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843: The Master Key to Overcoming Procrastination with Dr. Hayden Finch

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Hayden Finch says: "It’s not time management. It’s emotion management."

Dr. Hayden Finch unpacks the psychology behind procrastination and shares strategies for overcoming it.

You’ll Learn:

  1. Why time management won’t solve procrastination—and what will.
  2. The easier way to do what you don’t want to do.
  3. A powerful question to help motivate you into action.

About Hayden

Dr. Hayden Finch is a licensed clinical psychologist, behavior change expert, and dessert enthusiast.  She is the founder of the Finch Center for High Functioning Anxiety, an online therapy clinic that helps anxious and overwhelmed high-achievers learn actionable, research-proven skills to turn self-doubt into self-confidence.  She is a go-getter with a passion for empowering others to find meaning in a busy life.

Resources Mentioned

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Hayden Finch Interview Transcript

Pete Mockaitis
Oh, I should also mention, the video is not being recorded at all. So, however you want to roll, so there’s that. Hayden, welcome to How to be Awesome at Your Job.

Hayden Finch
I‘m so thrilled to be here. Thank you for inviting me.

Pete Mockaitis
Well, I’m so thrilled to be chatting with you. You’ve got the coolest name for your organization – The Finch Center for High Functioning Anxiety.

Hayden Finch
Doesn’t that sound official?

Pete Mockaitis
It really does. I think we have a lot of high-functioning anxiety in the listenership, myself included.

Hayden Finch
Yeah. Well, that’s how I sort of got in this space, was like, “That’s me.” I’m pretty high-functioning and have a lot of anxiety, and noticed that my clients were kind of being attracted to me because they were pretty similar to me in terms of being pretty high-achieving people, doctors, and attorneys, and scientists, and also having anxiety, and trying to work all that out.

Pete Mockaitis
Oh, yeah, that’s powerful, it’s important. And kudos on zeroing in on your message and your uniqueness and your brand relatively early in the course of rocking and rolling in your practice. That’s really cool.

Hayden Finch
Yeah, I studied marketing for a minute after I realized that that’s an essential part of the process, and that really helped me kind of figure out how to actually reach the people that I thought would be a good fit for me and that I would be a good fit for. So, yeah, that’s really helped kind of get that branding right.

Pete Mockaitis
Well, I’m excited to dig into some of the insights that you’ve shared in your book The Psychology of Procrastination. But maybe before we do that, could you share, is there anything particularly striking, surprising, fascinating, counterintuitive you’ve discovered about us high-achieving folk having gotten a unique vantage point of looking at the personal deep stuff that we’re all dealing with?

Hayden Finch
Yeah, one thing that’s interesting about especially high-functioning people is, obviously, procrastination hasn’t been so problematic that it’s kept them from being able to achieve great things. Like, these people that I work with are highly successful, and so procrastination hasn’t kept them from being successful like it can for some people.

And so, I see this kind of brand of procrastination in this population that’s really closely aligned with perfectionism. And so, they want to do things perfectly and that can kind of contribute to procrastination, and then the procrastination kind of influences how well they can do something, and there’s this relationship between procrastination and perfectionism that I think is particularly unique to this high-functioning population.

Pete Mockaitis
Yeah, that’s really resonating in terms of one thing I’ve really procrastinated on is just processing my mail, like paper mail, because if it’s really good, I usually grab it already, like, “Ooh, this is a cheque,” “Ooh, this is a card.” And then what’s left is a big pile of, “I don’t know what’s in that envelope. Probably not anything interesting.”

Hayden Finch
Yeah, that’s really common to struggle with, like those basic activities of daily living, but then to not struggle so much with some of the bigger things in life that would seem more intimidating.

Pete Mockaitis
Yeah, absolutely. And then with that perfectionism, it’s funny, I ended up buying a bunch of stuff in terms of I’ve got three different kinds of letter openers now, and a nice little six-stack tray, and some special redaction markers, etc. And I guess there’s some perfectionism in there, it’s like, “If I’m going to do it, I’m going to do it so freaking excellently.”

But I found that from my own motivational triggers at least, it’s really helping. It’s like, “I am well-equipped to tackle this thing now, so let’s get after it.” Whereas, before, it’s like, “Oh, it’s going to be so hard and boring, and I’m scared that I might realize I’ve neglected something important about insurance, or about taxes, or something, and then feel bad about myself.” So, anyways, yeah, a lot of stuff gets wrapped up in this procrastination.

Hayden Finch
Yeah, and sometimes, you’re right, like setting ourselves up with the best materials can really then motivate behavior. And sometimes people observe the opposite, and they get all the stuff, and they have all these great intentions, and still they can’t go through their mail, that there’s something missing that actually helps them overcome that barrier to really doing the behavior, so it can kind of go either direction.

Pete Mockaitis
Yeah. Well, boy, it sounds like there’s a lot of nuances to be untangled here, so let’s do that. Maybe let’s zoom out a smidge. If you had a big idea, core message, or thesis behind The Psychology of Procrastination how would you articulate that?

Hayden Finch
My main thesis is that procrastination is not as much about time management as we would expect. That’s what you hear a lot when you’re talking about procrastination, is you need to schedule, you need to plan, or you need to manage your time better. To me, poor time management can certainly affect procrastination, and improving those skills can be helpful, but, ultimately, overcoming procrastination requires addressing the deeper emotional causes. Overcoming procrastination is about emotion management as much as time management.

Pete Mockaitis
Tweet that, Hayden. That’s good. Uh-huh.

Hayden Finch
Yeah. Right.

Pete Mockaitis
I think that distinction does a lot right there. Cool. So, then I’m curious, okay, well, we’ll get in the how in just a moment. Then, is there any distinguishing or defining we should do about procrastination itself? Like, in some ways, I think we know it when we see it, it’s like, “Well, yeah, that’s procrastination.” But how do we distinguish between procrastination versus, “Oh, I’m taking a break,” or, “This is actually another important thing that’s popped up and needs my attention”?

Hayden Finch
Yeah, there are different forms of procrastination. And so, there’s actively procrastinating versus passively procrastinating. So, active procrastination means, “Oh, I’m going to work on that later.” I’m making this active decision to do it later so that I can do this other thing instead. And that other thing may be something that is also important, maybe more important, or maybe also important but less important, or something that’s not important at all but just something that you want to do. So, I’m actively making the decision to put something off until later.

And there’s also the passive procrastination, which is just like just not getting around to the stuff, just not getting around to making a doctor’s appointment or to calling your grandma or something like that. It just doesn’t come around. You’re passively procrastinating on those things but not really intending to. So, that’s one important distinction, is, “Am I doing this on purpose? Am I purposely putting this off? Or, am I just like not getting around to doing these things that I need to be doing?”

Pete Mockaitis
Okay. Understood. And so then, either way, there’s something that ought to be done that you’re not doing.

Hayden Finch
Right, yeah. That’s essentially the definition of procrastination. And you bring up a good point, which is, like, there are lots of things that need to be done in life, so how do you distinguish if I’m working on something that’s important, how do I know if the stuff that is waiting in line is being procrastinated or I’m just not getting to it yet? And that’s a matter of priority.

By definition, there can only be one most important thing, and that’s your priority. And our job in overcoming procrastination is to get really serious about what is the most important, or most urgent thing to be done right now, and what are the other things that need to wait. And you’ll see your mind getting really creative with excuses to kind of trick you into changing the priority order, and making something seem like a greater priority than something else.

And so, you really have to be savvy in calling yourself out when you’re lying to yourself or when you’re making excuses that aren’t helpful in really prioritizing your list.

Pete Mockaitis
That’s so powerful. And a couple things you said reminded me of the conversation we had with Perry Marshall who talked about the 80/20 Rule and marketing and other domains, and it’s intriguing. And for me, that’s been so huge with priority, is if I can quantify, like, “What is the expected profit created per hour invested?” as I think about different business initiatives, like, if that’s what I’m trying to achieve.

Then if I lay it out there, I can be dazzled by, “Sure enough, that one is ten times as much as that other one. So, even though it’s unpleasant, I should probably really do that one.” And it’s powerful and beautiful to be able to see it in black and white in such stark dramatically differing terms. Although, often, it is not that clear, it is not that quantified, and it’s much fuzzier.

Well, now, sorry, I’m pausing here because I want to jump right into, “How do I determine the priority?” but maybe that’s not the perfect sequence. Oh, perfectionism. Uh-oh. That’s so meta. So, yeah, let’s just do it. So, how do you think about determining priority?

Hayden Finch
Well, there are a lot of different ways that you can do that. There’s The Eisenhower Matrix, which is if you can imagine is this sort of two-by-two matrix of urgent, not urgent, important, not important. And so, you’ve got a box that’s both urgent and important, and a box that’s neither urgent nor important, and then the other two as well. And you can kind of categorize your tasks into that matrix.

And so, the things that are most important and most urgent are probably going to be your highest priority things. These are kind of emergencies in your life, or rapidly approaching deadlines, things like that. Things that are urgent but not important might be interruptions, so someone asking you, like a coworker asking you on your opinion on something, or for feedback on something. That may be kind of urgent, especially to your coworker but not especially important to you, so that might be a little bit lower priority for you.

Or things that are important to you but not necessarily urgent. These are projects that you want to work on that have no deadlines. So, organizing your closets or making a doctor’s appointment. These things are important but not necessarily urgent, so they’re also going to kind of be in the middle of your list. And then things at the bottom of your list are going to be things that are neither urgent nor important.

So, these are distractions in life. This is social media, this is just hanging out, this is kind of our time-wasters are definitely in that category. And these are going to be at the bottom of our list, and, hopefully, we’ll get there but in terms of prioritizing our time, we want to start with those things that are most urgent and most important. And, again, I haven’t said this, but you want to overcome the urge to, like, just use urgency to measure your priorities, and really looking at the importance of it too.

Pete Mockaitis
Absolutely. And I think that you’re right in terms of the priority can slide or sort of like we rationalize or deceive ourselves. And so, you can say anything is important, like, “It’s important that I play this video game because self-care is essential. I’ve been working so hard and I need a break.”

But the flipside, it could be, “Well, yeah, self-care is important. You have been working hard, you should have a rest, and this isn’t going to fill you up as much as any number of other activities which might require a little bit more effort, and might not be as immediately accessible, do.”

Hayden Finch
And that’s where the emotional stuff comes in. When you’re really in tuned with your emotions, you can see that your emotions are making the decision to procrastinate more so than you actually making that decision to put something off strategically. So, the emotion is something like, “I just don’t want to work on that project,” or, “I just don’t want to open the mail right now.”

And so, whatever emotion word we would put on that experience, that is what’s making the decision to put it off versus you sitting down, and saying, “Well, mail is kind of like it’s important but not especially urgent, so, therefore, I’m going to kind of put it in the middle of my list.” Like, that’s a very rational process but that’s very rarely what happens because, instead, our emotions are making those decisions for us.

Pete Mockaitis
You know, Hayden, I don’t know how many times I’ve dreamt about this ultimate holy grail, and maybe it’s not achievable for us mortals, but exactly that notion, “I just don’t want to.” I think I’ve even written this on a goal sheet somewhere, it’s like, I would like to make “I just don’t want to” or, “I just don’t feel like it” almost irrelevant in terms of the power it holds over me. It’s like, “Duly noted, emotion, but we’re going to do it anyway, so too bad.”

And so, tell me, Hayden, is that an achievable goal or is the state of humanity incapable of that ideal?

Hayden Finch
Well, we can’t certainly eradicate that as an experience. I think that’s what most of us sort of envision, it’s just like, “I have this emotion, I don’t want it, so I’m just going to get rid of it. I’m just going to amputate that from my experience.”

Pete Mockaitis
Yeah, sounds nice.

Hayden Finch
Probably not an achievable goal, so it’s more helpful to figure out, “How do I have that feeling, that ‘I don’t want to’ feeling, and put that in my pocket, carry it with me, but continue to choose my behavior in the direction that I want it to be?” So, it’s making this distinction where, “I can have that feeling but choose a behavior that’s incompatible with it, so I can exercise, or do this documentation, or go through the mail, even though I have this feeling that I don’t want to. I’m just going to put that in my pocket, carry it with me because I can’t get rid of it, and then do the behavior anyways.”

Pete Mockaitis
Okay, certainly. Yeah, understood. Yeah, the feeling is there, it doesn’t just disappear at will, but what is possible – it sounds like you’re saying, tell me if I’m accurate – is that with a high percentage, now, you tell me, Hayden, is it 100, is it 90? With a high percentage, with practice, and mastery, one can, with a high percentage, say, “Duly noted, I-just-don’t-feel-like-it emotion. I’m going to put this aside and proceed, regardless.” Is that accurate?

Hayden Finch
Yeah, and I love the way you just did that. You talked to the feeling, and that’s helpful, right? What that’s doing is taking the feeling from being, like, enveloping you, and you’re putting it out in front of you, and you’re speaking to it as if it’s something separate, because, in effect, it is, and you’re saying, “Hey, feeling, I hear you, I see you, I’m going to validate you, but I’m not going to let you make the decisions for me because you are separate from me. So, yes, I’m going to acknowledge you, say duly noted,” and then continue in the direction that you want to go.

This, of course, yes, is more difficult in real life than I’m making it sound, and it requires a lot of, like, emotional skill, but you can learn that, those skills, so you can learn that and you can improve those skills over time.

Pete Mockaitis
Yeah, I think that’s really nicely said in terms of talking to the emotion, and “I hear you” validating. I think I’ve wrestled with this in my own journey with regard to emotions, is if folks say, “Oh, you know, Pete, emotions have information. Be curious about them.”

And I think that’s probably generally good advice for most people but, as a podcast host, I am pathologically curious, I’d say, in terms of…or a good distinction I’ve gathered is that emotions cannot be solved but rather felt, in that they have information but sometimes that information isn’t really relevant, or novel, or actionable, like, “Oh, I’m angry about this thing, which is a lot like this thing that’s happened before and is likely to continue.”

It’s like, “Yeah, that’s true. Yup, that much to be done, so duly noted. Thank you. Thank you, anger. We’re going to go ahead and do this other thing now.” Or, that’s how I’ve come to terms with things. What is your professional opinion, Doctor?

Hayden Finch
Yeah, for sure, emotions exist for a reason. Like, humans have evolved with emotions inside of us for a reason. Like, evolution tends to get rid of things that aren’t particularly helpful, and so humans and lots of other animals have emotions, so we have to believe that that’s there for a reason, because emotions are somewhat metabolically expensive in your brain, so, again, they must be serving a purpose.

Pete Mockaitis
Yeah, true that.

Hayden Finch
And so, yes, we do want to pay attention to our emotions and try to figure out what they’re telling us, and, at the same time, what they’re telling us does not need to necessarily dictate our behavior. In a perfect world, that’s why we have emotions because, for example, if I see a snake, that’s going to automatically, without me even thinking about it, motivate my behavior to get away from that snake.

And it happens so quickly that it’s life-sustaining, that I’m moving away from that snake before I can think about, “Should I? Is that snake dangerous? Is that one poisonous? Is that one going to bite me?” We don’t have to do all of that. We’re just already moving. And that’s really helpful, and those are the reasons that we have emotions in the first place.

But, in our human lives where it’s not all…like emotions aren’t always triggered by things that are life-threatening, we have to be a little bit more thoughtful about the behaviors that are following our emotions. There’s a natural behavior attached to every emotion. So, if I’m sad, I naturally kind of want to hide and just slow down. If I’m anxious, I kind of naturally want to plan and worry.

And that can be helpful in certain contexts but we just have to ask ourselves, we have to pause on that emotion, and say, “What is this emotion trying to tell me? And is this one of those contexts where I need to do exactly what it’s telling me to do? Or, is this one of those tricky contexts that I actually need to go in the total opposite direction?”

Pete Mockaitis
Hey, I like that a lot. Natural behavior, and then we assess that, like, “Hmm, interesting suggestion you have proposed here. Let’s consider, is that the optimal move?” Okay. Well, so, Hayden, just kind of rounding out the why before we dig into the nitty-gritty hows, you mentioned it can be possible to practice to have a very high percentage of “Duly noted, I-don’t-feel-like-it, and we’re going to proceed, regardless.”

Could you also share with us a particularly inspiring story of someone you’ve seen really turned it around in terms of they had some procrastination that was causing some challenges, and then they just really came out the other side, and were taking care of business?

Hayden Finch
Yeah, I have a woman I used to work with that, again, very high functioning. She’s an attorney in a pretty prestigious position, and have obviously been very successful her whole life. She was very successful academically and, honestly, in everything she ever did. Like, she’s just super bright and driven, but part of her success was because she would pull all-nighters to get her briefs written, or her motions written, or whatever, and she was kind of constantly asking the court for extensions because she just didn’t have the time to finish some of the things that she needed to write for the court. And that became problematic, as you can imagine.

Pete Mockaitis
The judges are tired of that.

Hayden Finch
Yeah, they kind of catch onto this, and they’ll put some limits on it. And so, overcoming procrastination became important for her because like, she’s not 20 anymore, like pulling all-nighters is not necessarily a great way of living your life as an attorney, and asking the judges for extensions is not super helpful either.

And so, we worked for a long time on setting up some systems in her life that are going to support her moving up deadlines and being able to work on things earlier, but mostly we were looking at what are the emotions that drive the procrastination. And for her, it was a lot of distraction. It was a lot of distraction by other things that were also interesting, or overdoing it on one brief that then made it so that she couldn’t work on another one.

So, kind of like you, she’s just super curious and would do too much on one project and then procrastinate another project because of that. And so, we worked a lot on kind of figuring out emotionally what’s going on here. So, curiosity here is driving some of the procrastination, and being able to work with that so that she could set that curiosity aside, say, “Yes, duly noted, I’m very curious about this project, and I actually need to shift my focus to this other project that I’m a little bit less curious about.”

So, doing that kind of emotional work in addition to really setting herself up with some good systems for prioritizing tasks and subtasks, and knowing really what the priorities are, and how to manage her time so that she can get everything done on time. And now she holds very few all-nighters, or like less of an all-nighter, like, “I’m going to be able to sleep for two or three hours tonight instead of zero hours,” which was a significant progress.

Pete Mockaitis
Okay. Cool. All right. So, I’m inspired, I’m motivated, let’s dig into some of the means by which we win against procrastination. So, we talked about it’s really much about emotional management as opposed to just time management. So, could you orient us, you’ve got a procrastination cycle, how does this work?

Hayden Finch
Right. So, this cycle kind of starts with the idea that I’m going to have a thought about working on something, “Oh, I should open the mail.” And then some things are going to happen after that thought. And those thoughts that come up after you have that initial thought, that’s what, ultimately, is going to determine whether you are successful at following through with opening the mail or you defer to a different task.

And so, that interim space is really super duper important. So, I think about working on a project, so I think about opening the mail, and then I have this feeling, this, like, “Ugh, I really don’t want to. That’s kind of boring, or there’s a lot stacked up, or I don’t know what some of it is, or it could be bad news, like I could have some bills in there I can’t pay.” There’s some feeling that comes up. And then I want to get that feeling out of my body as quickly as possible because we don’t like feelings.

So, I’m just trying to get rid of that feeling. And the quickest, most effective way to do that is to just say, “You know what, I’ll do that later. I’m going to go over here and I’m going to go get a snack, or I’m going to play a video game, or I’m going to work on a work project that’s also really important. I’m going to go do something else.”

And as soon as I make that decision to go do something else, that feeling goes away. And that is really reinforcing, or in other words, kind of addictive to our brains, that relief from that anxiety that we felt or whatever that kind of feeling was, that relief from that feeling is kind of what makes us do that. And because our brain figured that out, that that felt good to get that feeling out of our body, it’s going to do that the next time too.

So, like, “Oh, I got to get around to opening that mail. Oh, yeah, I really don’t want to. Oh, there could be bills in there that I can’t pay. Oh, you know, I’m going to work on this other thing. Oh.” That relief, again, your brain learns that relief feels good, and it’s going to encourage you to do that every time.

Pete Mockaitis
That’s good. That’s good. It’s not so much that doing the other thing is just orgasmically pleasurable in terms of, like, “I’m being deluged with dopamine because this snack is so amazing, or this video game is so good.” I love that distinction you brought there in terms of we’re addicted to the relief, like, “I was feeling yucky, and then I felt un-yucky, and, oh, that’s real nice,” even if the alternative isn’t all that amazing.

Hayden Finch
Right. Yeah, even just less yucky. If I feel 2% less yucky doing this other project, then that’s a 2% gain for my brain, and, “Ooh, that’s better, so we’re going to move in that direction.” So, yeah, our procrastination doesn’t have to be just something that we actually enjoy or want to do. It just has to be incrementally better than what we otherwise would do.

Pete Mockaitis
Yeah, I really like that a lot. And so then, okay, so that’s sort of the cycle. And you say it’s the thoughts we have that determine which pathway we’re going to end up going down. So, can you give us a demonstration? We heard some of the thoughts that don’t take us where we want to go. What’s the flipside of that?

Hayden Finch
Right. So, that would be a lot like what you demonstrated. So, here I am, I have this thought, like, “Oh, I really need to get to that mail. Like, oh, gosh, there could be some bills in there that I can’t pay. And there’s so much stacked up, I feel so guilty about just not being good at this, and there’s just a mass of mail. Okay, yup, yup, there is that guilty feeling, there’s that anxiety. Yup, there it is. Duly noted that this feels bad.”

“I can actually feel bad and do this at the same time. I can feel guilty about this and open the mail at the same time. Those are not mutually exclusive. So, here I am, I’m going to put that guilt in my pocket, and I’m just going to carry that with me, and I’m going to feel guilty while I open the mail. And maybe I don’t commit to opening all of it. I’m just going to open up a couple pieces of mail. That’s what I feel like I can commit to today. And so, I open a couple of pieces of mail, and then I move on.” And so then, I’m going to feel some relief after that.

Pete Mockaitis
That’s true.

Hayden Finch
And that feels good to our brains too. So, now I’ve actually done some work, and then I feel relieved, and that’s kind of the process that we want, is that relief to come after engaging with the task rather than before.

Pete Mockaitis
Ooh, that’s really nice. That’s really nice. I think I heard an interview with Dr. Andrew Huberman in which he suggested that whenever there’s a means by which we can very easily acquire feeling good, whether that’s alcohol or nicotine or porn or whatever, there’s a risk that addiction and not a great cycle can begin there, as opposed to what you’ve laid out is that sounds like what I’m picking up.

It’s like, here, we’ve got a choice in terms of which pathway are we going to go down. And in so doing, which behaviors are going to get reinforced. Is that accurate, Hayden, that if we do choose to procrastinate this one time, we’ll be more likely to procrastinate next time? And, vice versa, if we do choose to do the unpleasant thing, we’ll be better able to do the unpleasant thing next time? Is that accurate or am I reading too much into it?

Hayden Finch
Yeah, right. So, your brain is paying attention to these reinforcement schedules, and it is noticing that, “I avoided the task, I decided not to open the mail, and I felt better.” So, in this case, avoidance is being reinforced. And, in general, that’s kind of not what we want to happen in our lives. But if, instead, I actually engage with the task, maybe not completely but in a way that feels manageable for me today, then my relief comes from engaging the task rather than avoiding the task, and that is what we want to see more of.

And the more you do that, yes, you’re right, the more you do that, the more resilient you become. And so then, what feels manageable today, which is opening two pieces of mail, like, down the road somewhere, I might be able to open ten pieces of mail, or maybe even feel capable of approaching the entire task.

So, we want to start where we’re at, and then, as we kind of build some resilience to that where that starts to feel easy, then open that up a little bit so that we actually can do more and more, and tolerate more distress.

Pete Mockaitis
Beautiful. Okay. So, we talked about the cycle and we talked about prioritizing. Any other just absolutely core themes, principles, practices that make a world of difference in terms of getting better at not procrastinating?

Hayden Finch
One thing that comes to mind is this idea of motivation, and I hear that come up a lot in my clinic about, “I’m just not motivated to exercise,” or, “I’m not motivated to write my notes, do my documentation,” “I’m just not motivated to work on this project.” That comes up a lot as a factor that perpetuates procrastination.

And so, we really have to rethink motivation in this context. And there’s a lot floating around the internet, so your listeners have probably encountered this, that motivation is fleeting, it’s unreliable, it’s definitely not something that we want to rely on to motivate behavior. Like, we don’t. We want to choose our behavior, whether we have motivation or not, because this misconception that, “If I’m motivated, then I can take action,” but it’s actually the reverse, “If I take action, and then I start to see results from that, then I may feel motivated down the road.” But that’s neither here or there.

In overcoming procrastination, motivation doesn’t even really need to be part of the equation. We just need to focus on tolerating the distress, the emotional piece, and then choosing our behavior that’s aligned with our goals rather than what we feel like doing or not doing.

Pete Mockaitis
Okay. And then, motivation, fickle, fleeting, and so it’s not essential to have but it’d be nice to have. Are there any things that we can do to, over the long term, build up more? I guess, is it just doing that path that brings about more resilience will also yield more motivation? Or, is it just like “Can’t count on it. It’ll come and go, and just move on”?

Hayden Finch
We certainly don’t want to count on it but definitely there are things that we can do to enhance motivation. So, these are things like reminding ourselves why, “Why is it important to go through the mail? Why don’t I just want to let this accumulate?” And if I have a good compelling reason that this is an important task to do, and I remind myself why it’s important, then I’m probably going to feel more motivated to engage in it, or, in other words, I’m going to feel more motivated to push through that “I don’t want to” feeling.

So, importantly, that “I don’t want to” feeling is probably still going to be there, but it’s a little bit easier to put that in your pocket and carry on when you have a compelling reason to do that. So, reminding yourself, like, “What are my values? What’s important to me? Why am I trying to do this?” that can be really helpful for being able to push through that discomfort.

Pete Mockaitis
And, Hayden, do you have any thoughts when we talk about the why? I think I’ve historically viewed the why as some grand ennobling purpose that just inspires and is maybe even extra fun to say and articulate, versus the why could, in fact, be pretty mundane, like, “Well, if you don’t open your mail, there could be some nasty bills that you haven’t paid and your credit score will go down, and you’re going to have to pay more for your next car payment, or mortgage, or something.”

And so, I think I’ve gathered that that’s a perfectly valid why that can nudge you and get the results even if it’s not all that inspiring and pretty.

Hayden Finch
Yeah, exactly. Yeah, it doesn’t have to be anything that you’re going to…that’s going to be tweetable. Like, it doesn’t have to be. Like, it can just be, like, “I need to get this stuff off the counter. That’s just an important thing to do, just clear this up so that’s it’s just not taking up space.” Or, also, it’s not taking up brain space, “Really, I keep having to think about the freaking mail, and that’s a silly waste of brain space, and so I’m just going to go ahead and do this so I can clear that up to think about things that I’m actually more interested in.”

Pete Mockaitis
Certainly. And so then, the why can be either carrot or stick, it can be pain or pleasure. Okay.

Hayden Finch
Right. Yes. Yes.

Pete Mockaitis
Beautiful. And then I’m thinking, once we’re actually started which…well, maybe let’s talk about that. So, I’m thinking about Dr. Timothy Pychyl, I don’t know if I’m saying his name right, but he wrote another book about procrastination which I thought was pretty good. But that was one of the themes over and over again, it’s like, “Just get started,” which, in some ways, is, I don’t know, felt like an oversimplification, like, “Oh, you’re procrastinating? Well, just get started.”

But, on the flipside, it’s like, “But, no, it’s true. If you could just get like a minute or two into it, magic happens.” Can you comment on the “Just get started” concept?

Hayden Finch
Super important because that’s where the emotion, that’s your choice-point, like, “I have this emotion, and I have a choice to either avoid it or to tolerate it. And if I can just get started, every time I just get started, that is me tolerating that emotion even if I only get started for two pieces of mail. I’ve tolerated that emotion for longer than I, otherwise, would have, and that is a step in the right direction.”

And, typically, once we can overcome that first hump of the emotion, it’s kind of downhill from there. It’s a whole lot easier. It’s that first step that is the most difficult. And so, yeah, there’s some truth to that, that if we can just get started, and there are lots of ways that people have come up with how to do that.

Pete Mockaitis
Do tell.

Hayden Finch
And if we can just do that, that tends to help us down the road. It tends to help us continue the task longer.

Pete Mockaitis
Hayden, you said lots of ways, and I can’t let that go. What are some of these ways?

Hayden Finch
Well, like, with the mail example, right? I’m just going to commit to doing a little bit of the task. So, if I can break this big task into something smaller, “I’m going to unload the dishwasher. I’m just going to put away the forks,” or, “I’m going to do the laundry. I’m just going to fold the towels today.” If we can break it down to just one thing, that’s one way to get started. So, we’re not committing to doing the entire thing.

Or, commit to a certain amount of time, “I’m just going to do this for five minutes, and then I’m done after that. I’m only committing to five minutes of this hard thing, then I’m done.” Or, a renewable strategy, “So, I’m going to do this for five minutes, and then after five minutes, I’m going to ask myself whether I want to continue for another five minutes,” and then kind of having that renewable engagement with the task.

And so, there are lots of ways like that, that essentially, come down to breaking that task down into a small-enough component that it feels manageable. And that maybe, like, what’s manageable for you at the moment, if it’s something you’ve been putting off for a long, long time, that may be, “I’m just going to put one fork away, and that’s all I can manage today. Like, that’s just where I’m at, and that’s totally fine.”

Pete Mockaitis
Yeah, that’s so good. And it’s so funny that state of mind. I’m thinking I’ve had times where I’m looking at a kitchen island just full of junk. We got mail, we got trash, we got recycling, we got laundry, we got a car seat, because it’s big and convenient, it’s right there, so we stick things there. And so then, it’s overwhelming, it’s like, “Oh, there are so many things.”

And it’s funny, sometimes I will do a little bit and I’ll feel exhausted, like, “Ah, that’s all I can muster. I put the car seat on the stroller, which makes a lot more sense for it to be, and that’s good.” And other times, I do that and then I behold the wake, the space, that has been cleared, beautified, liberated, from that action. And I find it to be beautiful and inspiring such that I keep going.

And maybe this is just a fancy way of describing what motivation feels like in practice. But, Hayden, it’s just a mystery to me, is, why is it sometimes I take the path where it’s like, “Ooh, that was great. Let’s keep going,” and other times, I go, “Ugh, that was exhausting. Let’s stop”? What’s behind that?

Hayden Finch
Well, it’s a lot of things. Sometimes it comes down to emotional energy. We have a certain amount of emotional energy, and some days you’ve probably already spent a lot of your emotional energy on, “I didn’t sleep all that well,” and, “My boss was mad at me,” and, “I got in trouble for this thing,” and, “This project isn’t working out the way I want it to,” and, “There was no toilet paper in the bathroom.”

And so, by the time you get around to just cleaning off your island, like, “Ugh, I just put the car seat away,” is all you can muster. But other days that are going pretty well, you might have enough emotional energy to actually do the entire project. So, it just kind of depends, I think, a lot on kind of what’s already been stocking up for you in the day or the week or whatever time is leading up to that task.

Pete Mockaitis
All right. Well, let’s say we did get started, mission accomplished. And then distraction appears, maybe it’s from the phone, maybe it’s from a knock on the door, “You got a minute?” or any number, or just our own internal thoughts, like, “Ooh, it’d be fun to go on Facebook right now.” What do you recommend for sticking with it once we’ve started?

Hayden Finch
Well, obviously, if you’re a person who’s prone to distraction, then you want to do the normal things to limit distractions. You’re going to leave your phone somewhere else or turn it off. You want to shut your office door. You want to take all of those steps that we all know we ought to do. I have nothing revolutionary to add there about limiting distractions. So, if you’re prone to distractions, you certainly want to do that.

And I think we have to be honest with ourselves about what we’re distracted by. So, if you’re distracted by your phone, you’re getting on social media, you’re checking text messages, or whatever, then your phone needs to go. And, also, I think we just kind of need to be honest with ourselves about how long we’re able to work before we take a break.

And we need to kind of schedule in some breaks, and that can get your key for people to, in terms of coming back from a break. But everyone needs breaks to just kind of refresh our energy and our focus, so we have to be thoughtful about that. But, certainly, limiting distractions is important, and setting ourselves up with systems that are going to help us with the distractions that you don’t normally think about.

So, you were mentioning getting distracted by your own thoughts or ideas. And so, one idea there is to keep a list where you can follow up with those ideas. So, right now, I am working on this memo, and I should not be getting on Facebook to look at the events that are going on this weekend. That’s a distraction. I’m going to write that down so that once I’m done with my time commitment to this memo, I’m going to follow up with the Facebook idea.

Or, I’m going to follow up with, “Oh, yeah, I want to do Wikipedia, that thing, like I’m going to follow up with that later because I’ve got a list. I don’t want to forget them so I’m going to make a list of them, but kind of having the discipline to, not right now, and just put that away,” which, again, is going to bring up some emotions, like, “I really want to get on Facebook. Oh, I really want to, like I’m really curious about that thing.” We have to tolerate that distress of postponing that experience until later.

Pete Mockaitis
All right. Beautiful. Thank you. Hayden, tell me, anything else you really want to make sure to mention before we shift gears and hear about some of your favorite things?

Hayden Finch
I don’t know if I’ve said it, but like the emotional piece is super duper important. Yeah, I think it’s, like, I know, I’ve sort of beaten that dead horse, which is then my intention because I think that people continue to try to overcome procrastination again and again and again, and they’re trying similar strategies and not finding progress.

And I think it is because a lot of people are neglecting the emotional piece. So, that really has to be your focus, is trying to figure out that arch of your emotional experience. So, I think about doing something, I have this emotional experience in response to it, and then I choose my behavior accordingly. When you can master that emotional arch, you are going to make so much more progress in overcoming procrastination.

Pete Mockaitis
All right. Now, could you share a favorite quote, something you find inspiring?

Hayden Finch
There’s this author and finance expert named Nathan Morris, and he has this quote, like, “It’s not always that we need to do more, but rather that we need to focus on less.” And I find that pretty inspiring. He talks about kind of editing your life frequently and ruthlessly.

And, for me, being the person that I am, who’s like prone to anxiety and perfectionism and doing more, more, more, it always feels like if I just do more or work harder, then I will get to my destination. But I think there’s a lot of truth in what he’s saying, which is, like, we just need to focus on less. Like, choose the priority and focus on that, and then that’s where success will come in.

Pete Mockaitis
All right. And do you have a favorite study or experiment or bit of research?

Hayden Finch
There’s this study where they had human subjects at a starting line, and they had to walk to a finish line, and along the way, they had to pick up a bucket. And they’re going to encounter one bucket sooner, and then there’s another bucket kind of closer to the finish line. And they can choose either one, they just have to walk with a bucket from start line to the finish line. And so, rationally, what we should do is, like, pick up that second bucket that’s, like, closer to the finish line, and just walk from there to the finish line.

But actually, people tended to pick up that first bucket and then walk farther with this heavy bucket to the finish line. And what I love about that study is that it sort of highlights how irrational human behavior is, that we will, in some cases, do more work for no good reason. Like, obviously, in that case, just pick up the second bucket and we won’t have to carry it farther. We are predictably irrational, and that’s why psychology is so interesting.

Pete Mockaitis
Well, that’s so funny, and I guess we have all of our own little reasons for that. It’s like, “I’m going to show this bucket who’s boss. I’m a tough guy. I can handle carrying a bucket the whole way, so I’m going to do it. This is boring, so carrying a bucket makes it a little more interesting, so I’m going to do it, I think.” Yeah, okay. And a favorite book?

Hayden Finch
Sophie Mort, who happens to be a friend of mine, wrote A Manual for Being Human, which I think is revolutionary because you know how people is, “Oh, there’s no manual for, like, being a human. There’s no manual for figuring this out.” Well, she, like, literally wrote the manual for being human in this space in psychology and mental health. And it’s a great read for people trying to figure out how to manage mental health and really thrive in life.

Pete Mockaitis
And a favorite tool?

Hayden Finch
I love Google Reminders. I think that is such a big help in my life for trying to keep me on track so that I don’t have to keep it all in my head. But I can just set up reminders to remind me to do stuff every four days, or every six weeks, or whatever it is. Love that tool.

Pete Mockaitis
And a favorite habit, something that helps you be awesome at your job?

Hayden Finch
My sleep schedule is definitely number one. I am very rigid about my sleep schedule. I protect sleep at all costs. I am headed to bed at 8:20 every night. I sleep by 8:30, so that when my alarm goes off at 4:45, I am well-rested and ready to go. I think that is the secret to just about everybody’s success, is making sure you protect your sleep schedule.

Pete Mockaitis
And is there a key nugget you share that really connects with folks, resonates, they tweet you?

Hayden Finch
Yeah, it’s got to be that. Like, it’s not time management. It’s emotion management. And once people get that, which it makes sense, but once you get that in real life, once you experience that, like, that unlocks everything. And, really, honestly, when it comes to mental health, that’s kind of the bottom line with everything. It is emotion management more than what you would typically think of, “How do I overcome depression?” Well, you manage the emotions and separate your behavior from that.

Pete Mockaitis
And if folks want to learn more or get in touch, where would you point them?

Hayden Finch
My website is HaydenFinch.com. There, you can learn more about The Finch Center for High Functioning Anxiety, you can contact me and work with me directly, or find links to the books I’ve written on the psychology of procrastination, or habits, all there at HaydenFinch.com.

Pete Mockaitis
All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Hayden Finch
Yeah, I would say, based on that quote that I just made, it’s not about doing more in life, that’s not it. It’s about editing your life. So, find something to edit to create more space because more space in your life is going to be a greater ability to stay in the driver’s seat and manage those emotions that are going to come up. You need space to be able to do the emotion management piece.

Pete Mockaitis
All right. Hayden, this has been a treat. I wish you much luck and very little procrastination.

Hayden Finch
Yeah, thank you. I’ve enjoyed this and, hopefully, that will help your listeners be awesome at their jobs.

831: How to Manage Multiple Projects without the Overwhelm with Elizabeth Harrin

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Elizabeth Harrin lays out the five critical steps to making the management of multiple projects more manageable.

You’ll Learn:

  1. The easiest way to make managing multiple projects manageable
  2. How to ensure follow through when you’re not the manager
  3. How to strike the right balance between time, cost, and quality

About Elizabeth

Elizabeth Harrin teaches people how to juggle multiple projects so they can meet stakeholders’ expectations without working extra hours. She is a project management practitioner, trainer, mentor and founder of RebelsGuideToPM.com. 

An author of seven project management books, Elizabeth prides herself on her straight-talking, real-world advice for project managers. She uses her twenty years’ experience doing the job to help people deliver better quality results whilst ditching the burnout through her community membership programme, Project Management Rebels.

Resources Mentioned

Elizabeth Harrin Interview Transcript

Pete Mockaitis
Elizabeth, welcome to How to be Awesome at Your Job.

Elizabeth Harrin
Hello. Thank you for having me on the show.

Pete Mockaitis
Well, I’m so excited to dig into your wisdom but, first, I think we need to hear a little bit about your ritual involving the song “Firework.” What’s the story here? 

Elizabeth Harrin
Well, when I go live on a video or something like that, I feel like I need to get into the zone. And having that break between just doing my emails or whatever I was doing before, and focusing on showing up and being present in the moment, I do that with music. So, I play a song and I just got stuck on Katy Perry’s, so I play that to get into the right frame of mind before going live and talking to people.

Pete Mockaitis
Well, “Firework” is actually a really fun tune, and I love the metaphor at the beginning, like, “Do you ever feel like a plastic bag?”

Elizabeth Harrin
Absolutely. Drifting around, isn’t that what every project manager feels like at the beginning of a new piece of work, and you have got no idea what you’re supposed to be doing?

Pete Mockaitis
Oh, Elizabeth, you’re a master of the segue and tying it together. All right. Well, I want to hear a little bit about Managing Multiple Projects. You’ve written the book on it. Could you kick us off with a particularly surprising or counterintuitive or extra-fascinating discovery you’ve made when it comes to managing multiple projects?

Elizabeth Harrin
I think one of the things that surprised me was I did a survey to get some numbers, a bit of research for the book, and most people are managing between two and five projects, and that doesn’t sound like very many, but having to constantly switch between work does create that overhead, and workload is the biggest cause of burnout. So, if you can’t manage that workload effectively and switch between all things you’re juggling, it can be really quite difficult.

And the most surprising thing for me about that survey, and the results I got back when I was interviewing people for the book, was how sad it is that people are feeling so unhappy about the work that they do. And the verbatim comments were, just shocked me that people show up to work, they want to do the best that they can, and they’re not in environments where they can do that.

And I felt that that was something that we need to change in the world because we all need to be happy at work. We spend so much time there, it’s not worth doing things that we don’t enjoy.

Pete Mockaitis
Well, Elizabeth, that is powerful, and thank you for sharing that. That really does connect emotionally in terms of overwhelm, burnout, sadness. When you say verbatim comments, are there a couple that have lodged into your brain and haunt you, that you could share to tee up just what we might be able to escape here?

Elizabeth Harrin
There was a comment from a woman called Kimberly, and she wrote, “I work in a fast-food project management environment that expects a sit-down service.” And I thought, “Don’t we all?” So many people must feel that they’re in environments where you want to do the best quality work you can, and actually it’s got to be a quick turnaround. There has to be speed and shortcuts, and we have to apply all these hacks just to get through the day because we don’t have the time to focus on the people that matter and the work that matters.

And so, that analogy about feeling like you’re in a fast-food environment but all your customers and the work that you want to be able to deliver, you won’t be able to provide this five-star dining service. Does that make sense?

Pete Mockaitis
Absolutely. And it’s really funny, and I have felt both of those work desires. Sometimes it is a blast to just shred through a lot of stuff at medium quality and high speed, and just enjoy the thrill ride, like, “Woohoo! Look at all these things checked off and out the door. That’s really cool.” And other times, you really do want to be, I don’t know, sort of like an artisanal, craftsmanship, bespoke, excellence, maximum beauty, maximum quality, and what’s challenging is often you don’t get to choose.

Elizabeth Harrin
Exactly.

Pete Mockaitis
“That might be your mood but what’s required is this.” And if they require both speed and excellence at the same time, yeah, that’s a tricky one.

Elizabeth Harrin
It’s a tricky one, and people end up working longer hours. That was certainly my experience when I went back to work after maternity leave and was in this situation where I was managing multiple projects myself. My choices were do things less good, to a less quality standard, or work longer hours. And neither of them really appealed to me in terms of wanting to be the best professional that I could be and do good things in my career. So, I had to start rethinking what work meant and how I could work more productively because the tools I had only gave me those two choices, and that wasn’t good enough.

Pete Mockaitis
Well, that’s powerful and it sounds like some of your thoughts made it into your book, Managing Multiple Projects: How Project Managers Can Balance Priorities, Manage Expectations and Increase Productivity. If you could give us the key thesis or big idea behind the book, what is it?

Elizabeth Harrin
I’ve put together a five-part model that helps people break down their work, structure it differently, and then keep all their balls in the air. Although, the thing I would say is that no book will ever tell you there’s a one-size solution that will fit every need, so it’s written very much from a perspective of, “Here’s a ton of different tools and techniques that you could try. Test them out in your work environment. Find what fits your working style,” because everyone is different, aren’t they? And everyone’s work environment is different. But, broadly, with a few tweaks, hopefully, you can make the work a little bit more manageable.

Pete Mockaitis
Well, that sounds exciting. Could you share with us a case study or a particularly inspiring story example of someone who was able to upgrade their managing multiple projects game to see great results?

Elizabeth Harrin
Yes, I can. I do a lot of mentoring as well, so a lot of the people I talk to will pick and choose a couple of different things to apply. I can give you my own example and then I can share some examples from other people. The thing that made the biggest difference for me is the first of those five steps, which is working out what’s in your personal portfolio. So, what was the totality of my workload? Because I had three or four projects that I was managing, but also, I was mentoring my colleagues, I was organizing events at work, I was having to turn up and deputize for my manager at different meetings.

And all the other things, they never really make it into your mental to-do list because they’re the stuff you jot down on a Post It note and you never find the time, really, to put those on a project schedule or anything. They’re just expectations. So, when I had a complete picture of all the things I was responsible for, I then got a big shock about how many hours that actually equated to within a week, and being able to then have an intelligent conversation with my manager, and also to plan my own time, it became a lot easier because I had full visibility.

And I think that’s something that I know from teaching about managing multiple projects, that other people have take away as well, just that realization of all the extra things that we’re expected to do, whether it’s time sheets, or finance reporting, or organizing a party for the end of the year celebrations, whatever it is, all of those things take time away from us being able to deliver the main part of our job, the projects that we’re working on.

Pete Mockaitis
Absolutely. And I’m thinking about mandatory trainings, I’m thinking about the sort of meetings, I’m thinking about email. Email is tricky because, on the one hand, are these emails about your projects. Well, then I guess, in a way, that time might get counted. Or, are the emails about everything else from the CFO and the CEO and this and that cross-functional group here and there.

Elizabeth Harrin
Yes, team meetings, briefing your colleagues, all that kind of stuff. So, that personal portfolio step was really helpful for me. And one of the other things that I talk about in the book is dependency management. So, how do you work out how your work interacts with other people’s work, and how each of your projects interact with each other?

And I can tell you about Robert, who told me that once he’d planned out those different dependencies between his workload, he felt that he already knew that in his head. But having plotted it out and writing it down in a matrix, he could then use that as a communication tool to help other people in the department understand how their work impacted other people.

And that was valuable then because he could use that to help people talk about, “When does their work need to be done? What’s going to happen if it’s late? This is the implications for these people or this team or that project.” And they could talk about how they could help each other, make sure all of those expectations were met.

Pete Mockaitis
Oh, lovely. That is handy. And so, just like a snazzy chart graph, flowchart, bit of graphical loveliness?

Elizabeth Harrin
You could do it that way. I just wrote it in a spreadsheet. I’m very good at simple things. So, the spreadsheet is a list of all my projects, a list of all my other responsibilities, a list of the way that my work interacts with other people’s work. The way that we did the dependency matrix was we had a list of projects down the side, and then a list of the same projects across the top.

And where they met, we could say, “Well, does this project have anything to do with that? Does this piece of work have anything to do with that team?” And you could sort of write in the box, “Yes, we need to be aware of this,” or, “Yes, we have to do that before this one.”

Pete Mockaitis
Beautiful. Okay. Well, those are handy right off the bat. And could you share, when it comes to managing multiple projects, there are many books and works and tools and trainings on project management, and your corner of the project management universe, managing multiple projects, is distinctive. Can you share with us, what are some of the key differences, distinctions about the game when you’re managing multiple projects versus one super project?

Elizabeth Harrin
I think the biggest challenge for me is having different stakeholders, more stakeholders. If you’re managing a big gigantic project and it’s taking up all of your workload, then you’ve probably got quite good relationships with the people that you work with because you’re with them every day, working with them every day. The team might be large, and I’m not saying there’s not a lot of people and relationships to manage, but there’s one common goal that you’re all working towards, which is delivering the project, and you’ve probably got experience of working with them on a regular basis.

Now, let’s say you’re managing four projects. That’s four potentially quite separate, different teams, each of who want a piece of you at some point in the week, and you’ve got to switch between managing their expectations about how important their work is because not all projects are the same level of importance. Someone has to work on the stuff that’s low importance. And it might be that someone wants more of your time than you can actually give because you’ve got other things to do in your week as well.

So, I think those relationships are probably the hardest thing and the most different thing about managing multiple strands of work rather than just managing one. And that could be managing four different clients. If you’re in a client-facing role, maybe you’ve got four different clients, maybe you’ve got four different internal projects but, ultimately, the more people you have to work with, the harder, I think, the job becomes.

Pete Mockaitis
Okay. Well, then, now could you share with us, you mentioned at the very beginning that burnout, sadness, overwhelm stuff, do you have any strategies, specifically, that are targeted toward the internal game, our emotional landscape?

Elizabeth Harrin
I would say having boundaries is probably the most important thing because often, when people give us work to do, there is the expectation that we have the time to do it. And because we are good employees, and we don’t want to rock the boat, we say, “Yes, of course, I can take on that extra piece of work. When would you like it done by?”

And I think having mental boundaries around, “How do you accept new pieces of work when it’s within your gift to be able to do that?” Are you going to make the point about saying, “Well, I can do this but it will mean I’ll have to stop doing something else. I can do this but not by tomorrow because I’m working on something else. I can get it to you by Friday. Is that okay?”

And having that kind of sense of protecting your own time and your own mental health so that you’re not saying, “Yes, I can do everything, of course. Just lay it on me, and I’m just going to stay up till midnight and be at my keyboard all night.” By being aware of what your own limitations are and how many hours you’ve got available, what else you’ve got going on, planning out the next couple of weeks, you can start to think about, “If I say yes to this, and I have to because my boss is asking,” let’s be honest, you haven’t really got a lot of choice, “How can I make this fit? Whatever help do I need? How can I have that conversation?” And I tend to default to the, “I can do this, and this is when I can get it to you.”

There’s another tool that I can share, if you like.

Pete Mockaitis
Yes, please do.

Elizabeth Harrin
One of the things that has helped me has been the two-week look ahead. So, I will take a point in the week where I’ll look at what’s coming up in the next fortnight with the team, to say, “Okay, what do we know about the next two weeks? Who’s got holiday? When have we got big meetings that we need to prepare for? What deadlines do we have?” and then nothing really surprises you, or you’ve built in a little bit of time to be aware of the things that are coming up, so if you do get a surprise, it doesn’t throw your whole schedule off because you’ve already built in some resilience for what you know is coming up.

That’s been really helpful for me because it also means that I can look ahead in terms of just how busy I’m going to be. So, you talked about protecting yourself and being mentally ready to be busy and juggle all these things. If I know I’ve got another week coming up in the future and it’s very busy, lots of big meetings, high stress, I can prepare for that because I can make sure that I’ve got things for the children’s lunchboxes in the freezer, I can make sure I’ve got childcare organized, I can make sure I’m not booking any late-night social events for me that week.

Or, if I am, I’m planning the next morning so that that’s easy. And so, I’m trying to holistically look at work is coming up and what that affects me, how that affects me personally so that I can be more prepared to show up ready to work.

Pete Mockaitis
That’s lovely. Okay. Well, let’s dig into your five key concepts. They each start with P, which is handy to remember: portfolio, plan, people, productivity, positioning. We’ve already gotten a couple tidbits for each. Could you perhaps give us a quick definition or articulation of the concepts, and then perhaps a top do and don’t within each of the five?

Elizabeth Harrin
Okay. With portfolio, I talk about having full visibility of the work that you’ve got on the go at the moment and the things that you’re responsible for. So, my top tip for that is just to take an hour, perhaps even less, and just look through whatever notetaking tool you use or your notebook or the notes you’ve got on your phone, and try and write down everything that you are currently working on, looking at how much time does that need to take per week.

And I know working out hours is very difficult, so what you might want to do is just think, “It’s a big thing, a medium thing, a small thing. That’s good enough for this exercise.” And then that’s the portfolio piece done. It gives you a good sense of what’s going on. The thing not to do is to keep that information to yourself. Use that as a talking point tool with your manager and with your team to say, “Look at all these things I’ve got on the go. Can you help me prioritize so that I’m focusing more of my time on the things that really matter to the organization?”

The plan step is about scheduling, working out when you’re available to do things, and the tip I have for that is to look at all the different projects you’re working on, and then look at where they’ve got their big milestones, when are they going live, or when do you have a big meeting about them, and then plot those on – again, I did it on a spreadsheet – because then you can start to see, “Oh, project number one and project number four have very similar schedules.”

“Maybe we could work on them together and maybe there are some benefits in looking at how we can streamline and combine the work, if it makes sense to do so, so that we’re not doing everything twice.” With that you’re going to need help from other people. So, again, the tip not to do is to try and do that alone. Other people will have a different insight about what’s important and what’s coming up on a project schedule, so it’s worth involving the rest of the team in your planning.

The people element of the model is all around working with others, as you guess from the name, and that is to do with thinking through how you use other people’s time. So, my suggestion there, if I have to give you one thing, would be to look at where you can combine meetings. And I can tell you about a time I did not do this.

I went along to a meeting with my project sponsor, my main manager I was working with on that piece of work, and I was all ready to talk about one project, but he was also involved in another project, and he asked me questions about that one and I wasn’t ready to talk about that, I didn’t have any of my notes, so I baffled, made episode, went along, and got through it. But it made me think, actually, other people are working on multiple things, too.

And to them, they might have multiple things they want to ask you about, so let’s try and combine the communication so that we’re only contacting people once rather than contacting them multiple time about each different thing that you’re involved with because you then help them manage their time as well.

With productivity, which is the fourth P, it’s really around managing your own time, thinking through what works for you, what productivity tools and techniques you want to use, and how you can help other people in your team be productive as well. The thing not to do with that is to get sucked into the latest shiny tool or what’s working for your colleagues because, in my experience, everybody has quite different ways of working to the best of their ability.

For me, I’m very much a pen-and-paper person. I do use electronic tools for project scheduling and task management and all that, but I always have pen and paper as well. Whereas, I know people who would never write anything down. So, you need to find out what works best for you and then use that in the way that you work.

Positioning is the last P. It’s also the one that’s the most convoluted because I kind of have to find the P that fit it, but it’s more around, “How do you set yourself up for success? So, what does the environment look like?” So, this is all around checklists and templates and processes, and what can you change in your environment to make life easier for future you.

So, one very simple thing to do would be to think through, “What do I do on a regular basis? How much time do I spend thinking about that? Would it be easier if I just had a checklist or a work construction or something like that? Then, if I’m not here, someone else can do it, but, equally, when I need to do it, I can make sure I just wheeze through it. I don’t have to worry about any of those steps.”

And I wonder if this is part of me getting older, but I used to be able to hold a list of things in my head. Now, I struggle more to think about the different steps involved in every process and making sure that nothing gets forgotten. So, anything that can be written down and templated just saves you time in the future.

Pete Mockaitis
And when it comes to the holding in the head, I’ve really noticed that. It’s a little bit of a stressor in terms of, I guess, maybe the psychologists would call it our working memory capacity. That might not be right construct but something like that in terms of there are so many things we can put there, and then when we try to push it for more, I actually feel sort of stress signals popping up.

And so, what I find interesting is if there is a task that is already somewhat stressful, or I’d be prone to procrastinate on because I’m worried I might screw something up or overlook something, make a mistake, or it’s just unpleasant for any number of reasons, having that checklist in place is very satisfying because it’s like I can free up all the potential stress associated with thinking and remembering the steps because they’re just there, and I can feel a little bit of fun momentum associated with, “Okay, I checked this piece of a checklist. It only took 30 seconds but I did it, and it’s checked. And now momentum is there visibly on the page before my eyes.”

Elizabeth Harrin
Exactly. Who doesn’t love ticking a box on a spreadsheet, right, to say it’s done, cross off that task on your to-do list? Project managers love that kind of stuff. And it’s exactly true, and it gives you a better-quality result because you’re not going to forget things. You’re going to go through a set of steps. And, honestly, the first time I did it, my checklist was a bit rubbish, and as I went through the actual task, I went, “All right, I have to do that as well. Oh, I’ve forgotten to involve that person.” So, you just add it on and it becomes checklist version 2.0, and you keep improving and iterating as you go. But the next time you have to do that, you don’t have to think so hard.

Pete Mockaitis
Beautiful. Okay. Well, now just a couple follow-up questions across some of these five Ps. I’ve had the experience, and apparently there are some psychological truths or principles that suggest that we humans have a real hard time, in fact, estimating how long something is going to take. Is that your experience? And what can be done about this challenge?

Elizabeth Harrin
Yes, that’s very much my experience. It’s really hard to estimate. And a lot of what we do is knowledge work where we’re thinking of things or changing something, and we probably haven’t done that before, so you don’t even have past projects where you can go back and say, “When we did it the last time, it took us this long, so, therefore, we can just use those estimates.”

Sometimes that’s because organizations don’t really capture the data in a format we can go back and use again but, also, it’s because people suffer from optimism bias. And when we think, “Oh, yeah, we can do that in four hours,” meanwhile forgetting about the fact that we all need toilet breaks in the day, and to take calls, and to check our emails, and to turn up and do other things.

So, my suggestion for people who are struggling with estimating is to think about how many hours you’ve got in the day, and then to schedule yourself and other people in your team, or have conversations with other people about what’s realistic for them to do, but only think of yourself as available 80% of your time because that then gives you time for those team meetings, the mandatory training we talked about earlier, and taking phone calls on things that are completely unrelated but still relevant to your job, and then you’ve got a bit of a buffer in your day.

The other big challenge with estimating is that people often approach estimating, thinking that they’re only doing this one thing, whereas, in real life, we’re probably juggling multiple different strands of activity or many projects, and switching between projects also cause us some time. So, time blocking has helped me.

Blocking out some time, a few hours to work on a particular thing, or an afternoon to do a particular type of task, and talking to our colleagues about best ways to get things done, what productivity techniques work for them, how do they organize their time, when have they got holidays coming up that they might need to do more things beforehand to hand over, and that might make them less available for your project because they’re supporting something else is just a lot about talking.

And I think contingency as well. Do you think that would be useful?

Pete Mockaitis
Yeah.

Elizabeth Harrin
Yeah, contingency is a buffer time. People often ask me, “But how much contingency should I add to this estimate?” or, “I think this task is going to take five days, but what’s reasonable contingency?” And I tend to, “Contingency should be something that’s based on uncertainty.” So, if you’re not really sure and you’re just guessing, you want to slack on a bit of extra time. Quite a lot probably if you just don’t have the information to make an accurate guess at the moment. But if you’ve done the work before, or you’re quite confident in how long things are going to take, you could probably get away without adding a lot less extra time.

Pete Mockaitis
I hear you. That makes sense in terms of the variable driving whether you want to add more or less contingency is uncertainty because we just don’t know, so let’s play it safe by having some more in a high-uncertainty zone. So, let’s say that the uncertainty is small, you’ve done it before, but it’s a little different. Do you have a go-to percentage that you utilize?

Elizabeth Harrin
I like 10%, I would add 10% extra on. There are lots of estimating models, so if your organization is quite mature in the way that they approach time tracking and estimating, then there’s a lot better ways to do it than just to add on 10%. But if you are just working on something yourself without an awful lot of other guidance from a project management office or anything like that, then give yourself a bit of a buffer, and 10% seems to cover most scenarios.

Pete Mockaitis
Okay. And when it comes to the people side of things, when you’re in the tricky position of having to lead without the authority, like you own the project but you don’t own the employees, you have to do the stuff to make that proceed, it could be a tricky spot to be in. Do you have any top tips beyond being considerate in leveraging their time, of being extra influential, persuasive, to have people to say yes, and, in fact, follow through with their stuff?

Elizabeth Harrin
In my experience, I think it helps to tell people…well, to not tell people, to invite people to participate and explain the reasons behind why their participation is valuable. People like to do things because there’s a reason behind, not just because they’d been asked. So, the great thing about projects is that often there’s a change or a benefit that’s coming at the end of the work. Projects sometimes have bad outcomes, like, “We’re closing down an office, so we’re making your department redundant,” or something like that.

But, often, we’re trying to do something that will be beneficial for the organization and bring about something that’s good. So, if you can tie their contribution into the vision, or the bigger picture of why we’re doing the work in the first place, they can draw those lines and make the connection between how their contribution matters. That can be quite a powerful way of helping people to feel motivated about doing the work in the first place.

The other thing that works is allowing them to set their own deadlines. So, if you go to somebody, and say, “I need this by Tuesday,” their instant reaction might be, “Oh, I can’t do that. You can’t tell me what to do.” Whereas, if you can say, “We need this piece of work done, and your boss has suggested that you’re the right person to do it. How do you think…how much time do you think this might take?”

Obviously, this is not a conversation you’d have in three sentences, but you’d sit with them and explain what the requirements are and help them see the bigger picture of the project as well. And people can then say, “Well, if I need to involve this person and do this and work with that, then I think I could probably get that done by a week on Tuesday.” And that’s the date that goes in your project plan.

One of the biggest mistakes that people make when they’re trying to do projects is they make up all the deadlines themselves. In fact, I’ve sat in a room with senior managers, and they’ve drawn out a project plan on a whiteboard, and said, “Right, that’s what we’re going to do.” And I thought, “But none of the people who are actually doing the thing are in the room.”

Pete Mockaitis
Yeah, “You don’t know what it takes.”

Elizabeth Harrin
“You just don’t know. Why are you making this stuff up?” And then, of course, you just caused delays later because you’ve set expectations that are unmanageable. So, using other people’s expertise, and tapping into what they know, and trusting them to suggest the right timeframes can help. And I feel I’ve gone off the question now. Did I answer the question?

Pete Mockaitis
Well, no, it’s all juicy stuff in terms of you cast the vision for, “Okay, this is how things can be better when the project is done and how you’re contributing to that.” But the deadline-setting stuff, I think, is handy in terms of thinking like there might be a date by which it’s extra valuable to have this done, like, before the tradeshow, or the big meeting, or the big conference. So, that’s, I guess, would be nice to have it done, and executives can determine that.

However, I’m thinking about this is maybe the first project management lesson I learned I thought that was really useful – was it the triangle? You can probably describe it better, Elizabeth, than I can. What’s the time management or the project management triangle?

Elizabeth Harrin
We talk about the iron triangle, the triangle of constraints, of balancing time, cost, and quality. Although, the thought process behind that has moved on a bit now, and we don’t just use time, cost, and quality as a measure of success. But in terms of talking to your stakeholders, your colleagues, and your project sponsor, and your boss, it is really helpful because you can say, “Well, I can deliver to this level of quality, and it will cost this much and take this long.”

And then they could say, “But I want it faster. I can’t spend that much money. I want it cheaper.” And then you can adjust the corners of the triangle, and say, “Well, if we want it cheaper, it will have to be less quality, or maybe it will take longer because we’ll use cheaper resources to do it. Or, if you want it to take less time, it’ll probably cost more because we’ll throw more resources at it. We might be able to maintain quality but we might have to take a few things out of the project scope and maybe add those in as a phase two later, but then we’ll hit the deadline.”

So, it’s about balancing all these different success criteria. And that’s a really helpful point that you’ve put out there because you need to know what people feel is important, and maybe it’s the deadline, maybe it’s, “Do what you need to do but get it done by the tradeshow.” I worked in healthcare, and I was on a project once, and people didn’t really care about when it got done. Well, that’s not true. They did care when it got done, but what was most important was that when it was delivered, it was good quality.

Elizabeth Harrin
And if that took a couple of extra weeks, then a couple of extra weeks didn’t really matter in the grand scheme of things. They just needed it to be good. So, some people will say the date is important. Some people will say, “You’ve got a ceiling on this much money that you can spend,” or, “This quality criteria has to be met,” or it might be something like sustainability, customer satisfaction, or some other kind of measure that they think is important. And if you know that, then you can make all of your decisions based around, “How do we get to that?”

Pete Mockaitis
Yeah, that is powerful to see what is the priority there. And when you say quality, I think my own synonym for quality is how much good stuff, in terms of we can have more…it’s almost two dimensions, like a scope thing in terms of how excellent is the thing and how many of the things are there. Like, if we’re doing a bunch of home renovations, it’s like, “Okay, you want 30 updates across the kitchen and the bathrooms and whatever. And so, we can sort of do fewer of those updates, or those updates could be chintzier, or we’re going to have to have more people working on it, contractors, etc. which will come with the paying for it, or we just take more time to do it.”

So, I think that has been handy for me as I think through stuff, and I get stressed out, like, “Uh-oh, how on earth….?” This feels bad to say but I guess it’s real and something has to give somewhere or else we will be those sad, burnt out, overwhelmed people, is that usually what I sacrifice is quality. It’s like, “All right, well, it’s going to be worse.” But because my quality expectations are usually so insane, we sent you a microphone, so I’m told that no one else does that, and I thought, “Oh, really? They probably should,” but whatever.

So, I’m able to back it up, it’s like, “Okay. Well, we’re just going to allow that, and it’s good enough for 98% of the people who are encountering this thing that I’m making, and I’m just going to have to take a breath and live with it, and that’s fine.”

Elizabeth Harrin
And that’s very much the case at work, isn’t it? There are some things that you absolutely have to get perfect. And if you’re a lawyer writing a contract, you can’t just go, “Oh, well, it’s 80% good enough.” Your client is not going to live with that. But if you’re drafting an internal document just for review to brief your colleagues on something, you know, I prefer not to send out things with typos, but if something did slip through, no one is going to die. It will be fine.

And if it means that you get it out the door at 5:00 o’clock, and you go home on time, and you have a life instead of sitting there stressing about every full stop, and staying at your keyboard till 7:00, because I guarantee that half the people who read that document won’t even notice whether a full stop is there or not. 

Pete Mockaitis
I really like what you said there about no one is going to die, and that is a perspective I’ve come to again and again, because it’s true. There are some things in healthcare, in transportation, in military, police, and other fields where it truly is life and death. The quality of your work will make that impact. And many other times in the land of spreadsheets and memos, it’s usually not.

And so, I find that quite comforting if I’m getting a little bit too worked up about something, is to recall that no one will die no matter how horrible an episode we produce, Elizabeth, although you’re doing great. So, that’s cool. Well, now tell me, Elizabeth, anything else you really want to make sure to mention before we shift gears and hear about some of your favorite things?

Elizabeth Harrin
Something that you can do to start managing your multiple projects more effectively is to think about how you can group them into different buckets. So, if you do a couple of things for one client, or you’re leading on a couple of initiatives for one particular department, how can you bring those things together to streamline the communication, try and have meetings where you cover multiple things in one go instead of scheduling lots of meetings about the same thing?

So, looking for connections between the work you do can make it feel a lot less overwhelming. If you’ve got 15 things on the go, for example, that’s 15 things you have to think about. But if you can put them into buckets, and you’ve got five things in each bucket, then you’ve only got three things to think about, and it could be around the solution that you’re building, the person you’re doing it for, the type of technology that’s in use, the date it’s got to be finished by. It could be anything. But if you can group the work, I found in people I worked with have found that it relieves some of the overload because it gives you a way to think about things at the next level up.

Pete Mockaitis
All right. Thank you. Well, now, could you share a favorite quote, something you find inspiring?

Elizabeth Harrin
The quote that I have on my wall is from Francine Jay, and it says, “My goal is no longer to get more done, but rather to have less to do.”

Pete Mockaitis
And a favorite study or experiment or bit of research?

Elizabeth Harrin
I like the copy machine study by Ellen Langer, which is about providing a reason for why we want people to take action. When people know there’s a reason, they’re more likely to do the action that we want. 

Pete Mockaitis
And how about a favorite book?

Elizabeth Harrin
If I was on an island, I’d be taking Les Miserables. I really love that book by Victor Hugo. If I was choosing a business book, I’d choose Emotional Intelligence for Project Managers by Anthony Mersino, which really changed the way that I look at our profession.

Pete Mockaitis
All right. And a favorite tool, something you use to be awesome at your job?

Elizabeth Harrin
I use a tool called Infinity for task management, and a Maltron keyboard to help me type more easily.

Pete Mockaitis
Okay. All right. That’s cool. And a favorite habit, something you do to be awesome at your job?

Elizabeth Harrin
I do Pilates once a week. I think I need to have that time just to be focused on me.

Pete Mockaitis
All right. And is there a key nugget you share that really seems to connect and resonate with readers and listeners, and they say, “Yes, Elizabeth, you’re so right when you said this”?

Elizabeth Harrin
Maybe communicate more than you think you have to.

Pete Mockaitis
All right. And if folks want to learn more or get in touch, where would you point them?

Elizabeth Harrin
You can find me on LinkedIn and on all the normal social media channels. And you can find out more about project management at my blog, RebelsGuidetoPM.com.

Pete Mockaitis
And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Elizabeth Harrin
I would say to remember that it’s easier to ask for forgiveness than permission. So, if you want to just organize your work in a different way, just do it. Most managers want action and results, and they don’t really mind how you get there, as long as you get there.

Pete Mockaitis
All right. Elizabeth, thank you. This has been a treat. I wish you much luck with all your projects.

Elizabeth Harrin
Thank you for having me on the show.

795: How to Stop Being Crazy Busy and Take Back Your Time with Zena Everett

By | Podcasts | One Comment

 

Zena Everett reveals the time-wasters to drop in order to make time for what matters.

You’ll Learn:

  1. The top things slowing us down at work 
  2. The questions to ask for effective prioritization
  3. How to say no nicely 

 

About Zena

Leadership Coach and Speaker Zena Everett is the author of Mind FlipTake the Fear out of Your Career and the award winning Crazy Busy Cure. 

Originally a recruitment entrepreneur, Zena sold her business in 2007 then studied an MSc in Career Management and Coaching. She then took further postgraduate qualifications in psychological coaching and leadership with neuroscience (MIT Sloan Business School). She has coached on the Executive MBA Programme at Oxford University’s Saïd Business School and is a member of the Associate Faculty at Henley Business School. 

 

Resources Mentioned

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Zena Everett Interview Transcript

Pete Mockaitis
Zena, welcome to How to be Awesome at Your Job.

Zena Everett
Delighted to be here. Thank you for having me.

Pete Mockaitis
Well, we’re talking productivity and time stuff, which is a favorite topic of mine, as well as listeners. And I love your book title so much The Crazy Busy Cure: A productivity book for people who don’t have time to read productivity books. Please lay it on us, Zena, what do you mean by crazy busy? And how is your book sort of distinctive in that it’s for those who don’t have time to read such books?

Zena Everett
Yeah. And I’m nervous about talking about productivity because that sounds like we’re trying to get people to do even more and more, and I’m not sure we are, really. I think we’re getting people to separate the meaningful from the meaningless. But I’m a coach, and my clients kept saying to me, “Oh, yeah, I’m really crazy busy. I’m crazy busy,” and it just was kind of going through our head all the time. And I thought, “This isn’t a good thing.”

You know, the type of person, they’d be late for a session, and everything would kind of be thrown across the table, and they haven’t thought, and they have no time to think, and I’d been asked to coach them because they were causing bottlenecks for everybody else in the organization. And I just thought, “Gosh, this is really interesting. Why are people so crazy busy? Is it them?” and it is to a certain extent, but it’s also a systemic thing. So, that’s what I got really interested in.

Pete Mockaitis
Okay. And so, your book is for folks who don’t have time to read such books. I’m curious, is there a particular…where my mind goes in reading that is thinking about sort of like a time ROI, and Chris Bailey talks about this, in terms of like minutes spent on a thing will yield more minutes back to you for having done so. Are there some particular insights or tools or tactics that are really transformational along these lines?

Zena Everett
Even when you say things like that, it makes me get a bit stressed because that’s sort of minute ROI and all those kinds of things. What I realized is that I found some great research by Bain, actually, where I know where you were a long time ago. So, what they talked about, this whole concept of organizational drag, so I realized that crazy busyness is a thing and it’s got a name, which I call productivity drag.

And these are all the things that kind of slow down the system, that makes it really hard to get any work done. And that is excessive complexity and collaboration, so we want all organizations to be inclusive, but having too many people around the table just means you’ve got too many competing opinions and competing agendas, and often nobody there who’s strong enough to align those and ask the right questions.

So, there’s too much complexity, digitization – amazing because this is how we’re doing this, but sometimes it can layer a layer of fake work, crazy busy work on top of the real work, and I definitely put messaging and teams and social media in there. And then there’s excessive organizational complexity, where there are just far too many systems and processes.

And then overservicing, actually. That’s the fourth, which I realize sometimes I do. I overservice some clients who actually, in terms of ROI, I don’t get that much back. And that can happen when you’re in a business partnering role. So, I think you’ve got those kinds of systemic organizational factors that slow us down. And then you’ve got our own ability to not say no, possibly, or please everybody, all that stuff that gets us here in the words of Marshall Goldsmith, but don’t get us there.

So, I think you combine the two, and that’s why it’s just so hard to get anything done. And you know as well, Pete, that we are switching all the time, aren’t we? Most of our tasks just take a couple of minutes. We’re switching, switching all the time rather than actually doing deep work. And there’s umpteen things being written about deep work and flow, but that’s the holy grail of this stuff, isn’t it?

Pete Mockaitis
Certainly. Okay. So, that makes sense in terms of a cocktail for crazy busyness if you’ve got some organizational drag things going on, a bunch of complexity and collaboration, and overdoing it, and then our own difficulties internally putting together, and there you go, crazy busy, here we are. So, I’m curious, where do you recommend folks start? If they find themselves in a crazy busy situation and we want to get out in a jiffy, what do you recommend as some of the first key steps that make a world of difference?

Zena Everett
I always think our grandparents could run this kind of work because it’s so obvious. It’s first principles, isn’t it? I think it’s going back to people to say, “Actually, what am I really measured on here? What’s my job description? When I’m next in front of my boss or a promotion board or something like that, what do I want to talk about that I’ve actually achieved? And does how I run my role and spend my days reflect that?” because very often it doesn’t.

You know this, we sacrifice our priorities on the altar of everybody else’s urgent demands. So, I say to my clients, “Right. Actually, what is the difference between you and an outstanding performer? What are they achieving? What’s the gap? That’s where you need to focus your time.” So, all that stuff you say yes to, well, we can spend a lot of time saying yes to discretionary activities, all the other things that come our way, all those curve balls, some of which are career-enhancing because they’re interesting, or we’re learning, or they give us access to new networks but, actually, me making you more crazy busy, because I haven’t finished my work, and I say, “Well, look, Pete, would you mind?” isn’t a good thing.

So, that’s why I say, right, just take a step back actually and slow things down to go faster, and actually work out, “What is the top level of my job description?”

Pete Mockaitis
Well, Zena, can you tie that together for us with an inspiring story of someone who escaped crazy busyness by following such a process?

Zena Everett
I’ve got lots of examples, actually, so maybe I should sort of kind of talk about Captain Fantastic. So, I think my typical client would be somebody who got promoted, maybe they’ve been great at their job, they’ve always been hot on execution, worked harder than everybody else, long hours, just delivered. If a job’s worth doing, it’s worth doing well, all that kind of stuff.

And then they’re doing really well at the job, and somebody says, “Hey, look, here’s an intern. Take them on. They know nothing. They’re clueless. Well done,” and nobody ever says to that person, “Right. You’re already spending 120% of your hours doing your job.” Nobody ever says, “Right. This is how you need to make your job more efficient to find time for managing those people.”

Anyway, invariably, they do, and then they end up having a team around them, and that’s often my absolute definition of a crazy busy client. It’s somebody on that sweet spot who’s managing their own contribution but they’re running a team as well, and they probably got a team of mixed ability, maybe some people they’ve inherited or they’re brand new and so on.

And those are the people that I would love to coach, and I have a really robust discussion with to say, “Right. You need to go back and talk to your boss about how much time you should be spending on your own work, and how much time you should be spending on management.” And we don’t talk about time in that respect. I think it’s rare.

Our manufacturing cousins would be everything is timed on the production line, isn’t it? We’re really sure about how long it takes to do when, and everything is fairly timed. Whereas, it’s rare that somebody says, “That report should take you 45 minutes. If you just do it once, do it properly, get it done, it’s about 45 minutes, and this is what good practice looks like.”

So, we’re nervous about micromanaging people, that’s what managers say to me all the time, “Oh, I really don’t want to micromanage people” But, actually, I think we’ve got to be about old school about this, and give some people some sense about how to structure their days, how long tasks should take, and get them to put some kind of rigor and discipline in them.

Because, at the moment, what we know is that work is just cannibalizing into people’s personal time. We’re getting our tasks done but we have this low level of anxiety, hopefully, only low level, no worse than that, because we always feel anxious because there’s just so much to do and we never get to inbox zero, do we, or whatever it is, and there’s always more projects, and there’s more things we can be doing, and never mind all the liking and posting and all that kind of crazy nonsense.

Pete Mockaitis
Well, yeah, that’s a great tip right there in terms of when it’s knowledge work, it can be super fuzzy with regard to you can do a report in 45 minutes, you could do a report in four hours, and I find those guidelines quite helpful, myself, both on the giving and the receiving end because sometimes it really is essential. I’ve spent all day on an email before, and it was absolutely the right choice. That email was mission critical and involved tens of thousands of dollars, so felt great about that.

And the other times, you can go way overboard on something that is like, “No, you just have to kind of check the box so that we know that’s checked, and then we’re fine,” or, “Well, this is going to be edited by six more people anyway down the road so no need to stress it too much because it’s going to be revised like the Dickens so just go ahead and get the rough outline and structure starter point in play and then we’re good to go.”

So, yeah, I think that is helpful as opposed to micromanage-y. And do you have an idea, or thought, or guideline for when does something become micromanagement versus is it just good wholesome quality guidance that is useful and appreciated?

Zena Everett
I like a bit of wholesome quality guidance but I think once we get people cured from crazy busyness, they’re much better managers, and then they’ve got time to say, “Pete, what can I back off and let you get on with?” I think that’s the thing is to have that continuous conversation. And when people are maybe working partly from home and partly in the office and juggling all that kind of stuff, sometimes we need more help than people expect, sometimes we need less, so you can’t overcommunicate on this kind of stuff.

But my real bug bear that really drives me mad is this whole culture of continuous synchronous working. So, this feeling the need to send you Teams Messenger, or WhatsApp, or something, and you respond to that immediately, and I think that is a thing that really slows people down because, aside those occasional days when you spend a whole day on an email, and you probably need to take a step away and come back and look at it again, and maybe sleep on it, all those things, that’s fine.

But, fundamentally, most of us, as you very well know, we’re just switching tasks all day, aren’t we, because people need us, and people need us now. So, I get my clients to have more meetings, which they aren’t that happy about, but better. I’d get them to put some real rigor into their meetings and sharpen up.

Have you ever said to somebody, “Oh, look, do that meeting for me?” and you think, “Great. I’ve saved myself a couple of hours there.” And then the person comes out of the meeting, and you say, “All right. How did it go? What happened?” and they brief you in about two sentences, don’t they, “Oh, yeah, we did this and Jim is doing this. That’s it.”

So, I’m always curious by how my clients can spend so much time in really rubbish meetings that they shouldn’t be in, but they don’t have time to say to you, “Really liked how you write that report. Actually, you can try and make it quicker now,” or whatever it is. So, there’s definitely something about communicating properly once rather than having this continuous stream of consciousness where we feel we should be connected to our teams, well, almost 24/7 in some cases. This drip, drip, drip of Teams messages.

So, I think if we can kind of eliminate that and get people to work away on their own, do some deep thinking, work in flow, all the kind of basic productivity stuff that we’ve all been reading about, and then come back, and then connect and have proper rigorous meetings, life would be so much better. But there seems to be a lot of wasted time in inefficient meetings that we could do something about.

And I think that we need to use technology better so that it’s just a kind of briefing rather than a discussion, or a celebration, or a brainstorm, or decisions to be made, obviously, then there is no reason for that to be a meeting. Our manufacturing colleagues would never get everybody to down tools at the same time because it’s such an expensive investment of time but we’re frivolous with our time. That’s a very long answer, isn’t it?

Pete Mockaitis
Well, I was agreeing with you with regard to that manufacturing analogy. It does feel kind of silly to say, “Okay, hey, everyone, stop. Stop things you’re doing, put down the chainsaw or kind of whatever is going on there, and we’re going to chat about this thing.” It’s just sort of a head scratch, like, “What? Why? What’s happening right now? And why? This doesn’t seem so critical. Is there an emergency? Like, is something catastrophic occurring?”

It’s fuzzy and yet, in professionals, that world is still plenty expensive to have whatever, six, ten people in a room all at the same time, and there is that interruption of flow factor in there as well. So, that really puts in the context that, “Yeah, those meetings are destructive.” So, I’m curious, when you mentioned people-pleasing and not saying no, do you have any pro tips on how we professionals can do that better? How does one decline a meeting politely, diplomatically, effectively in a none career-limiting fashion?

Zena Everett
Well, how do you do it, because you must do it all the time?

Pete Mockaitis
Well, I sort of have the luxury of being the owner/CEO, and so there’s nobody above me to ask me things. So, then it’s like this great mass of the external world which I have license to engage or disengage as I please. So, in a way, I’m spoiled and I don’t have that much of a problem.

Zena Everett
Do you ever feel guilty if you say no to people?

Pete Mockaitis
Well, my wife, I would.

Zena Everett
You should never say no to your wife, ever. What are you saying no to your wife about? Let’s talk about that. Let’s get your wife on.

Pete Mockaitis
I guess when I was an employee, I did, it’s like, “Oh, shucks, I’m invited to this meeting. Oh, I don’t really think it’s viable for me to be there? How do I say this just right?” so I did have those consternations and worries. So, what do you recommend to folks inside organizations?

Zena Everett
I hate that word stakeholder. It’s really kind of cliché, isn’t it? But I think you have to work out who your best stakeholders are. Everybody in this kind of field of time management, we’ve got Pomodoros, or frogs, or something, and I love that antelope and field mice analogy. Do you know that one?

So, you’ve got to know who your main stakeholders are. And I love the analogy of the lions who only chase antelopes. So, they know that they can’t spend their whole day chasing after little furry critters because it’s not worth it. The calorific intake that they need, they wouldn’t get from lots of small things. It’s not worth it. They just let them go.

Whereas, we love to chase anything, don’t we? We love the dopamine hit of crossing something off our list, and our brains can’t distinguish between whether that’s a significant thing, an antelope that we can feed off or if it’s just a load of small field mice. And I am as guilty as anybody of writing small stuff down just to have the pleasure of crossing them off.

So, we’ve got to know who our antelopes are, and so that can be significant tasks, when we’ve got some big goals and we’ve broken them down, yes, sounded stuff, but, actually, we also need to know who those antelope people are as well. Apologies to any vegans who are finding this distasteful. But I think you got to know who the important people are.

And you can’t just jump and overservice people, and you’ve got to know who to say, “Yes, great. I’d really love to get involved,” and go through that thought process, “What’s good for my career? What am I trying to achieve? Where do I need to increase my visibility? If I do this, is this going to give me a new skill? Is this going to give me access to new networks?”

Does that sound calculating? I think we’ve got to be sensible about this, and some people are better than others. There’s so much about saying no, isn’t there? You just say no nicely. Don’t over-explain. Our Royal Family have got an expression of saying, “Never explain. Never complain.” And I think that’s really good. So, the more detail you go into about why you haven’t got five minutes, clearly, you’re shooting yourself in the foot. But you can just say, “Look, I can’t do it.”

But I try and get, I run these “Crazy Busy” sessions, and I teach people, just say, to sequence, “I can’t do that now but I’ll do it, don’t worry. The first available space I’ve got is 8:00 o’clock tomorrow,” or whenever, “Wednesday week and I’ll do it then,” whatever. Hopefully, they’ll disassociate themselves by then. So, I think we need to get into the habit of pushing back, and I think we just need to say, “Yes, I can, and this is when I can fit it in.”

Again, our manufacturing colleagues, if I came to you, and said, “Look, I don’t know, here’s my test tube. Test it in your testing laboratory,” you wouldn’t say, “Of course, I’ll stop the whole line, all those other test tubes will go crashing off the sides.” You just say, “Yes, of course. We start again at 3:00 o’clock, and yours will be the first on there.” So, we’ve just got to approach our work in the same way, and say, “Yeah, I can schedule it in then. How’s that?” And if that doesn’t work, then find somebody else to do it the nicest possible way.

Pete Mockaitis
All right. So, we got that great clarity associated with who the people who really matter, and what is the work, and the projects that really matter, and the things you’re being judged or graded upon. Cool. And so then, I’d love for you to elaborate on the just say no nicely. Do you have any favorite phrases, scripts, verbiage?

Zena Everett
I’ve learnt, one of my clients taught me to say, “I’ve noticed…” so that’s a very nice way of dealing with things because I think the people that cause the greatest problems, actually, are the ones we can’t say no to. We soon learn to say, “Yeah, I can’t do that now. I’ll do it later,” or, “Actually, I really can’t get involved in this. I don’t have the capacity.”

But the ones that are the real problems are the, “You sending me a message, say, at 7:30 every morning when you wake up, saying, ‘I need this for a meeting at 9:00,’ and you’re my boss, and I’m terrified of you, and so I don’t know how to deal with it, and I’m hardwired to do it straightaway.” So, “I’ve noticed…” is a really nice way to start a conversation, to say, “Pete, I’ve noticed that you’re often sending me emails at 7:30 asking for information. Oh, that’s no problem. I love doing it for you, but…” okay, maybe not quite as revolting as that.

“But how about I have sight of your diary. Once a week, you can show me what meetings you’ve got coming up and then I can make sure I schedule time to get all that information from you?” So, “I’ve noticed…” is a really nice way to talk about someone’s behavior and how you want it to change rather than making it personal.

So, I think that’s a conversation-starter to say, “How can we do this and get a bit more organized?” because crazy busy people are a real problem for everybody else, because they’re multitasking, they’re always missing deadlines, everything at the last minute, they’re perfectionists often so that slows things down because perfectionists are more likely to procrastinate. They cause problems for everybody else, so we almost need to learn how to have conversations with crazy busy people so we’re not crazy busy by default. It’s not pushed down the chain.

Pete Mockaitis
Okay. So, let’s say we’ve done all those things masterfully in terms of we’ve gotten clarity on what’s important and who’s important, and pushed back effectively on, “I’m not going to that meeting. I’ve noticed this behavior. I’m going to schedule some time to do these things.” If we’ve tamed the external world, what are some of the top things we got to focus in on with our internal world?

Zena Everett
Okay, I’ve gone on the external world. Often, when I talk to people about what sucks up their time the most, they talk about emails and messages; so emails, meetings, and messages, systems, processes, inter-team communication, networking, so I just add to your list. I would usually encourage people to have a talk about internal communication, like, “Can we stop emailing each other? Can we just talk? Can we go and have lunch and get all this dealt with rather than, again, this kind of James Joyce stream of consciousness all day?”

I think our internal world is often that people-pleasing, those messages we’ve internalized, “If you work harder than everybody else, you’ll do well,” the stuff. We look at maybe our parents, caregivers, people from our early lives that we’ve observed, they worked incredibly hard, they’ve done well. Actually, the world is slightly different now. It’s the thinking that makes the difference. It’s the creativity, it’s the innovation, it’s the space to lead, it’s time to think for us.

So, I think we’ve got to realize that, actually, the whole MO for getting us to a certain level in our careers has to shift when we want additional responsibility because we can’t run around like a headless chicken looking stressed. So, I think it’s some real self-talk about, again, like I said, Marshall Goldsmith is, “What got me there,” I love that expression, “won’t get me here,” thinking, “What does a high-performer in my organization look like? What are people saying about me? Am I giving off a vibe that I take it all in my stride, I’ve got capacity for other people? And have I got time to network?”

I’m interested in your thoughts on this, but I think that’s so important for career success, and I’ve heard you talk about this. I think people who got their heads down in their job and not networking, they’re not saying, “Pete, what are you working on? That sounds really interesting. Let’s have a chat about it. Let’s grab a coffee,” they’re not just reaching out. They’ve got their heads down, and, actually, in most organizations that I work in, those aren’t the people that do well.

The people that do well have got their heads up and they’re visible and they’re picking very carefully the projects that they get involved in because they want to be seen to come up with the gamechangers. But our brains fight against this, and it can be in our DNA just to do lots of busy stuff. And then there’s all the real kind of mother hen managers, I talk about in the book, that are the ones that are…they remember everyone’s birthday, they do all the emotional labor, they’re collecting the cups after the meetings.

They’re doing other people’s work for them because they don’t want to share out across the team because they’re worried that their colleagues are too busy, all that kind of stuff. And, actually, they’re the ones that crash and burn. They simply don’t get promoted.

Pete Mockaitis
All right. Those are some good flags and watchouts there. Yes, I think I’ve noticed that as well as those with their heads up and around and aware, being thoughtful and selective, and networked and building relationships, do often seem to be advancing better than those who have their head down. And, I guess I’m an extrovert, but it sounds like more fun to me as well in terms of how you’re operating. So, you mentioned self-talk, are there some key mantras or I guess maybe cognitive distortions to tackle head on or how do we get our heads right?

Zena Everett
Well, I’m a bit of a “Just don’t do it” person. I think people really have to learn to say no to stuff, and that’s a big…like, we’ve just talked about. But, actually, even if they’re not saying no to somebody else, just think, “It’s really tempting for me to read that, get involved in that, but, actually, that’s not a priority. My time is finite,” so I think that’s important.

The voice that I want my clients to hear from me, “Why am I doing that? What’s my highest and best use here?” And the way that we manage our money, that idea of best use of treasury, is the same thing, “What is the highest and best use of my time? What is it that only I can do?” It’s a great question if you’re a manager, “Out of everything I can do, what should I be doing? What is it that only I can do on my team? And that’s where I should be adding the most value because that’s my greatest contribution to the business.”

So, I think those are the kind of reflective questions that we need to go through, “And why am I doing this? If this is my hourly rate, why am I doing this? Shouldn’t somebody be doing it?” We know when people are supposed to be more strategic and not get involved in the weeds. Sometimes that’s a bit scary because they think, again, I’m talking about guilt a lot.

But that can almost feel indulgent, couldn’t it? I’m really thinking about this kind of stuff where it’s actually, “Should I just be on the phone or getting involved in this kind of bring stuff to show that I’m willing,” but, actually, businesses want people they develop to spend more time being strategic and more time thinking. So, that can be something that people really need to talk themselves into to think, “Look, this is okay. I might be right at the top of my comfort zone and really enjoying it, and it feels good.”

Pete Mockaitis
All right. Well, we’ve got some good tidbits here. I guess I’m curious, having worked with so many different coaching clients, can you share a couple of the approaches, tips, tools, interventions that have been just the most transformational and yet also easy?

Zena Everett
Okay, I’m thinking about this. I love the whole towering strengths exercise which, again, is from Marshall. I’m doing PR for Marshall Goldsmith, it seems like.

Pete Mockaitis
Well, we had him on the show recently. He’ll appreciate the reverberation there. So, let’s talk about that.

Zena Everett
So, he has a great exercise where you work out what your towering strengths are. So, that could be, “I’m a really hard worker,” and then what happens when that goes into overdrive, “Right. Well, actually, I’m a complete control freak. I really don’t like to leave anything not done exactly right. I don’t want any loose ends.”

So, when my towering strengths have been super hardworking, when it goes into overdrive, means that I just throw myself at everything in. I don’t stop and think, “I think hard work is going to get me through.” So, the towering strength versus overdrive exercise is really helpful because our towering strength is often what creates a kind of glass ceiling for us later on in organizations because that becomes the problem.

So, maybe, I mean, you and I work for ourselves. I know my towering strength is that I’m pretty strong, I’m very independent. When, actually, that towering strength goes into overdrive, it means that I can be a little bit slow in saying, in asking for help and getting support because I always think I can figure everything out on my own. So, that’s an exercise that I think can be really interesting for people.

And then I do love all those magic questions. If you went back into work tomorrow and everything was fantastic, what would be different? I think that tends to shift people because they say, “I’m stuck and I don’t know,” but you just kind of take them to the sunny opens and get them to look back, then they come up with ideas.

Pete Mockaitis
All right. Well, Zena, tell me, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Zena Everett
Yeah. So, any kind of Productivity 101 is about scheduling. If it’s not scheduled, it doesn’t happen. So, I get people to pimp their calendars because our calendars are full of meetings, and full of calls but they don’t have tasks in there. So, I get them to understand their priorities, which is the P, to insert into their schedules, it’s got to be meaningful, the M in PIMP, because otherwise they’ll let somebody bump up their tasks and take priority.

And then the final P in PIMP is for prompts, which we know that people have got to have a prompt so that they don’t have…to remove the element of choice, “So, I finish doing this meeting. I’m going to put the kettle on, make a coffee, and then I’m going to go straight in and do that, write that bit of report, or whatever it is, for an hour. I’m going to set myself a timer and do it,” to remove as many options as possible.

So, I make people pimp their schedules, and actually schedule tasks in so that we feel that we have some greater sense of control because what I’ve noticed with people is they’ve got no time for actual work. They’ve just got so many meetings, so many different demands that they’re doing. They don’t have time to actually stop and think and do some deep work, so that’s going to be scheduled. So, your antelopes have got to be scheduled and also your field mice.

Pete Mockaitis
All right. Thank you. Well, now could you share a favorite quote, something you find inspiring?

Zena Everett
Well, I have to say I like, “Just don’t do it.” That really works for me. And I tend to think about that first, “Why am I doing this?” Yeah, so just don’t do it. That’s the opposite of “Just do it” that we attempted to do. I think a lot of brain, just doing it, causes organizational drag, “Why are we actually doing this?”

Pete Mockaitis
All right. And do you have a favorite study or experiment or bit of research?

Zena Everett
I love Dunning-Kruger. Shall we talk about Dunning-Kruger?

Pete Mockaitis
Let’s do it.

Zena Everett
I love the Dunning-Kruger Effect which is a cognitive bias. So, a hapless criminal, I think in the ‘90s, went and robbed two banks with just lemon juice on his face. And he robbed one bank and then another one thinking that he’d never get caught because lemon juice is an invisible ink. And, of course, he was arrested swiftly.

So, Messrs. Dunning and Mr. Krueger, psychologists, thought, “How can somebody so hapless have so much confidence?” So, they discovered this thing called the Dunning-Kruger Effect, they did various research on students and realized that the people with the least ability had the most confidence, and vice versa. So, they call it Dunning-Kruger effect, so the less you know, the more confident you are.

And, of course, the opposite of Dunning-Kruger is that when somebody becomes an expert in something, sometimes they can have a bit of a confidence wobble because then they’re worried that, actually, they realize all the stuff that they don’t know because they’re benchmarking themselves against their peers who are other experts.

So, I see in mid-life that sometimes people have confidence wobbles, or they call it impostor syndrome, “All of a sudden, I was great at my job. And now I’m feeling a little bit hesitant and losing confidence.” So, I love telling them about Dunning-Kruger, “Actually, that’s really good because you just realized you know what you don’t know.” So, I’m a bit anti all this stuff, particularly, thanks to all kinds of stereotypes, but there’s lots of coaching for women around the impostor syndrome, “Oh, just relax about that. Don’t put yourself in those situations.”

I say to my clients, “That’s great if you’re feeling like an impostor. That shows that you’re really pushing something, you’re doing something new, but it’s also that you’re just realizing that maybe you need a little bit more preparation time to really feel confident. You need to put some more hours in but it doesn’t mean you shouldn’t keep on going.”

Pete Mockaitis
Oh, that’s great. And a favorite book?

Zena Everett
Okay. So, I’m a big fan of Alan Weiss. I love his Million Dollar Consulting book, I love his Money Talks, I love his kind of raw ambition and confidence and aspiration. I think it’s great. I recommend his books frequently. So, he’s talking about this whole idea about charging for what you’re worth.

Pete Mockaitis
All right. And a favorite tool?

Zena Everett
I don’t think I have a favorite tool. In fact, I’m quite nervous about people who like a software for everything because I think a whiteboard, where you map your projects with some really good Sharpies and some great Post-It notes so you’ve got visual management is a fantastic tool. So, there you go, an old-fashioned whiteboard where I can actually see it. That really works for me. I’m neurotypical. I’m much more visual than I am, so give me a whiteboard and a spreadsheet any day, though I think that works.

Pete Mockaitis
All right. And a favorite habit?

Zena Everett
I’d like to come up with some great productivity habit. I’m very motivated by a great cup of coffee, so that’s my favorite reward. Rewarding myself with a good cup of coffee.

Pete Mockaitis
Okay. And is there a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Zena Everett
“Why am I doing this?”

Pete Mockaitis
All right. And if folks want to learn more or get in touch, where would you point them?

Zena Everett
My website is ZenaEverett.com, and I send out a monthly article on productivity and career success. So, if people want that, they can either sign up for my website or just drop me an email and we’ll add them to our system.

Pete Mockaitis
All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Zena Everett
Work out what your antelopes are and make sure that your diary reflects your priorities, not other people’s.

Pete Mockaitis
All right. Well, Zena, it’s been a pleasure. I wish much luck and very little crazy busyness.

Zena Everett
Thank you. You, too.

785: How to Improve Focus and Productivity through Smarter Deadlines with Christopher Cox

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Christopher Cox discusses how to leverage deadlines to curb procrastination, improve productivity, and deliver better results.

You’ll Learn:

  1. The worst possible deadline you can give yourself 
  2. The trick restaurateurs and theater artists use to consistently deliver quality
  3. The trick to making self-imposed deadlines more motivating 

 

About Christopher

Christopher Cox has written about politics, business, books, and science for The New York Times MagazineGQHarper’sWired, and Slate. In 2020, he was named a Knight Science Journalism Fellow at MIT and a visiting scholar at NYU’s Arthur L. Carter Journalism Institute. He was formerly the chief editor of Harper’s Magazine and executive editor of GQ, where he worked on stories that won the Pulitzer Prize, the PEN Literary Award for Journalism, and multiple National Magazine Awards. His book The Deadline Effect is out in paperback now.  

Resources Mentioned

Christopher Cox Interview Transcript

Pete Mockaitis
Christopher, welcome to How to be Awesome at Your Job.

Christopher Cox
Hi, Pete. Yeah, thanks for having me.

Pete Mockaitis
Well, I’m excited to dig into some wisdom from your book The Deadline Effect: Inside Elite Organizations That Have Mastered the Ticking Clock, but, first, I want you to regale us with some tales from Everest base camp and/or summiting Kilimanjaro.

Christopher Cox
Oh, wow, yeah, that takes me back. That was one long trip that I took between college and grad school. I went all the way around the world, and all sorts of things happened on those trips. So, climbing Kilimanjaro is maybe the most dramatic story because it’s a multi-day journey, and on the last day, you have to climb up, at least on the route that I took, a very steep, I don’t want to call it a cliff, but it’s almost a cliff, and it’s covered in ice and snow, and it snowed that night that I was supposed to climb.

And you start off at about 2:00 in the morning. And part of the reason you start it at 2:00 in the morning is you want the ice to be frozen. During the day, it starts to melt and it gets slippery. And so, we’re climbing up the ice and I was with one other person, my guide, and after about 30 minutes or 45 minutes up this steep, steep expanse, his flashlight goes out and he asked me, “Do you have your flashlight?” And I said, “Yes, I do.” And then we had about 40 seconds of that flashlight before it went out, too.

And so, we did the final three hours of the climb in the cold and the snow and the steep in complete darkness, which was frightening at first, but then basically he said, “I want you to put your feet exactly where my feet are and we’ll just climb up that way.” And we made it and we reached the top exactly as the sun rose over the savannah, and it was a feeling of pure euphoria.

Pete Mockaitis
That’s awesome. Cool. Well, so digging into the book a bit, can you share any particularly surprising, fascinating, counterintuitive discoveries you’ve made when putting together The Deadline Effect?

Christopher Cox
Yes. So, the book, I sort of did two modes of research to write the book. One was reading as many studies as I could on procrastination and deadlines and productivity that I could. And the other was I went out and did a bunch of reporting, so I ended up embedding in nine different organizations and learning how they worked.

And so, each of those two paths of research led me to different insights. I would say that just from reading academic literature, the first thing that jumped out at me, which I saw replicated in study after study, was how powerful shortening a deadline can be. One of the very first papers I read was about the US Census and they were trying to figure out how to get more people to reply to the mail-in census. So, not when a person comes through a door but just the thing you get in the mail.

And it turned out that if you can increase the response rate for the mail-in census by one percentage point, it would save the US government $75 million per percentage point. So, there’s a big motivation to get more people to mail these things in. And so, they did some research and studies and experiments to see how they could increase that response rate.

And one of the things they discovered, which seemed counterintuitive to me at first, was if you actually give people less time to reply, they’re more likely to do so. And so, they did an experiment where they had two groups. They both had the same deadline to return the mail-in response to the census, but one group had a week less to do it.

And the group that had a week less to do it was more likely to turn it in. And there are all sorts of other positive benefits they saw, the data was higher quality, if the people had less time to turn it in, too. And so, I read that and that really got me intrigued, and that’s when I started to sort of delve in deeper into this subject.

Pete Mockaitis
Oh, that is good. And so, you know, it’s funny, with these sorts of things, you can, after the fact, 20/20 hindsight, say, “Oh, yeah. Well, of course, if they don’t have to say, ‘Oh, I could do that. I need some time over the next few weeks,” is very different than, “Oh, shoot, I better get on this now,” while they have the piece of paper in hand. So, I guess I see the psychological effect at work, at least that’s my speculation. Is that the driving force there?
Christopher Cox
Yeah, I think that’s right. There is a tendency to sort of put things off into the last minute if you possibly can. And I often say, like, the very worst deadline that you can give to yourself is to say, “As soon as possible.” It’s better to have it be concrete, and even if it’s further off than you might want it to be. So, as soon as possible, and you feel like, “Okay, that means I need to get it done tomorrow.” But if you actually set a concrete date of, “No, it’s going to get done in a week,” that tends to be more effective in getting you to actually complete whatever project it is you’re trying to get done.

And so, one of the other things that came up in sort of looking at how adjusting the timing of the deadline can increase your ability to complete a project was I read all these papers on procrastination. And procrastination affects us all to greater or lesser extents. One economist I read called it sort of the universal human problem.

But I read this interesting paper called “Procrastination of Enjoyable Experiences.” So, you think you procrastinate things you don’t want to do, but it turns out we all tend to procrastinate things that we do want to do. And there are two social scientists named Susanne Shu and Ayelet Gneezy, and they devised this pretty ingenious experiment.

They gave out coupons for a free slice of cake. So, again, this is not something that you would think people would want to avoid. And one of the coupons expired in three weeks, and a different version of the coupon expired in two months. And it turned out that the people who had three weeks, so more than a month less time to get their free cake, were five times more likely to use their coupon.

Pete Mockaitis
Five times.

Christopher Cox
Yeah, like a dramatic effect of shortening the deadline there. And I think it’s just what you say, with that urgency provided by the deadline, and not giving people time to be distracted from what they’re supposed to be doing, you’re going to increase your likelihood of getting things done.

Pete Mockaitis
Well, these are tantalizing insights right there. If we were to zoom out a bit, what would you say is the core message, thesis, big idea behind The Deadline Effect?

Christopher Cox
Well, in terms of what I saw in the organizations that I studied, there were two big conclusions that sort of tie everything together. The first was successful organizations take deadlines seriously, and that sounds very simple but that is step number one. You have to take them seriously. You have to set a deadline. You have to make it concrete.

And the second thing that united them was they set up their deadlines in the organization so that no individual employee ever faced a deadline alone, so they increased what social scientists called interdependence. And so, that meant that procrastination, more or less, gets taken out of the equation because there are so many different enforcement mechanisms on any individual person trying to get something done that they’re goaded into action. They’re kept to schedule because so many other people are relying on them.

Pete Mockaitis
Fascinating. So, while an individual might have a deadline for himself or herself, there is a broader deadline that a team or a collection of contributors is all working towards, thus ensuring that the individual is able to get it done so that the team gets it over the line by the date. Is that accurate?

Christopher Cox
Yeah, that is accurate. And so, the first place that I saw this came from my own working life before I wrote this book, and even now I have a career as a magazine editor. And I began the book with a question sort of in the back of my mind, which is, I worked at a lot of different magazines over the past 20 years, and they are populated by people who can be weirdos and artists and writers and all sorts of people who you don’t expect to be the most disciplined human beings on earth.

And yet, somehow, month after month for a monthly magazine, or week after week for a weekly magazine, they publish something, they get a magazine out there consistently. For a while, I was the chief editor of Harper’s Magazine, which has been publishing since 1850. And so, what is that – 172 years? They haven’t missed an issue in 172 years. How could that be after all sorts of different people coming through there?

And so, I started to look at what made that possible, and I think they did those two things. They took deadlines seriously from the beginning. Deadline is a word that exists from the publishing industry. And they set up the process of publishing so that it was highly interdependent.

So, in my work as an editor, I would get writers to file an article to me, and that very relationship, the two of us working together, me reminding the writer to stick to the deadline, that was the first bit of interdependence that helped get things done on time but it wasn’t just that. I, in turn, was hearing from the art department, saying, “Where is that article? We need to start to think of the photographs for it or commissioning artwork for it.” And the fact checkers are saying the same thing to me, and to the art department, and the copy editors were saying the same thing.

And so, eventually, you have an organization that’s highly interdependent where everyone is working together to get this project done, even though it ultimately is going to appear as an article with one person’s name on it. And so, that is a machine built to get people to meet their deadlines. And that same writer, if left to their own devices, they’re writing an essay for themselves at their desk, they’re not going to show it to anyone, could end up procrastinating indefinitely, and often do.

I definitely know writers that I work with who say, “I cannot work unless I have the demands set up upon me by magazine deadlines, editors, and everyone else waiting for me to turn my copy in.”

Pete Mockaitis
And so, I’m curious, having worked with so many writers, how often do they hit the deadline that you originally established with them?

Christopher Cox
Well, I would say that the writers who will meet a deadline without me saying anything are definitely the exception rather than the rule. But that’s where I come in.

First, my mere presence there, saying, “Please give this to me,” reminding them helps a bit. And then I can also start using some of the strategies that might suggest themselves from the academic literature, which is if I have a writer and I know that I have to have a piece ready to print on Friday, I’m not going to tell them to send it to me on Thursday. I’m going to tell them to send it to me a week ahead of time.

And so, you start pushing their deadline up, which pushes them into action earlier, and that gives everyone else more time to refine the piece, make it better, and it sort of becomes a positive reinforcement loop as you sort of work to make the article as good as possible before publication.

Pete Mockaitis
All right. Well, so if we’re zooming in to professionals who want to do better about managing their time and meeting goals and objectives, are there some deadline magic, tactics, principles, guides that we can take on to achieve more better?

Christopher Cox
Yes. So, I think that, set a deadline, make it concrete, that’s step one. If you can set your own deadline, then give yourself maybe just a little bit less time to finish it than you feel comfortable with. That shorter deadline might serve as an inspiration. And then the bigger the project, the more you might start thinking about strategies, like self-imposing interim deadlines.

And this is something that I saw when I went out reporting. I spent some time with Jean-George Vongerichten, who’s a famous restaurateur. He has, oh, gosh, 45, maybe it’s more, restaurants around the world. And I went with Jean-George as he opened two restaurants back-to-back over two days in May of 2019, and watching him do that, I got to see his organization was a machine that was perfectly tailored to opening restaurants. They’ve done it often and they knew how to do it.

Meeting their deadline but having the final product, having the restaurant be as buttoned-up as possible. One of the reasons they want it to be as buttoned-up as possible on day one is they knew the reviewers are going to come that first week often, and they can’t afford to have something sloppy being put in front of a reviewer who might make or break the restaurant.

And so, Jean-George and his team were masters of using interim deadlines. And the way that they get that was something called mock services, which is basically what it sounds like. As soon as they could, and as often as they could, they served meals in these new restaurants, the restaurant before it had open, pretending that it was a regular service night at the restaurant.

So, I went to one of the two restaurants, it was called Fulton that’s in Lower Manhattan, and I first went to it about 30 days before it opened. And that first day that I was there, they’re not serving to real customers but they sat down some of the wait staff, they even brought in members of the construction company’s staff, and I think some interior decorators, and they sat them down and they served them some of the dishes they’re planning for that restaurant, and they worked on fine tuning the service part of it, they worked on fine tuning the taste, they asked them for their opinion on everything.

And they did that day after day after day, every single day until it opened. And that was, one, it had ensured that on actual opening day, that they were ready, and it also allowed them to improve consistently over that same period of all these mock services up until opening day, and, of course, beyond. But on opening day, you wouldn’t have known that it was the first day it was operating. Everything was pretty darn seamless. I was very impressed by what I saw there.

Pete Mockaitis
And that notion of opening day of not necessarily being what we assume when we think about an opening day, you also saw in theatrical releases. Can you talk about that?

Christopher Cox
Yes. So, I spent some time in the public theater, and I watched them develop a show for its world premiere. And what I saw there were a few different things happening at once. They had that same sort of daily check-in, daily revisions that Jean-George had in his restaurant.

But one of the things that really struck me about watching this come together was I had a fairly naïve notion of what a theatrical production looked like when you put it on. I sort of thought, “Okay, you write the play and you rehearse it, and then there’s dress rehearsal, and then it’s done.” But what I actually saw with this performance was dress rehearsal was sort of the midpoint in a longer process of improving the performance, improving the play that they’re putting on.

So, I went to dress rehearsal, and then after that, I went to the first of several preview performances where they had audiences there, and they actually changed the performance considerably based on the feedback from the audience, which makes all the sense in the world. Audiences sort of who you’re to perform for but I found it inspiring, really. And then when I talked to the director, he said, “Oh, yeah, like this is the way it’s always worked in theater.”

The social science name for it is sense-making and updating. So, you take a pause after each day and you figure out what’s going right and what’s going wrong, and then you update according to what you assess along those lines. And the theater producers have figured out how to formalize that process in a way that we don’t often do in our regular life.

And seeing that in the theater made me realize that that is the sort of maneuver that we all need to do in our everyday life, and not just for work projects; for everything. Like, take a pause every day or more often than that, depending on what you’re doing, and take time to assess what you’re doing, the effectiveness, and think about how you might update it.

And so, the interesting academic study I read about sense-making and updating, it was called “More and Less Effective Updating” and it studied 19 different ER teams during a training exercise. And the training exercise was they had a young boy come in as a patient – again, it’s just an exercise, it wasn’t real – who’s complaining of troubled breathing.

And the experiment had been set up so that a crucial piece of equipment, a sort of a mask they use to help the child to breathe, had failed, and they were testing to see who’s going to stop and just try to make sense of the situation, like, “Why are we not helping this child? This device, which is supposed to help the child breathe, why is it not working?” And if you do it well, you will see that this mask is broken, and you’ll update your behavior accordingly.

And the teams that were most effective were the ones who had that instinct, I guess, to stop what they’re doing, even though there’s a child on the table and everything is pushing you to sort of just heedlessly push forward. It doesn’t seem like there’s time to stop and assess the situation. But those teams that did were the ones that saved the child’s life in this exercise because they were able to say, “Okay, let’s figure out what’s wrong here.” And once they figured out the broken mask, it was easy to keep the child healthy and stable.

That was sort of a high-stakes version of the same process but from medicine, to theater, to restaurant opening, it’s a process that we would all do well to remember to do.

Pete Mockaitis
That’s handy, certainly. So, we have a deadline, and so some piece of completion must…I guess there’s all kinds of layers of final, and in some ways it’s never final. You’re constantly potentially iterating and tweaking on end but there are key milestones in terms of, “Someone is going to eat our food,” or, “The doors are going to open to people from the public,” and those are different dates and different milestones and different expectations.

Christopher Cox
Yeah, no, exactly. I think that, we talked earlier about interdependence, there’s a different sort of…it’s not really interdependence but it’s the same sort of mechanism where if you know that there’s going to be a real-paying audience out there watching you perform, or real-paying group of people coming in to eat dinner at your restaurant, that adds stakes to what you’re doing and it concentrates the mind, as they say.

And so, Jean-George, knowing that that first day that that restaurant opened, there are going to be real people there expecting high-quality service and cuisine, that motivated him to get that restaurant as good as possible for opening day. And yet he still continues to improve the restaurant after it had opened. Some deadlines, that’s the way they work. You want it to be as good as possible on opening day or whenever it’s due but you have a chance to improve beyond it.

And part of the wisdom of these organizations, and what I’m sort of trying to help readers discover in the book, is how to take that kind of move, that having what is basically a finished product ready before the actual real final deadline, and that gives you time to improve, revise, make it better. Again, in the magazine world, that’s what I dealt with all the time. Just getting that first draft out of the writer was maybe the most crucial step. And then we have, hopefully, enough time to go through revision after revision and make it better. Obviously, that’s going to be better than the thing that’s completed at the very last minute.

Like the term paper you did in college, that you did an all-nighter for, that was not your best term paper, was it? It was the one that you labored over and gave yourself extra time on because you knew it was super important. And so, recreating that dynamic is sort of what I saw the most effective of these organizations doing. And in the book, I sort of try to point the reader toward ways to build that time into your schedule so you can do the same thing.

Pete Mockaitis
Well, yes, let’s talk about some of those approaches. I’m thinking about when there are self-imposed deadlines, often they…well, they just don’t have the pull that hundreds of people are showing up at a restaurant has. So, any way we can get some more of that motivational oomph when it’s just something that we made up for ourselves?

Christopher Cox
Yeah, that’s a great question, and I would say that, first, you set up these interim deadlines. Let’s say you’re trying to finish, let’s say, it’s a term paper, why not? A lot of us have had that experience. If you set up a deadline for yourself, say, “A month before it’s due, I want to have the first draft done,” or if it’s a longer work, “I want to have the first chapter done,” then do that. Impose that deadline on yourself.

And there’s good news about those kinds of deadlines. Even fake deadlines, even self-imposed deadlines are effective. They’re not as effective as a deadline where there’s a real penalty imposed upon you or a real audience out there, but they still have an effect. Actually, there’s an experiment that I write about in the book. Daniel Ariely conducted this with his students, he wrote the book Predictably Irrational.

Ariely set up an experiment with his class where he basically had three different experimental groups within it. One group got to choose the deadlines for three papers they would write during the semester; one group all had the same deadline, which is the last day of class; and one group, Ariely imposed evenly spaced deadlines for the three papers throughout the semester.

You probably can guess the outcome. The people who had their papers all due on the last day of class performed the worst. The people who had mandatory deadlines evenly spaced by the professor did the best. But there’s something interesting about the third where they got to choose their own deadlines. Some of that group chose the last day of class. They maybe thought that the more time, the better, they would perform better, they had the most flexibility but they actually did just as badly as the people who had it all on the last day of class by design.

But within the people who got to choose, those who self-imposed evenly spaced deadlines on themselves did just as well as the ones who had mandatory evenly spaced deadlines. So, those were fake deadlines, there was no penalty if they didn’t turn it in on the date that they said, but those deadlines had an effect. They were almost like real deadlines for that class.

So, that’s the good news for those of you out there who are thinking, “Well, I can self-impose deadlines but it won’t make any difference because they won’t be real.” Like, if you believe in them and you set them and you make them concrete, they will have an effect.

Pete Mockaitis
Yeah. And to that point, it’s interesting that you can sort of deduce some stakes and some relevance to your deadlines as opposed to them being purely arbitrary. Like, I think these students, again I’m speculating, could say, “Okay, if I don’t complete these in an evenly spaced fashion, I’m going to have a brutally miserable few days of my life,” so there’s that. And so, I guess that’s one means of making them real for yourself is by having an understanding, an articulation of just what would happen if I didn’t hit my self-imposed deadline.

Christopher Cox
Yeah, no, exactly. It sort of goes back to the original lesson, which is set a concrete deadline, take deadline seriously is the most basic part of it. And if you’re thoughtful about it, if you’re just deliberate about these things, it’s going to have a big effect on your performance and how good you are at getting things done before the last minute.

So, these students were wise, those who chose evenly spaced deadlines on their own. They sort of planned through what they thought would be most effective and put it into place, and it worked out for them.

Pete Mockaitis
And you were about to say a second piece. Please, lay it on us.
Christopher Cox
So, first, self-imposed deadlines with nothing else going for them will have an effect. But if you can bring in some enforcement mechanisms, if you can bring in that audience, bring in some way to sort of give those self-imposed deadlines teeth, as I call in the book, then you should. And, well, I did it myself.

So, I wrote this book, and it had a deadline, the publisher wanted it on March 1st, and I knew that I needed to make that deadline. It would be completely embarrassing to write a book about deadlines and miss my own deadline. And so, I was very deliberate about it. I had a little bit over a year to write it and to report it, and so I set up a very fleshed out schedule sort of for that year. And I planned what I was going to write each chapter, what I was going to research each chapter, and I hit most of those interim deadlines pretty well, not perfectly, but those interim deadlines were there and they helped me, and I got things done. Some things came in early. Some things came in late but it all worked out in the wash.

But one of the things that I did to help make those interim deadlines more effective was to start promising a chapter to my editor, or promising a chapter to my agent or to my wife. It didn’t matter, it didn’t have to be someone who had actual authority over me or anything. It could be a best friend, and say, “I’m going to finish this chapter about Jean-George and I’m going to send it to you.”

And just that promise, bringing someone else into the process, increasing the interdependence of what is often a very solitary pursuit, writing a book, helped me, helped me get things done on time. And it meant that, by the time March 1st rolled around, and my editor was ready for my book, I was ready to send it to him.

Pete Mockaitis
That’s good. All right. So, anyone will do.

Christopher Cox
Yeah, anyone will do and I think that…well, how to put this best?

Pete Mockaitis
Not to diminish your wife in any way. She’s very special.

Christopher Cox
No, exactly. In fact, I would say promising to my wife, that was the most demanding one. I wanted it to impress her. But, yeah, I would say try to create multiple enforcement mechanisms for yourself. So, if you’re a writer, don’t make it only your wife who sees it too, but also find someone else, who’s an outside party, so you have…it’s sort of like, in a magazine world, like, me thinking, “Oh, I have to meet the demands of the art department and the fact-checking department and the copy editor.” It’s the sort of multiple connections of interdependence that is the most effective at keeping you on target.

Pete Mockaitis
Yeah, I’ll tell you, with the podcasts, having tens and thousands of folks who just sort of expect there’s going to be an episode on Monday and Thursday does wonders for me.

Christopher Cox
Oh, for sure. Having that audience out there, whether you’re doing a podcast or putting a magazine out or putting on a theatrical production, it really concentrates you and keeps you on target.

Pete Mockaitis
And, Christopher, I want to get your take, is there a dark side to deadlines? Is it all benefit or are there some watchouts we should be concerned about?

Christopher Cox
Well, I’ve certainly come to embrace and respect and rely upon deadlines, and I do think that the notion that I find myself pushing back against over and over again, especially when people know that I’ve written this book about deadlines, is that deadlines and creativity are somehow at odds, that we associate it with the task master putting us to work and there’s no room for creativity, and it has to be done by a certain date.

Then what happens if I have a brilliant insight that would only arrive if I gave myself endless time to work on it? But I just don’t think that’s the case. Like, I’ve seen it with the writers, brilliant writers, poets, novelists, all of them, they thrive under a deadline. And I saw the same thing in organizations as different from that as like the Air Force.

Like, I went and embedded in this Air Force unit and they were so deadline-driven and yet they were so focused, but they also seem the most at ease of anyone that I saw because they knew they were dialed in, they knew that they were going to meet their deadlines, and so they didn’t feel any stress. And I compared it to a state of flow, this state of complete concentration that has elements of euphoria to it.

So, I guess I would say that there is a dark side to deadlines but only if you’re not using them effectively. The original deadline effect is a concept in the economic world the tendency to delay things until the last minute. So, if you are negotiating and you have a deadline to finish up your negotiation, the deadline effect is that draw that makes you not settle until the last minute. That’s why settlements are reached on the courthouse steps, it’s that deadline.

But that’s kind of miserable. Procrastinating until the last minute and then rushing something out. And so, that’s the dark side but if you embrace deadlines, and know how to effectively deploy them, you can get rid of all that last minute nonsense and eliminate the painful period of procrastination and just get right into that mode of creative productive work as early as possible, and that is deeply satisfying.

Pete Mockaitis
All right. Well, Christopher, tell me, anything else you want to make sure to mention before we hear about some of your favorite things?

Christopher Cox
Well, it’s out on paperback. The book is out on paperback now, and I would love for people to pick it up. But, no, I think you’ve covered quite a lot in a short amount of time.

Pete Mockaitis
Oh, cool. All right. Well, could you share now a favorite quote, something you find inspiring?

Christopher Cox
There is a quote attributed to Einstein, which is “Everything should be as simple as possible, but not simpler.” And that, to me, spoke to me in my deadline work. And when I looked into that quote, he did say it but he said something much more long winded about it and it got boiled down into that more pithy version. And that sort of inspired me in a way because it’s sort of he had a brilliant idea, and even he needed an editor to improve it.

Pete Mockaitis
All right. And how about a favorite study or experiment or piece of research?

Christopher Cox
Well, I read a lot of different studies for this book but probably the most fun…well, one would be that “Procrastination of Enjoyable Experiences” because it just was so strange to think that people would put off getting themselves a free slice of cake. But there is another one called “Procrastination by Pigeons” and it was part of a whole universe of animal studies that show that animals, too, procrastinate.

There was a rat study where rats tended to prefer a larger shock if they could put it off into the future than a smaller one right now. So, it’s a wild and wonderful world out there when you start to think about deadlines and procrastination, and the way that not just humans have a relationship with time.

Pete Mockaitis
Well, in a way, that’s a really good synopsis of what procrastination does, you’ll get a larger shock if later.

Christopher Cox
Yeah, and we impose that pain upon ourselves over and over again. We don’t learn. And just like rats, we don’t learn.

Pete Mockaitis
And how about a favorite book?

Christopher Cox
Well, one book that I’ve been thinking about a lot recently is an old favorite, but that’s Robert Caro’s The Power Broker. It’s a big weighty door stop but he is the master of research and going as deep as you can go on a subject. And I talk about him a little bit in my book as a negative example because he’s been working on his big LBJ project for, I guess, 50 years now, but I want to tell Robert Caro here now, I think what you’re doing is wonderful and I love your book, so forgive me for making fun of you a little bit in my own book.

Pete Mockaitis
And a favorite tool, something you use to be awesome at your job?

Christopher Cox
Well, I think I probably will echo a lot of people who talk about sort of shutting off devices and finding time for yourself to be isolated. But here’s a much more mundane one. A while ago, I switched to waking up in the morning to make my coffee, and instead I pre-programmed my coffee every morning so it’s waiting for me when I wake up. And that has done wonders for my morning productivity.

Pete Mockaitis
Okay. And is there a key nugget you share, that folks tend to really quote back to you frequently?

Christopher Cox
Well, there is a part in the book that we didn’t talk about, but I ended up doing one part of the book undercover, and I got a job at Best Buy, and the deadline in question there was Black Friday. So, I ended up working in Best Buy on Black Friday, and I watched how they completely reformed the way that store works just for that one day to handle the huge increase in crowds.

And I don’t know if Best Buy is often thought of as a model organization, but what I saw there absolutely impressed me. So, whenever I meet someone who’s read the book, they often asked me if I really did work at Best Buy, and I can prove it by talking at length about different fight-screen televisions.

Pete Mockaitis
So, did you confess? When you say undercover, do they know what you’re up to, or you’re just a pure normal employee? “Christopher, I see you have quite the resume in the writing world. What makes you interested in electronics?”

Christopher Cox
Yeah. I had to disguise some of my resume and play up other parts of it. I made a promise to myself that I would not lie to anyone, but I did not tell them, for example, that I was, at that moment, employed by a magazine. So, yeah, I tried to go in through the front door, I went to their PR department and said I want to write about Best Buy, I want to write about Black Friday. They spoke to me for a while and then ended up ghosting me.

And after about a year of trying that, I said, “All right. Well, I’m going to find a different way to tell the story.” And applied for a job, and got one, and worked for a few months just to prepare for that Black Friday. And then, finally, when it was all over, I told everyone I worked with what I was up to, and I changed their names for the books because they weren’t expecting to be written about. It’s a very positive chapter, so I hope that they’re happy with it even though I had to get in through slightly less than direct means.

Pete Mockaitis
I was just thinking about you’ve got your own deadline for the book about deadlines, and you’re like, “Oh, man, I got to shift.”

Christopher Cox
Yeah, that was a problem. It’s time-consuming to hold down a day job at Best Buy while also writing a book but, somehow, I managed to squeeze it all in.

Pete Mockaitis
And if folks want to learn more or get in touch, where would you point them?

Christopher Cox
The easiest thing to do would be to go to Deadline-Effect.com, and it’s got a bit of everything about the book and about me there.

Pete Mockaitis
All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Christopher Cox
Well, I’ll repeat the first lesson, which is take deadlines seriously. I promise, you probably think you already do, but just be disciplined about it, be deliberate about it in everything you do, and, ultimately, it’s liberating. As your productivity goes up, you become happier, you spend less time feeling that painful procrastination, and you work life will get just that much better.

Pete Mockaitis
All right. Christopher, it’s been a treat. I wish you much luck with all your deadlines.

Christopher Cox
Thank you, Pete. It’s been great to be with you.

725: How to Master Your Attention, To-Do List and Inbox with Maura Thomas

By | Podcasts | One Comment

 

 

Maura Thomas says: "Every email does not deserve your attention."

Productivity expert Maura Thomas reveals strategies for increasing your productivity and truly making an impact.

You’ll Learn:

  1. How to regain control of your work day 
  2. The wrong places you’re putting your task list 
  3. How to really get to inbox zero 

About Maura

Maura Thomas is an award-winning productivity and time management speaker, author of two books, founder of Regain Your Time, and nationally recognized expert delivering her unique message that the key to productivity and effectiveness is attention management. She is a TEDx Speaker, a regular contributor to the Harvard Business Review, and was invited by one of the largest publishers in the world to literally “write the book” on productivity (Personal Productivity Secrets was her first book.) Her work has appeared in hundreds of national media outlets including The Wall Street Journal, Fast Company, Entrepreneur, Inc. and The Huffington Post, to name a few. 

 

Resources Mentioned

Maura Thomas Interview Transcript

Pete Mockaitis
Maura, welcome back to How to be Awesome at Your Job.

Maura Thomas
Pete, I’m so happy to be here. Thanks for having me.

Pete Mockaitis
Well, I’m excited to chat through your wisdom about productivity but it sounds like you might also have some wisdom about friendship. You have a group of eight friends that have been tight since elementary school. How did this come to be and what’s the trick?

Maura Thomas
Elementary school, yeah. I grew up in just north of Boston, and for people who are from Boston, they know it was a thing that just like the neighborhood. We spent all of our time out playing with all the other kids in the neighborhood, playing kickball and relievio and all these fun games. Yeah, so there was a core group of us, and then that got a little bit bigger as we went into elementary school from nursery school.

And then that got a little…one more person joined in junior high, one more person in high school, and so now there’s, yeah, eight women but actually two of the spouses of the eight women also grew up with us and went to school with us, so it’s pretty great. And then there’s sort of the extended circles still from high school. So, it’s really a blessing.

Pete Mockaitis
Well, that’s beautiful. So, how do you stay in touch? Is it like a GroupMe, or a text chain, or just sort of like you bump into each other? How does that go?

Maura Thomas
No, it’s so many ways. We typically travel together, all of us, at least every couple few years.

Pete Mockaitis
Oh, fun.

Maura Thomas
Sometimes we’ll do weekend getaways. We have many, many, many, many group text chains for sure and we have an annual party at Christmas.

Pete Mockaitis
Oh, cool.

Maura Thomas
All of us, yeah.

Pete Mockaitis
Well, that’s lovely. Well, it sounds like I think a lot of people would say, “Wow, I don’t know how I would possibly find the time for that,” but you have, in fact, written not just the book on productivity but the three books. Last time we talked about attention management. Could you maybe zoom out and orient us to the full empowered productivity system in your three books here?

Maura Thomas
Yeah, for sure. I teach what I call a workflow management system but, really, you could think of it as a life-flow management system. What a lot of people don’t recognize is that the way we operate can be systematized. Most people show up at work, or pat down the office wherever their laptop is, and just sort of do what happens to them. They log into their Slack, they log into their email, they turn their phone on, and just everything hits us and we do whatever happens to us.

But the way that we operate can be systematized. And when you can systematize that so that you have a process for managing everything, then everything gets easier and less stressful. So, my system that I teach is called the empowered productivity system, and that’s what the books cover. The empowered productivity system, three of the components of the system: attention management, action management, and communication management, and there’s a book on each. And so, each, individually, is certainly helpful but, together, they’re really exponentially powerful.

Pete Mockaitis
That’s lovely. So, do what happens to us. That’s a turn of a phrase. That resonates. And so, that’s one, boy, key distinction right there in terms of we don’t have to live that way, and there’s an alternative. Can you tell us, are there any other sort of big surprises or counterintuitive discoveries or things that most of us kind of get wrong about productivity?

Maura Thomas
Yes, the biggest thing that people get wrong about productivity is that time management is how we will get more productive. So, first, we need to talk about what does productive mean, and that’s really hard to know for people who work in an office. Because what does that mean? Is it how many emails I answer in a day? Is it how much of my to-do list I check off? What does productivity mean, especially if you work in an office?

If you work, if you’re like a repair person, or a builder, you can see your progress, “I went to six houses today,” or, “I built this much of the house today.” But if you work in an office, it’s so much harder to tell. So, the definition of productivity that I help people sort of recognize is it really comes from the dictionary, it’s achieving a significant result. That’s it. How productive you are is how much progress you have made on the result that are significant to you, personally or professionally, whatever is important to you that day, sometimes the most important thing. Also, the significance changes with the time horizon.

So, what’s significant this minute, this hour, this day, this week, this year, this decade, this lifetime? And so, when I talk about helping people be productive, I mean that I help people achieve more of their most significant results, whether it’s today’s results or whether it’s the legacy that you will leave behind at the end of your life, because that legacy is made in those moments, “Did I have an impact? Did I make people feel loved? Was I kind?” Those moments are when those things happen. So, that’s the definition of productivity that I use.

And your question was, “What’s the thing that people get wrong?” We say that, “If I can only manage my time better, I would be more productive,” but we’ve all had those days, Pete, where you say to yourself at the end of the day, “Oh, my gosh, I got so much done. That was such a good day.” Now, those days are few and far between for many of us but we do say that. We know what that feels like. Most of the time though we have those days where we say, “Oh, my gosh, I was busy all day and I got nothing done.”

But in those two days, we have the same 24 hours. Same 24 hours. We didn’t have more time one day and less time another day. Our problem today in the 21st century is not that we don’t have enough time. Our problem, the reason we aren’t achieving more of our significant results, is that we have too many distractions.

Pete Mockaitis
Yeah. Amen.

Maura Thomas
And you can’t solve a distraction problem with a time solution. So, the antidote to distraction is attention. And so, I think the first thing that we need to do is stop framing our productivity in terms of how we manage our time and, instead, frame it in terms of how we manage our attention.

Pete Mockaitis
Absolutely. And I would recommend listeners check out our previous interview about attention management. But just for a little teaser, could you share sort of like your top takeaway about attention management?

Maura Thomas
Yeah. We often make unconscious calculations. So, for example, most people sort of have come to this conclusion in their brain that, “My days are loud and distracting, and everybody’s interrupting me, and the office is loud, and I work in an open space, and everybody’s always dropping in on me, and all this technology, and that’s the reality. And so, I just have to figure out how to get my work done in spite of that.” But the truth is we can exert more control over that than we do.

We can control our environment. We can control our technology so that we can get that important work done during our workday because then the calculation is, “I have to figure out how to get my work done in spite of that.” And so, the conclusion that we come to is, “Well, the only time I can really get my work done is when all of that isn’t happening.” And the only time all of that isn’t happening is 11:00 o’clock at night, 4:00 o’clock in the morning, Saturdays, Sundays.

And so, isn’t it any wonder that we have a burnout epidemic right now in the business world because we’re all working around the clock trying to get our work done when people aren’t interrupting us? but we can control whether or not people interrupt us, and we just relinquish that control.

Pete Mockaitis
Yeah, that’s a powerful reframe and reclaiming of the attention or the power and the environment. That makes a boatload of difference. So, good stuff. I’d recommend folks listen to our previous conversation there. I’d like to chat about some of the insights from From To-Do to Done and The Happy Inbox. But maybe, first, could you give us a little bit of inspiration, some cool examples of folks who have put this empowered productivity system to work and achieved some significant results to them? Like, if folks are feeling burnt out or overwhelmed or hopeless, give them some inspiration. Like, what could be possible?

Maura Thomas
Yeah, absolutely. I hear from people every day who tell me that this process has really changed things for them. But the thing that comes to mind right now is a guy, we’ve agreed to call him David because he was in trouble at work and he was uncomfortable using his real name because, at his job, they had that sort of mentality that, “We have to do more with less.” And so, one of David’s coworkers left and so the company said, “Well, we’re not going to hire somebody else. We think you can do this,” and so he just had to keep taking on more and more work.

And as a result, he just falling farther and farther behind because, like most people, he was managing his work with a combination of Sticky Notes, flagged emails, legal pads, Excel spreadsheets, dry erase boards, where he had all of the stuff that he was trying to keep track of. But if that’s the way you manage your life, that’s like trying to do a puzzle when all the pieces are scattered all over the house. It’s just not an easy way. You might still be able to do the puzzle but it’s way harder and it takes way more time.

And so, he learned my empowered productivity system, he learned all the components because he got put on a performance improvement plan. His boss told him, “Look, you’re falling behind. You’re not meeting your deadlines. You need to turn this around. And if you don’t, then we’re going to have to let you go.”

And so, he got my books, and he read them, and he implemented what he’d learned, and not only did he catch up, but he found that he was going home early because he was getting all his work done, and he was able to go home instead of 6:00, 6:30, 7:00 o’clock. It was more like 4:00, 4:30, 5:00 o’clock, and stay on top of things.

He was meeting his deadlines. He was able to manage up a little bit better. So, when his boss came and said, “Hey, we want you to do this, too,” he was able to say, “That’s excellent and I’m happy to do that. And did you know that you’ve already assigned me these 14 things? And so, can you help me prioritize where I should put this new thing?”

And that often made his boss go, “Oh, I forgot you were doing…Oh, right. Oh, you’ve got that too. Oh, right. Well, maybe this isn’t that important. Maybe we should put this on the backburner.” So, he was really able to manage the work that got thrown at him in addition to being able to manage the work he already had. So, it was a huge success story.

Pete Mockaitis
That’s beautiful. Okay, cool. Well, let’s hear, what are some of the key things that can make that happen? Why don’t we start with the action management since we’ve talked about attention management? How do we go about managing those actions?

Maura Thomas
Yes. So, the first step in managing your actions is recognizing that puzzle analogy. The reason that we don’t do a puzzle with all the pieces scattered all over the house is because it takes more time, it takes more effort, it’s more frustrating, pieces would get lost, you don’t have any contexts, you can’t see the big picture.

And for all those same reasons that it’s not useful to do a puzzle with all the pieces scattered all over the house, it’s not useful to manage your responsibilities, your actions, your tasks, when some are in your head, and some are on a Sticky Note, and some are on a dry erase board, and some are on a legal pad, and some are appointments with yourself in your calendar.

So, the first thing that we need to do is we need to get a handle on all of these responsibilities. And, basically, they fall into two categories; things that have a strong relationship to time and things that have a weak relationship to time. So, things that have a strong relationship to time, it means it’s happening on a certain day, like somebody’s birthday, or it’s happening on a certain day and at a certain time, like a meeting or an appointment. Those things have a strong relationship to time. It makes perfect sense to put those things on a calendar because that’s a time-based tool.

But we all have many, many, many, many, many things that we need to do, both personally and professionally, that have what I call weak relationship to time, meaning, “You know, I got to do it soon. I told that client I would call him back a week or so. And I have to get that report in any time between now and the end of the month.” Either it has no due date, “I have to make a dentist appointment,” either it has no due date or it has a due date but that due date is at some point in the future.

So, for example, if it’s due on Friday, nobody cares and it doesn’t matter if you do it on Tuesday at 1:00, or Wednesday at 3:00, or Thursday at 7:00. It doesn’t matter. That has a weak relationship to time. As long as you get it in by the due date, you get to decide when it gets done. And so, those things that have a weak relationship to time, it’s better to manage those things on a task list. And I recommend that that task list be electronic because so a task manager, and there are millions, there’s Microsoft To-Do, and there’s Todoist, and there’s…

Pete Mockaitis
OmniFocus is my favorite.

Maura Thomas
Yeah, there’s OmniFocus and there’s Basecamp and there’s Asana. There are project management task tools and there’s personal task tools and there’s all these task tools. So, using a tool is important and keeping everything in that tool is really important. But, also, a lot of people have put all their stuff in a tool and then just sort of never looked at it again. And there’s a variety of reasons why that might be. Either they weren’t in the tool in a way that made it useful to you, or it just wasn’t your habit to look at the tool.

And so, people say to me, “Oh, I’m just not used to seeing it in a tool and I forgot to look at it so I had to go back to my piece of paper because I could put my piece of paper right there in front of me and always see it.” Well, I think that’s the wrong solution. You’re right, it’s a problem that you put everything in your task manager and then you’re not looking at your task manager. That is a problem, but the solution isn’t, “Therefore, I should stop using my task manager and go back to the way I used to do it.”

The solution is, “How can I remember? How can I create the habit of looking at my task tool and using my task tool?” And there’s a variety of ways. You could set a reminder, “Open your task list.” Some people use Outlook. You could set Outlook to open to your task list instead of to your email, which a lot of people don’t realize that. You could put a Sticky Note on your calendar that says, “Open task list,” or on your laptop screen that says, “Open my task list.” So, those are a couple of reasons why having a tool is important, but then using a tool the right way is a place where people stumble.

Pete Mockaitis
And then I think what’s great here is you’re focusing not so much on…I think it’d be quite tempting to, maybe it’s our attempt to alleviate our own dissonance to say, “Oh, I must not be using the right tool. That’s the thing. I need to use spreadsheet.” It’s like, “Oh, Pete is on OmniFocus. That’s the thing. I got to get on OmniFocus instead of Todoist is just garbage. That’s why I’m struggling.” And so, my hunch, I’ll give you a read on this, is that most often the answer is probably not you got to change your task tool in terms of like the core issue. Is that fair to say?

Maura Thomas
Absolutely. We could think about task tools like golf clubs. If your favorite PGA pro gave you her golf clubs, and said, “Here are my clubs. Now you should be able to win the LPGA tour or the PGA tour.” It’s not the clubs that makes the difference. It’s the way the pro uses the clubs that makes the difference. And so, we say, “Oh, I have this tool but it didn’t change my life, so it must be a bad tool,” like you said.

Well, we wouldn’t say that about golf clubs. What we do is we need to learn how to play golf. And then once we know how to play golf, then any tool will do. A good set of golf clubs is a good set of golf clubs. You’re probably not going to play that differently if you used this brand or that brand.

Pete Mockaitis
Perfect. So, one key failure point with any number of task tools, I guess, one is just not using it in the first place. Like, you’ve got, I think, a lot of folks don’t use one, and they think, “Oh, I got my email inbox. That sort of has the stuff I need to do, Maura.” What do you think about that?

Maura Thomas
Well, the problem with the email inbox is that, well, there are so many problems. Number one, your list of emails doesn’t really tell you, “What do I need to about this?” So, you put a flag on it, and then you can view all of your flagged emails but, basically, what you have is a list of email subject lines that doesn’t tell you, “Well, what do I need to do? And how important is it? And how long is it going to take me? And who asked me to do it?” And so then, you have to still read every email.

How many times, Pete, do you flag an email? And people tell me this all the time, “I flag an email and then I go to look for it, and I read the flag. And, oh, what’s this flagged email? Oh, right, it’s that thing. Oh, yeah, I’m still not going to do that now.” And so, we read the same email over and over and over again, and we can’t prioritize it, we can’t recognize it quickly, what the task is, we can’t put in in any sort of context in our email, and we all get lots of tasks that come to us in a form other than email.

And so then, people say, “Well, yeah, I just email myself.” Well, awesome because all of us just need more emails. That’s what everybody sits around wishing is that they got more emails, and that is just not a scalable solution.

Pete Mockaitis
All right. So, first, use a task manager. Secondly, remember to look at it. And I’m thinking about my interview with BJ Fogg, who wrote the book Tiny Habits which is awesome. So, it sounds like you’re saying a lot of people are just missing a trigger or a prompt.

Maura Thomas
That’s right.

Pete Mockaitis
And so, you can make up your own with an alarm, or try to get sort of a habit established, like, “As soon as I sit in the chair and touch my house, I open up the task manager,” or, “Whenever I open Outlook, the task manager is the default.” Any other key, like triggers, or rituals, or times emplacements, that seem to work well for people?

Maura Thomas
Yes. I think the most important thing, I’m so glad you brought up habits, is to recognize that it is the habits. We do habits without thinking, and so that leads us to these calculations that aren’t really conscious. People say to me, for example, “Oh, yeah, I was using the Outlook task list for a while but I realized it was too small. Those little lines on the screen were too small and I couldn’t really read them very well so I stopped using Outlook.”

But they didn’t really, in the moment, they didn’t say, “Hmm, this isn’t serving me because the font is too small. What’s the best solution for that?” They just sort of, “I don’t like that so I’m not going to use it. I need to stop using that,” because you can change the font size, for example. But we make these unconscious calculations because they’re so closely tied to our habits, and we do habits without thinking.

And so, we need to make the unconscious conscious. Like you said, there are a variety of ways, and BJ might have talked about the habitual cues. Habits are related to five different habitual cues, and probably I shouldn’t go down that rabbit hole. But recognizing, becoming more aware of our habits is the first step to changing them.

Pete Mockaitis
Five cues? Tell me more, Maura.

Maura Thomas
Yes. The five habitual cues, the five things that sort of cause us to engage in habits, one is the immediately preceding action, “So, whenever I do this, then I will do that.” Another of the habitual cues is the time of day that it is. So, some people really, myself personally, I crave coffee first thing in the morning but I feel disgusted by the thought of coffee at 3:00 o’clock in the afternoon, “Bleh, coffee. No.” So, the time of day can be related to something.

Your emotional state. So, for example, some people eat when they’re stressed, some people don’t eat when they’re stressed. So, your emotional state, there are habits around that. Another of the habitual cues is other people. So, for example, some people behave differently when they are around childhood friends or college friends. Personally, I smoked for a bit in college, and so when I was around my college roommates, I had the urge to smoke. But if they weren’t around, then I didn’t think about cigarettes. So, those are the habitual cues.

The more cues that are involved in a habit, the stronger the habit tends to be. And so, if you can analyze, “Okay, what time of day when I do this, what’s the immediately preceding action? Who else is here? What’s my emotional state?”

Maura Thomas
And the location is the fifth one, so where are you when you engaged in a habit? So, for example, some people smoke only when they go to a bar, since we’re talking about smoking. So, the more of the habitual cues that you can identify around a habit, then you have more chance of disrupting the habit. So, you can, for example, if you always check your email at your desk first thing in the morning, maybe you should work, try working in a different chair first thing in the morning, and then maybe you won’t have the urge to check your email if you think that is interfering with your productivity, for example.

And here’s a hint – it does. Checking your email first thing in the morning is often a challenge to our productivity because it sets us on that rabbit trail. It sets us up to do whatever happens to us, “I have these things that I wanted to do but now there’s this email and somebody wants me to do that, and somebody else wants me to do that. Now this is all happening, and so now my plans go out the window.”

But the more habitual cues that are involved in a habit, the more opportunity you have to disrupt the habit and change it into something that’s more productive for you.

Pete Mockaitis
Okay. Well, so right up front, with action management, get out of the email inbox, get into a tool of sorts. There’s a ton. Probably doesn’t need to stress too much exactly which one that you settle in on. Put the stuff in there and remember to look at it via some sort of a cue, prompt, trigger of sorts. Any other kind of quick pro tips, top do’s and don’ts when it comes to action management?

Maura Thomas
Yes. The way that we write things on our list makes a huge difference in whether or not we will actually do it. So, we need to recognize that the hardest part of anything is getting started. And so, if we know that, then we know that if we can make things easier to start, then we are more likely to keep going. So, what I recommend in the book From To-Do to Done is start every task on your list with an action verb but make sure that it’s really actionable. Make sure that it’s really clear. Not only is it an action verb, because there’s actionable action verbs and then there’s vague action verbs. There’s like, “Implement” is an action verb.

Pete Mockaitis
Synergize.

Maura Thomas
Right, exactly. Exactly. It makes you go, “Ahh, what now?” But if you say “Email,” or if you say, “Call,” or if you say, “Enter the data into the spreadsheet.” Like, for example, I tell people, “Don’t say ‘Research competitors.’ Instead, ‘Google marketing agencies in Texas,’” for example. Because “Research competitors” makes you go, “Ahh, am I going to the library? I guess the Dewey Decimal System is involved here. What’s going on right now?” Probably a lot of your listeners don’t even know what the Dewey Decimal System is. That’s how old I am, Pete.

Pete Mockaitis
You know, 158.1 is my favorite Dewey Decimal number. I’m with you.

Maura Thomas
That is how old I am. But the more specific you can be, the more likely you are to take an action because, the truth is, we all gravitate toward the fast and easy things on our task list and we leave the big hard-sounding stuff until later. So, if we can make everything sound fast and easy, then we are more likely to get it done.

And the truth is, to be awesome at your job, you know you want to get more done, more of the important stuff done. So, if you can take that big important stuff, break it down, write it down in a way that is very specific and very easy. For example, instead of saying, “Write the article,” say, “Identify the three major points of the article.” That feels easier. But once I’ve identified those three major points, then that’s going to get me rolling, and then I’m more likely to keep going.

Pete Mockaitis
Lovely. Okay. Well, so let’s hear a little bit about email. For one thing, you recommend not checking at the very beginning of the day. It gets you in a groove of doing what is happening to you as oppose to rocking and rolling your vision and priorities. So, what else? If folks are overwhelmed by email, there’s just too much, what do we do?

Maura Thomas
Yes, many things. So, first thing is treat your email inbox as a place to receive messages and process messages not as a place to store messages.

Pete Mockaitis
The inbox is not for storing.

Maura Thomas
The inbox is not for storing.

Pete Mockaitis
It’s for receiving and processing something, okay.

Maura Thomas
That’s right. Because once you just read it and leave it there, then it just becomes clutter. And people say, “Oh, but if it’s already read, I know that I’ve handled it.” But are you sure you’ve handled it? And then even if you have, there’s still all of this stuff that is in there, kind of clogging up and feeling overwhelming. People don’t recognize how much stress they’re under until they’re not under it anymore.

So, I can’t tell you how many times people have said to me, “I don’t care that there’s 8,752 messages in my email inbox. The only ones I care about are the 10 at the top that are unread.” And I say, “Okay, but just try it my way. Just set up your filter. If you’re using Gmail through your browser, then set it up so you only see unread. Or, if you’re using any other client, once you’ve read it, just move it. Just pick another folder, call it like saved emails or something, read emails, call it whatever you want. Call it old emails, call it archive, call it whatever you want. And once you read it and dealt with it, move it over there.

And I cannot tell you how many of those people who start out by saying, “Oh, it doesn’t matter that I have 8,000 messages,” and I tell them, “Just try it,” and then they like tweet me pictures of their empty inbox with balloons and confetti because they’re so excited that they were actually able to get their inbox to zero. Now, I do think that processing your email is important but I don’t want people to translate that that I believe that every email deserves your attention. It doesn’t. Every email does not deserve your attention.

So, first tip is, use your inbox for receiving and processing only, not for storing. Second tip is that filtering is really important. Creating rules, and unsubscribing, and marking things as junk that you don’t want, and potentially using another tool that you can get those random emails that maybe you want, maybe you don’t, but they don’t clutter up your primary inbox.

So, a tool that I really like is called Prattle. There’s another similar one called Bulc Club, but both of these give you a browser plugin where you can create kind of a throwaway email address. So, if you have to sign up for something or whatever, and so any message that goes to that address goes over here that you can go review that, and you can get a daily digest once a day that says, “Here’s everything that went into that inbox.” You could forward things to your inbox if you want to, but the point is it gets all of that stuff that, “I’m not really sure if I want this. Maybe it’s probably not urgent, it’s not work-related, but maybe I want it.” You can get all of that out by using another tool like one of those.

Another thing is to consider creating a rule that says, “Any message where I’m in the CC line instead of in the To line goes over here into this folder.” Because if you’re in the CC line, it’s probably just FYI. You can probably just sort of peruse those, skim them at your convenience. If you’re in the To line, it’s probably to you and it’s important, and you need to read it.

So, if you filter, if you unsubscribe, if you use one of those services and get a daily digest, then the volume of email that you receive goes way down. And so then, the time that you have to take to keep your email box, to stay on top of your email box, also goes way down.

Pete Mockaitis
Lovely. Okay. So, after reducing the volume in these ways, any way that we can actually go about doing the processing faster? We’ve heard a few times to do so at specific scheduled times as opposed to in the background all day long is one big thing that’s been a theme on the show. How else do you recommend we process emails optimally?

Maura Thomas
Yeah. So, when it’s time to deal with your email, I think the most important tip, so I think that advice to batch process certain times of the day instead of all day long, leaving your email open and reading every one as it arrives, I think that advice doesn’t quite go far enough. I think that the next step you have to take is when you decide, “Now it’s time to deal with my email for the next 30 minutes, 45 minutes, an hour,” whatever it is, you have to stop all of the new messages from arriving.

So, inbox pause, work offline, fetch manual, this is all sort of email tech terminology that says, “Stop sending me messages,” because every time you read a message, by the time you finish reading it, now you got a new one. So, then you read that one, and by the time you finished reading it, now you get a new one. And so, you can never get to the other messages that came in 15 minutes ago because you’re only reading the one that came in this minute, and the next minute, and the next minute.

So, when it’s time to process your messages, stop. Stop the new messages from arriving, deal with what’s there, and then you should get to zero if you’ve those old messages out, like I advised first, then you download your messages, stop anymore from coming in, deal with what’s there, and then move onto something else. Leave your inbox, pause, move onto something else, close it even, do your task, and then the next hour or two hours or whenever you decide it’s time again, un-pause, get all the messages, pause, deal with what’s there, move onto something else.

So, when I tell people, “Check your email as often as you feel like you need to. Just do it in between other things, not during other things.”

Pete Mockaitis
That’s lovely. That’s lovely. You don’t even have the option to have an email pop in, and say, “Oh, let’s see what this is about.” That’s cool.

Maura Thomas
That’s right.

Pete Mockaitis
Thank you. All right. Well, so tell me, before we shift gears and hear about your favorite things, any other sort of critical practices you recommend? I’m thinking about Chris Bailey here who talks about the ROI of different productivity advice in terms of minutes saved over minutes required to do the thing. Have you discovered that there are a couple practices that are just massively profitable in terms of the time or attention ROI they yield for you?

Maura Thomas
Yes. Now there are certainly a few exceptions to this rule but, in general, not checking your email inbox first thing in the morning can often provide massive returns. Because if you just worked uninterrupted for the first 60, 90 minutes of your day, and tackle those important things on your task list, then even if the whole rest of the day is lost to the rabbit trail of meetings, and emails, and communications, and back and forth, and dah, dah, dah, dah, then at least, at the end of the day, you’ll still be able to say, “But I got that stuff done. It was still a good day.”

Pete Mockaitis
Lovely. Okay, cool. Well, anything else you want to make sure to mention before we hear about your favorite things?

Maura Thomas
I think most of my favorite things are related to productivity so hopefully they’ll be useful too.

Pete Mockaitis
Good. How about a favorite quote?

Maura Thomas
“It’s not the moments in your life that matter. It’s the life in your moments that matter.” And I wish I could find who said that first but I have been unsuccessful so maybe I said it first. I’m not sure.

Pete Mockaitis
And how about a favorite study or experiment or bit of research?

Maura Thomas
Gloria Mark’s research out of UC Irvine that shows that, on average, we switch what we’re doing about every three minutes in five seconds. Oh, my gosh, you can’t even toast bread in three minutes in five seconds. How can we get any meaningful work done in three-minute increments?

Pete Mockaitis
And how about a favorite book?

Maura Thomas
My favorite book is called Focus: The Hidden Driver of Excellence by Daniel Goleman. It’s a really powerful book about our brains.

Pete Mockaitis
And a favorite tool?

Maura Thomas
Two tools, tied for first, but they’re both from the same company. The company is called Doist, and they make Todoist, my favorite task manager. They also make a group communication tool called Twist that I use with my team, and love it. And I think it’s better than the ones that are more commonly used.

Pete Mockaitis
Well, I’m intrigued. What makes Twist better than Slack?

Maura Thomas
Twist is built for asynchronous communication. And I think the problem with Slack isn’t necessarily the tool. I think it’s the way that it’s primarily used, which is as asynchronous device. Everybody just chats everybody all day long, and everybody is allowing those notifications all day long, and so we end up just constantly distracted. But Twist was built on the idea that asynchronous is more efficient and that very few things really need to be addressed right now.

Pete Mockaitis
All right. And a favorite habit?

Maura Thomas
Single-tasking, for sure. Doing one thing at a time and being present in the thing.

Pete Mockaitis
All right. And is there a key nugget you share that people really connect with and quote back to you often?

Maura Thomas
There are two, if I can squeeze them in really quick. One is when I teach people to shut off their email notifications, which seems pretty obvious but you’d be amazed at how many people still aren’t doing it. Because here’s the thing, do you really need a notification to tell you that you have new email? Let me end the suspense for you right now – you have new email.

In any minute of any day, it is safe to assume you have new mail, so those constant notifications are so damaging, so just shut them off. That’s the first thing that people quote back to me, “You made me realize, I don’t need a notification to tell me I have new email.”

And the other thing is to block out 10 minutes per hour of meeting in your calendar so that you can collect your thoughts, and capture your action items, and reflect on what happened, and just make a conscious shift into your next thing. It makes your days much less hectic and it makes you more awesome at your job.

Pete Mockaitis
Alrighty. And if folks want to learn more or get in touch, where would you point them?

Maura Thomas
MauraThomas.com, where you can find articles on my blog. Right on the homepage, you can sort of get to whatever suits your need, whether it’s my books, or free articles on my blogs, or individual training or corporate training, it’s all right there – MauraThomas.com.

Pete Mockaitis
All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Maura Thomas
Yes. You have a choice. You can live a life of reaction and distraction, or you can live a life of intention and choice. And the decision is up to you.

Pete Mockaitis
All right. Maura, this has been a treat. I wish you much luck and success and productivity in all your adventures.

Maura Thomas
Thanks for having me, Pete. It’s nice to see you.