So, your book has a compelling bullet that says “Effective delegation can leverage our time by 6,000%.” That’s quite a figure. It’s kind of specific. Where do we get it?

Bill Truby
Well, that book, first of all, was written long ago. And one of our claims to fame long ago was the ability to teach people how to delegate effectively, and always get follow through, or if you didn’t, you were able to fix it with one or two times, and it’s powerful. So, our co-author at the time, I’ve written some other books, but I did a co-author at the time, and he did some research on some of our folks that used the tool and multiplied their time that they used to take to fix delegations that just didn’t work well, and did the old math. I don’t know how he did it, but it was a pretty impressive number, but I know intuitively, and I know empirically that over 40 years of doing this is it just proves this tool. It works. It always works.

Pete Mockaitis
Yeah. Well, I imagine, you know, 6,000%, 60X, I mean, if you’ve got 60 people and you’re delegating well, then that would do it and work out there. So, I want to really dig into a whole lot of the particulars, for what’s the system and how we can utilize it. First off, I think maybe could you frame it up for us? Like, I think we probably all know delegating is handy as opposed to trying to do everything yourself, and yet it seems hard. So, can you share what makes it hard? What’s holding us back? What are some of the mental blocks? Like, why don’t we just do this?

Bill Truby
That is an excellent question, and it’s excellent because it sets the premise. If we don’t delegate, then we have to do it ourselves. The only way that a leader, the only way that a father can leverage his or her effectiveness is by working with people and through people. So, it’s absolutely imperative that we delegate in order to be successful. We are self-limiting by self-doing. If we try to do everything ourselves then we are limited by the capacity that our energy and that our time extends to. That’s it.

So, the only way that you can play a beautiful orchestra is by not playing one instrument but leading and directing the delegation of a variety of instruments who all play the same song.

But your question, “Why don’t we do it?” Well, that’s a multifaceted answer. Some people are just too controlling. They will not let go. Other people are trying to make it perfect and they don’t think anybody else can so it’s a self-esteem issue. There’s a variety of issues, Pete, that cause people to not delegate. But the number one consistent theme that I’ve seen throughout all my years of teaching people to delegate is simply they don’t know how.

They’ll try to duplicate themselves. They’ll try to get people to do things exactly the way they would do it. They try to micromanage. They try to just give them a little, few pieces of information and tell them to go, and they don’t give them all the information. So, our tool has been built to cover every eventuality of delegation, and, thereby, make it successful.

Pete Mockaitis
Okay. Exciting. Well, so then you got a lot of reps of experience, a lot of clients and students who’ve picked up on this. Could you share with us maybe an inspiring case study of someone who was having some trouble delegating, but then they saw some really cool things happen on the other side just so we can get a taste and feel some inspiration for it?

Bill Truby
Sure. There’s a man named Mike Solano who owns a $14 million hardware billing supply enterprise. He has a rental center, two billing supplies, two hardware stores, etc.

Now, this man worked six to seven days a week, every day spending eight to ten hours a day. He was overwhelmed because he wanted everything to go well, and he was successful. But he was overwhelmed, tired, weary. He was not going to be able to keep up this pace. Now I want to say something right now, Pete, about delegation, and that is delegation is a tool. What you delegate is also very important because you just don’t delegate tasks. You delegate roles. You delegate departments. You delegate businesses.

So, Mike learned this tool. He used it at the core of all of our other processes and teachings and tools that we use to run a business, and this was the core, and now Mike works two to three days a week if he wants to. His delegation process has empowered people. People have a sense of ownership. People have a sense of accomplishment and achievement and they enjoy going to work doing their role, their job, and reaping their results. And he’s allowed them to feel that kind of ownership.

We teach people, we teach leaders, we teach managers that you need to lead accountable people and not hold people accountable. That’s a core concept that we teach always. If you hold people accountable, you’re the one holding the accountability. If you lead accountable people, then they’re the ones holding the accountability. And that’s a whole other subject.

But Mike’s people have learned to be accountable and he doesn’t have to hold them accountable, and this tool is the core of how this process works.

Pete Mockaitis
Excellent. Okay. Well, so then lay it on us. What is this tool, this process? How do we go do it?

Bill Truby
Well, when your listeners go to the delegation flowchart link and download it, they’re going to see what I’m talking about, but it truly is a flowchart, Pete. It starts at the top with what you do and then it flows down the page, and it teaches you what to do at each stage of the delegation process.

And at the very top, there is the point that you need to delegate. Accountability. Notice you’re delegating accountability. You’re not delegating just a task. You’re delegating accountability and you’re including responsibility and authority. Now that’s an important point. Sometimes people try to delegate by giving people a task to do but they don’t give them the authority that’s associated with the responsibility.

And here’s one of the first points. Sometimes the person doesn’t have literal authority. For example, there’s a safety officer in a big company. The safety officer doesn’t hire and fire, but the safety officer is charged with going through the facility and making sure people are doing safe practices and following safe protocols.

So, what happens if Mr. and Mrs. Safety Person says to John or Jane Doe manager, “Hey, you need to stop doing that”? If safety officer doesn’t have authority, that person doesn’t have any teeth in their words. So, how do you give the safety officer authority? You give it to him or her as vicarious authority, no different than air traffic control.

I’m sure you’ve flown a whole lot, Pete. When I listened to the pilots, air traffic control says, “United 73, descend and maintain 10,000.” I have never once heard a pilot say, “You’re not my boss.” And, obviously, they follow the instructions of air traffic control because of two reasons. One, there’s benefit. They’re not going to run into another plane. And, number two, FAA and the United Airline, or Delta Airlines, or whatever company you’re looking at, have given the air traffic controller vicarious authority to give orders to the pilots.

So, what that looks like is John or Jane Doe’s CEO says to the company, “People, Martha or John, this is my safety officer. When he or she is asking you to do something, it’s as if I’m asking you to do it.” So, that’s the first mindset that needs to be delivered in the context of delegation. We’re delegating responsibility and authority.

Pete Mockaitis
Right. So, responsibility, authority, accountability, and so it’s sort of like the whole enchilada. It’s like, “You own it. It’s yours.” And that’s really handy in terms of there’s not a lot of excuses that emerge in that, that’s like, “Well, I just did this because that was what was on the process sheet I was supposed to follow,” as opposed to, “Well, no, you own this sort of domain so, yeah, you’re going to follow the process but you’re also going to kind of exercise some judgment to do what clearly needs to be done to make it work out well.”

Bill Truby
You’re right, Pete. And that’s a very insightful way of putting it. The person who it’s been delegated to feels ownership of that enchilada. But the most important point is that other people know that he or she has that enchilada. If they don’t know, then that person is limited in their ability to carry out the task or the project. So, that’s the first mindset.

Many things that we teach, Pete, have to do with mind shifts. It’s sort of like leading accountable people rather than holding people accountable. That mind shift alone changes a ton of behaviors and beliefs and attitudes. So, that’s the top of the flowchart, delegate accountability, including responsibility and authority.

And at that point, you create what we call a contract of expectations. There’s never an assumption. The person being delegated to never walks away with a question. It’s a two-way communication, and this is where our communication tools come in, but you must create a clear contract of expectations. The core of a contract of expectations, or CoE as we call it, is a, “What? By whom? By When?”

Pete Mockaitis
Who will do what by when?

Bill Truby
Correct.

Pete Mockaitis
Okay.

Bill Truby
Included in that is the purpose and context. Because if I just asked you, Pete, “Go do this,” and you say, “Okay, I’ll do it,” and you have no purpose or context, then you cannot be creative in the obstacles that may come your way. If you know the reason, the why, the purpose and the context where it fits in, then you can be a little bit more creative in your work as you encounter the unknown, which is always the case.

Pete Mockaitis
That is so valuable and really worth, I think, underscoring because a lot of times we don’t know the why behind the request, and we just sort of kind of do it. But I think I’ve been on both sides of things in terms of being the doer of the task and not really knowing, it’s like, “Well, I could go either way but I don’t know. Is this in my thing? So, my instructions are I’m just going to make a note and kind of keep on rolling.”

And then, as a leader, when I have been so wise as to share the purpose and context, to be surprised and delighted with people that I’m managing, say, “Hey, I bumped into this and so I did that.” And I think, “Well, that is perfect. Thank you.” It just feels so good, like I don’t have to say anything, and it came back even better than I had imagined it could have from my just process instructions, so this is really cool.

Bill Truby
Purpose and context has many psychological benefits. It increases ownership. It shows respect. It feels like you belong, that you’re included. But, more importantly, if the percussionist in an orchestra doesn’t know the song, all he can do is play the music. And if you don’t play the music in the context of the song, you might play too loud, you might play too soft. Same with a violin, same with a piccolo, same with a French horn. We must understand the purpose and context of the notes that we’re playing in order to make it effective in the long run.

Pete Mockaitis
Absolutely.

Bill Truby
So, this is the first thing that happens in the delegation process, it’s preventative. So, there’s this clarity of what, by whom, by when. There’s a purpose and context. If it’s a long project, then you clarify when you want reports, and you always ask the person to do it. You don’t tell. This is about leading accountable people.

Pete, if I said, “Pete, go do this or that,” then you’re just a puppet, you’re just a person that’s doing a job. If I say, “Will you do it?” and you say, “Yes,” now we have a contract and you own it. So, when you don’t do it, if you don’t, I don’t say, “Didn’t I tell you?” I keep the accountability where it belongs. I say, “Pete, didn’t we agree?” And where does that put the accountability? Right on you. Okay, so that’s the first step.

So, we build all of this, it takes a few minutes. Obviously, it could take hours depending on if it’s a large project but there’s clarity, there’s absolute clarity, no assumptions ever. Clarity, clarity. Pristine, clear communication and an agreement. Now, when you do that, one of two things happen. If the person follows through, and if you look at the delegation flowchart, you’ll see on the right side of the page there’s a box that says, “Follow through.” And when a person follows through, then the arrow goes down to what we call a continuous improvement celebration.

Obviously, the type of celebration depends on the extent of the delegation. If I asked you to go get lunch for the team, that’s different than solving world hunger. So, the celebration is congruent with the task. And I don’t know if we want to get into all the details of a celebration at this point but just to earmark the four parts, there’s the party factor because everybody wants to have fun. There’s the recognition and appreciation, people need to be recognized and appreciated. There’s the learning what went well, what didn’t go well. What didn’t go well so you can fix it. What did go well so you can repeat it.

Because if something went well and you don’t know why it happened, you’re not good, you’re lucky. And then you transfer that knowledge to other people in the company, or other friends, somebody else who could benefit. So, that’s the right side of the flowchart, follow through, and then the last thing you do is to have some kind of a celebration, which gives closure and recognition and that motivation to want to be delegated to again.

Now, the left side, is when somebody may not follow through. This delegation process always works but what happens when somebody who doesn’t follow through is that you follow this chart and you’ll fix it typically one time. There’s a circle that goes on. So, if there’s no or limited follow through, there are four reasons. You know, Pete, I’ve never heard anybody talk about this, I’ve never heard anybody write about it, I’ve never heard anybody speak about these four concepts. But there’s only four reasons why someone won’t follow through, only four.

And I’m talking about anybody. Your friend, your neighbor, your spouse, your kid, your employee, your employer. Human beings have four reasons why they won’t follow through. A wise delegator will search for the reason in the order that I’ll give them to you right now. The first is, and they all start with lack of. The first is lack of awareness. They weren’t aware.

Now, typically, we’re communicating when we’re delegating, and humans aren’t the greatest at communicating. And so, if it’s lack of awareness, it’s often some glitch that occurred in the communication process, “Oh, I didn’t know you meant that.” We could use the same word success and you could think of different criteria for success than I do. So, the first is lack of awareness. And you never demand, you always ask questions, “So, what was your understanding of the task?” to see if there was awareness.

If there was awareness, the second reason a person won’t follow through, or can’t follow through, is lack of training. They thought they knew how but they didn’t, “So, did you know how to do this?” The third reason is lack of resources. They didn’t have enough time. They didn’t have enough equipment. They didn’t have enough staff. They didn’t have enough money. Something was lacking that wasn’t prevalent or wasn’t known at the beginning of the delegation process. And the only other reason a person won’t follow through is lack of accountability.

So, lack of awareness, number one; lack of training, number two; lack of resources, number three; and lack of accountability, they’re just not doing it.

Pete Mockaitis
And so, let’s define accountability there in this context. So, is it they don’t feel like or what do you mean specifically by accountability here?

Bill Truby
They just didn’t do it.

Pete Mockaitis
Okay.

Bill Truby
It’s just the outcome wasn’t there, “You didn’t bring lunch.”

Pete Mockaitis
Well, so I guess, well, call me a stickler as a former strategy consultant about when you lay out, hey, there’s four reasons, I get really excited about a mutually-exclusive collectively-exhaustive categorization set because I’m a dork that way. So, lack of accountability, they just didn’t do it. That almost feels like an everything-else bucket, I guess, in a way, you can maybe subdivide that. Like, there are multiple reasons why they just didn’t do it. They didn’t feel like it. They weren’t motivated, and they don’t care. Yeah, can you unpack the lack of accountability a little more?

Bill Truby
Sure, and I love all those big words you used to identify this set. That was awesome.

Bill Truby
Okay. Remember what we delegated at the beginning of time, at the beginning of this delegation process. We delegated accountability. Well, there’s an obvious finishing of that sentence. The accountability to do blank. So, you and I are climbing a mountain, and I delegate you the holding of the rope to belay me as I climb.

Pete Mockaitis
Okay.

Bill Truby
If you do not adhere to that accountability, you just don’t hold the rope, I don’t really care why because at this point, we’re not talking about the why. We’re simply talking about the outcome. Period. So, if you don’t hold the rope, there’s danger. If your hands hurt, if you’re sad, if you sneeze, if you don’t feel like it, those are all beside the point. When you’re out on the football field, and the ball is thrown to you, it doesn’t matter how you feel, your job is to catch the ball. And if you don’t go up to catch the ball, then you have not been accountable to what you’ve agreed to be accountable about.

So, it’s really not a catchall. It’s specifically focused on the task that was delegated. In some ways, I suppose the four reasons are the why, but they’re all about behavior and resources to do the behavior. They’re not diving into the emotional or psychological or relational reasons.

Pete Mockaitis
Oh, sure. I guess what I’m driving is, what I love about the first thing is lack of awareness, “Oh, okay. well, we’re going to have a clarifying conversation, we’re going to have some more detail, and we’re, okay, good, good, good. We’re all on the same page. Solved.”

Lack of training. “Oh, I’m so sorry. Well, here’s an instructional, a tutorial, a class, a course, whatever. Okay, now you know. Okay, good to go.” Lack of resources, “Oh, shucks, you’re right. We’ve got to free up some things from your plate or get some more people or budget under your purview, so that’s solved.” But how does one solve a lack of accountability?

Bill Truby
This, again, insightful, Pete. That’s fantastic, because if you’ll look at the chart, you’ll notice that the first three items, awareness, training, and resources, are typically one-time things. Once you find that that’s the case, then you provide the fulfillment of what was missing, awareness, training, or resources. And then you re-negotiate the contract, it goes up, you re-negotiate the contract by saying, “Okay, let’s look at the contract of expectations again, and re-enter your delegating process, your process of doing what I’ve delegated you to, given your new resources, or your new training, or your new awareness.” So, that one is a one-time loop. One-time loop.

Now, the lack of accountability, that one is fixed by using a separate tool. Now, first of all, I want to make sure that we understand that lack of accountability is binary, they either did it or they didn’t. And if they didn’t, they agreed to, so the first thing we do is to ask the question, “Didn’t we agree?” Right now, we’re working with a $440 million 2500-person nonprofit dialysis company. That entire company is using this particular process to fix people who are not performing effectively, who are not being accountable.

And, HR, if you call HR, the first thing HR will say is, “Have you asked them if they agreed to the contract of expectations?” So, we keep the accountability where it belongs. And, quite frankly, that’s respectful. If I take your accountability away, and say, “All right. Now I’m just going to demand this, and I’m going to make you do what I’m wanting you to do,” then you’re a slave, you’re not a fellow human being.

So, how you fix a lack of accountability is through this process. Number one, “Didn’t we agree?” and the person says, “Yes.” Then, secondly, “Then what happened?” We don’t ask why, “Then what happened?” We give a chance for a person to give their reasons. Then, third, “Then let’s re-negotiate the process here. Will you do A, B, and C by X, Y, and Z with J, L, and K outcome?” So, you’re basically revisiting the contract as well, but this time the person is simply agreeing again.

Now, let me get a little more practical. Let’s say that you asked somebody to do something, they didn’t do it, they weren’t accountable, so you ask these questions. Then they don’t do it the second time. Now, it’s your wisdom that has to determine how many times you loop. If it’s very, very important, it may be one or two times. If you’re trying to grow something, somebody, maybe it’s 12 times. But you will never ever, you can never ever, and this is the beauty of this tool, you can never ever, ever say, “Oh, well, that’s Johnny.” Because if we do that, everybody around us knows that we broke the contract and we perpetuated Johnny’s behavior, we’ve allowed it to happen to other people, we destroy our own ability to delegate if we break the contract ourselves.

So, whatever your wisdom says, one time, two times, 12 times, there comes a time when you say, “Didn’t we agree?” “Yes.” “Well, what happened?” “Well, A, B, and C.” “Well, let’s agree this time that if you don’t do it, that…” and then you have to default to your discipline process, “…that you’re going to be getting your first verbal warning.” Let’s say it’s a verbal written writ and termination. So, the person says, “Okay.” So, if the person doesn’t follow through, they know before you do, that they’re not following through so they’re managing their own discipline process. So, they come back, “Didn’t we agree?” “Yes.” “Well, then you remember, too, I’m giving you a verbal warning. Let’s agree that if it doesn’t happen again, you’ll be getting your first written warning.”

So, people either step up or step out. And here’s the good news, Pete. Most people step up. We don’t lose good people. They step up. They just needed boundaries, they needed clarifications, kids need boundaries, our employees need boundaries, friends need boundaries. And when we put a boundary in this tool, a person steps up or steps out. And so, that’s what you do when there’s no or limited follow through, you find the reason, fix it one time with the first three, use wisdom to fix it for the fourth reason, the lack of accountability, and then one or two things happens. The person follows through, which happens most of the time, or the person doesn’t, and they’re terminated from the team, they’re demoted, they’re not allowed to be on the team anymore.

And so, the delegating of the task always works. The person who is in the process of being delegated to sometimes might change if they’re not willing to step up.

Pete Mockaitis
Well, this is really stretching my brain in some great ways, so thank you. I guess I’m wondering if, let’s say, they do the work but the results are not as grand as you’d hope. I don’t know, maybe in terms of like the quality, like, “Oh, I asked you to write up this document, and the writing is lackluster.” Or maybe it’s a higher-end result, like, “Hey, you were supposed to run this business division and generate $10 million in gross profit this quarter, and you got 8.” So, I guess, in a way, they do the work but they don’t get the results. How do we play that game?

Bill Truby
Well, two things. One, we must look at the delegator first, because you’ve got to be sure and have a clear contract of expectations at the beginning. So, lackluster of a writing material is a bit fuzzy. So, it’s up to the delegator to be clear and precise in communicating what needs to be done. The $10 million is rather clear and precise. So, the first thing, we’ve got to look at the delegator to make sure that the delegator is clear in his or her communication about the contract of expectations.

And then, secondly, part of the contract of expectations at the beginning, I mentioned just briefly in passing, if it’s a longer timeline, you want to get reports. And so, the $8 million at the end of this stretch of time should not be a surprise. The first benchmark, the first waymark, if the person was not on track, there’s a communication that goes on with the delegator and the delegate as to what’s going on. And one of two things happen. Either the goal begins to be adjusted or it is strengthened by some other resources to allow that goal to be reached.

So, the delegator in both cases, the lackluster in the writing or the diminished return on the 8 million versus 10 million, is involved in the process of guiding and helping along the way. But the key thing is the delegator is not doing it. The delegator is leveraging him or herself by delegating to the person who’s trying to play the violin, “Oh, you’re not playing that note quite right. Here are some techniques that you could use. Go practice those and then come back.”

I will tell you this, that through the delegation process, we do find that some people just are not bad people, nor are they unwilling people, but they don’t have the capacity. It’s up to the leader and manager to understand this over time. I didn’t mention this earlier but I have a master’s degree in psychology, and I was a marriage and family therapist in the early ‘80s for a couple years. And I’ve always needed to know the intent of a person not the behavior of the person.

In fact, my dad taught me that on the farm, he said, “Billy, always know why people are doing things. Don’t just look at what they’re doing.” So, I look at the why when a person isn’t following through, and it could be those four reasons, like I said. But we’ve entered into another little dimension here. If a person doesn’t have willingness or capacity, they won’t do it. In fact, they can’t do it. Even relationships. Relationships can only be successful if both parties have willingness and capacity. And I’m not talking just about a married couple. I’m talking about business and customers. Both sides of the equation, both people, have to have willingness and capacity.

So, in our process of delegating, everything might be going well but then we realize, “This person, no matter how great they are, no matter how talented they are, no matter how willing they are, they just don’t have the capacity,” and that’s where we have to adjust who we’re delegating to.

Pete Mockaitis
Okay. Well, Bill, thank you. Tell me, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Bill Truby
The core concept of everything we teach is to be other-centered. I want to just highlight that. That’s embedded in this. It’s clearly seen in leading accountable people. It’s clearly seen in asking the person to agree. It’s clearly seen even in the disciplining process if a person has lack of accountability. But I believe that the most successful businesses, the most successful leader, the most successful delegator will do so in the context of where the other person is coming from, how to communicate to them.

We’ll communicate to a 12-year old differently than we will a 48-year old. We’ll communicate to a person with a different skillset differently than a person who has a limited skillset. So, the delegation process is a tool. It’s like a shovel but you dig differently in sand than you do in clay. So, we exercise our interaction with the other person using the same tool, we exercise it a little differently based on that other person’s needs and wants. And that’s how we make them successful is that we’re always other-centered in our application of this tool.

Pete Mockaitis
All right. Thank you. Now, could you share with us a favorite quote, something you find inspiring?

Bill Truby
I suppose my favorite quote in all of my life has come from my dad, and I’ve illuminated it earlier. He always said two things, “Billy, always understand why the person is doing what they’re doing. And that understanding breeds empathy, acceptance, and the ability to lead them.” Then he also said, “Billy, if you can’t do anything about it, it doesn’t exist.”

And what that meant, I grew to learn over time, is that I deal with what I can do and I don’t take your stuff. And that gives respect. And that particular quote has caused boundaries that are freeing. It enables me to not have to run to the rescue. It’s like, if it’s not mine, I’ll care but I won’t carry. I’ll love but I won’t take it back from you. So, that’s a roundabout way of saying my dad gave me those two quotes that I live by, and they are very, very meaningful. They’re very deep in my soul.

He said, “Always know the why, and then you’ll understand the person. And if you can’t do anything about it, it doesn’t exist.”

Pete Mockaitis
Oh, thank you. And how about a favorite study, or experiment, or bit of research?

Bill Truby
I love the book Thinking Fast and Slow. Daniel Kahneman wrote it, and it tells you what goes on in your brain, very fast when you encounter something, and then what happens after you think about it. And that research has literally changed my life on how I teach, on how I think, on how I do what I do.

Pete Mockaitis
Okay. And, tell me, is there a particular nugget you share that really seems to connect and resonate, and people quote back to you often?

Bill Truby
Well, there isn’t necessarily one, but I will tell you this little story. There was a man in one of the large companies, 8500-person company, that had this Christmas party, and this man went as Bill Truby, though nobody knew he was Bill Truby.

And he was dressed in a tie and shirt and overcoat. And people said, “So, who are you?” This was a dress-up affair masquerade-type thing. He said, “I’m Bill Truby.” And they would say, “What do you mean?” And he’d open up his coat, and in there were 3×5 cards that he called Trubyisms. So, apparently, I say things all the time that people remember and, yeah, I don’t think there’s one, Pete. I think that there’s things.

I make them up. I go to a company and I’ll “efficiefy” them, and then people start using that word, “Okay, we’re going to get efficiefied.” “And I’m here to bring you to a state of efficiefication,” so I don’t think I’m stuck on one.

Pete Mockaitis
All right. And if folks want to learn more or get in touch, where would you point them?

Bill Truby
TrubyAchievements.com. And this delegation flowchart can be found there.

Pete Mockaitis
Well, Bill, this has been a treat. Thank you for sharing the good word, and good luck in all you delegate.

Bill Truby
Thank you, Pete. I really appreciate you hanging in there for four years so we can meet each other. I do appreciate what you’re doing and I’m glad that I could help support it.