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Persuasion & Negotiation Archives - Page 9 of 10 - How to be Awesome at Your Job

171: Brevity = Critical with Joe McCormack

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Joe McCormack says: "Be better, be brief."

Marketing executive Joe McCormack addressed declining attention spans with actionable ways to “be better; be brief.”

You’ll Learn:

  1. How being brief helps you focus
  2. How to trim down information to what is essential
  3. 3 common mistakes when it comes to being brief

About Joe

Joe McCormack is on a mission to help organizations master the art of the short story. An experienced marketing executive, successful entrepreneur and author, Joe is recognized for his work in narrative messaging and corporate storytelling. His book, Brief: Make a Bigger Impact by Saying Less (Wiley & Sons, 2014) tackles the timeliness of the “less is more” mandate.

He founded and serves as managing director and president of The Sheffield Company, an award-winning boutique agency.

A passionate leader, he started The BRIEF Lab, a subsidiary of Sheffield, in 2013 after years dedicated to developing and delivering a unique curriculum on strategic narratives for U.S. Army Special Operations Command. He speaks at diverse industry and client forums on the topics of messaging, storytelling, change and leadership.

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096: Calm, Courage, and Command with Colonel Jill Morgenthaler

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Colonel Jill Morgenthaler says: "A leader puts mission first, and people always."

Colonel Jill Morgenthaler draws from her vast experiences to combine broad wisdom principles with tactical tips that are valuable both on the battlefield and in the workforce.

You’ll Learn:

  1. What it takes to stare down Saddam Hussein
  2. The effects of radiating confidence – and how to do it
  3. How to succeed in any project with several courses of action

About Colonel Jill
Colonel Jill Morgenthaler was one of the first women to enter an experimental class for women in the US Army ROTC and train as an equal with men. She was the first woman Battalion Commander in the 88th Regional Support Command Division and the first Brigade Commander in the 84th Division. She was also the first woman to be put in charge of Homeland Security for the state of Illinois. She received the Bronze Star and the Legion of Merit for her leadership. During her military career, Colonel Jill led hundreds of men and women around the world in war and peace. She is a sought-after keynote speaker and author of the book The Courage to Take Command: Leadership Lessons from a Military Trailblazer.

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086: Honing Your Persuasive Skills with Kwame Christian, Esq.

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Kwame Christian says: "One of the big barriers between agreement and non-agreement is the perception of risk."

Lawyer Kwame Christian guides us through effective persuasion and negotiation in any situation.

You’ll Learn:

  1. The first crucial step to negotiation
  2. How to discover your limits by practicing rejection therapy
  3. What it takes to be a confident, powerful negotiator

About Kwame
Kwame is passionate about teaching business professionals how to negotiate and be more persuasive. He sees himself as a professional problem solver and works with businesses and individuals to come up with tailored negotiation solutions to improve the bottom line and resolve conflict.
Kwame is an attorney at The Christian Law Office, specializing in business law for startups and entrepreneurs. He is a Legal Analyst at the Kirwan Institute for the Study of Race and Ethnicity at the Ohio State University, focusing on health disparities and the social and political structures that create and maintain them.
He is a consultant at the American Negotiation Institute and produces “Negotiation for Entrepreneurs” the top negotiation podcast on iTunes.

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069: Winning Arguments while Winning Allies with Jay Heinrichs

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Jay Heinrichs says: "Screwing up can actually enhance your reputation if you do it right, and that's rhetoric at its best."

Bestselling rhetorician Jay Heinrichs shows just how powerful and fun this ancient art can be.

You’ll Learn:

  1. How shifting tenses can ease tensions
  2. A huge tip from Donald Trump about speaking in 12-second periods
  3. The essential steps of making a persuasive argument

About Jay

Jay Heinrichs is the author of the bestselling book, Thank You for Arguing: What Aristotle, Lincoln, and Homer Simpson Can Teach Us About the Art of Persuasion. His book, Word Hero, teaches how to craft memorable content. Combining tested tools of classical rhetoric with modern neuroscience, Jay has given presentations, workshops, and consults around the world.
Jay has served clients including Southwest Airlines, NASA, the Pentagon, Walmart, Ogilvy UK, Mindshare, the National Association of Realtors, Harvard, Dartmouth, University of Virginia, Beachbody, and Kaiser Permanente.
He maintains one of the leading language websites, Figarospeech.com, along with Arguelab.com.With more than 30 years in publishing as a writer, editor, and executive, Jay has written for several dozen publications, from The New York Times Magazine to Reader’s Digest.

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050: Getting the Boss to Listen to You with Jim Lukaszewski

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Jim Lukaszewski says: "Before you can share your wisdom, you have to understand how the person you're advising, the person who operates the business, thinks."

James E. Lukaszewski, the man known as America’s Crisis Guru, shares how to handle and resolve crises within organizations from a strategic perspective.  

You’ll learn:
1. The power of being a strategist and thinking differently than everyone else
2. The 7 disciplines of being a trusted advisor
3. The 3 steps to giving impactful 3-minute advice

About James
James (Jim) E. Lukaszewski is one of America’s most visible corporate go-to people for senior executives when there is trouble in the room or on the horizon. As America’s Crisis Guru®, He has been recognized for lifetime achievement in his profession by most of the major public relations organizations in the United States. He served for 22 years on the Public Relations Society of America’s Board of Ethics and Professional Standards (BEPS) and is now its first Emeritus member. He has written twelve books, including
Why Should The Boss Listen to You, and hundreds of articles.

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