Tag

Learning Archives - How to be Awesome at Your Job

1012: Triple Your Learning through Productive Failure with Dr. Manu Kapur

By | Podcasts | No Comments

Dr. Manu Kapur reveals how to maximize learning by intentionally designing for failure.

You’ll Learn

  1. Why to avoid explanations and experts (at first) 
  2. How to achieve the sweet spot of deep learning 
  3. Four ways to hack your motivation 

About Manu 

Dr. Manu Kapur is a world-renowned expert on learning and currently heads the Future Learning Initiative at ETH University Zurich. He divides his research time between ETH Zurich and the Singapore-ETH Center in Singapore. Dr. Kapur earned his doctorate in Education from Columbia University.

Dr. Kapur is known for his pioneering research on intentionally designing for and learning from failure, demonstrating how this approach can lead to more effective learning compared to traditional methods. He frequently speaks at corporate and educational events and is often interviewed on learning-related subjects, including several appearances on NPR and two successful TEDX talks: Productive Failure and How Failure Drives Learning.

Resources Mentioned

Thank You, Sponsors!

Manu Kapur Interview Transcript

Pete Mockaitis
Manu, welcome.

Manu Kapur
Thank you, Pete. It’s a pleasure to be here.

Pete Mockaitis
I’m so excited to talk about learning and failure, and you are a master of failure. I mean that in the best possible way. And so, I’d love it if you could kick us off with you sharing a tale of one of your personal, or professional, most productive failures.

Manu Kapur
You know, looking back, I think it started very early on in my teenage years when I wanted to be a professional soccer player, and it’s a story I tell. It only makes sense looking back, as I said. My coach used to have a philosophy of training, strengths training, where he’ll say, “You’ve got to push your body, you’ve got to do your push-ups and your pull-ups and your sprints and everything to failure, until you really buckle, until you really can’t, and then you push a little bit more, as long as it was safe.”

And his idea was, you know, good things happen on the other side of failure. You really have to push it to know what it feels like to be there. And it’s only after that, when you give the body a chance to recover, and the nutrition and rest, it comes out stronger on the other side. And that, at the time.

We used to really hate that training, but as a metaphor for, not just a metaphor, now a science for just learning and growth, whether it’s strengths training or learning, it’s something that has inspired me for many years.

Pete Mockaitis
Absolutely. And science, indeed. I’ve dug into those papers that powerlifters and bodybuilders look at. And, yes, progressive overload is absolutely the name of the game in strength training.

Manu Kapur
Super compensation, yeah.

Pete Mockaitis
And you’re saying this same principle is applicable in many domains of learning growth improvement.

Manu Kapur
Exactly. It’s the idea of bringing the system to rupture, to failure in a safe way, and then allowing it the chance and the support and the feedback and the resources to adapt and grow so that it comes out stronger from where it started. Yeah, we see this in a number of systems. In fact, it was the subject of one of my TED Talks recently as well, “How failure drives learning” in many different scenarios, in many different contexts.

Pete Mockaitis
Well, please share with us some other examples because I think some might say, “Well, yes, of course, that is just how the interesting biology of muscle fibers happen to work.” How is that working in other domains?

Manu Kapur
You know, if you just look at language itself, if I ask you to think about happy words or positive words, you may be able to start rattling off a few words. Now, if I ask you to think about negative words, negative emotion words, not only would you be able to rattle off faster, which also means that you will rattle off a lot more. And language itself has preserved this idea that negative emotions, things that are not happy or fun, they’re more salient because they convey more information for survival that we need to learn.

Because if you went out and you survive and you came back and you’re happy and fun, it’s really good, but it doesn’t help you learn or grow in any way. It’s only when you fail at something, you learn something and you develop a vocabulary for it. And conveying that vocabulary for how you felt, how you failed, and how you came out of that, that becomes very critical. So, it’s captured in a language as well but also, like I said, in biology and strength training.

In memory, for example, we see the similar effect. It’s when you introduce people at a party, for example, we often say, “Hi, I’m Manu. And you are?” and you would say, “Pete.” I often tell people you should not do that at all. You should say, “Hi, would you like to guess my name?” And you guess my name, a random name, right? You can say, “Oh, are you Mark?” I’d say, “No, I’m Manu.” And then when I say, “May I guess your name?” I’ll say, “Are you John?” And you’ll say, “No, no, I’m Pete.” You see, even a random failure of just guessing your name will help me remember your name more. I’m more likely to remember your name than if you were to just tell me your name.

Pete Mockaitis
Now that’s fascinating right there, it’s this completely contrived situation. And so, I’m curious, in terms of scientific literature, like, just how pronounced is this effect? Do I get, like, a little bit of a bump, like “Oh, I’m 3% more likely to remember a name?” Or is it like night and day?

Manu Kapur
It is a significant bump. I mean, I have to go back to the literature to look at the effect sizes, right? But it is a significantly strong effect that if you practice this method, it’s called retrieval practice, or a failed generation effect. If you’ve practice this, you are likely to strengthen what you’re trying remember over time.

In fact, the idea is you should allow, and here it gets even more interesting, is if you want to strengthen the memory of something, you should allow some forgetting because forgetting increases the chance that when you try to remember it, you will fail to remember it fully, and that failure to retrieve it fully actually gives you a better encoding when you learn to correct-think.

Pete Mockaitis
Well, you know what is so amazing about what you’re saying is that this just happened to me last night. And this is the most small-scale example, but my wife asked me to open up the Waterpik, the water-flossing oral hygiene device. It has a reservoir of water on it, and it’s kind of tricky to remove it, and so I kept trying to remove it, and I was like, “Ah, shoot, I don’t know. I don’t know what’s going on.”

And then she reminded me, she was like, “Oh, well, last time you did this, you said you were surprised. You thought you had to pull it one way, but you actually had to pull it the other way.” And I was like, “Wow, I have no memory of that,” but then I did it, and I was like, “Well, sure enough, that’s exactly right. I had to pull it down instead of out, or to the right.”

And then that experience just felt so novel and resonant to me, in terms of, like, “Wow, she remembered how I failed last time and I didn’t, and it’s just, like, this experience of being reminded in this way makes me…” I just have a feeling, we’ll see what happens in the years to come, but I am pretty sure this is locked in my brain now, the second time, how I’m going to open up this Waterpik.

Manu Kapur
That’s a really great demonstration from your life where you forgot how you did it, because you could do it at one point in time, you could remember it, you forgot how you did it, and then you failed to do it the second time around, but when somebody told you that “This is how you did it,” now the charge, now the encoding is even stronger. So, again, this idea that failure to retrieve something actually increases the strength of your memory, provided you get the correct thing, is really powerful.

Pete Mockaitis
Well, can you share with us some other surprising discoveries here?

Manu Kapur
Then we go into the idea of, if memory can be improved by a failed retrieval effort, then can we go beyond memory? So, we’ve looked at, or researchers have looked at in tutoring situations, for example, people tutoring, tutor-tutee sort of interactions.

And they found that tutors tend to give a lot of explanations about how to solve the problems, and so on and so forth. But they found that the same explanation would have an effect on learning only if it comes at a point in time where the tutee is stuck in their efforts. So, if you’re a tutee and you are proceeding, you’re not stuck in your problem-solving efforts at all, and I give you an explanation of the correct explanation of the concepts required, you’re not likely to learn that at all.

It’s only when you get to a point of impasse, of getting stuck, that’s when you, if the explanation is timed at that point in time, that’s what leads to learning. So, it almost seems like that we need to be in the state, a cognitive state, or even an affective state, where we are stuck or we have failed to remember something or to do something, and if at that time somebody reminds us or somebody gives us the correct explanation, that’s when we learn really powerfully.

And in productive failure, we’ve taken that to the next level, where if you’re learning anything new from the get-go, how do you design for failure intentionally in this early learning process so that you can then bootstrap that failure for learning from an expert later on?

Pete Mockaitis
Wow, that is really cool. And it resonates in terms of when you’re stuck for a while, and then you hear the information, it seems like an epiphany, a revelation, an “Aha!” so much more high stakes, as opposed to someone just laying out the whole pathway, like, “Well, this is the basics of physics,” or whatever subject it is.

Manu Kapur
Exactly. And the reason that doesn’t work is, to understand something deeply, you need to be able to see “What is the underlying structure? What is so critical here?” So, imagine if you’re watching a movie, right? Say, it’s a very entertaining, very engaging movie. Now, if the person sitting you is an expert director, unless, I don’t know whether you make movies or not, how expert you are, but, say, you’re a novice at making movies.

Now, you come out of the movies and I ask you, “Did you see the same movie as the director?” Chances are, no, you did not. The director sees things that are right in front of you, right? It’s not that you were not engaged, you were not entertained, your attention was all there, the stimulus was right in front of you, yet the expert sees very different things from a novice. The expert sees the deep structure that the novice is just not able to see, because seeing is a function of what you know, not just a perceptual exercise, right?

And so, this is one of the reasons why experts just telling what they know, even in a very entertaining, very structured manner, is still not sufficient because what an expert sees in their presentation is not what a novice is seeing. And, therefore, the first job of learning something new is actually not to be told what the correct thing is. The first job is to preparing yourself to be in a state where you can then learn from.

The same explanation is very important, but getting into a state where you can process that information, see what is critical, and then code it properly and more deeply, that is even more important. And that’s what failure does, and that’s the whole system that we’ve designed.

Pete Mockaitis
Now, when you say preparing yourself to get into a state, I mean, it sounds like we just have to enter that state, is I guess we have many words in our vocabulary for it. It’s sort of like frustration, aggravated, stuck, like, “This doesn’t make any sense. Aargh!” I mean, it sounds like, well, you tell me. Is there a sweet spot in terms of, I guess, you don’t want to get utterly enraged that you quit and stomp out of the room? Help me out there.

Manu Kapur
So, let me take you through a thought experiment. Suppose I give you a task and you’re able to do it successfully, are you learning anything new other than knowing that, yeah, you’ve mastered this, you’ve done something successfully? So, I give you an even harder task, say, you’re able to do that too. You’re still not learning anything new. You’re just applying what you know.

I have to give you a task that is so hard, or just hard enough that you’re not able to do, and that’s when I know that you’ve entered the learning zone because failure gives you a signal that, “Here is something I cannot do. With all the capabilities that I have, I’m entering the failure zone. And in this zone, I’m bound to struggle, I’m bound to get anxious at times, but I can also try different things, different ideas, different solutions, and so on and so forth. And all of this is actually what prepares me for learning from the expert or a common resource later.”

So, getting in this state is really important, and knowing that these emotions, and normalizing the struggle in this state, is the norm, basically, it’s the expectation that helps you persist in that learning zone, so to speak. But you’re also right, it cannot be so hard that you just give up. So, there is like that Goldilocks zone where it is hard that you can’t do it by yourself, but it’s not so hard that you just give up, and you have to be in that zone.

Pete Mockaitis
Okay. Well, then tell us, how do we intentionally enter into experiences, or design it to be that way? So, it sounds like the wrong way, or old way, or non-Manu enlightened way is to just have the expert pontificate, and say, “Hey, here’s all the steps.” Or you can read the instruction booklet, and say, “Okay, this is the guide. I do A, then B, then C.” But then the superior way for retention and really learning growth is “I get in there, I feel stuck and frustrated, and then I absorb some brilliance.”

So, I’m wondering, so let’s say I want to learn how to make my first app. I want to figure out what’s up with these programming languages. So, maybe I, rather than just reading the book or watching the YouTube video, like, “Hey, here’s how to program Python,” or whatever, I would want to just kind of, following these principles, just give get up in there, and then get stuck, and then try to get the specific answer to what I’m stuck with?

Manu Kapur
Yeah, so it’s basically trying multiple ways of approaching that problem. So, try to design, maybe the app is too big sort of a construct. Maybe some aspect or a feature that you maybe you scope it down, maybe an email capture, or a visit capture feature, or you want to build an AI algorithm into it, whatever that thing is.

The important part is you try to design not one but different ways of putting that feature in place and then try to see whether there is a canonical way or there are more expert ways to sort of design those features. But, again, here I must say that if the goal is for you to be able to deeply understand how to do those things and why they work the way they do, then you need to do productive failure.

But if your goal is just achieving that it happens without necessarily understanding it so, then you do not need productive failure. Because the effect of productive failure is on deep learning and transfer and creativity. We are not always in situations where we need that. So, this is a personal thing that everybody has to ask, or a teacher or a trainer has to ask, “Is this something that people really need to deeply understand? Or is this something that is so procedural that we just need to get it done?”

Pete Mockaitis
Yes, I think that’s very helpful for organizations as well, and just your whole life, in terms of, “Is my goal to become excellent at assembling IKEA furniture? Is that a thing that’s important to me?” So, in the domain of IKEA furniture or anything, maybe that sparks a bigger question of, “Is this even something we should be doing?”

And if it is something, so in a way, that’s almost kind of one key consideration is, “Well, if it’s something we want to be doing, it may make sense for us to learn a ton and be utter masters and have a deep, excellent competence in this thing. Or it might be something that we just want to be okay at and we’ll do it in-house fine. Or it might be something we don’t care at all about having that knowledge. Let’s totally outsource it.”

Manu Kapur
Exactly. Exactly. And that’s the distinction I mean between you want just high performance without understanding, just get the job done. So, there are many things at work and life we can just do, and do it to a certain level that we are happy with, and that’s it. But there are other things that we have a learning goal attached to it, the things we deeply want to master and understand and so on and so forth. And it’s only for those things that you may want to enter the failure zone and struggle and persist and then learn from an expert later on.

Pete Mockaitis
Okay. So, then give us some more perspective on how we design such a situation up front.

Manu Kapur
So, for example, in, say, in schooling situations, whether you’re designing a course for somebody or something to learn, as we already established, if this is something they want to deeply understand, you don’t want to tell the person exactly what the thing is, and so quantificating doesn’t work. So, the first thing you want to design is, you want to design a task or a challenging activity that is beyond the learner’s skillsets and abilities.

You need to have a sense of where the learners are in terms of their knowledge and skillsets, and you want to design this problem-solving activity or a task that you want to give them that’s beyond that, right? But you also want to design them in a way that’s very intuitive. It should be intuitively accessible so that learners or people can try multiple approaches.

So, think at work, maybe you’re given a challenging project where you’ve never managed such a project before, and then you work with your team to strategize or design different approaches to getting this project done. But because this project is beyond your skillsets and abilities and beyond your team skillsets and abilities, chances are all the approaches or solutions or strategies that you develop are going to be either not going to lead to success or they will just be suboptimal in that way.

But giving people a chance to be in that space, and design that space and be in that space where they can explore different strategies, even if they don’t work, I think that is key. Also what this key is to tell people that it’s okay not to be able to get to the correct solution, because the goal of this learning task is the preparation, not the solution. And the more people explore different ideas and strategies and solutions, the more they are prepared to then learn from the experts.

So, it’s designing the space in that way that helps you then learn from the expert. And you can do this as a teacher, as a parent, as a trainer, as a manager, and so on.

Pete Mockaitis
Well, I’d love it if you could really paint a picture for just the sheer efficacy of this stuff. I want to hear about this meta-analysis of I the 50+ studies that showed students who were taught productive failure methods saw some really cool academic gains. Can you share with us what was that study’s findings? And paint a picture of sort of a beautiful scenario of these principles all used in practice and being amazing.

Manu Kapur
So, the context of the meta-analysis in learning experiments, in mathematics, and science and so on and so forth, so the context is an education context, so let me concretize. Suppose you’re trying to learn math. I don’t know how you learned math in your school but my teacher would come in and say, “Today, the new concept we’re learning is blah. Let me tell you what this concept is. Here’s the explanation. Here’s the formulation. Here are some examples, and we work through examples. Now it’s your turn to apply those examples and solve problems.” And that’s how you learn.

And this is a method that’s called direct instruction. You don’t know something, I tell you exactly what it is, and I explain it to you very clearly what it is, and I give you problems to solve. And this is the dominant way that even current educational practice actually runs. Now, in productive failure, we went into classrooms and say, “Well, before you teach somebody something, let’s design problem-solving activities based on productive failure principles where students are given a chance to explore solutions to a problem.”

And we know that the solutions they will generate will not be the correct one. We even tell students that “It’s okay not to be able to get to the correct one, that’s not even the point, but try different ideas, just try different approaches, and then we will teach you.” So, it’s like instead of going straight into the instruction, they first do generative problem solving, and then the teacher comes in and teaches.

So, we can put these methods side by side and say, “Okay, if you learn from one method or the other, and you conduct an experiment study where you equalize the time, the same teachers teaching for the same time using the same materials, and so on and so forth, so you create a nice experiment where you can compare and then people learn through these two methods. And in the end, you test them on different kinds of knowledge.”

So, we particularly tested them on three types. One is the basic knowledge, which is, “Do you understand the concept? Can you remember it? Can you apply it to solve problems that you’ve seen in the class?” And then, also on conceptual understanding and transfer, your ability to take what you have and apply it to novel contexts, which is really the holy grail of learning, is to take what you know and apply it to novel contexts. And then we compare these two groups of students in terms of how they do.

And we find that even though both methods are very good at developing basic knowledge, foundational knowledge, students who learn through productive failure actually develop deeper understanding of the concepts that they are trying to learn, that they learned, and their ability to creatively or adapt the knowledge that they have to solve new problems in novel contexts, that actually is significantly better.

Now, imagine, this is just one study that shows this, and how scientists proceed is they say, “Oh, this is one study. Let me try to replicate it.” And the logic of replication is that “I’m going to prove you’re wrong.” So, now they try to replicate it, and say the attempt to replication failed. They find the same effects that, roughly, as I found. So, now there are two studies.

Say, another person comes in, a new lab tries to replicate it, and again the attempt to fail fails. And over time, you get a series of studies, each trying to you know fail the basic hypothesis and they fail to do so. So, over time, you have many studies who have failed to fail the basic hypothesis. And that’s when scientists start to say, “Ah, because of this vast magnitude of studies in different contexts, in different countries, trying to explore the same experiment or similar experimental effect, that there’s something there now.”

What we call truth is really an attempt to fail has failed. And that’s what a meta-analysis does. It aggregates findings from all the studies that have tried to compare over the years, and those are the 50 study, 160-odd experimental effects, and we aggregate it and analyze that, and said, “What is the average effect across these multiple studies in the world for productive failure over this other method, the dominant method, direct instruction, and how strong is that effect?”

So, we found a positive effect in favor of productive failure. As I said, they understand better and they transfer better, they’re more creative. But how strong it is? Now, we found that if you learn with a good teacher for a year, and say the unit gain in your knowledge is, say, X, then if you learn using productive failure, on average your knowledge gain is 2X.

Pete Mockaitis
Twice? Okay. Double.

Manu Kapur
But if productive failure is carried out really well, because it’s a method, right, some teachers carry it out much better than others, if it’s carried out really well, then you can go up to 3X. And that’s a very, very strong effect in education, in learning situations, that you can do, that you can have this kind of an effect on learning. And so, that’s the evidence-based, that’s the research, the empirical-based, for example, for this body of research, and we know that it works.

Pete Mockaitis
Beautiful. Well, triple your learning feels like a headline, Manu. All right, we’re getting somewhere. So, could you really paint a picture for a specific classroom educator approach situation in which we see, “Wow, here’s this, all these productive failure principles and philosophies put into action masterfully”? What’s that really look like?

Manu Kapur
Well, that design itself is called productive failure. So it has certain features. So, A, it has to be beyond our current skillsets and knowledge. You should not be able to solve the problem using what you know. That’s one very simple feature that it has to have. B, the problem should admit multiple representations, multiple solutions, multiple strategies. It should not have a single answer or single way of approaching it. So, it has to have that multiplicity.

It has to have contrasting sort of cases. So, don’t just give people one example, one case to work with. Give them contrasting cases. An example in this situation and in that situation, data about this, say, football player compared to data about another football player, the performance of this company versus performance…so always work with contrasts in these cases. Again, design these contrasts in ways that some things are the same, other things are different, so that you can direct attention to what you want people to attend to.

Keep the computational load very low so that you know people are really working with the conceptual basis, not trying to compute things all the time. And, yeah, so, again, this is not a like a prescriptive set of features, it is still a design activity. So, even with this set of features, people can generate many different kinds of tasks. And so, the more you get trained in using these features to design tasks, the closer you get to the kind of a productive failure task that really works.

Now once, say, you have a task ready or it’s working really well, you need to design interaction around those tasks. So, if I give you the task to solve, you may say, “Oh, I think this is my solution. This is one solution I have.” “How do I facilitate your exploration in that task?” So, there’s a very simple two-step exploration scheme, or facilitation scheme. So, I will, in the first instance, I’ll come to you and say, “Oh, this is your solution? Can you please explain it to me?”

Just the idea, just asking you to explain your solution to me is likely to trigger thoughts in you for other ways of doing it. We’ve seen this in our research. So, because the goal is multiple solutions and strategies, just asking somebody to explain often triggers them to explore something else as well. Second, sometimes people are really sure that this is their method, or this is the solution, and they’re quite convinced that it might work, even though from an expert standpoint it doesn’t.

That’s when you need to sort of get them into a habit of hacking their own thinking. What do I mean by that? It’s like when somebody says, “This is what my solution looks like.” After I ask them to explain it, I say, “Can you think of a situation where your own solution is not going to work?”

Pete Mockaitis
I like that.

Manu Kapur
So, it’s creating the counterfactual, and developing a habit to hack your own solution and say, “This is when it does not work.” Because it’s easy to say, “Oh, I developed it, it works.” It’s much harder to develop the habit of finding a situation or a context where it does not work. And just between these two, if you do this facilitation really well, you really help people either generate more solutions or understand the limits of their own solutions, even if they don’t work, most likely.

And all of this is then carried out in what I call an envelope, a social surround, within which people have to be told certain expectations, norms. Those are part of the design as well. And here’s the idea that the expectation is that you will not be able to solve the problem. The goal is not for you to be able to solve the problem correctly. The goal is really, “Can you generate multiple approaches, solutions, ideas, strategies for solving the problem? And don’t worry about getting it right.” Very explicit messaging.

Because if people think that they have to solve the problem correctly, they give up. The sweet spot is very, very narrow. But if people are told, “Look, we don’t even expect you to solve it because you don’t have the knowledge. But the idea here is, generate different ideas based on what you know,” then I think people can go a little bit more, so that sweet spot becomes a little bit wider. People can persist a little bit longer. They can deal with their anxiety and frustration a little bit longer, because, “You know, yeah, I’m not expected to solve it anyway, but let me give it a few shots. Let me give it a few tries.”

But these norms and expectations have to be set and persisted with over time so that people can do this. And when people have, you know, they’ve done the exploration, people have generated multiple ideas, and then they are now ready to receive instruction or receive expert knowledge, and that’s how it all comes together. That initial failed exploration becomes productive because an expert comes and assembles it all together.

Pete Mockaitis
Okay. And could you share a story of, perhaps, one of the most brilliant, beautiful implementations of this that you’ve witnessed?

Manu Kapur
I think, sometimes, I’ve seen it in the classrooms, for example, when teachers do it really well, and you often see it in what the kinds of ideas the students produce. So, I remember a math classroom where, when we tried this and the teacher was really good, and she was also a very experienced teacher who had been working with us for a while, and after the problem-solving phase of productive failure where students are generating the solutions, I went up to a student, and said, “So how do you feel?” and the student said, “Oh, I feel like a mathematician today.”

And it’s astonishing because, he could not solve the problem correctly, and still the remark was that, “Oh, I feel like a mathematician today.” And this is so true because one of my colleagues is a mathematician, and he’s one of the top mathematicians in the world, and he told me, “You know, 95% of my efforts at solving problems are failures.” Ninety-five percent.

And he says, “But if I don’t have them, I’m not able to get to the correct solutions. I’m not able to get to the correct answers. 95% of the things just don’t work out, but they are the backdrop, the launchpad for me to then think about the things that can actually work.” And so, there’s something in how we just get to the really breakthrough ideas, real creativity, real innovation, and the path through that is failure, otherwise, we won’t get to it. And we’ve applied the similar dynamic, and sometimes it works out beautifully in the classrooms as well.

Pete Mockaitis
Boy, I like that a lot, “I feel like a mathematician today,” seems to really convey a sense of, “Oh, I am really wrestling with the kinds of issues and concepts and considerations that a real professional grapples with, and I’ve gained an understanding of that.” And I feel like I had that moment recently after the election. I learned all about these predictive prediction marketplaces, like PredictIt and Polymarket and Kalshi.

Manu Kapur
Prediction markets, yeah.

Pete Mockaitis
And I was like, “Whoa, this is wild!” So, I went into that rabbit hole, and so I’m thinking about, like, risks and probabilities, and bid-ask spreads, and I’m learning all these things. And then I had that thought, like, “I feel like a trader today because,” and though I’m not, I’m just some amateur schmo, but it’s like, “Those are the kinds of things they’re thinking about every day in terms of, ‘Oh, how much risk am I taking on? Is this appropriate? Da-da-da-da-da.’”

Manu Kapur
Exactly. Exactly. And this is the part of mathematics we don’t expose our students to. They learn a mathematics where a teacher just comes and pontificates and tells them, as though math is, people who do mathematics always know the solutions to all their problems, and it is far from the case. In fact, how people do mathematics is exactly how we can learn mathematics, provided we can design these failure-driven sort of problem-solving activities for students, and then teach them the concept.

Pete Mockaitis
Okay. Well, you’ve got a great turn of a phrase, “motivational hacking.” How do we do that?

Manu Kapur
So, being in this zone where you’re trying things is not easy, right? And there are a few motivational hacks that help you persist in this problem-solving mode where you’re trying different things and things are not working out. First is the sunk cost fallacy. And that is the idea that if you’ve invested time and effort into something, you tend to stick to it even if it’s not working.

Now in general parlance, it’s not a good thing because then we continue to stay in losing strategies longer than we should, we continue to stay in bad relationships longer than we should, and so on and so forth. So, in those situations, it’s not good.

But in a learning situation, where if you’ve given a problem, if you’ve tried multiple strategies, you’ve put in the effort, that’s a good sunk cost, and that actually has motivational benefits. That’s the first. Just putting in the effort to solve something keeps you in the game because then you want to know how to solve it correctly. So, the sunk cost is a very good motivation from a learning standpoint and productive failure designs for that.

But before that even, like, how do you get started even, right? And that is the idea that if you want to learn, or basically if you want to solve a problem that may seem very, very daunting, the idea is to take the first step. And suppose I do, for my exercise, I do swimming. On some certain days, I’m just not motivated to enter the pool. It’s just too much. I’m too tired, I just don’t feel like it. But I know I must, I want, I must go.

So, I tell myself on those days, “I’m going to enter the pool and I’m just going to do one lap, and that’s it. If I can just manage one lap today, that’s my goal. It’s a success. Normally, I do 20, but today I’m just going to do one.” And guess what happens after the first lap? Do I just come out? No. “I’m in it? Okay, let’s do more, right?”

So, again, I just hacked my motivation by convincing myself that if I just get out, after taking the first step, I’ll be totally fine. When, in fact, once you’re in it, you’re in it, you continue. So that’s the second. Take the first step or find a way to make just the first step your goal. Then there is the goal gradient effect. You find that the more you do, the more laps you do, the more you want to do it, the more you want to reach the goal.

So, there’s like a gradient effect. It’s just not linear. So, effort actually pays off. And when you’re really near, and that’s the fourth one, when you’re really near, the last lap, we actually derive, we somehow seem to find this extra motivation to just get to the completion. So, we want to complete, and you will notice that. You find this second wind, extra energy. The last leg is always people want to complete. And that’s called the completion effect.

And so, these are the four sort of kind of motivation, how motivational hacks that people can do, to take the first step, to go on the goal gradient, to get to near the completion, and then the sunk cost comes in because then you want to really know, “Why didn’t my work, why didn’t my methods did not work? What is the correct method?”

Pete Mockaitis
Lovely. Well, Manu, tell me, anything else you want to make sure to mention before we hear about some of your favorite things?

Manu Kapur
Did we talk about the mechanisms, the activation, awareness, affect, and assembly, the four A’s?

Pete Mockaitis
Let’s do it. Let’s cover it.

Manu Kapur
So, I call them, like, the underlying mechanisms of productive failure, and there are four umbrella mechanisms. There are sub mechanisms as well, but the four umbrella mechanisms, and they are the four A’s: activation, awareness, affect, and assembly. So, activation is the idea that if you want to learn something new, you need to activate your own knowledge so that you can process this new information.

If I start speaking in, say, Mandarin, and you have no knowledge about Mandarin, you can’t understand anything. So, new knowledge always requires prior knowledge to connect with and make sense. So, the more I can activate relevant knowledge in a learner, when you’re learning something new, the better they are prepared to learn that thing. And failure does a very good job at activation because it makes you try different things, different strategies, and that activates all the relevant knowledge. That’s the first A.

The second is what activation does. It shows you the limits of your own knowledge. You’ve tried multiple things, and they did not work or did not work optimally. You know the limits, “Here’s what I can do.” So, there is an awareness of a gap between what you know and the expert. That awareness itself is a very important mechanism. Having that awareness is a really important mechanism for learning because what that does is it creates an affect.

And by affect, I mean your motivation to find out what the expert knows, your interest in the solution, your orientation towards when the expert explains. You’re really oriented to understand why mine did not work, not just to see what the expert is saying, but really understand why mine did not work.

And also, the affect has emotions involved, and we talked about struggling and anxiety. And we found in our studies that sometimes negative emotions can have positive effects on learning, and other times not all positive emotions are positively associated with learning. So, it’s good to experience in a small dose, in a safe way some of these emotions around struggling and anxiety in a safe way because they can have positive effects on learning.

And affect encapsulates all of these sorts of constructs of interest, engagement, motivation, persistence, and emotions. So, you get into this affective state. So, your knowledge is activated, you’re aware of a gap, and you are in an affective state which is ready to learn. If at that point, an expert comes and assembles it, just shares with you, “Okay, what did you do? Let’s see why it did not work. Let me compare it with this other thing. Why that worked, why that did not work. Let me compare it with the expert strategy,” and slowly build up the canonical knowledge, the correct way or the correct ways of approaching those tasks or problems.

Assembly, that’s the fourth A. That’s what makes the whole thing click. So, activation, awareness, affect, and then assembly. That’s the science behind why intentionally designing for failure and then harnessing it for assembly works, makes failure productive.

Pete Mockaitis
Lovely. Thank you. Well, now could you share a favorite quote, something you find inspiring?

Manu Kapur
Well, one of my favorite quotes is from my dad, actually, and it only makes sense looking back. He used to say, “Your ambition should always exceed your talent.”

Pete Mockaitis
Okay. And do you have a favorite study or experiment or bit of research?

Manu Kapur
Oh, those I have several, and one of the ones that I’d like to give examples are of children playing with toys. And here, and I also talk about that in the book, is people have studied how children play with toys in experiments where, suppose you’re a group of children and they’re given a new toy, and says, “Here’s a new toy. Would you like to play with it? And just play as you like.” So, they just see how children play with those toys.

And to other groups of children, they give the same toy, and they say, “It’s a new toy. You have not seen it or played with it. Let me show you how to play with it.” So, they learn from an adult how to play with the toy, and then they’re given the toy and then they play with it as they like. And then people experiment, scientists examine, “What are the differences between these two groups. Who’s more engaged with the toy? Who’s more inventive in playing with the toy? Who creates strategies to discover how the toy works?”

And, invariably, people find that it’s the first group, which was not shown how to play with the toy, who’s actually more interested, more engaged, more curious, inventive, and finds strategies to play with that toy. And this is the part that I really love because it means that our ability to explore and tinker and fail is built into us from the get-go. And that’s one of the reasons why… you may think of play with tangible toys as one thing, but knowledge is conceptual play. So, a big part of productive failure is “How do you bring conceptual play to start with, followed by instruction?”

Pete Mockaitis
All right. And a favorite book?

Manu Kapur
I would say one of my favorite ones is Shantaram.

Pete Mockaitis
And a favorite habit?

Manu Kapur
Oh, making my bed.

Pete Mockaitis
Okay. And if folks want to learn more or get in touch, where would you point them?

Manu Kapur
Well, my online presence, so ManuKapur.com. If you want to learn about the book, it’s ProductiveFailure.com, or search on Amazon. I’m on LinkedIn as well, mainly, and also on Twitter or X, and Instagram. Or watch my two TED Talks.

Pete Mockaitis
And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Manu Kapur
Change mindsets. I think that’s the biggest thing that I want people to think about or take away in terms of our conversation today. That if you change your mindset, that if you don’t learn to fail, you will fail to learn and grow.

Pete Mockaiti
All right. Manu, thank you for this. I wish you many productive failures.

Manu Kapur
And you. Thank you so much, Pete.

991: Mastering the Five Tiers of Career Development with Andrew LaCivita

By | Podcasts | No Comments

 

Andrew LaCivita discusses the most important career investment you can make: your skill development.

You’ll Learn

  1. The biggest assumption that’s hurting your career 
  2. How to pinpoint what skills you need to develop 
  3. Three easy ways to build your confidence 

About Andrew

Andrew LaCivita, a globally-renowned career and leadership coach, is the founder of the milewalk Academy®. During his career, he has impacted over 350 companies, more than 100,000 individuals, and spanned nearly 200 countries, helping them unlock their full potential. He is the best-selling author of four books including Interview Intervention, The Hiring Prophecies, and The Zebra Code. You can join him on Thursdays for live, complimentary career coaching at his Live Office Hours on YouTube.

Resources Mentioned

Thank You, Sponsors!

Andrew LaCivita Interview Transcript

Pete Mockaitis
Andy, welcome.

Andrew LaCivita
Thanks for having me, Pete.

Pete Mockaitis
Andy, I would love to hear, you’re a renowned career coach, you’ve seen a lot of clients, learned a lot of things in your day, could you kick us off by sharing a particularly surprising or counterintuitive discovery you’ve made about us professionals and what we got to do to really stand out and advance?

Andrew LaCivita
One of the things that I’ve noticed as a consultant, as a recruiter, and now as a career coach, I would tell people, and most people don’t…I don’t know that we’ve ever wired to think this way. “We’re wired to go to our jobs, do a great job, learn how to do your trade do, it well, and you will have a good career if you can do your job well. But if you want to have a great career, like you really want to stand out, you want to be the best of the best, or the happiest of the happiest, it’s working more on yourself.”

And in order to work more on yourself, you have to, it’s just like building your bank account. When you get paid, the first thing that, what we hope you do if you want to save money or invest it, is to actually take money out of your check and then put it into your savings account so that it builds over time. It’s the same thing with your career, is that working on yourself, it needs to be planned first or at least a non-negotiable.

What I do every week, which I think is an odd habit that people would think is counterintuitive, is when I plan my week, I actually plan my skill-building time first. So, I pay myself first, I work on myself first, and then everything else gets planned in, but it gets planned in after that. So, I would say that’s kind of a counterintuitive habit that I have, and I just I think it’s really a key to being successful and enjoying your career. And I think that way you will always feel like you’re growing as well.

Pete Mockaitis
Now, that’s very resonant. We’ve had a couple guests hit that point in terms of someone asking the question, “Well, how much time are you spending working on you?” And for some, it’s like, “Uh, I guess none. Oops.” Or folks will say, “You know, the time you spend in this strategic, skill-building stuff is the most rewarding ROI time there is if you want to be the best of the best in terms of advancement and financially, income, salary stuff,” or I love the way you said it, “or the happiest of the happy, that it takes some development just to feel great in the midst of challenges and stuff going on.”

Andrew LaCivita
So my company, milewalk, during the period between 2004 and 2019, so 15 years or so, we would run surveys every year and we probably totaled up maybe about 20,000 people over the course of the 15 years, had contributed data, and we would always ask them, “Why did you leave your current job? Why are you unhappy in your current position?” things of that nature. There were a variety of questions, but one of the top three reasons was, “I’m not learning anything.”

And I think a big part of that is people expect their organizations to teach them. And while the best organizations will teach them, you can outsource a lot of things but your own career is not one of them. So, if you truly want to develop, you have to take accountability, which means creating space in your life to do that. And I coach a lot of people on a high-performance basis.

And those individuals who want to become the best at their craft, when they enlist my help for how to go about, “What skills do I need to build? How do I build them?” we work together on this stuff, one of the first things I ask them is, “Can you show me your calendar?”

And, inevitably, a lot of them say, “Why, do you want to schedule our future sessions?” I say, “No, I want to see on your calendar where you’ve actually planned time in order to build those skills to achieve those goals that you just told me about.” And inevitably, they don’t have any. They just assume that they’re going to get it on the 9:00 to 5:00 job. And I said, “Well, everybody’s got the playbook. Everybody can learn how to build their widget or provide their service. It’s all those other skills you need to become better,” and like you said, live the more rewarding career.

Pete Mockaitis
Well, Andy, we are speaking the same language. It’s pretty essential to take ownership of your career and your skills, otherwise, you’re just rolling the dice, you’re gambling. You may or may not have fantastic coaches and mentors present in your workplace who say, “Hey, Andy, tell me, what are you working on? Where do you want to go? What are your strengths? How can we make sure we can build your development plan into what you’re up to, and the assignments that you’re getting, and reflecting, and mentoring, and turning everything into wisdom-generating stuff?”

Some people have that, and it’s a dream come true and it’s precious if you do. Heads up, that’s very special and you may want to stick around. But a lot of people sure don’t. Could you maybe guesstimate, for us in terms of the state of the world of work in the United States in the 2020s, what proportion of us have a phenomenal work, learning culture system, versus what proportion of us really better get proactive in a hurry if we want to get where we’re going?

Andrew LaCivita
I’ll give you kind of what I think the stats are. Interestingly, we all go to work thinking our companies are going to have these career development plans for us, “We’re going to work for a boss who’s going to teach us. We’re going to work for a boss who’s going to care for us, let us know what we need to do so we can get promoted and get paid more and be happier and so on.” I would bet, and by the way, I don’t like at my fingertips have this stat, but I’m going to give you my feel based on, now I want to tell you where I’m drawing the data from.

I was an information technology and management consultant from 1988 to 2004, so a long time, and at that time I’d coached and consulted to 150 companies. Between 2004 and 2019 with milewalk, that’s another 200 companies, so 350 companies. I’ve seen tens of thousands of people working individually with them. Looking at the organizations that I consulted to or recruited for, looking at the individuals I coach in all the companies they work for, knowing statistically that most people in the United States work for a small- to medium-sized company, so not a lot of people work for Coca-Cola, IBM, and these largest of companies. Most people work for small- to mid-sized companies, just statistically more than half.

So, when you think about how many organizations actually have a structured, well-thought-out career development model, I would probably say 90% do not. Meaning, one in ten are probably fortunate enough to actually have some type of structured career development model in place that says, “You’re this level. These are the skillsets we expect you to have, the level of proficiency we expect you to have them. If you want to go to the next level here’s what you need to work on. We have succession planning processes, career development processes, coaching and mentoring processes.” I would 1 in 10 would be my swag, so that is not a statistic I can claim to know.

But I would say that’s the state, and I would guess it’s worldwide.

Pete Mockaitis
Andy, that’s powerful. And you’re bringing me back some memories on a couple of the these. One, you said management consulting, and I worked at Bain for a while.

Andrew LaCivita
Love it.

Pete Mockaitis
And then when you talk about the structured situation, boy, you’re right, I haven’t seen it anywhere else in my own career and talking to many other people in terms of like, “Okay, are you an associate consultant six months into your career? Well, at this point, we now expect for you to conduct zero-defect analysis.

It’s like, “Okay, so six months in, we expect for you to stop making visible mistakes in the data,” which is pretty intimidating, frankly. The nightmare of many an associate consultant, having dreams of waking up in a spreadsheet, has happened to me before. But that’s very clear. So, we have a table there, I thought it was very impressive. It’s like, “These are all the skills as rows, and then the degree to which we expect them developed as columns over the course of time.” And then we can very clearly say, “Hey, how is your zero-defect analysis? Is that up to snuff or is it not?”

And most of us, because our jobs are so fluid, and we don’t have thousands of associate consultants who are kind of doing the same thing, but for different clients and business challenges, it’s really hard to know. It’s like, “Hey, are you great at digital marketing?” I mean, I can’t tell you, “Yeah, in nine months, I expect for you to be able to run a Facebook ads campaign with zero supervision and create a return on investment of a cash-on-cash basis for 70% of new clients.” Like, we don’t have that level of clarity and specificity. And so, you kind of got to go invent that for yourself.

Andrew LaCivita
It’s true. Interesting you talk about Bain. I started my career at Anderson Consulting. So, I was looking at career development models and grids and things like that. It was very clearly spelled out. Now, it probably was over-engineered, but at least we had the guideposts. But most people don’t have that these days.

And the other thing, you asked kind of about the state of things, but we live in a much more mobile time right now, meaning it’s rare that somebody would spend that much time in an organization and have the time to evolve. So, people, they’re more mobile, which is creating even more confusion because you’re going to different companies, different companies have different internal vocabulary and what they call things. It’s different now, which means you need to be more organized.

Pete Mockaitis
It is, yes. Well, fortunately, our pal, Andy, here, yes, you, organized some handy pieces in your book The Zebra Code. So, first, tell us why is it called The Zebra Code? That reminds me of the TV show “Ghost Rider” from the 1990s, but I don’t imagine that’s what you had in mind.

Andrew LaCivita
No, it isn’t. So, I have a weekly live show on YouTube, so I teach every Thursday, people come to the show, I teach them, and then they ask me questions.

In the question-and-asking period of the show, one of the gentlemen asked me, about standing out in a job interview, and I told this story about how, when I go out for a run out of my house, I run down the street. And on one side I got the goats, on the other side I got the horses, on another side I got the horses, and since I got all these farms around me, and I said, “Whenever I whenever I hear hoof beats, while I do not technically rule out the possibility that it can be a zebra, I’m thinking horses.” Employers are the same way.

When you’re in a job interview, you’re talking and talking and talking they’re thinking, “Oh, man, this sounds like everyone else that has ever interviewed for this job or anybody else that’s come from Bain or Accenture or whatever.” And people, the interviewers, they need to draw conclusions very quickly, they need to stereotype. And I don’t mean that in a bad way, meaning they have to draw on their own experiences with the limited amount of time that they have in order to figure out and extrapolate whether you’re going to do a good job in their company. It’s a function of the interviewing system, not the individual, him or herself.

So, when I said, “You need to be able to stand out.” Now that was five years ago. I told this little story and I never really thought about it. But when I was thinking about this career development book that I wanted to write, I said, “There’s a big problem in the world that, in this post-academic era, we don’t have that career syllabus.” You and I went to college. The professor hands you the career syllabus, you knew a few things. You knew what you were going to be studying on what given day, what the homework assignments were, when you were going to take the tests, what the tests were going to entail. You had some faith that the individual who was teaching you, at least was well credentialed, should have known his or her stuff. You had some faith in this.

But in our professional world now, the minute you throw your hat and tassel in the air, you don’t have that. That’s gone. And then the journey you take is it’s very difficult, as we go back to that kind of those jokes we were talking about the career development models, people don’t have that. And so, I wanted to solve that problem by saying, “Okay, if I had to rewind my clock 36 years, and I was walking out of school, how does somebody go through their evolution? And what skills would I learn? And what would I learn first so that the higher-level skills that I wanted to learn, I would learn them faster and more easily?”

And so, I put this structure together, this methodology that’s based on expertise in tiers as we go through our professional lives. So, there’s five tiers in the way that I see somebody evolving. They’re a producer, so, basically, you’re managing your own self. Then you become a communicator, which is from an interactional standpoint, “I need to develop communication skills that allow me to support others, be a team player, and so on.” But then as you evolve, you become more of an influencer where you’re using those communication skills to actually draw positive outcomes from people, motivate them, influence them, get results through them or on their behalf.

And then the developers, the fourth tier, which is really the individuals who can actually coach, manage people, but in units, but also build the systems upon which everybody operates. And then, ultimately, the fifth tier, you’re a visionary, where you are creating the new ideas, generating of the new products, the new solutions. And so, as I teach my leadership groups, I teach them these career skills, I don’t call them soft skills. I call them career skills because I actually think these are essential and harder to build than our trade skills, whatever your profession is, that is.

And so, as I looked at what I was teaching and how I was working with them and the issues they were facing, it became clear to me that there were 46 or so vital skills, that if you were able to build them, you would evolve through these tiers as I’ve laid out. So, The Zebra Code book is really this leadership coaching program in a book where I teach you how to put your skill-building plan together and operate it so that you’re not overwhelmed. You know what you should be working on based on your profession, your goals and aspirations, as well as incorporating in your regular old work assignments, “Are there things that you do on a day in and day out, or week in and week out basis where you want to get better?” And so that’s the problem the book addresses, that it’s like a maze.

Professional development is a maze, and people waste a lot of time because they don’t know what skills to work on, or they’re working on the wrong skills, or they’re working on skills but they’re not working on them the right way, or they’re not working on them in the most efficient manner. So, I tried to address all those skills in the book.

Pete Mockaitis
Well, Andy, I think that five tiers is very excellently done, as you think about, if you really zoom out, like, “Okay, no, really, where am I in the course of this career?” It’s, like, “Okay, fresh out of school, a first job, all right we’re squarely in the producer zone.” And then I can see, “Okay, yeah,” and then I’m doing the communicator, then the influencer, then the developer, then the visionary.

And if I may, sometimes these lines can get a little blurry in terms of we have someone without direct reports but has been around for a while and is quite highly paid, and senior executives are truly counting on some visionary levels of insight and expertise that they’re bringing to the table. So, not to jack up your model, Andy, but how do you think about those kinds of situations?

Andrew LaCivita
Well, one of the things I didn’t mention, and it’s something good for anybody who is interested to know. Inside the book, there’s also a leadership and skill-building assessment. So, the example you gave was great, because you say, “Hey, I could be a junior person generating great ideas, or I could be a very senior person who has lots of ideas, but I’m not really great at developing people.”

So, when you look at all the skill sets that really, I feel, go into each of these layers, I have an assessment for you to take, literally, a quantitative assessment that’s based on subjective questions that I’ve highlighted for you to see where you have opportunities to improve.

And so, what the model does is, it’s agnostic regarding who you are, your age, your profession. This is what I would say, in general, is the methodology shows you how to pick and choose skills at different levels that you need more help with and figuring out when the right time is to work on those. So, as an example, some of the some of the skillsets, to give you an idea, in the producer level are about self-awareness. We’re talking about your ability to focus. We’re talking about habit-building. We’re talking about planning and running your day, or confidence.

I know a lot of 40- and 50-year-olds that aren’t confident. I know a lot of 60-year-olds that don’t know how to run their day. I know a lot of executives who are creative thinkers who are ineffective at running their day. So, even the most senior people could benefit from building the producer-level skill sets. So, it isn’t a cookie cutter, “Hey, everybody at this level or at this stage start here and only work these.”

It’s taking you from that blank sheet of paper, to giving you some organization, to letting you pick and choose based on your current state. So, what you might find is if you’re a, let’s say you’re in your early 40s, give or take, you got a team of six people you’re trying to manage. Well, I can teach you things about how to better run your day. That’s producer-level stuff. And I could teach you also all of the components that go into motivating, coaching, developing, understanding somebody’s feedback language. How do you determine how to get the best results out of somebody?

So, the skills, it’s really there’s a compounding effect, and the earlier you start the more effective you’ll be at building habits, running your day, and so on because learning how to motivate somebody is a more complicated skill to build. Does that make sense?

Pete Mockaitis
Okay, beautiful. It sure does. So, this assessment, can you take it online for free somewhere?

Andrew LaCivita

I have a 47-page booklet that introduces all The Zebra Code methodology, these tiers we’ve been talking about, this assessment you can take, and also all the instruction to build your career plan, that’s free. So, if you just head to the milewalk Academy website, you can check out the leadership card. It’ll take you to a page where there’s a button there and you can download it for free. So, thank you for asking me that.

Pete Mockaitis

Cool. Well, yeah, so we’ll definitely link that. But let’s just go ahead and say, you mentioned focus and confidence, and those are things that a lot of my listeners a lot of times have said, “Yeah, we’d love that.” So, let’s just say we did that, we looked through all the skills, we said, “Boy, you know what, focus and confidence are the things. Now what?”

Andrew LaCivita

Okay. So, I don’t have any children but I don’t know if you have kids, but I know a lot of people have kids. But have you ever told your kid, “Hey, listen to me. Concentrate, focus on this, give me your attention.”?

Pete Mockaitis

“Get your shoes.”

Andrew LaCivita

“Get your shoes,” whatever. That’s not focus. The kid’s never been taught how to focus. They’ve been told how to focus. And we, as adults, have never been taught “How do we get complete command of our mind at any moment in time so that I can, at this moment in time, have the capacity and the ability to concentrate on only one thing?”

So, you ask me a question, right now I need to use muscles to be able to focus on that one thing. So that’s what I mean when I say focus. And what I tell people is, “You cannot possibly have the muscles to do that if you are not continually building those muscles. And in order to build those muscles, you need to be practicing building those muscles throughout the day, all day, every day.”

And what a lot of people do is they, I don’t want to say they practice distraction, but they are so distracted. The phone beeps. What do you do? You look at it. You are now distracted, which means you’re not concentrating on whatever it was that you were doing. Maybe you were having dinner with a friend. Maybe you were working on writing an email to your boss. The phone beeps. Boom. You don’t have the muscle to not look at it.

So, what I do is I concentrate on creating a kind of a lifestyle system that enables me at any moment in time to focus. So, what I do is, there’s basically six or seven things that I go through. Every night, the night before, the next day, I plan my next day, and you might say, “Well, how’s planning your next day helping you with focus?”

Well, number one, I’m getting ready for the day. I know what the day entails. I know that on this day, you and I are recording this on a Tuesday at 10:45 in the morning Central, we started. I knew yesterday that we were going to be meeting. I had everything set up. I knew where I needed to go, what information I needed for you, and so on.

So, I unloaded all of that, which freed up my mind for the evening, for my sleep. I woke up the next day, the next thing I did when I got out of bed and I went through my morning routine is I literally practiced focusing for 10 minutes on one thing, which is moving energy through my body. It’s just a way for me to practice concentration in an ideal environment where I know I will not have any interruptions. So, think of this focusing exercise as, “I’m going to do a warm-up for the day in the most ideal conditions.”

Because now we’re going to go into a day that has a lot of things associated with it, I did seven or eight things before our 10:45 appointment this morning. Well, I thought about everything that I was going to do for the day. I call it considering my day.

So, after I do my focus practice, before I get into my work day, I actually look at my whole day and I think about “What would an ideal day look like? What are the other outputs I’m going to have? What might I do if something goes wrong? What happens if I get interrupted?” And I’m thinking through all this. And what this is doing is it’s enabling me to let go of things that I need to, making sure that I can foresee what I wanted to happen, and then in the event any surprises happen or anything like that, I’m more equipped at any moment in time to be able to concentrate on it. And then I actually practice building my willpower muscles throughout the day.

And this is a great tip I got from Dandapani. So, I don’t want to take credit for this when it comes to willpower. But part of building your focus muscle is building your willpower. Your willpower is your ability to exert control to complete something. So, one of the things that I do as I go through, whether it’s a work deliverable or any household chores, or anything that I do, he’s got this three-step process. He says, “Finish what you start. Do it a little better than you thought you would. And then do a little more.”

And what that does is, if you go start to finish without taking your mind off it, you’re practicing staying in order. And what this is doing is it’s building willpower, and willpower is really your mind being able to concentrate at any moment of time, so that helps. And then as I work throughout my day, when I go from one thing to the next, again, everything I’m doing is aimed at creating free space in my mind so it’s not cluttered, so I can concentrate. 

So whenever I transition, so right before I started with you, I packed up what I was doing at 10:30, I made some notes, I let the dogs out, I thought about you, I thought about what a fun podcast will look like, and I was going through wrapping up what I was doing, thinking forward to what I’m about to do so that I don’t have anything hanging over my head from the prior hour.

Even if I spent an hour writing a great chapter in a book, and even though it was fun for me, I still accumulated stress in my forearms, in my fingers, even just thinking, maybe in my neck. So, I want to let go of that. And so, imagine not letting go of any of that throughout the day. People go from Zoom meeting to a phone call, to doing something, and they just keep accumulating that stress, which again makes it harder for them to concentrate on anything at any moment in time.

And so, these things along with kind of the last point is really the reflection and being able to think back about what happened, wrapping up your day, I do this as part of my nightly practice, but all of these things that I do are aimed at keeping a free mind so that at any moment in time I can focus and I can concentrate. And it takes all of these things and other things but it’s just like a diet.

I always say, “Look, if you eat a healthy breakfast and you think eating pizza and burgers for the rest of the day for lunch and dinner where you’re going to lose weight, it isn’t going to happen.” Well, it’s the same kind of thing. If you meditate for 10 minutes in the morning and then run harried all day, you’re still not going to be able to focus. There’s a lot of things I think it takes to be able to concentrate. So that’s focusing.

Pete Mockaitis

And that’s helpful in terms of, so those are some things associated with focus. So, maybe I’m just going to zoom out a smidge in terms of the first step is we’ve identified, “This is a necessary skill that I need to build.” And then we’ve also determined, “It ain’t just going to happen. I have to actually schedule some time in my calendar to work on me in order to make it happen.”

And then there are a number of practices, protocols, interventions, the stuff you do to build those skills. And you’ve selected a few, I guess based upon your research and your experience and what has worked for your clients, and then you go do them. And so, it seems like there’s just naturally a bit of commitment, discipline, consistency, habit-building that’s associated with making it happen.

Andrew LaCivita

That’s right. Wait, you nailed it. So, number one, that was a fantastic recap because the things that you’re saying about, look, what I just said, while it might sound long-winded, think about everything that you need to do to condition yourself and how, what you said, consistent you need to be in that you need to make the time to do it.

Now, people think, “Well, I don’t have 10 minutes in the morning.” If you don’t have 10 minutes in the morning to work on you, I think you need to rethink your life. You got to figure out if this is important to you, and it isn’t just about work. I mean, don’t you want to have better conversations with your spouses, your partners, your friends, your children? I mean, there are various reasons people don’t achieve their goals, but one of the biggest reasons that I would say most people don’t achieve them is they’re not willing to sacrifice what they need to sacrifice to create the free space in their life to work on whatever it is they want to work on.

Pete Mockaitis

Okay. Well, so applying these same kinds of fundamental principles, let’s say, now we’re zeroing in on competence, and that’s the skill we want to develop, how might we go about doing that?

Andrew LaCivita

I love that one because I think this is one of the most misunderstood skills ever because people think, “Okay, I need to see myself do it, and then once I’m successful I’ll have confidence,” but confidence, your ability to be confident has a lot more to do with your relationship with failure than it is success. What I say to people is, “Generally, recognize there are multiple reasons why you’re not confident.” It’s you have an activity that you’re reluctant to do, so there’s a task or something that, “I don’t know how to do, so I’m not confident that I can do it.” There’s a big project and you don’t know all the steps that you need to take, therefore, you’re not confident because you don’t know how.

Or the third thing, which is really a misnomer, where people are not confident because it’s something like, “Hey, I don’t want to speak. I feel like I have stage fright, and I’m not confident getting in front of a bunch of people,” when it really has more to do with the fact that you are worried about how you look rather than the performance that you’re actually going to help them with or how to serve them. And so, there are a variety of things that you need to think about.

When I help people with building confidence, the first thing that I say to them is, “Recognize that, as you do these things, you’re always trying to increase your level of performance. And in order to do that, you’re going to fail initially. Build failure into the process so that you become more comfortable with taking attempts at things.”

So, if it’s an activity that you’re reluctant to do, let’s say I’m reluctant to send a cold email to ask somebody for a job, or I’m reluctant to do that cold sales call, or whatever it might be, in these cases, I want you to add repetitions. If you’ve got to make 10 calls, make 20. The more you do, the more comfortable you’ll become, and even if you’re not getting the results you want, what are you getting? Have better metrics for evaluating your performance. Did you make the call? Boom, that’s good. That’s in your control. Did you practice your sales script? Great, that was in your control. Did you learn how the customer might object. Okay, now you’re going to be better armed the next time.

And so, what you’re doing is you’re constantly repping something because the conditioning itself will make it less scary.

And I say when you’ve got these big projects that you want to take on where you’re a little reluctant, it’s like my wife is in marathon training right now. She’s going to run her first marathon. You don’t think about running 26.2 miles. You think about “What does your plan say today?” It says, “Go run six miles.” You could do that. Go do it. So, you’re always thinking a few moves ahead, but not trying to eat the entire elephant in one bite.

And then when it comes to kind of that third aspect where people find themselves usually losing confidence, like the stage fright example I gave, is oftentimes it’s your success in life is going to have a lot more to do with is where you place your attention than your ability. And never is that more true than if you get stage fright or something of that nature. The reason that you don’t have confidence to go give a speech in public or talk at the round table or give the status update or whatever it is, is because you’re thinking about how you’re looking instead of the service you’re providing to whomever it is you’re providing.

If you’re giving a status report to your management team, you’re helping them understand what it is they need to know in order to decide something that they need to decide for the direction of the company. If you’re giving a speech, and that you obviously have something to offer, otherwise you wouldn’t be standing up there on the stage giving it, think about how you’re helping the people. And what this does is it has a way of diffusing that, I don’t want to call it imposter syndrome, maybe it’s imposter syndrome, maybe it’s your reluctance or hesitation or whatever it might be.

So, there are a number of things and tactics that you can do, but confidence, like I said, has a lot more to do with getting comfortable with failure than it does with successes, because that’s easier to be confident when things are going well.

Pete Mockaitis

Okay. Understood. Well, Andy, tell me anything else you really want to make sure to put out there before we hear about some of your favorite things?

Andrew LaCivita

One of the things I would tell people that is near and dear to my heart, because this is something I had to live through, and it’s something really hard for people to wrestle with, but I always say, “Don’t let what you can do prevent you from doing what you were meant to do.”

And the reason that I want to share that, I guess if you gave me an open invitation to share something, would be because a lot of us, and I’m sure you went through this too. You talked about working for Bain. At some point, you’re making a nice paycheck, you got to save for the kid’s college tuition, you got to pay for the cars, the houses, the whatever, and people, they know they can do it, they know they can be the engineer, they know they can be the accountant, but they really have an aspiration of doing something else.

I knew I could be an IT consultant, but I had aspirations of helping people. How do I do that? I felt like that was what I was meant to do, is really helping people in their careers. And one of the things that that takes is you need to, number one, you need to want it more than you’re afraid of it, and you need to have faith that there is a way to make a living doing what you want to do.

And there are a lot of people out there, and I’m speaking to anybody who’s listening who wants to make that change, there are people that are out there that need you to do what you’re aching to do. Don’t disappoint them by feeling like, “There’s no way to make a living” or, “It’s too late for me.”

I changed careers at 50, at 38 and 50. You can do it. So, I’d say The Zebra Code is all about that because it’s about building the skills that are enabling you to go after what you want. So, I would end with that, at least before you go on to your next sentence.

Pete Mockaitis

Well, I was going to ask about a favorite quote, but we already got it. So now, give us a favorite study or experiment or bit of research.

Andrew LaCivita

One of the things that I do, and I don’t say it’s like a piece of research as much as it is ongoing research. We get fed through the media things like unemployment numbers, let’s talk jobs here, or industries that are doing well, or industries that are hiring, or those that are tanking, or thriving, or whatever, or what consumers are buying.

I am always interested in looking at the details behind what’s being shared, and what I do every month is look for signals as to what’s happening. And then I spend time trying to draw conclusions from the data.

So, as an example, all last year, and even this year, there are markets that are thriving. Well, the three top that were hiring are healthcare, construction, and the government. So, if the government is hiring a lot of people, from a jobs’ perspective that’s good, but from a gross domestic product perspective, that doesn’t contribute anything to retail sales or any contribution for economic growth. So that has to be evaluated when you start looking at, “Well, is hiring good? Is hiring bad? Which way is the employment market going?”

So, I would say in general, anytime you’re looking at data, just make sure you’re interpreting it and then draw conclusions based on what you think will happen, based on what’s under the covers rather than the headline that we tend to glance at.

Pete Mockaitis

Okay. How about a favorite book?

Andrew LaCivita

I’m a huge fan of Wayne Dyer. So, rather than just say all his books, one of my absolute favorite books is You’ll See It When You Believe It.

Pete Mockaitis
Okay. And a favorite tool, something you use to be awesome at your job?

Andrew LaCivita

I’ll plug the names here for these companies because I love their platform so much.

We use Kajabi for our online training program. So, I’m able to distribute all of our programs, our video-based online programs, I use Kajabi to do that. We have a community that we run. So, we don’t run the milewalk Academy community on public sites like Facebook. We run it on a private platform called Circle. That’s fantastic. So, think your own private Facebook. So, not Facebook, but Circle does that.

But my newest shiny toy is Andy AI, which is literally an Andy clone of all of my teaching, all of my videos. This podcast will probably get loaded in there, and everything that I’ve taught, all the books that I’ve written, all my YouTube videos, all the podcasts, everything that I’ve created, there’s something like, at the time we’re talking 12 million words of my teaching in the tool that trained it to answer you, like, so it’s AndyGPT, so to speak. So, like ChatGPT, but it’s all my teaching, and that is a product that’s on the Delphi platform, and it’s rather new. It’s very new.

And so, my job-seeking clients and my leadership development clients can access, well, most of them anyway, can access Andy AI and ask it questions and get my instruction. It’s the coolest thing, and obviously you can see how that scales my time. And so, there’s thousands of people around the world that can ask me questions whenever they want and get answers immediately. Pete, that’s got to be that’s the new shiny new tool.

Pete Mockaitis

Cool.

Andrew LaCivita

Yeah, those are great.

Pete Mockaitis

All right. And if folks want to learn more or get in touch, where would you point them?

Andrew LaCivita

So, I’d say go to the milewalk Academy, just like it sounds, milewalkacademy.com. And from there you can find my blog, you can find my YouTube channel, my tips for working, my podcast, there’s a lot of free downloads, you can get that leadership assessment, there’s premium programs if you’re interested. I’m everywhere on the social channels as well. If you just Google Andrew LaCivita, it’ll pop up. But the milewalk Academy is the home base.

Pete Mockaitis

All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Andrew LaCivita

Figure out what skills are going to pay the most dividends in the short and long term, and then put a plan together that’s going to help you develop those skills. And the other thing that you’re absolutely going to need to do is create space in your calendar to do that. And as a bonus, if you can pay yourself first in time with skill development, you won’t just have a good career, you’ll have an epic career.

Pete Mockaitis

Andy, this has been beautiful. Thank you. I wish you many Zebra moments.

Andrew LaCivita

Pete, I appreciate it, man. Thanks to you. Thank Marco, too, for doing all this for us and bringing us together. It’s been a thrill. I’ve enjoyed your podcast as a listener. It’s been, you know, it just tickles me pink, that you invited me to be a guest.

986: The New Rules for Achieving in the Modern World with Asheesh Advani

By | Podcasts | No Comments

Asheesh Advani discusses why the old rules of leadership no longer apply—and what to do differently today.

You’ll Learn

  1. Why our idea of achievement needs a rework 
  2. Why to befriend both older and younger people 
  3. An under-utilized tactic for dramatically accelerating your career learning 

About Asheesh

Asheesh Advani is the CEO of JA (Junior Achievement) Worldwide, one of the largest NGOs in the world dedicated to preparing youth for employment and entrepreneurship. During his leadership tenure, JA Worldwide has been selected annually as one of the top 10 social good organizations in the world and been nominated for the Nobel Peace Prize.

Advani is also an accomplished entrepreneur, having led two venture-backed businesses from start-up to acquisition. He is an in-demand speaker and regular contributor at major conferences, having served as a panelist or moderator at the World Economic Forum, the United Nations, the Young Presidents Organization, and Fortune 500 corporate gatherings.

Resources Mentioned

Thank You, Sponsors!

  • Jenni KayneUse the code AWESOME15 to get 15% off your order!

Asheesh Advani Interview Transcript

Pete Mockaitis
Asheesh, welcome.

Asheesh Advani
It’s great to be on the show.

Pete Mockaitis
Well, I’m so excited to hear about your wisdom. Can you kick us off by sharing a particularly surprising or fascinating or counterintuitive bit you discovered while putting together your book, Modern Achievement?

Asheesh Advani
So, I’ve been at this, trying to make this a high-quality, very readable book for several months now, and I really thought I was writing it for a younger audience, aspiring leaders, people in their 20s and early 30s who are at the beginning of their career.

What I’ve learned, now that people have started to read the book, is when you write a book for a certain audience and another audience reads it, they actually find it less threatening or direct. So, like lessons that you read written for somebody else, you’re actually more likely to take them in. That was very counterintuitive. People who are like 50 and 60, and people who are even high school kids are coming up to me and said, “Oh, my God, I love this lesson” even though it was written for somebody who’s from a different age group, and that’s very counterintuitive.

Pete Mockaitis
Well, that is fascinating. And you know what, I’ve lived that with my, I’ve got young kids, six, five, and one, and when we’re watching a show like, I don’t know, “Daniel Tiger’s Neighborhood” or “Bluey” or something, it’s like, “This lesson isn’t for me, it’s for the kids, and yet that’s really pretty good.” It happens over and over again.

Asheesh Advani
And I’ll tell you, I’ve got twin boys who just graduated high school and just started university, and one of my motivations for writing this book, which is all about life lessons for aspiring leaders, is they don’t listen to me at all. My kids do not listen to me. So, I figured this is a way for me to convey all the things I want them to know, and they can read it at a time that makes sense for them, not make sense for me. And you are a parent too so I think you know what I’m talking about.

Pete Mockaitis
Okay, so tell us, what’s sort of the big idea or core of thesis in your book, Modern Achievement?

Asheesh Advani
Well, most achievement books, historically, have been just written for a different age and different time. A young person graduating from high school or university today is, on average, going to have 20 different jobs at least, and potentially as many as seven different careers over the course of their working lives. That amount of change means the idea of achievement is also different.

So, most achievement books are written where you set a long-term goal, you write it down, you visualize it, and the universe helps it happen because you’ve been clear about it. But if you’re going to have that many jobs and that many different careers, the idea of achievement has to be not just about long-term goal attainment, but also about the process and the journey to achievement.

Pete Mockaitis
All right. Well, could you give us an example of someone who’s perhaps made the switch or picked up this philosophy that’s more modern to their enrichment?

Asheesh Advani
Well, I think most young people are already starting to think this way. You know, one of the lessons in the book, for example, one of my favorites, actually, is make friends who are five to ten years older than you, and most young people tend to hang out with their peers who are their same age. So, you’ve got to be somewhat intentional.

If many of your career transitions are going to involve sort of networking, you have to be much more intentional about building these networks of people who will be one step ahead of you in your career, who can either promote you or help you, advise you, be mentors and role models, and that’s just an example of something which, at least, I’ve seen, there are young people already doing, and we share some of the stories because Junior Achievement, I don’t know if you know too much about JA but…

Pete Mockaitis
Oh, I volunteered back in the day at Bain, and I just gave someone like the World of Work, or World at Work chart to help them think through career stuff, so I’m a fan. I’m on board.

Asheesh Advani
Oh, my God. You’re a fan. I love it. I love it. I didn’t know that when we agreed to do this. That’s awesome. So, yeah, so Junior Achievement has been around for over 100 years now, it’s an amazing organization. I’ve been in my role as CEO of JA Worldwide now for about nine years, and I’ve seen us become more global, really spread this way of thinking, being optimistic and being intentional about your career development to parts of the world where young people are hungry for this, really hungry for this knowledge.

Pete Mockaitis
Okay, understood. And that point about high-achieving folks hanging out with folks who are older than them is really resonating. I was just chatting yesterday with my buddy, Justin, who’s fantastic, and he is in our men’s group, and he is the youngest and all of us are five to ten, maybe a little more, years older than him. And yet, it is totally working for him because, sure enough, he is finding himself in career situations where he is widely recognized as a high performer. He’s doing great.

And part of that is he is just internalizing the wisdom and pro tips of people working in their jobs who have been working there longer, and they just share all the little tidbits they’ve learned and how they think about things, and he’s just getting those quicker and faster than others who are only hanging out with people their age.

Asheesh Advani
Well, when I wrote that lesson in the book, and I should mention the book is co-authored with Marshall Goldsmith, so we really collaborated on this, and Marshall is a celebrated leadership thinker and knows much more than me. He came back and said, “Asheesh, it’s not just about young people having these role models and friends that they can learn from, but it’s also people older looking sort of back and saying, ‘Other people five to ten years younger than me, who can help me with my next phase,’” because people are just living longer and having longer working lives. So, we adapted the life lesson to actually be both five to ten years older and five to ten years younger. And I’m not sure if you felt that you’ve learned from your friend, Justin, you said his name is?

Pete Mockaitis
Absolutely, I sure have.

Asheesh Advani
So, I think it really works. It works both ways. It really does.

Pete Mockaitis

That’s good. Well, so then, I’m curious, you had a little tidbit in your book copy, “Classic books on achievement, like those by Napoleon Hill, Brian Tracy, and Stephen Covey, were written for a much different world. Today’s young leaders need a fresh approach for achieving success in their lives and careers.”

And so, I hear you in terms of we’ve got a different environment associated with, hey, more job switches, etc. I’m curious, if you think anything, let’s just pick on Stephen Covey, shall we? I’m curious if there’s any particular messages from Stephen Covey, like maybe there’s one of them seven habits that needs to be revamped or thought about differently in our environment today?

Asheesh Advani

Well, to be honest, I don’t remember all of the seven habits from Stephen Covey and which one I would adapt or change. I will say that in Napoleon Hill, particularly, at that moment in time, there was clearly the beginning of this idea of a job for life, right? The idea of the college you get into and the first job that you have will determine your path.

And, certainly, when I went to university, now well over 20 years ago, it really did feel that way. Like, everybody wanted that job in investment banking or consulting, which would give them a career path, which would then lead to the next good thing, which led to the next good thing, and getting into that one college got you the job in investment banking or consulting or law or medicine or whatever you were going to do.

And the reality is, today, that is just no longer the case. So, I don’t know, to answer your question, if Stephen Covey had anything that was directly as linear as what I saw in Napoleon Hill’s books. But the job market of today, and I really say this for all the parents, obsessing over what college your kid gets into and obsessing over the first job that they have is just no longer as needed as maybe 20 years ago when that’s where everyone’s head was.

Pete Mockaitis

You know, it’s funny, Asheesh, you mentioned your first job out of college having huge impact. I remember that was the exact thought process I went through when I thought, “Okay, what job do I want out of college? I want to have some skills and some network to do any number of things.” So, strategy consulting is what I want, and it worked out. I was at Bain for some time right out of college, and I thought that it has served me well.

And so, I guess back in the day, that was 2006 that I graduated from college and did that, and it seems like that was swell for me. Are you thinking now it makes less of an impact if we get that start at a top consulting firm or bank or Google or wherever is hot, fresh out of college now? And can you share the underlying evidence for that?

Asheesh Advani

Well, I will say that it’s always important to surround yourself with people who push you. It’s always important to surround yourself with opportunities that are sort of focused on giving you expansive knowledge, not just narrow and deep knowledge, particularly early in your career. So, I think consulting jobs are great. I started my career in strategy consulting as well so I know exactly what the motivation was for that job and exactly what some of the things, at least, I got out of it.

I will say today the linear path of, “Okay, I’m going to go to a top consulting firm, then go get a top MBA, then go into either an industry or a related field,” that path is fundamentally different today. Just to give you one data point, which I think drives this home. If you believe the World Economic Forum Future of Jobs data analysis, over 40% of our skills every five years will need to be re-learned or re-skilled, partly because of AI.

So, 40%, and even if you believe that number is too high, because the way they got that data was through surveys, so it’s possible that when you ask people, particularly during the hype of AI, they may over-exaggerate that number. So, let’s assume it’s half that number. Let’s assume that one-fifth of our skills, 20% of our skills, have to be re-learned or re-skilled in a different way every five years. That is a shockingly high number.

That means that you’re going to have to effectively reinvent yourself many times over the course of your career. So, the job to really have is one which encourages you to always be curious and be willing to learn new things.

Pete Mockaitis

All right. Well, so then, here and now, let’s say we’ve got listeners, they’re in the middle of their careers, maybe the early side, maybe right in the middle, what are some of the top strategies and tactics that are implied by this new environment and your perspective on modern achievement?

Asheesh Advani

Well, so we’ve structured the book to have 30 lessons, and the lessons are organized into three sections: fixed, flexible, and freestyle. Some fixed lessons, like, for example, writing down your intentions and goals, have been around ever since the Stephen Covey and Napoleon Hill days, and we put that in the classic fixed section. So, these are things that don’t change based on time and place.

Flexible are things that do change based on time and place. So, for example, when you’re in your 30s or whether you work in a different type of organization versus small versus large, one of those might be how to manage your burn rate. So, one of the points I make in the book is to keep your burn rate low because it gives you lots of optionality. In a world of this much change, there may be times that you actually want to, for example, pursue an entrepreneurial path.

I’ll tell you one story. I’m a tech entrepreneur by background before I joined Junior Achievement, and I remember interviewing a senior executive for a role at one of the tech companies that I ran, and he really wanted to work with us, he really wanted to work with us, but he built up a cost structure that required him to not be able to take a job for less than $350,000 base salary.

Because he had, like, kids in private school, he was paying for his country club memberships, and other things that were really hard for him to let go of, and that dramatically limited his options for what he could do next. So, it made it impossible for him to accept, or actually we didn’t make him the offer because we said it’s just unsustainable over the long run.

So, I tell you that story because I think a lot of mid-career professionals are just surrounding themselves with peers that increase their burn rate through peer pressure, and that limits your options in an age where you’re going to have 20 jobs and seven careers.

Pete Mockaitis

All right. And so, just to be clear, we’re talking about burn rate. This is the rate at which we burn through our own personal cash to live our life in terms of the food we eat, and the house we live in, and our recurring expenses.

Asheesh Advani

It’s entrepreneur speak for recurring expenses. I tell the story in the book as well of when I was in college, we did a magazine article asking recent graduates about their expenses and their salary and their bonus. It was, I think, one of the most popular articles we ever wrote…

Pete Mockaitis

Sounds good, people’s money.

Asheesh Advani

…because nobody knew anything about this. Everybody was aspiring for these jobs because of vague reputational goals, and they had no idea what it actually meant with regards to salary, bonus, and expenses. And the top, top graduates we interviewed had these amazing jobs at all the best banks and consulting firms, but they were not saving any money because they basically built up an expense side to keep up with the Joneses and were spending a lot on apartments and entertainment and travel.

So, it’s important to think about that in terms of the choices you make and the environments you surround yourself with.

Pete Mockaitis

You know, Asheesh, it’s funny, you’re bringing me, we’re talking about the back in the day, I’m thinking about my consulting time. I remember one time I was taking a bus to a party and my colleagues at Bain were kind of teasing me, they said, “You know we make a lot of money, right?” And I said, “Yes, thank you. I’m aware that for a 23-year-old, this salary is great. But I also have some plans associated with perhaps starting my own business in a couple of years, so I would like to have that flexibility, those options.”

And it’s so funny how that happens little by little, things get locked in, and then you do, you have fewer options. And it’s funny, when you said he couldn’t take that job, I guess I think about maybe words rather literally, it’s like, “Well, he could,” but he has to say, “Hey, honey, we’re pulling the kids out of private school and going to public school. We’re selling this house and getting a much smaller, not as nice house.”

And so, it might be impractical, but it’s sort of like, “Well, how badly do you want it?” And in practice, we’re rarely able to turn on a dime. Like, “Let’s change all the circumstances of our life quite quickly because of a cool opportunity. And the children and the family as a whole has gotten rather accustomed to how things have been, and they will probably not appreciate it being yanked away from them.”

Asheesh Advani

It feels like you’re going backwards at times, when, in reality, you’re just creating more options for yourself.

Pete Mockaitis
Well, that’s a great tip right there. Very practical, “Watch your burn rate. What are your recurring expenses?” And, hopefully, you’ve got a nice healthy buffer with some savings and some growing savings so you’ve got more options to do cool things, as you’re making career choices. Any other top strategies, tactics that are super handy for modern leaders?

Asheesh Advani

Well, one thing, is this idea of going meta. Going meta means stepping back and looking at yourself as if somebody else were looking at you. And in education theory now, teachers tell students to actually reflect on what they’ve learned, to write down, literally write down at the end of a lecture, what they learned.

We didn’t do that when we were in school. We didn’t take a step back and actually have to reflect on what we’d learned, and applying that to your life, I think, is very powerful. Things like mindfulness, in many ways, allow you to have a step back, and a lot of people don’t do it.

A lot of people do it at milestones like birthdays, anniversaries, and maybe when you write your annual resolutions. But regularly, being reflective, it’s actually very empowering to say, “Hey, I just went through this, this project was just done, or this initiative was just started and finished,” and taking a step back for a second and saying, “Okay, what did I actually learn from this?” and writing it down.

Pete Mockaitis

I love that. And so, now I’m thinking about our episode with B.J. Fogg with habits and sort of triggers or prompts. It sounds like, in this context, the trigger or the prompt is whenever you finish a thing, “Let’s reflect about that thing and be finished.”

Asheesh Advani

Well, I love Marshall’s book, Triggers. I know that’s a little bit of a different concept, but you’re absolutely right, this idea of pausing, reflecting at the end of a project. What Marshall tends to put in his books, particularly the Triggers book, is the way you ask a question is so important. So, he, for example, had me participate in a group which he calls LPR, Life Plan Review Group, where the way we asked ourselves questions had such an impact on our mindset.

So, for example, we asked ourselves questions every week over the course of a summer, “Have I done my best to …?” dot, dot, dot. And it changes the accountability from, “Geez, I’m trying to do this project,” “I want to be better at tennis,” “I want to be a better father,” “I want to be better at work,” from, “Oh, did this go right?” “Did I win the game in tennis?” “Did I do well at work on the project?” to, “Have I done my best to become good at tennis this week?” “Have I done my best to be a good father this week?” So powerful to just change the framing, it makes it all about your own personal efforts, not what the results are.

Pete Mockaitis

Oh, that’s good. That’s good. Well, so I’m also curious, are there some things that you recommend we stop doing? Is there stuff that’s outdated that we should just forget about and stop doing because it’s no good anymore?

Asheesh Advani

Well, I’d say you are certainly well aware of the debate right now about technology and social media. One thing I recommend in the book is to connect beyond the screen. We spend so much of our time on Zoom calls. In fact, there’s all this great research now about how white-collar workers end up spending more time in meetings than ever in history, partly because Zoom calls have made that so easy.

And I recommend, in one of the chapters and one of the lessons, to connect with people beyond the screen and really be intentional about that. Another thing which I think is a big change is, I mentioned fixed and flexible. The third section of the book is freestyle. So, the framework is fixed, flexible, freestyle. I mentioned fixed are classic lessons, flexible change based on time and place. Freestyle are lessons and your reaction to rules are created by you based on your own unique strengths.

And at JA, we’ve introduced this framework to the organization, where there are fixed things that are global, flexible things that vary based on time and place, such as in Europe versus Africa, and freestyle things, which are truly determined by the organizations and staff on the ground in every geography that we operate in because we’re in 118 countries. And I do think there’s something very empowering and powerful about creating your own rules and having much more agency in some of the choices that you make.

And when we asked the young people to tell us about some of these rules, some people, like some young people talked about the importance of embracing your inexperience and cluelessness, or the importance of really experiencing a different path relative to what your friends are doing. So, we got some really good insights from young people who shared their own story with us.

Pete Mockaitis

And I think that’s a pretty handy framework in general as you think about your policies, your rules, “Is this fixed? Is it flexible? Is it freestyle? Is this always everywhere for everyone? Is it under these sorts of circumstances? Or is it totally individualized?” That’s useful in and of itself in terms of, as you think about a rule, a guideline, a policy, how ironclad and locked in is it. It’s just a useful way to think about stuff?

To follow up on your point with regard to social media, and meetings, and Zoom, is your suggestion that we do less of it and how?

Asheesh Advani

So, the how gets complicated because it depends on which organization you are part of and what role you have. If you’re a leader and you’ve got some degree of control over these or if you’re not yet a leader and you really have to participate because of where you are in your career. One recommendation I would have is to create protected time for yourself.

And I think that no matter what role you have, whether you have a leadership role or whether you don’t have full control over your calendar, I think you have the ability to protect time, and you can use that time for in-person meetings, you can use that time to actually get writing done if you’ve got the kind of role that it involves writing or producing.

But a lot of, I think, particularly young leaders are scared to block off time on their calendar for things that matter to them, and I do think in the world of 20 jobs and seven careers, where you’ve got to really invest in your own personal development, that’s important.

Pete Mockaitis

Now when you say scared to block off time, what are some of the underlying concerns there?

Asheesh Advani

Well, I think there’s this general feeling when you’re early in your career that you want to be in the meeting, that being in the meeting allows you to get knowledge, allows you to build relationships, keeps you connected. And they’re definitely, I would say, particularly for aspiring leader personalities, a desire to be in the action.

But that comes with some trade-offs, and you have to realize that it’s sometimes okay to not be in every meeting, and it’s okay to really own the project that you own, and make sure it goes well and spend that other time you’d otherwise be in these meetings where you get to hear and learn, really investing in your personal development and investing in other things that are important to you.

Pete Mockaitis

And when we do that investing in personal development, what do you find to be some of the most high-yield possible activities that we can do?

Asheesh Advani

Well, I mean, there’s such a wide range. Right now, I would say there’s both skillset things where you learn new skills, everything from obviously all the AI things that are coming out, through to mindset-oriented activities. And the mindset-oriented activities, I think, are very powerful. I’ll give you one example.

So, I asked somebody on one of our boards if I could job-shadow him for a day, and everyone can do this because almost everybody says yes if asked. It’s such a compliment to be asked to have somebody, basically, follow you around for a day and learn from you.

Pete Mockaitis

I’m imagining saying, “If you want, it’s going to be super boring, dude.”

Asheesh Advani

Well, because we’re all on Zoom calls that’s why it feels super boring. But I will say, certainly, and I did this before the pandemic, so, yes, the world has changed on this dimension. But, in fact, this particular person still goes in the office every day, so I guess it hasn’t changed for him. And I learned so much from spending the day with him.

I learned how he interacts with people, I learned new frameworks, he’s a CEO of a large organization, so I learned how he communicates and I really got to see the nuance of how he manages different types of people. I still talk about it because it’s happened, what, seven years ago now but it’s so powerful that I did that. We actually have a program at JA where we do job shadows where young people are allowed to shadow executives for a day and encouraged to do it as a career development exercise.

And we even have this amazing program called “Leaders for a Day” where some of the top students get to actually follow, like, world leaders for a day. And we get them in front of either politicians or CEOs or people who are very, very prominent who agree to do it, and it’s transformational because it allows, it opens up your mind to things you just didn’t know existed that you could achieve.

For a person who’s looking for a way to invest in their personal development beyond just reading great books and listening to great podcasts, I do think doing something experiential, like a job shadow, is transformational.

Pete Mockaitis

Yeah, and it’s so intriguing, this job shadow is one version is a job that you think you might want to do, or someone who’s more senior than you to get a sense for “What does that look like? Or what do those skills look like?” I’m also thinking it might be interesting even to pick a job of something that it would just be good for you to learn even though it might not be super senior.

For example, I’m thinking if you feel uncomfortable with conflict, it might be interesting to shadow a police officer as he’s doing a day of evictions, or a collections agency, like something, like, “What would be one of the most contentious, unpleasant, conflict-driven things, jobs? Let’s go shadow that.” And that may well be a harrowing experience that could also give you some real growth.

Asheesh Advani

I love that idea. I mean, we think of job shadow very much about mindset shift, exposing people to things they didn’t know existed, but you could absolutely apply it to skillsets as well, conflict resolution skillsets. We’ve got amazing lawyers, for example, who, all day, spend their time negotiating, and negotiation skills are sorely lacking for a lot of young people who haven’t had to do it. So, I love your idea of applying job shadows to skillsets. I might steal that wonderful idea.

Pete Mockaitis

Okay. Well, steal away. Tell me if it’s any good. This is just theoretical off the top of my head. That’s great. And so, when you say, when you ask, most people say yes. I would say, first, I guess I’m a little surprised by that. I think some people might say that that feels kind of intrusive, or “I kind of need my quiet, alone, introvert time, please.” How do you recommend framing this request?

Asheesh Advani

I mean, obviously, if you ask for a full day of somebody’s time, they may immediately go to one or two meetings which are personal in nature or confidential in nature, and they may decline based on knowing those are in their calendar. So, you need to phrase it based on, “And of course, if there’s any part of the day you don’t want me to shadow you, I’m happy to step away and do my own work.” So, really, it’s picking the two or three meetings that they feel very comfortable including you in.

But I think the power of it, honestly, is people feeling like you’re learning from them. And, of course, this is what happens. Actually, this is something I should definitely share. When we do these job shadows, we do it at scale, we do it in over 80 countries around the world, of course, the young people who shadow the executives get so much out of it, but the executives almost universally say they learned two things.

One, they learn from looking at their own job through somebody else’s eyes, so they love that. And the second is they actually learn almost like in a reverse mentoring way from the perspective of somebody who’s just has a different set of life experiences. So, when you’re asking the person who you want to shadow, I would encourage you to use a language which just makes them feel it truly is mutual, not just completely one way.

Pete Mockaitis

Well, I guess I’m thinking some of the most powerful job-shadowing action, as I imagine the day, would be right after the meeting in terms of like, “Hey, I noticed you said this in that moment. What were you thinking about there?”

Asheesh Advani

Oh, I love that.

Pete Mockaitis

And they say, “Oh, yeah, well, I noticed that person felt seemed really concerned so I wanted to proactively make sure that we address their concerns by blah blah blah blah blah,” you know, whatever. So, that’s my intuition about how that would be most amazing.

Asheesh Advani

No, your intuition is spot on. In fact, we actually have this exercise called “I noticed.” We do it occasionally at work. We do it really often in a learning group I’m part of through the Young Presidents Organization, YPO. And in our YPO forum, we do an “I noticed” round after somebody has presented, and we all go around and literally just talk about what we noticed. It’s very powerful.

I’ve used it at work now and then. You can’t use it after every meeting. That takes up too long. But for certain types of meetings, people who are the presenters love getting the kind of input, and it doesn’t have to be, “Geez, I noticed you messed up the slide.” It’s usually, actually, “I noticed a connection to something you said three weeks ago,” or, “I noticed something I’m working on, that ties into something that you’re working on.” And it’s very powerful to make time for the “I noticed” for the right setting.

Pete Mockaitis

That’s great. Well, Asheesh, tell me anything else you want to make sure to mention before we hear about some of your favorite things?

Asheesh Advani

Well, there’s another lesson which I’m very proud of, which is learn to balance simplicity and complexity. I think for aspiring leaders, it’s a nuance, but it’s so important, which is if you become really great at taking complex things and making them simple, it is such a powerful skill. And I know this from at least my job because I ran two technology companies, and to be able to take things that are otherwise actually pretty hard to do and not brag about the fact that they were hard to do, but talk about how simple they are in terms of the benefit they create for whoever the user is, that’s where the power comes. So, we made it a life lesson and put it in this book as well.

Pete Mockaitis

Yeah, that’s super. And I think, often people don’t care, it sounds harsh, but they don’t, about sort of the underlying complexity and all that you had to go through, unless it’s really a caring mentor type figure who’s invested in your career and your development and your process. But for the most part, I’m thinking about customers or senior executives just sort of want to know, “So what’s the benefit? And how is this new and different and better now? Okay, understood. Thank you.”

Asheesh Advani

Well, we’re so busy showing the world how smart we are, we sometimes forget that that’s really not what it’s about. It’s about genuinely creating value for other people. And so, how do we become better, particularly, certainly when you’re communicating with boards and customers and stakeholders, where they, as you said, they don’t really care about the how, they just care about the true benefit, how do we put our ego aside a little bit and leave it for somebody else to learn, frankly, about all the hard work that was behind what we created? And that’s really hard for a lot of people.

Pete Mockaitis

All right. Well, now could you share with us a favorite quote, something you find inspiring?

Asheesh Advani

So, one of my favorite quotes, I’ve reframed in the book, is, “Success is moving from failure to failure with no loss of enthusiasm.”

Pete Mockaitis

I like it. And a favorite study or experiment or bit of research?

Asheesh Advani

So, we put in the book, “Life is moving from mess to mess with no loss of confidence.”

Asheesh Advani

So, the Minnesota Twin Study is one of the classic studies. I’ve got identical twins, so I’ve got a particular interest in nature versus nurture. And I think we, particularly in America, feel so strongly that so much of what is possible, comes down to our own efforts. It’s kind of humbling to actually read the Twin Study and see so much of what happens is actually nature and not nurture, which I think you can interpret as disempowering, but I don’t view it that way at all. I view it as something which is the reality of what science tells us, and we’ve got to work with what science tells us.

Pete Mockaitis

Okay. And a favorite book?

Asheesh Advani

It’s called The Magic of Thinking Big, and David Schwartz. And one of the nice things about this book is it tells you that the amount of effort it takes to add a zero or two on any goal is so little compared to the amount of effort you’re going to do without the zeroes. So, you may as well have the zeroes because you can just make a bigger impact.

Pete Mockaitis

All right. And is there a key nugget you share that really seems to connect and resonate; you hear folks quote back to you often?

Asheesh Advani

Well, the sad truth of it is I’ve now use the word “double-click” so often people tease me about it.

Pete Mockaitis

I think there was just an article about that in, was it the New York Times or Wall Street Journal?

Asheesh Advani

Yes, I know, it’s awful. Let’s be appropriately self-deprecating here and take the blame. I’ve fallen into the abyss of using double-click and I can’t get out of the habit.

Pete Mockaitis

Well, while we’re here, when you say double-click, do you specifically mean to go deeper upon and expand on a topic or matter?

Asheesh Advani

Yes. Yes.

Pete Mockaitis

Okay. Well, I actually kind of like that in terms of I’m imagining the window is expanding, and so in some ways, my visual brain responds nicely to that, it’s like, “Okay, I’m actually imagining a program expanding with the whole animation.” So, I’m there.

Asheesh Advani

Well, we both started our career in consulting, so I think we’ve fallen into the trap of agreeing with each other about phrases, but for the rest of the world, apparently double-click, for whatever reason, brings up negative metaphors.

Pete Mockaitis

As long as the synergies are highly impactful, Asheesh, I think it’s okay.

Asheesh Advani

As long as you have a good two-by-two matrix to show how to get to the top quadrant, you’re good.

Pete Mockaitis

And if folks want to learn more or get in touch, where would you point them?

Asheesh Advani

So, JAWorldwide.org is our organizational website, and ModernAchievement.com is the book’s website.

Pete Mockaitis

Okay. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Asheesh Advani

Well, I will say one of the ways that you can make a huge impact in the world and feel really positive is to find a young person and say something positive to them to encourage them to pursue either a career or a dream that they want to. It’s so powerful for young people to hear from people in their mid-career or late career that they can be successful. So, you’ve got that power, and use it.

Pete Mockaitis

All right. Asheesh, thank you. I wish you much modern achievement.

Asheesh Advani

Thank you. This was awesome.

984: Building Skills Better in an AI-Driven World with Matt Beane

By | Podcasts | No Comments

Matt Beane reveals how the quest to optimize productivity is harming our learning and growth–and what you can do about it.

You’ll Learn

  1. The trillion-dollar problem with trying to optimize everything 
  2. How to modify ChatGPT to help you learn better 
  3. Three counterintuitive ways to learn better and faster 

About Matt

Matt Beane does field research on work involving robots and AI to uncover systematic positive exceptions that we can use across the broader world of work. His award-winning research has been published in top management journals such as Administrative Science Quarterly and Harvard Business Review, and he has spoken on the TED stage. He also took a two-year hiatus from his PhD at MIT’s Sloan School of Management to help found and fund Humatics, a full-stack IoT startup. In 2012 he was selected as a Human-Robot Interaction Pioneer, and in 2021 was named to the Thinkers50 Radar list. 

Beane is an assistant professor in the Technology Management department at the University of California, Santa Barbara, and a Digital Fellow with Stanford’s Digital Economy Lab and MIT’s Initiative on the Digital Economy. When he’s not studying intelligent technologies and learning, he enjoys playing guitar; his morning coffee ritual with his wife, Kristen; and reading science fiction—a lot of science fiction. He lives in Santa Barbara, California. 

Resources Mentioned

Thank You, Sponsors!

  • Jenni KayneUse the code AWESOME15 to get 15% off your order!

Matt Beane Interview Transcript

Pete Mockaitis
Matt, welcome.

Matt Beane
My pleasure. I’m delighted to be here. Thanks for the invite.

Pete Mockaitis
Well, I’m excited to learn how I can save human ability in an age of intelligent machines.

Matt Beane
I think we all should be, and I’ve been trying to be excited for a good long while now. So glad to be here and chat about it.

Pete Mockaitis
Perfect. Well, kick us off, you know, there’s a lot of chatter about AI all the time. Can you maybe tell us something that is surprising, counterintuitive, kind of over- or underappreciated in the field since you really know what’s going on and the rest of us are just parroting the Wall Street Journal and New York Times?

Matt Beane
So, the core, the middle third of The Skill Code, the book, talks about a threat that I discovered initially in robotic surgeries. I was studying how you learn how to do that thing and how that’s different from how you learn how to do the good old-fashioned method of surgery, one way or another, and dear listener, trust me, I’m not going to get any more graphic than that.

But the short story there that I found really, really fast, standing in operating rooms at the top teaching hospitals around the world, is that intelligent technology in that case, AI-enabled robots, the AI there was very mild compared to what we’re all dealing with now, but it was there, that that was fantastic in many ways for productivity, for quality. A surgeon said it was like bumper bowling compared to traditional surgery, and it’s really true, actually.

When I’m in the operating room, it’s pretty amazing, especially when somebody’s really good at it. And novices, residents, would show up, help set up the robot, help attach it to a patient. They get a little bit of hands-on experience, and then they just sit down and watch for a four-and-a-half-hour procedure they’d be lucky to get 15 minutes of time on task because the robot allowed that surgeon to do the whole job themselves.

And that right there, I’ve spent the next nine and a half years looking into whether or not this is a generalizable problem and, dear reader, it is. That’s the whole point of the book. This is cutting across all sectors of the economy that I could find. I’ve been across more than 30 different kinds of occupations, different technologies, organizations, and so on now.

It turns out that we are needlessly, I think in many cases, sacrificing novice involvement in the work on the altar of productivity. That’s the basic deal that we’re striking right now, whether it’s with generative AI, whether it’s with robotics, many different kinds of technology now. And the short reason as to why is that that tech allows that expert to just do more, better, faster, some combination of those things, and part of the way you get there is you need less help.

Novices are, by definition, slower and make more mistakes, and they take coordination costs, mentoring and so on. It takes effort, time, attention. And so, in the short run, organizations love that deal, experts love that deal because, even if it’s a 5%, 8% productivity increase, you’re in more control. Experts love using their expertise. So, it’s attempting short-run target, and that’s the sort of hidden problem in the economy right now.

The best analysis I’ve been able to do, I think that is literally a trillion-dollar problem for the economy, it’s just that it shows up with a lag. You’re only going to find out a little later when those novices aren’t ready for duty.

Pete Mockaitis
Oh, Matt, there are so many, so many ways we can go with this. First, I think it’s beautiful in that.

You’re highlighting something that I’m really not hearing anywhere else. It’s, like, we are missing out on the opportunity for novices, apprentices, to do the initial helper, low-skill work, because at the moment, that’s kind of what AI is okay at. Like, I will say, “Hey, AI, give me 20 potential titles for this podcast episode.”

Matt Beane
You got it.

Pete Mockaitis
They’re still not as good as my team, just saying. Thanks, team. You’re awesome. But it does give me a little spark. It’s like, “Okay, that’s a good phrase. I’ll take that phrase and work that into something else that we got. Okay.”

Matt Beane
Yep, and that translates into, not always, but often the default deal is a little bit less struggle for that person who is trying to give you that feedstock. A little bit less complexity they have to deal with. In the lingo of the book, this is the skill code that’s up front. There’s three basic components to healthy skill development.

One of them is challenge, “Are you working close to but not at the bounds of your ability?” You do that, you’re literally sweating, you’re not doing as well as you could, but that’s where we learn mostly. It’s uncomfortable. It’s not fun. The middle one’s complexity, which is, “Are you not just getting a task done, but are you engaging with the broader universe of tasks you’re embedded in?” The other people’s jobs around you, the other technologies, asking broader questions, not just focused. That’s going sort of broad where a challenge is more deep.

And then human connection, human relationships, warm bonds of trust and respect between human beings. Those three things, you take that subtle, small, in your case, “just help me along a little bit” deal, which by the way is a much nicer version of what’s generally going on out there. You’ll just do it yourself in many cases if you can. Then all three of those things take a hit, but not for you. It’s for that next person trying to work up the chain.

Pete Mockaitis
Yeah. And now you say this is a trillion-dollar problem. I’m curious what industries or professions do you think it’s going to hit the most hard? And, selfishly, are there any sort of market investment opportunities we should be exploiting, Matt? That’s what it’s all about, right?

Matt Beane
Yep. I’ll give you the one I care about most, which is to say there’s a huge potential upside here, yeah. So, you can sort of short the market. There are plenty of places where you should expect things to be more readily automatable with these technologies faster. And this fits in, I’ve got a piece in Harvard Business Review coming out in two or three weeks, or maybe a month on this.

Anything that is remote work right now means you don’t have to use your body to do it. In other words, it’s “Receive some information, process that information, communicate about that process, and send a changed work product off,” but it’s all digital. That’s a lot more straightforward for these kinds of technologies to handle, especially if it doesn’t involve multimodal data, just like text.

Some folks will lose their jobs there and that’s a serious issue for those affected. We should care about it. But they’re going to see, most folks are going to see a ton of job change. Like, what it means to do my job is going to radically change for that person who could entirely be remote versus somebody who has to show up and use their body for something. So you can go looking there, and you can look in places in the economy where the exposure to these technologies and the potential upside of using them is really high and concentrated in a job. A colleague of mine, Daniel Rock, who’s at Wharton, he recently, with co-authors at OpenAI, published a paper that maps this exposure across the economy. And if you want to make a smart bet about where there’s going to be the most change, look at those places.

The upside, though, is the one that I wrote the back third of the book about, basically, which is we like to romanticize this master-apprenticeship relation as if it’s somehow the peak of what humans can do in terms of transferring and developing skill, and we’ve relied on it for literally 160,000 years, so it ain’t broke exactly, but it can suck. And could it be better?

I think I’m very convinced, I’m trying to build technology like this now, that we can use the very technology that’s part of the insult to build new systems that, in fact, make that connection richer, better, more flexible than it ever was before, so that skill development functions better and from now forward than it ever could have in all of human history.

Companies that try to figure that out, reconfigure their systems so that just by using it, you’re nudged towards healthier skill and you get your productivity, that company’s going to kill. I mean, that’s such a great story. So, anyway, I think there’s opportunities in both directions.

Pete Mockaitis
Well, that sounds really cool. Could you paint a picture for what that looks like? And is that happening somewhere right now?

Matt Beane
It’s funny, you should ask, only a few folks have asked. I am now CEO of a startup called SkillBench. In about a month, we’re going to come out and put up a stealthy website or whatever. But we are building a technology that helps an organization see this joint optimization problem based on rich data from inside their own firm.

Like, think of those as two dimensions. You’ve got productivity that comes out of AI, like, “How much juice are we getting out of this stuff?” By the way, it’s going to be less than you expect. We can show you that.

Pete Mockaitis
I think that’s my vibe, yeah, impression.

Matt Beane
Yeah, but it’s not none, and sometimes it will be negative, but seeing what that is, is actually not trivial. But we frame it as a joint optimization problem, and we get data that will help you show, “Fine, you get plus one utils productivity-wise out of implementing AI. You’ve bought your 20,000 licenses like everybody else. What’s the simultaneous interdependent effect of that on the human capital, the people who repeatedly have to do that job that now involves AI? Are they getting up-skilled or down-skilled? Are they more or less motivated? And are they more or less connected with each other?”

You know, these kinds of things, we’re building a tool to automatically help organizations just get a live dashboard of that so that they can figure out, “Do we like the trade-off that we’re making?” In some places they will, and that’s fine, right? Sometimes it’s the right thing to do to sacrifice building human capital for sake of a giant productivity gain, if you’ve got one. But right now, you just said it, I think, earlier, maybe three, four minutes ago.

It’s not a problem you’d ever really heard of that this is a joint optimization problem. There’s this trade space between how much productivity boon are we getting out of this thing. Oh, but that’s also interrelated with what happens to the humans that are left in that job after we change that job. Sometimes it’s great, sometimes it’s up in both territories, in both categories.

But it’s like driving with no rear-view mirror. Organizations are not in the habit of gathering data on that second one at all, or interrelating them two together. So just getting a window on what the heck is going on in that trade space is what we’re doing. But there are numerous firms out there trying to build technology to use AI, for instance, to make better, high-quality, briefer matches between an expert and a novice on a specific project.

Pete Mockaitis
Okay. Can you zoom into a particular industry, like how we’d see that in practice?

Matt Beane
A good instance is in chip design, one firm that I recently got some data on. Basically, when you’re trying to lay out a new chip, the state of the art in the last, say, 10 years or so is you’re going to use automated software to sort of do this optimization problem of mapping out where all the different components go on that chip.

And so, increasingly, over those last 10 years, basically that junior engineer, who would have been sort of sleeves rolled up over a diagram and doing math that contributes upwards to that senior engineer, who’s doing the block diagram and laying things out, they’re just going to have less opportunity to play in that interaction of designing that chip. They might do some isolated analysis, and actually, the dynamic’s very similar in investment banking.

Well, it turns out that that is not true for all chip projects, for all types of components at all phases of the game. So, in fact, if somebody is a junior engineer, and they’re working on power optimization, that part of the problem, like, “How do I make sure there’s the right amount of power going to this certain amount of the chip?” maybe the chip that they’re currently working on, they would just lose out on that opportunity.

But, in fact, there’s somebody in a fab in Jakarta right now who is working on a chip that could use a little manual help because it’s an ASIC, for instance, which is just a custom piece of silicon as opposed to something you’d produce, mass produce. Well, in the world that we inhabited before this kind of information was available, no human could know that for this one- or two-week window, there’s a senior engineer in Jakarta who could use the help of a junior engineer in upstate New York.

But now you can get that real time work data and say, “Hey, no, this is not done. The capabilities here are underbaked.” But there are firms that have realized, “Oh, this is some sort of problem I got to manage, and maybe there’s a way to make better sort of work-related matches as opposed to just matches across a hierarchy.” That’s the old school way of doing it, that many firms are still deploying, and that’s not bad, but it’s just very coarse.

Pete Mockaitis
Yeah, I hear you. And with regard to, when you mentioned these things, like surgery, investment banking, chip making, which by the way, I read the book The Chip War. Extreme ultraviolet lithography is the most complicated thing I’ve ever heard of, and it blew my mind, which is actually a shoutout.

Matt Beane
It is pretty incredible, yes.

Pete Mockaitis
Book recommendation there. But that really does paint a picture in terms of, at the at the highest level, yeah, there are some expertise that’s pretty high stakes – life or death, millions or billions of dollars, huge factory waste or safety matters – that, “Yeah, we’re going to be super careful associated with having a senior person and then a novice apprentice kind of learning under them and doing some work as they’re developing those skills.”

And, yes, it does seem kind of spooky that we could find ourselves in a place where those lesser experienced people don’t have the opportunity to do that thing anymore. And so, I’m curious, if some of us are already starting to find ourselves in that position, what should we do?

Matt Beane
First of all, in order to take effective action to address this problem, you got to know what an effective solution looks like. Like, “What would it look like if things were good for me, or the people that report to me, or the people that are in my profession, for building skill?”

There hasn’t really been a lot of proliferation of different views about what skill is, how you build it, and so on, and big theories that, sort of, “First, you do this, then you do this, then you do this, then you do that.” And I just realized this book was not going to be able to do that. Like, there are too many different ways of working now, different technologies and so on, different modalities of interacting.

But the raw ingredients, sort of like, and I use a DNA metaphor, that’s what’s on the cover of the book, if I could give you the amino acids of skill development, and they’re going to show up in different combinations in your setting, they’re going to show up in different sequences, different emphases. But for each one of those three things – the challenge, the complexity, the connection – I give you a 10-point checklist in the book.

You can immediately go look at your work scenario and say, “All right, how healthy is challenge for me? How am I doing on this, like, 10-point quiz? How healthy is complexity? How healthy is connection? And if it’s not great, then I, at least, know how and why it might change, because each one of those items is a specific set of interactions.”

For instance, in challenge, your challenge is healthiest when you have an expert nearby who can help you deal with the frustration that comes with not performing at your best. You can struggle on your own. You can get really far. A lot of autodidacts have shown us, like, you don’t really necessarily need someone to build skill but you need them to get superb progress towards skill.

And if you have an expert around who can help frame the difficulty you’re embedded in, in a broader context, like you want to be able to hit a fastball at major league speeds, well, the first goal is, “Why don’t you just try to even make contact? Like, forget about a fair ball. Get up and try to do that, and then you hit a foul ball, and instead of going, ‘Good job, dummy. That’s a foul ball,’ they can say, ‘Okay, you can hit a foul ball in the major leagues. Tomorrow we’re going to work on…’” right? They can sort of help you put that in context.

So, that’s just one tiny little micro example. That, I hope, the first three chapters can help anyone, in any role, in any job, look at that situation and say, “Is it healthy or is it not?” The next move that’s peppered throughout the book is, “Okay, assume in some cases, in some part of your life, in some part of your organization, this has been good or is currently great, what is it that is allowing for things to work well over there that’s not working well over here?”

Like, “The job I had last year, I was learning so much. Now, not so much.” What was happening back then that you could port? Or if you’re a manager in an organization, “Fine, skill development’s great over here. Why is it?” Because the job rotation program is so annoying. It turns out that rotating people through different jobs, no one likes that, and it is incredibly beneficial for your skills and career development. It gets you engaged with that complexity thing I was talking about in the middle of those three Cs.

So, lots of notes, angry notes, like, “I have to rotate through yet another function.” It’s like, “Yeah, you do.” And the job of the leader then is to say, “This is actually really critical for your career and it is no fun. So, I’m right there with you on it and we’re definitely doubling down on that,” that kind of thing.

Pete Mockaitis
Yeah, understood. So, it’s not so much, necessarily, that the wise expert mentor person has to be pouring forth, necessarily, expert nuanced insight wisdom, so much as they just have a bit of a broad perspective associated with, “Yeah, this sucks, it’s uncomfortable, it’s unpleasant in these ways, and also it’s useful.” And just that, in and of itself, is a huge value because the learner is able to then persist through the frustrations and rock and roll.

Matt Beane
Yep. And then, you know, I mean, technologists, people who are building these technologies that are currently enabling all this new potential productivity, and in some cases actual, they have a big choice about like how do they want to design their tech, how do they want to sell it. There are ways of doing that, the default ways, that will appeal to this monetary productivity-oriented logic that’s deeply embedded in business and firms, and they can win. And yet that doesn’t have to be that way.

I have a post on my Substack called “Don’t Let AI Dumb You Down.” And in the back third of that post, there are specific changes you can make to ChatGPT through its custom settings to have it nudge you towards more skill while you’re getting productivity out of it. It’s very straightforward. The interface is available, but that takes every single user doing that for themselves. That’s no way for the human species to win.

Like, OpenAI or Anthropic or Google, if they just made a few tweaks to that UX, anybody at the end of the day would be mildly annoyed, maybe more, by the technology because it keeps asking, “Do you know any other human beings you could connect with about this skill, rather than just me?” And it’s like, “No, I don’t want to debrief this interaction.” “No, I don’t want a harder version.” “No, I don’t want to try it myself.”

But if that’s the option, how many people, if it was turned on by default, would turn it off? Some, but a whole bunch of other folks, millions probably, would just know more about musicology at the end of the week for having used ChatGPT, or have made connections with other human beings in their local area.

This happens to me. Like, I am now connected to a rocket enthusiasts club in the Santa Barbara area because we all like to watch the rocket launches out of Vandenberg Air Force Base, and I just went into ChatGPT, asking for some code to predict when they were going to land the boosters back here in Santa Barbara. And because I had configured it that way, it said, “Is there any other human being locally you might connect with about that?” I’m like, “Oh, yeah, good one.” So, the tech, just so much power in the hands of the folks rolling this tech out, so it’s such easy changes.

Pete Mockaitis
That’s really intriguing, this notion of these little nudges and how just transformational their impact can be. Like, 401k savings, it’s like, “Well, the default is this much is deployed into your 401k savings.” And people say, “Okay,” which is wild. You know, it’s like, “This is your money.” It’s like, “All right, sure, 8%, cool. Oh, you said, okay, nine? All right, nine, sure.” It’s like, “Whatever.” Like, most people just sort of roll with that default, and that’s interesting.

It’s funny, I have a calorie-tracking app, and I just changed the default to like, “Just assume that I burn fewer calories naturally.” Like, the threshold at which it turns green versus red is now different. And I know, I know I set it up to do that, and yet it does nudge me, it’s like, “Okay, maybe I’ll have a healthier snack so I can stay green because I want it.”

And so, that’s really clever how if we’re engaging frequently with ChatGPT or some of these things, if we can make the default setting to be one that nudges us in positive ways, we will benefit. And it’s funny, it’s sort of like, “Yes, I know talking to other people is generally a cool thing,” but it doesn’t occur to you in the moment. Likewise, it’s like, “Yes, I know I could look at the manual to figure this out.” I was like, “But, actually, yeah, maybe I will. I’d do that.” Because it said it, I was like, “Yeah, actually, maybe I’ll learn something else if I get the whole PDF manual of this appliance that’s giving me trouble right now.”

Matt Beane
Exactly. And, in fact, to the opposite, I lay out in the book, like there’s many cases where we grab for the manual and that hurts your skill development. It turns out that with, and in the book, I cite the research on this, that reading the manuals can be hazardous to your health of your skill. Basically, folks do it too soon, too early. We front load all kinds of explicit knowledge and learning into school, into work, formal training classes, checklists, SOPs, all this kind of stuff, when it’s generally better to get the minimally sufficient amount of explicit information and then just dive in the pool.

And then, after you’ve had a good struggle and a stroke and managed to get heaving and scuffing up to the edge of the pool, then somebody could say, “You want to learn a little bit about strokes now?” Humans are better at learning that way. So, a system like this, if you asked for the PDF, it could say, “You’re a little early in trying to deal with it. How about you just try a little harder? It’d probably be better for you.” I mean, it wouldn’t do that, because people would say, “No, go to hell, give me the PDF.”

But there are ways of doing that where, if you, as the user, specify, “Here’s my trade zone between getting my productivity,” and it’s like your 401k contribution. By the way, the returns on your skill are much better than the returns you will get by putting money in a 401k. So, if you set that slider, “So today I want to be pretty darn annoyed and learn a lot,” or, “I want to be not annoyed at all and not learn anything,” that’s your choice. But the technologists can make that available to people is the point. Like, that’s just a huge missed market opportunity, from my point of view.

Pete Mockaitis
And you say we can go ahead and do it ourselves. Is there a magic copy-pasted thing you recommend we shove in there? Or how do we get it done?

Matt Beane
Yes. I boiled down the entire book into two short paragraphs that I dumped into the custom instructions in ChatGPT, and that is in the bottom third of that post on my Substack. Substack is called WildWorldofWork.org, and the post is called “Don’t Let AI Dumb You Down.” I can send the URL after we’re done. But, yeah, the literal contents of those boxes, even as of today, I keep updating it whenever I make changes, is sitting right there.

Pete Mockaitis
All right, cool. And so, that’s nudged you to go meet some rocket people and has some other good impacts on your life as well?

Matt Beane
Yes, absolutely. And, you know, if I I’m perfectly candid, and most of the time, the thing says, “Hey, if you want more challenge, what about this? If you want more complexity, what about this? And how about some human connection?” And I wave it off 90% of the time, 94% of the time something. I could go get the data. And it’s always there though and I don’t not notice it.

And, by the way, what I have put together is the most basic ham-fisted, ridiculously coarse approach to this problem so it’s helped me. Yes, I have, for instance, I’ve learned a bunch more about coding because it itself suggested that I leave, you may have seen this yourself if you’re doing the sort of work where ChatGPT, or Claude, is generating code. You can turn a radio button on where you can watch that code getting written.

And it writes it at reasonable, it’s like 2x human speed or something, 2.5x, which is like listening to a podcast, you can track. And so, I’ve learned some stuff about coding just by watching, too. Like, I wasn’t ever a professional coder. I took some classes in graduate school. It had been 10 years for me or so since I’d tried to write any code to do anything, and now, kind of casually use code to solve problems. But you don’t learn anything about that if you just let the machine do its thing and take the output.

So, leaving that window open is a way where I just am like, it’s like pair coding, by the way, the best learning about how to code comes from sitting physically side-by-side with somebody where they’re coding and you’re watching and you’re chatting through the problem, that kind of thing. The best coders at Google are pair coding, side-by-side.

Anyway, this is all just one guy’s semi-random, I mean, fine, I wrote a book on the topic, and I know some stuff, but, come on, the world can do better than one guy. Like, we have to take wholesale effort. We have a huge opportunity to nudge all of humanity in a healthier direction on skill while getting crazy cool new things out of AI.

Pete Mockaitis
And it makes you wonder kind of about everything that we allow to be done for us, and like, “Is this trade-off worth it? And is it worth it every time? The dishwasher washes my dishes. Thank you, dishwasher.” But, in some ways, it can be kind of mindful, cathartic, Zen-like, just hot soapy water, physically cleaning some stuff, and sometimes that’s the right answer.

Likewise, the calculator or the GPS or anything that does anything for us, yeah, it productively accomplishes that thing faster. Cool. Thanks. But there may very well be times and places when I’d say, “No, no, autopilot. I want the control.” And it is enriching me in a skills development kind of a way and some other ways because I have wrest back control.

Matt Beane
Yes, exactly right. And it’s not obvious where you win by giving up the tech and in what ways you give it up. There are other cases, by the way, let’s be real clear, where by using the tech in its fullest capacity, you are going to build ridiculously more skill than you would have otherwise. So, in fact, there’s a win-win there where you were like just stabbing for productivity, and because you get to skip some stuff that is actually repetitive, annoying, you get to deal with the cool complex parts of the problem.

And so, we don’t pay a price at all. In fact, you learn a whole bunch more, “Oh, but maybe I’m sacrificing that novice’s involvement. Gosh, darn it, there’s no free lunches there.” So, it’s not just an optimization problem for me, Matt Beane, or you, Pete. It’s like, “I’m winning, but what about the people around me? What about the people who want to come up the ranks?”

It’s really, that’s a tall order to ask any one expert to be looking out for their own results and seeing that, in fact, if they don’t actively do something to support that novice, that person is out to sea. Whereas, in the past, to cycle, I skipped way past it in the beginning, like the traditional mode of doing surgery is a lot like doing lots of kind of work, which is, if you and I were doing it and you’re my mentor, there are four hands required for that job.

Like, somebody’s holding that patient open while the other person is doing something inside of them and that takes four hands. So, I can be at the shallow end of the pool, so to speak, if you decide I’m not really ready, but I’m not doing nothing. I’m on task the whole time. And so, that radical shift is the difference.

Like, that kind of shift as we’ve used new technologies to automate small parts of the work, the calculator for instance in accounting, that wasn’t such an extensive chunk of the work that the junior accountant was left hung out to dry. In minor ways, but that they were making up for by other forms of involvement. That’s the intensity and the pace of the change is really the main thing.

Pete Mockaitis
Okay. Well, if we could maybe think outside of AI entirely, when it comes to acquiring skills, we’ve laid out some of these fundamentals, the challenge, the complexity of the human connection, are there any particularly underrated do’s and don’ts you think that make a world of difference as we’re trying to develop skills?

Matt Beane
So, number one, when you are not performing at your best, when you are not having fun, and you are struggling to the point where you might be sweating and really can’t hear if somebody’s talking to you, like, you’re totally focused, that’s the domain where you’re appropriately challenged and will be learning the most.

So, it’s not a space that, you know, the minute you tell this to anybody, you’re like, “Yeah, there was that time where I kind of got a years’ worth of learning in four hours because everything was riding on me doing a good job. I did not do a great job, but, hey, I did it, and now I know how I can handle that situation, right?”

So that challenge, we, in many ways, have unintentionally created a sort of, the world of work has become a bit of a padded playground a little bit on this front. Like, being uncomfortable and real struggle is a status threat, like, you don’t look like you’re doing so hot, and so maybe you’re going to avoid doing that in front of people when you want to maintain an impression kind of thing. Or there are policies that will literally keep you away from challenge and so on.

Anyway, challenge is no fun, and it is absolutely necessary, and an expert, by the way, can really help you eat a lot more challenge than you could on your own. So having somebody there who can, if you can throw a flag to ask for help, or who can give you some key guidance at key points, there’s ways of amplifying, you know, eating even more of it. That’s one.

The second sort of counterintuitive one has to do with the complexity bit, which is getting your job done faster because of technology allows you, unintentionally, to skip by a whole bunch of collateral work and understanding that’s necessary for you to not have fragile or brittle skill. So, I did some research in warehousing, for instance, recently, and the people who really were good managers of their area were good because they knew about things like seasonality in the business. They knew about different vendors that they were using for staffing.

They knew about the technology, like the taping machine, and why that thing is rickety and how to shim it so that it doesn’t shake the packages too much as they go through. These are not things that you should be paying attention to in your job, but these people not only tried to get good at being a manager of a small group, but they wanted to understand more and more of the different jobs, different work, other skills that were connected to it so that when a shock came, for them, it was like, “Oh yeah, it’s wintertime, big jackets come through the building. We got this. Here’s what we do.”

And, usually, the way to do that is do not, first, go to the rulebook, do not, first, try to explain to a newbie in detail everything to expect. Give them the least information they need to get out on the field and try. So that’s kind of the opposite. Corporate training is show up. What’s the first thing you do? New employee orientation and training.

And that just front loads a bunch of concepts and knowledge into people’s heads that usually is just going to melt away, and then, at worst, they’re going to be clutching the rulebook while they’re out there for the first week trying to do whatever, instead of just trying to pay attention, do a good job and learn.

And the last one is that we write off human relationships as if they are somehow unconnected to how we build skill, and in particular, like trust and respect between human beings, when, in fact, it’s the main event. Like, number one, nobody’s going to give you a chance to build skill unless they trust and respect you, at least a little bit. So, if you’re not earning that, you don’t get to play. So, there’s an access bit.

But the other part is motivation. Like, I can point to the places in my career, but, also, it’s clear in the research. The reason you’re motivated to build that skill is because usually there’s somebody around whose trust and respect you want to earn, like you have a manager or an expert you work with, and you want to do a good job and you want them to recognize and see it, and say, “Hey, that was good.” Or, you know, “That was good, chef, and don’t do that again,” right?

You’re getting real feedback from somebody and you want a better chance to do something cooler next time, and so you’re going to work extra hard. You’re going to get up early in the morning to do a good job because of that human connection, not because of some, like, “I want to be competent,” abstract goal. Those are things that are important, of course, but like, un-divorce human relationships from your skill, like, they’re bound together.

Pete Mockaitis
All right. Thank you. Well, now could you share with us a favorite quote, something you find inspiring?

Matt Beane
I’ll go for one that has been oriented my career for a long time, which is “The future’s already here. It’s just not evenly distributed.” People attribute that to William Gibson, a famous sci-fi writer, and he, it turns out, fun cocktail party fact, does not remember saying that, and thinks he never said it.

Pete Mockaitis
All right. And a favorite study or experiment or bit of research?

Matt Beane
The Milgram experiments with people’s willingness to obey an authority figure and administer potentially lethal shocks to somebody across a divide.

Obviously, that study has been debunked in a number of ways and so on. But seeing that as a 12-year-old kid, the video, I was just shown that in a class, woke me up to you can do research about this stuff, and, “Dear, God, people will do what for what reason?” Like, that just really just woke me up intellectually in a way that few pieces of research since have done.

Pete Mockaitis
All right. And a favorite book?

Matt Beane
Well, the one I tend to go off about still, a couple years after reading about it, is one called There Is No Antimemetics Division by an author with no vowels in it, QNTM. They prefer to remain anonymous. I’ll leave it at that, because that book will, if you are into sci-fi at all, that will literally melt the head off your body. It is incredibly creative. It’s fantastic.

Pete Mockaitis
And a favorite habit?

Matt Beane
That’s got to be sitting in the morning, almost every single morning, with my wife having coffee before the day starts. That’s sort of a sacrosanct thing that she and I have established over the last, like, 15 years.

Pete Mockaitis
Okay. And is there a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Matt Beane
Yeah, “We’re sacrificing learning on the altar of productivity.” It’s one that I came out with for my TED Talk, and that’s one that I hear back a fair number of times, yeah.

Pete Mockaitis
All right. And if folks want to learn more or get in touch, where would you point them?

Matt Beane
MattBeane.com. M-A-T-T-B-E-A-N-E.com. That will get you access to the book. It’ll also get you access to the Substack that I mentioned before. If you want the latest rulings coming out of my brain, that’ll take you to Twitter or X, whatever you want to call it, but it’s all there, sort of a central hub.

Pete Mockaitis
All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Matt Beane
Yeah. So, just figure out for yourself what kind of deal you’re making with AI around productivity, and what it might be costing you or others around you in terms of skill. It could be great, bully for you, and then your job is to help other people figure that out, but it probably isn’t. Go take a second look.

Pete Mockaitis
All right, Matt, thank you. I wish you all the best.

Matt Beane
Thank you very much. I appreciated the opportunity.

972: Amy Edmondson on How to Fail Well

By | Podcasts | No Comments

 

Amy Edmondson shares how to minimize unproductive failures and maximize intelligent ones.

You’ll Learn

  1. What separates good failure from bad failure 
  2. The surprisingly simple tool that prevents many failures 
  3. How to stay motivated in the face of failure 

About Amy

Amy C. Edmondson is the Novartis Professor of Leadership and Management at the Harvard Business School. Her work explores teaming – the dynamic forms of collaboration needed in environments characterized by uncertainty and ambiguity. She has also studied the role of psychological safety in teamwork and innovation. Before her academic career, she was Director of Research at Pecos River Learning Centers, where she worked with founder and CEO Larry Wilson to design change programs in large companies. In the early 1980s, she worked as Chief Engineer for architect/inventor Buckminster Fuller, and innovation in the built environment remains an area of enduring interest and passion.

Resources Mentioned

Thank You Sponsors!

Amy Edmondson Interview Transcript

Pete Mockaitis
Amy, welcome back.

Amy Edmondson
Great to be back.

Pete Mockaitis
Well, I am super excited to hear your wisdom and talk about failing well. And I’d like it if you could kick us off with one of your favorite failures, personally or professionally?

Amy Edmondson
My favorite failure has to be the time, as a second year PhD student, I had a hypothesis that better teams would have lower medication error rates. I finally got the data after six months of data collection, put it all together, ran the numbers, and, alas, I had failed. My hypothesis was not only not supported, it was 180 degrees wrong.

In other words, the data suggested that better teams measured by a validated team survey instrument had higher error rates, not lower. So, that was just, you know, my dreams of publishing a paper evaporated in a moment as I looked at the screen, and I felt quite despondent about it. So, that was a failure, right? There was no question about it. But of course, it’s a favorite because, ultimately, it pointed me in the direction of a success.

Pete Mockaitis
Well, tell us about how that unfolded.

Amy Edmondson
Well as I tried to figure out what this might mean, “What does it mean when a valid team survey assessment data suggests that these are really better teams, they’re better led, they’re more engaged, they have higher quality relationships? What does it mean when those kinds of teams appear to have higher error rates than their counterparts?”

And it suddenly occurred to me, and what I later thought of as a blinding flash of the obvious, that maybe the better teams aren’t making more mistakes. Maybe they’re more willing to report them, maybe they’re less likely to cover them up, to keep them secret, to shove them under the rug. And the more I thought about that, the more possible, even likely, that became. And, of course, it’s hard to talk about mistakes at work. It’s hard to admit you’ve done something wrong. It’s hard to ask for help when you don’t know quite what to do.

And because of that, what I increasingly started talking about, interpersonally risky nature of those behaviors, it would, in fact, be, at least, it could explain the unexpected findings. It could be an alternative explanation, that the dependent variable, the error rates, was actually a faulty measure. It was a measure that was subject to reporting bias. And just having that insight, of course, wasn’t enough to prove it or to do anything else with it, but it led me down a path of trying to understand whether teams, in fact, have different interpersonal climates, especially around something fraught like error.

And if so, would that affect their learning behaviors? And if so, would that affect their performance? And so, that led me down a road of doing a very different kind of research, which was to sort of explore those possibilities. Later, I called that interpersonal climate, with the input of a peer reviewer on a paper, psychological safety. And so, that was sort of the birthplace of a, then, thriving research program on team psychological safety, which turns out to be a very powerful predictor of team performance in a variety of industry contexts.

Pete Mockaitis
That’s right. Psychological safety is huge, and you are the queen of it, and thank you for sharing those insights with us in our last conversation. So, yeah, now let’s dig into some of the goodies you shared in your latest book, Right Kind of Wrong: The Science of Failing Well. Any particularly striking, surprising, counterintuitive discoveries that you made along the way and put forward in this book?

Amy Edmondson
Yes, you know, the failure I just described was what I do call in the book an intelligent failure, and it’s intelligent because, and in research there’s many intelligent failures if you’re doing it right, which is that you are pursuing a goal of developing new knowledge. It’s in new territory. We don’t yet know what will happen. You’ve got a hypothesis, like you’ve done your homework to find out what we know, what we don’t know, and you have a good idea about what might work, and the failure is no bigger than it has to be.

You don’t spend your whole research budget on one experiment. You sort of do it thoughtfully so that you can learn in a reasonably efficient way. And so, science is full of intelligent failures, of course. But I think the surprising thing that I learned through all of this research is that, as human beings, we respond similarly to intelligent failures as to what I’ll call basic and complex failures, the preventable kind, meaning our emotional reactions are similarly negative and unhelpful.

As I started telling my story of my research failure as a second-year graduate student, the emotions I felt were downright catastrophic. I was starting to envision I’ll have to drop out of graduate school, I’m no good at this, I failed, you know, crazy stuff, which is just factually wrong-headed, but that’s where your brain goes. A failure is always disappointing, and when you have one, you can easily, or at least I can, spiral into unhelpful, unhealthy thinking.

And so, I think an opening surprise or insight is that, even though some failures logically are wonderfully helpful in making progress in new territory, we are vulnerable to having an emotional reaction to them that, then, precludes us from learning what we need to learn from them.

Pete Mockaitis
Yeah, that is huge, and I want to dig into that in some real detail. But first, could you maybe make the grand case associated with failure being okay, or the main thesis, or the takeaway from Right Kind of Wrong?

Amy Edmondson
Yeah, so it’s not actually as simple as “Failure is okay.” It is as simple as intelligent failure is not only okay, it’s praiseworthy. If you are willing to take risks, and we all must be in order to make progress in our lives and in our jobs, if you’re willing to take risks in new territory, you will face some failures along the way, otherwise, they weren’t risks. If everything you try just goes perfectly, you’re probably not stretching very much, and that’s not a way to be awesome at your job.

So, those are the kinds, you know, the intelligent failures in new territory are indeed the kinds we’ve got to sort of develop the muscles to welcome them, and be not only not despondent about them but actually genuinely delighted by the opportunity to learn and sometimes pivot. But it is equally a book about pulling together what we know about the best practices for preventing preventable failures. One kind of failure I identify is a basic failure, which has a single cause, usually human error, or deviation from the process or protocol or recipe, and those are theoretically and practically preventable.

And so, for instance, in a new job, if you are looking around and you’re not quite sure what to do, and you don’t feel comfortable asking someone, and then you do it wrong and it leads to a failure, that’s a basic failure, and those we aren’t so excited about. It’s a book about failure but it’s really a book about success because the idea is, “Let’s do everything we can to execute well in known territory and to explore well in new territory.”

Pete Mockaitis
Well said. Well said. Well, let’s continue this typology or categorization here. We’ve got basic failure, a deviation from the recipe. My wife and I, we joke about this all the time. She’s like, whenever I cook something, and she said, “Wow, that was great. What’d you do?” And I said, “I did exactly what the recipe told me to do, because I have learned from many, many basic failures, that whenever I think I know better, or this is no big deal, how about I do this little twist, it almost always ends poorly,” unless sure enough, I’ve done the recipe many times, and I thought “Okay, I know how this works. I’m going to put a little extra of this in there because I know that I like this.” And it usually works out okay in those circumstances, so I like the word recipe in there.

Amy Edmondson
ecome an expert in it, and then you’re in a good position to experiment.

Pete Mockaitis
All right. So, we’ve got our basic failures. And then what else?

Amy Edmondson
Complex failures. So, complex failures are quite simply the perfect storms that bother us and show up in our lives and our organizations. They are the failures that are caused by a handful of factors coming together in just the wrong way, any one of which on its own would not lead to a failure, but the fact of their coming together. Let’s say you accidentally set your alarm clock for p.m. rather than a.m. I’ve done that.

So, maybe you wake up a little late but you still can get to that important meeting on time, but not if you also hadn’t realized your gas tank was hovering on empty and there was a tractor-trailer accident on the highway, five little things happen, none of which on their own would have led you to be late for this important meeting, but they all came together to lead to this complex failure.

Our lives are complex, our world is complex, so complex failures are kind of on the rise, which is depressing. But I think the silver lining of complex failures is that all you really have to do is catch and correct one of the things. Now, some of them are external. There was nothing you could have done about the tractor-trailer, except if it was a really important meeting, you leave a lot of buffers in there. So, then you would have taken extra care to have set the alarm accurately.

But the beauty of them, I mean, the bad news about them is that they’re sort of everywhere and they can just happen when we’re not really at our very best. The good news is, when we’re vigilant, we can catch and correct, and if you sort of catch and correct any one of the factors, you usually can dodge the failure.

Pete Mockaitis
Okay. And talking about the emotional piece, those are the situations, when you can feel it progressively melting down, that just drive you bonkers.

Amy Edmondson
Yeah, likewise, you sort of see it in slow motion heading your way, and maybe it’s too late to change it, but maybe there’s still time, or at least you can put in a plan B. You can make that phone call and explain and maybe reschedule.

Pete Mockaitis
All right. And we have additional categories?

Amy Edmondson
Nope, just the three: intelligent, basic, and complex. And there’s a bright red line drawn between intelligent and the other two because the intelligent ones are the ones that we need to have more of, we need to welcome, we need to just force ourselves to like them. And the other two, we need to kind of sit up straight, pay attention, and try to prevent as many as possible.

Pete Mockaitis
All right. Well, I was going to ask, sit up straight, pay attention, that doesn’t sound hard.

Amy Edmondson
No. That doesn’t sound…yeah, that’s not complete, is it?

Pete Mockaitis
Yeah. Are there some basic protocols, or checklists, or things you recommend to help us prevent those?

Amy Edmondson
Yeah, absolutely. And as I start talking about these things, the worry I always feel is they sound so basic, they sound so simple, and they are. And, unfortunately, they need to be used with intent. So, a checklist, for example, it’s a brilliant tool. It helps us remember to do some of the right things, when maybe it’s just a little complicated, and it would be easy to miss something, turning the anti-icing on, for example, taking off on a wintry storm day, and so we have these structures and tools to help us do the right thing.

But if you have those tools and structures in your life, or in your organization, but you’re using them, roughly speaking, in your sleep, just not really paying attention, not using them with intent, then they don’t help at all, right? If you’re sort of going through the motions of using a checklist but you’re really not paying attention, and you have just a habit of check, check, check, check, check, without your brain in the game, they won’t work. So, no tool is good enough on its own to overcome kind of the vagaries of human nature and lack of discipline.

Pete Mockaitis
And when you talk about good enough, I’m thinking about some people think that they are too good for the checklist.

Amy Edmondson
But that’s another point, isn’t it?

Pete Mockaitis
A Checklist Manifesto, or something, talk about surgeons or whatever, who were reluctant to lower themselves to simply be in checklists.

Amy Edmondson
Right, and that’s because they had the wrong mental model. So, even the wonderful Atul Gawande, who wrote the book, The Checklist Manifesto, I remember hearing him interviewed on NPR, and it was so brilliant because he was asked by the interviewer, “You’re a Harvard surgeon, and so on, a beautiful writer, do you use a checklist yourself in the operating room?”

And he said, “Well, in writing this book, I knew I’d be asked that question, so, of course I had to force myself to use them, even though,” he claimed honestly, “I didn’t think I needed it, right? That’s sort of for mere mortals, but not for me.” I mean, he didn’t say it that way, but it’s exactly, as your question, put it. And so, he said, “And I discovered something.”

He says, “Never does a week go by that that checklist, that I forced myself to use because people like you would be asking me this question, never does a week go by where that thing doesn’t save my process in some way. So, in other words, it turns out I am mortal. I am vulnerable to making mistakes and this very simple, simple tool, this checklist, has saved me on numerous occasions.”

Pete Mockaitis
And I’m curious, as we think about professionals and basic failures, what are some basic failures you see over and over and over again that might be well-suited to a checklist or some sort of a tool along those lines?

Amy Edmondson
If we all think about our experiences as customers, or as patients, just on ordinary annual checkups or something, trying to get the schedule, or trying to, you know, there’s so many organizations that don’t work as well as they should, that you can look around and say, “This could be better with just a tiny bit of scaffolding to allow the recurring, repeating activities to be a bit more programmatic, a bit more supported.” And I know that’s very abstract, right?

Pete Mockaitis
But no, I think that’s a huge tool right there in terms of, you know, it’s funny when we instituted this, when I’m making courses, I have someone, his name is Ian – shoutout to Ian – and we’ve given him the title of Neutral Ambassador of Learning. And the idea is that Ian had nothing to do with producing any of the materials anywhere around the chain, but his role is to step into what we’ve created, and be that first observer, that first voice, and tell us, “All right Ian, what’s wrong? What chapter title was off, wrong? Which bits of the content seemed incomplete or confusing?”

And it’s fantastic! He surfaces all sorts of things, like, “Oh, we were so close that we didn’t even notice.” But with every customer experience kind of a situation, you’d think it’s like, “You know, if you actually tried to fill out this form yourself once, that you’re making us fill out thousands of times, you’d realize that I need more than an inch and a half to write an address. You’d know it on your form.”

Or, that, “Maybe there might be a means by which you can take my name and birth date from one medical form and auto-populate that into the nine other medical forms I have to go through, to have this doctor’s appointment.”

Amy Edmondson
Because if you can do that, you are reducing the likelihood of error, of just simple human error… You probably won’t screw up your birth date. Although sometimes, on my birthday, I screw up my birthday every year because I just automatically write, once I’ve started with my birthday, the year follows naturally.

And so, there I am writing a year from many, many decades ago in the form, when it’s like, “Oh.” It’s just a simple brain malfunction. Right, you write the actual birth date, but yes. So, now I’m thinking, “What are the failures that could’ve been avoided with a simple checklist or making the thing a bit more programmatic?” For instance, in the world of podcasts, I have been on at least one where there was a failure to press record. It’s not catastrophic, nobody dies, but, boy, it can feel almost catastrophic.

Pete Mockaitis
That happened to me once. I felt so embarrassed.

Amy Edmondson
So bad, where you’ve spent all this wonderful time and energy, and then, “Oops. Oops.” It was great for us but the rest of the world would not hear this one, and doing it a second time is just not…but that is one of those errors, by the way, that you learn from and rarely do it a second time. But it is certainly possible to never do it the first time also.

Pete Mockaitis
And I love it, in the software now, we’re on Riverside, and I believe it does this too, it’ll now tell you. If we’re chit-chatting for too long without record, a notification will come up, “Notice, you’re not actually recording now.” So, that’s cool though.

Amy Edmondson
Which is good! Which is good, right? It’s sort of a little check. It’s a check that’s built into the system.

Pete Mockaitis
I dig it. Okay. So, then let’s talk about these intelligent failures. You say there are a few criteria that we need to check in order to say that something is an intelligent failure before we could just give ourselves credit, and say, “Oh, that was an intelligent failure. It’s okay.”

Amy Edmondson
Yes. So, first and foremost, it’s in pursuit of a goal. I’m not against just messing about, playing with resources, but that’s another category of activity. That’s play. But if something is an intelligent failure, it is the case that you are pursuing a goal, whether that is a better recipe, or a life partner, or an innovation in your job at work, but it’s something that you’re hoping to accomplish and improve, and it’s arguably in new territory.

It’s not possible to just get the answer for what will happen off the internet. There’s no way to get the new knowledge you are trying to get to make this progress without trying it, without the experiment, and you have a hypothesis where you’ve done enough thinking and homework to have a good sense that this might work, “I know it’s not a slam dunk, but it might work.”

And then, finally, fourth criterion is the failure, if it happens, is no bigger than necessary. It’s just as big as it has to be to give us the new knowledge that we need. And I always say there’s sort of a bonus fifth criterion, which is you take the time to learn from it. And so, those four criteria – pursuit of a goal, new territory, done your homework, no bigger than necessary – can apply to all sorts of realms. They can apply to a blind date. They can apply to improving that cookie recipe. They can apply to an assignment in your job.

Pete Mockaitis
That’s great. Well, now, Amy, I’d love it if you could give us some fun examples of taking this mindset and approach, and doing it with gusto. What came to mind for me was I’m thinking about Tony Hsieh’s Zappos story, is that one of the first things he had to test was, “Are folks even willing to buy shoes online?” This was back in the day. He didn’t know yet. So, he partnered with a shoe store and said, “Hey, here’s the deal. I’d put a photograph of the shoes in the store, and every time I sell one online, I’ll come here and buy it from you, and then ship it to them.” And so, that’s wildly inefficient from, like, a profit perspective.

Amy Edmondson
Right, but it’s brilliant. It’s brilliant.

Pete Mockaitis
But from learning, yes. It nails it.

Amy Edmondson
Because imagine, I mean, compare that little experiment, expensive experiment, but compare that to setting up a whole warehouse and filling it with shoes of all sizes, and then sort of waiting and hoping. I mean, since we don’t know if customers will buy them online in the first place, what if they don’t? Well, we have just spent tens of thousands of dollars filling up our little warehouse here with shoes, and it failed. That’s not so good. Whereas with him, if it had failed, then all he would’ve lost was a little bit of his time, and maybe he would’ve disappointed this nice shoe store, but no harm done, really, right? So, it’s a beautiful example.

Pete Mockaitis
Absolutely. Well, so please, give us some more. As we’re thinking about professionals who want to have more intelligent failures more often, any cool tales that illustrate how this could be done well in practice?

Amy Edmondson
One of the intelligent failures, and it’s not professional, it’s personal, that I love, intelligent failure stories, is my high school friend, Laura, who in her 40s, decided she wanted to learn how to play ice hockey, which is kind of crazy if you think about it, but, anyway.

Well, she lived in New Hampshire, so she thought it was really one of the things that people around her did all the time, and so it seemed like a good social activity and so on. And I think, it almost goes without saying, that her first forays onto the ice were failures, and it was intelligent because, again, she had a goal to join this league, to have some fun. She had done as much as you can do. She’d skated as a child, but in figure skates, not hockey skates. She knew enough to know that she sort of liked sliding around on the ice, and she didn’t try to join the Bruins or anything. She joins this sort of local women’s league.

And certainly, those first few weeks would not have made her a very valuable team member but she got better and really fell in love with the sport, and it remained an important part of her life now. So, that’s where someone is willing to take the risk of doing something new that might not go well. It’s not new territory for the world, but it was certainly new territory for her in her life.

I suppose in business, you bring up Tony and Zappos, but earlier than that, Amazon, obviously buying books online is not as challenging as selling shoes online, but really, “Would enough people go? Could you make it? Could you make a company work out of that?” And, of course, we later understand that Jeff Bezos had much bigger dreams in mind, but he didn’t start with, “Okay, I’m going to become the retailer of everything,” and assume that’s going to work.

He started with, “Well, let’s see if we can sort of create a little bookstore online, and drum up some enthusiastic customers, and then let’s see if we can extend some of those customers into buying other things. And then let’s see if other customers, who maybe don’t buy books that often, will come and buy other things because our operations are now so good.” So, that would be another story of one risk at a time.

Pete Mockaitis
Beautiful. And then let’s talk about this emotional piece. When we hit a failure, we can think, “I’m no good at this,” and we’d have an emotional reaction that prevents us from doing the learning, doing the persisting, doing the optimal response that keeps us moving forward. Boy, in the heat of battle, Amy, how do we address this stuff?

Amy Edmondson
So, this is why I spend some time in the book talking about becoming more self-aware and really more self-reflective and able to pause our unhelpful, unhealthy thinking and redirect it. So, I described my unhealthy, unhelpful thinking in response to my research failure years ago, and I had to learn, and we all have to learn, to kind of talk ourselves away from the wildly emotional and really inaccurate response to the disappointment of failure and rethink it, and sort of reframe it.

Reframe it from “Oh, this is awful. I’m going to have to drop out of my PhD program,” to, “Oh, this is disappointing. I wonder what it might mean?” Now, that’s a shift, or it’s a major cognitive shift, but it’s not unheard of. It doesn’t seem impossible to our listeners, I imagine, that you can practice and then learn to catch yourself, and correct your exaggerated thinking, and turn it into more scientific thinking that brings cooler, more logical thoughts, that also cool the hot emotions.

Pete Mockaitis
Okay. Could you give us an example of that in practice?

Amy Edmondson
Well, I guess an example in practice is I’m going to go back to this really important meeting, maybe it’s a job interview, and I experienced that little complex failure and I’m really unprofessionally late. I show up late. In fact, I show up so late that they’ve moved on to the next candidate. And my sort of human being’s response might be, “This is awful. I’m not going to get the job. This is the end of my life. No one’s going to hire me, and I’m going to starve to death.” Well, no, right?

So, that’s what the psychiatrist, who I talk about in the book, Maxie Maultsby, would call awfulizing or catastrophizing something that is, indeed, not great, not a great performance, but not the end of the world. And so, once you recognize that, that little emotion taking hold, that kind of your amygdala gets hooked and, says, “This is just terrible,” you pause, and you say, “No.” You force yourself to say, “This is inconvenient.”

That’s my favorite word, right? It’s inconvenient. Because, yep, it’s inconvenient, and it’s not the end of the world. And either it’s, “I’ll make amends, I’ll make an apology, maybe get a second chance,” or, “I will definitely not do this again for my next interview.” You figure out. It’s a shift from a backwards-facing, highly emotional, “This is terrible,” to a forward-facing, “Okay, that wasn’t ideal. What will I do differently next time?”

And this is how we continuously cool our emotions down, but we also force ourselves to keep learning, keep getting more thoughtful, keep getting more disciplined and wiser, and, ultimately, more creative as well, because we’re more willing to take risks because we know that the downside of the risks won’t be catastrophic.

Pete Mockaitis
That’s good. That’s good. And if we’re having trouble even beginning to think clearly and rationally and calmly about the matter, any other pro tips? Is it sleep? Is it walking? Is it cold water? Is it any of that?

Amy Edmondson
Oh, yeah, all of the above, depending on what you like. So, I would say you start with the proverbial and the real deep breath. That deep breath will interrupt the automaticity of the thinking. But, for me, certainly one of the things that I habitually have relied upon is go for a run. If I’m really stuck on something, and I just change the scenery, literally by put some running clothes on and go for a run, it completely changes how I’m thinking. It seems to put things more in perspective, and so exercise, that’s one, but anything that interrupts.

You could have a checklist of questions to ask yourself. It could be along the lines of, “Okay, what truly are the consequences of this? And what did I learn? And why is this now something that I’m able to put to use going forward?”

Pete Mockaitis
Lovely. Well, Amy, tell me, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Amy Edmondson
So we’ve just been talking about sort of self-awareness, self-reflection, self-discipline. Another key domain is context awareness. Be more mindful and thoughtful when you’re in a dangerous context. I know that’s obvious, but it’s truly violated all the time. People don’t put their safety equipment on when they should have, or they text and drive.

So, develop a habit of thinking quickly and clearly about the context, “What are the stakes here? What are the risks? Financial? Reputational? Safety? And what’s the uncertainty?” And act accordingly. Have lots of fun experimenting when the stakes are low. Be very, very thoughtful and vigilant when the stakes are high.

Pete Mockaitis
Alrighty. Now, could you share a favorite quote, something you find inspiring?

Amy Edmondson
One of my very favorite quotes is Viktor Frankl, which is, “Between stimulus and response, there is a space. And in that space lies our opportunity to choose. And in that choice lies our freedom.”

Pete Mockaitis
All right. And a favorite study, or experiment, a bit of research?

Amy Edmondson
I think my favorite bit of research is in the research on the fundamental attribution error by Lee Ross at Stanford, where they show in some sort of laboratory experiments that we are relentlessly willing to attribute others’ shortcomings to their own personality defects or character defects. But our own, we will very quickly and naturally see the situational forces at work. So, once we know that we’re likely to do that, once we truly internalize the idea that we will spontaneously do that, then we can step onto the road of becoming a better person, and giving others the same benefit of the doubt we often give ourselves.

Pete Mockaitis
All right. And a favorite book?

Amy Edmondson
I have many long-standing favorite books, but I’m in the middle of one that right now is becoming a favorite book, which is The Road to Character by David Brooks.

Pete Mockaitis
And is there a key nugget you share that really seems to connect and resonate with folks; they retweet it, they Kindle book highlight it, an Amy Edmondson bit of wisdom?

Amy Edmondson
Choose learning over knowing, and it’s an active choice. We have to choose it because our habitual cognitive response is to feel like we know, feel like we see reality. We have to get curious. We have to choose learning over knowing.

Pete Mockaitis
All right. And if folks want to learn more or get in touch, where would you point them?

Amy Edmondson
I guess AmyCEdmondson.com.

Pete Mockaitis
Okay. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Amy Edmondson
Yes, take more risks.

Pete Mockaitis
Okay. Amy, thank you. This has been lots of fun once again. And I wish you many delightful failures.

Amy Edmondson
Thank you. And you, too.