Tag

KF# 37. Drives Vision and Purpose Archives - How to be Awesome at Your Job

1020: The Three Keys to Being Inspirational with Adam Galinsky

By | Podcasts | No Comments

Adam Galinsky reveals the core skills anyone can master for more inspiring leadership.

You’ll Learn

  1. The easiest way to uplift the people around you 
  2. The 15-minute exercise that makes you visionary 
  3. The quick trick to feeling more confident and powerful 

About Adam 

Adam Galinsky is a celebrated social psychologist at Columbia Business School known for his research on leadership, decision-making, teams and ethics. His scientific research—consisting of over 1000 studies published in over 200 scientific articles—has been cited more than 64,000 times. In Galinsky’s latest book, Inspire, he weaves together his decades of research and global consulting experience to reveal the science of how to become more inspiring. His TED Talk, “How to Speak Up For Yourself,” has been viewed more than 7.5 million times and his book Friend and Foe, was an audible and eBook bestseller. 

Resources Mentioned

Thank You, Sponsors!

Adam Galinsky Interview Transcript

Pete Mockaitis
Adam, welcome.

Adam Galinsky
Thanks so much for having me, Pete.

Pete Mockaitis
I’m excited to dig into your wisdom about your book, Inspire, to get inspired, to become more inspiring. So, no pressure, Adam, but we’re expecting lots of inspiration to be flowing from you here today.

Adam Galinsky
I hope I can deliver.

Pete Mockaitis
Me too. Well, so tell us, you study this stuff. I’d like to hear, in your own lived experience, who’s the most inspiring person you’ve encountered and what is it about them that inspired you?

Adam Galinsky
Yeah, it’s interesting. I’ve been inspired by a number of people in my life. One person that inspired me really deeply is my dad and even my mom too. So, both my parents and their different ways. One of the things I talk about in the book is I really compare and contrast two types of leaders that tend to be in our orbit, the inspiring leaders, but also the infuriating leaders.

And I think one of the things, when I think about both my parents, I immediately think about their inspiring characteristics, but also their infuriating flaws that they had. And so, I think one of the things in studying this topic is, probably maybe the single biggest insight that I’ve discovered is I’ve actually answered an age-old question that’s bedeviled people for centuries, which is, “Are inspiring leaders born or are they made?”

And what I’ve discovered is, I think, pretty definitively, that inspiring leaders are truly made. And the reason why I know this is because there is, and the thing that I’ve established in my research, is that there is a universal set of characteristics that make up the inspiring person. And these characteristics exist in every single country, on every continent in the world. There’s not a single inspiring characteristic that doesn’t exist in every other country, that exists in one country. It exists in every country.

And because there is this universal set of characteristics, those can be learned, they can be practiced, they can be nurtured, and so that we can become more inspiring over time. And if we go back to thinking a little about my parents, and I said they’re inspiring and they’re infuriating, the thing that really, what my research shows, is that it’s not who we are, it’s really what we do. It’s our behavior, our current behavior, whatever we’re doing today can either inspire or infuriate.

And that means that even if we were amazing yesterday, we may be a total infuriating dad today but the good news is we could be even more inspiring tomorrow.

Pete Mockaitis
Okay. Well, it’s good news that inspirational leaders are made and not born, otherwise you’d have a pretty short book and podcast, I imagine, Adam.

Adam Galinsky
That’s right, yes. Well, it could be a whole discussion of how to select those people, right? So wouldn’t be necessarily that short, but it would be a different conversation.

Pete Mockaitis
It would be. Well, and not as much fun because, I mean, I am inspired by the notion of being inspirational, to get meta with you. And I do definitely want to dig into this set of characteristics, what are they, and how do we learn them. But first I’d like to hear, generally speaking, as you’ve dug into all this literature and done the research, any big surprising or counterintuitive discoveries that made you go, “Huh, how about that”?

Adam Galinsky
I think that one of the things I discovered over the course of doing 25 years of scientific research is the power of not just thinking about ourselves, but thinking about others. And so, one of the first things that I ended up studying in my dissertation was a notion of perspective-taking. And when we take the perspective of other people, it opens up a lot of different avenues and possibilities that we might not know were available to us.

And so, it helps us be better negotiators. It helps us be better leaders. It helps us be more inclusive, give better feedback. Like, you could do a whole list of the things that perspective-taking provides to you. But this is one example, I have a paper that’s coming out in the top psychology, social psychology journal in the world, the Journal of Personality and Social Psychology, in January, a paper I’ve worked on for a number of years.

And the title of the paper is called “The Vicious Cycle of Status and Security.” And so, one of the mistakes that the people who are insecure about where they stand in the world make is they think they have to tout their accomplishments. They have to show what they have done. And what my research shows is that, when we’re feeling insecure, we feel reluctant to credit other people for their contributions to us, thinking it’ll undermine our own standing.

But what my research shows really definitively, even in some of the most competitive contexts, that when we are generous in spirit towards other people, when we acknowledge their contributions to our own success, we not only elevate them, but we also elevate ourselves. We actually gain in status through generosity.

And I think that’s one of the things that people might instinctively kind of think that might be true, but when they get anxious, when they get insecure, that goes out the window and we focus on the self and, “What I’ve done.” And so, I think maybe the surprising thing is just the power in, “It’s not all about you.” If you focus on others, you’re going to benefit but it’s through this sort of other route, if you will.

Pete Mockaitis
Yeah, I absolutely buy that, and I’ve seen it on both sides of the table in terms of when I’m at my best doing those things, as well as when I see it from others, and I am wowed by, I suppose, anytime someone just is generous in terms of, I guess I think about in sales conversations in which someone says, “Hey, we’d love to take your money, but actually I don’t think we’re the best fit for you. You should go with it over in this direction instead.”

I end up liking them more and giving them more referrals. It’s like, “You got to talk to these guys. They’re so honest. They’re so great. They’ll help you out or tell you who could help you better.” And it’s a world I want to live in, you know? So, I think that’s beautiful.

Adam Galinsky
Yeah, I think that’s right.When we do something that doesn’t look like in our best interest, it seems more authentic and genuine, because “Why would they be doing it if they didn’t really believe it?” And I think that becomes really powerful for that. And it also just highlights how important our reputation is to us, like, how people think about us, how they talk about us, what they share about us.

And so, that’s another, I think, I use this phrase that I really like about, “spreading the seeds of inspiration.” And I’ll come back to this later, but I have an acronym that I use called REAP. And it’s a Hananim from the Bible and, “Reap what you sow.” But the idea is that what you put out in the world comes back to you. So, if you’re inspiring to others, they’re going to be inspiring to you. But if you’re infuriating to others, you’re going to get infuriation back. And I think that’s something so important.

One of the foundations, and we’ll talk about the characteristics, as you said, and sort of how we can utilize those characteristics, but one of the foundations is really, like, living your values, and how you can live your values. And my number one value, I have a values card that’s in my pocket with my top five values and in a hierarchy. My number one value is generosity. And it’s that idea that if we’re generous to other people, not just in substance, but even in spirit, we’re going to produce a better world, not only for others, but also for ourselves.

Pete Mockaitis
Okay. Well, let’s dig into some of these characteristics. Lay them on us.

Adam Galinsky
Sure. Well, so just to give your listeners a little background. So, what I’ve done over the last 20 years is I’ve asked people all over the world to tell me about a leader that inspired them. And I’ve asked people, “Well, what does it mean to be inspired?” And people use words like energy or warmth or light.

And the way that I describe it is a wellspring of hope and possibility. It changes you inside. It gives you this feeling. And I say to people, “What was it about that person that inspired you? I want you to tell me the exact characteristic. Be a scientist. Pinpoint what it is that really changed you inside.” And then over the course of time, I started asking another question, I said, “Okay, I want to talk about a different leader that changed you inside. But instead of creating that wellspring of hope and possibility, they created this seething cauldron of rage and resentment. And what was it about that leader that made your blood boil, that infuriated you?” And so, by collecting thousands, and probably even tens of thousands of these examples across the globe, I’ve been able to sort of analyze and study them and use sort of scientific techniques to reduce them to some core factors.

And these three universal factors, I’ll tell you sort of the first thing, my first insight is that the inspiring leader and the infuriating leader are really mirror images of each other, and they exist on this continuum, this enduring continuum that’s made up of “How are you behaving today?” And so, just as a couple quick examples, an inspiring leader is generous. We already used the word generosity, right? Infuriating leader is selfish.

Inspiring leader is courageous. Infuriating leader is cowardly. Inspiring leader sees the big picture. Infuriating leader is small-minded, lost in the weeds. So, one of the things we can start to see is that these are mirror images of each other. And the second thing is that continuum is made up of these three enduring factors. There’s being visionary, which is how we see the world. There is being an exemplar of desired behavior, how we are in the world. And then being a mentor, how we interact with others in the world.

And one of things that I’ve discovered is there’s a reason why these are the three universal factors. And the reason why these are the three universal factors is because they each satisfy a fundamental human need. We’re inspiring people because we’re satisfying a need. So, to be visionary satisfies a human need for meaning and understanding. We crave meaning.

To be exemplar satisfies the fundamental human need to feel protected and safe, but also to feel propelled by people’s passion and energy. And then mentor is one of the universal factors because it fulfills the fundamental human needs for a sense of belonging and inclusion on the one hand, but feeling like that you have status and are respected on the other hand.

And so, these are these three universal factors. I actually have a term that I use, a mnemonic device to help people remember it. I call it the VEM diagram of inspiring leadership. So, it’s like a Venn diagram, you have visionary, you have exemplary, you have mentor, and inspiring in the middle of those concentric circles but that really sort of captures those three elements.

Pete Mockaitis
Yeah, you brought the goods and some social psychology chops in action, our deep human needs. And on the mentor side, I’m thinking about, we got the belonging and the inclusion and also at the sense of learning growth mastery that occurs when we’re getting good tidbits from a mentor. Like, “Oh, wow, that’s brilliant. And now my skills have been upgraded and I feel great as a result of that as well.” So, we’re ticking all kinds of deep human boxes here.

Now, I’ll tell you, Adam, when you said that these inspiring leaders are made and not born, it feels like a tall mountain to climb to just develop these characteristics within us. If we’re not so visionary and exemplary and mentor-y, how do we get more of that goodness going for us?

Adam Galinsky
Yeah, absolutely. So, for each of these, I can go into a little bit more detail, but also say, like, “How do we get into a visionary state of mind that makes us and propels us to be more visionary? How do we get into an exemplar state of mind? How do we do those things?” And so, let me just start with, I think, visionary is such a straightforward one and really helpful. So, what does it mean to be visionary?

Well, visionary has three characteristics. It’s kind of like what we say, is one of it, how we say it and when we say it. And the what basically is big picture, optimistic vision of the future. So, there’s, we see the big picture, but we also see a positive version of what the world can look like. Now, how do we say it? Well, my research shows and other people’s research shows is you want to do two things. You want to simplify it to its essence, but you also want to visualize it, make it come to life.

So, one of the examples I love to give is, you can have the mission, “Our mission is to have satisfied customers.” That’s a good mission, right? You want to have your customers be satisfied. But now let’s just tweak it a little bit and see how it changes, “Our mission is to make our customers smile.” Now that word smile is something we can visually see.

And then we can think about, “Well, what is it that we can do to bring that smile onto our customers’ face?” And that actually simple change from satisfied customers to make our customers smile, engages people more and motivates them more. It produces better outcomes, better products, if you will.

And then the final thing is that if you want your vision to stick, you got to share it and repeat it again and again and again and again. And one of the things I think we fail a lot of times is we fail to recognize that for something to stick, we need to hear it a lot of times. I mean, here’s a good example. What does almost every song in the world have?

Pete Mockaitis
Oh, a refrain, a chorus.

Adam Galinsky
Yeah, a chorus, a refrain, right? That tells us, if almost every song in the world has the same exact feature, a repeated line, a repeated chorus, a repeated frame, that probably tells us the human mind needs some central idea to be repeated again and again. And so, that’s another thing that I find that people are really good at. So, now we can be both practical, very specific, but we can also be sort of a little bit broader. So, here’s a practical thing.

Look at how you’re communicating and ask, “Can I simplify this? Can I be more economical in my words? But can I, in doing that, also make it more visual and vivid and metaphorical and come to life?” So, that’s like a very practical thing you could do. But what I’ve also shown is “How do we get into a general visionary state of mind where we can really see the big picture?” And that is a technique that comes back to what I said earlier about values.

And so, one of the things that two decades of research has shown, my own research has shown this, I’ve done multiple studies, that if you get people to reflect on their values, and I call this your values hierarchy. My colleague, Paul Ingram, has done amazing research on this. So, this is what we tell people, “Think about your values, what really matters to you. Now pick four or five values and put them into a hierarchy where the top value sort of animates the rest of your values. Now that’s your value hierarchy. Now what I want you to do is I want you to think about why those values matter to you. Also, when have you demonstrated those values in your daily life?”

And here’s one study we did. One of the worst things that can happen to anyone in their life is to be unemployed, to be laid off, to be fired, to lose your job. It increases anxiety, depression, even suicide. So, we worked with a Swiss employment agency, a government employment agency, every citizen in Switzerland, if they want to get unemployment benefits, has to go into one of these agencies and register. And we did a little experiment.

Fifteen-minute intervention for half of these people. We did exactly what I just told you. Reflect on your values, why they matter, how you’ve demonstrated them. Two months later, they were twice as likely to have found a job. In fact, the effect was so strong, we stopped the experiment and gave everybody the values intervention.

And so, when we reflect on our values, it has two things that I think are incredibly important. One is it helps us see the big picture, what really matters. But two is I think it has this element of optimism. It gives us that energy to go forward. Because what do you need to do to get a job? You got to apply, you got to suffer the slings and arrows of rejections, right? And you got to keep going, right? And you got to keep applying to other jobs. And so, reflecting on our values both helps you see what really matters and gives you that optimistic positive energy to go forward.

So, we can become more visionary both with very fine-tuned practicality, “How do I simplify my messages?” or, “How do I make sure that people see the big picture?” But we can also do it more sort of organically by reflecting on our values.

Pete Mockaitis
Adam, what we love to hear so much here is a little bit of an effort produces just an extraordinary result. Like a 15-minute value intervention is phenomenal, which reminds me of a conversation we had with Dan Cable about, I think, similarly, a short, it might’ve been a one-hour intervention, in terms of introducing yourself to your colleagues about who you are at your best, reduce the attrition by over 30%.

And so, I think that is just astounding in terms of zooming in on this stuff, it’s just amazing in that our human spirit, I don’t know how to say it, Adam, but it seems like it’s so easy for us to lose sight of our values, our North Star, that which makes us come alive and be all we can be. And, apparently, we can get there with just a pretty quick refresher.

Adam Galinsky
Yeah, I think this is a great transition to the second universal factor of being exemplar, because I think Dan’s intervention is, it’s a little bit about values, but it’s also something a little bit broader. So, what does it mean to be an exemplar of desired behavior? So, what it means is being a calm and courageous protector, who’s authentically passionate, who’s super, but also human. They’re not perfect. They have their own vulnerabilities.

And so, I’ve shown in a lot of different ways why that matters. So, how do we get people into an exemplar state of mind? Well, in 2003, I introduced something, and Dan’s research kind of builds all of this, an intervention that has been used in hundreds of experiments across the world, hundreds of experiments across the world. And we basically did analysis of all those experiments and showed that it’s got deep scientific validity.

But we simply asked people to kind of do what Dan did, but we said, “Think about a time when you were powerful, in control, and your best self.” And we targeted at a more micro level. So, imagine you’re going into a negotiation, “Think about when you’re powerful and in control and your best self at the negotiating table.” Or you’re going in for an interview, “Think about when you’re powerful and in control your best self in an interview.” Or think about giving a speech in front of people, “Think about the time when you felt powerful, really in control on that stage.”

And so, what that does, the reason why that’s so powerful, that reflection, is because you’re building off your own lived experience, authentically building off your own lived experience. You’re not recalling what someone else did. You can feel yourself.

You’re like, “Yeah, I negotiated.” You might’ve negotiated one time out of ten well, but you can still recall that one time you did it well, right? And that’s a real powerful way to leverage that. And we’ve shown in our research that when you do that, people do better in interviews. We actually have the people are more likely to get a job. We’ve shown they give better speeches. Other people in Europe have used my intervention, measured people’s physiological reactivity before a very stressful event, and they were physiologically calmer after engaging in that.

And so, one of the things that the way they like to describe it is if you want to be super, you got to be able to remember when you were super. And that’s sort of one way of being able to tap. And then you go out and act super when you can do that. And so, I think that’s one thing that’s just so powerful and so important for people is to remember that we have those experience when we did something really, really well and we can recall and really sort of build off those experiences.

Now, I hope you don’t mind, but I want to introduce another topic really quickly that I think is really important.

So, I know you have three kids, and so you’re a parent, you’re a dad, and so your kids look up to you because as that parent, it could be just because you admire someone. It could be because someone’s really important to you. And so, anytime someone gives you their attention, you, your behavior, your words, the way you stand, the way you interact are going to have a big impact on people.

And so, I’ve coined a phrase. I call it the leadership amplification effect or the leader amplification effect. And the leader amplification effect basically says that when we’re in a position of leadership or where people are looking up to us or we really matter to them, they’re paying attention to us, their eyes are on us. And one of the foundational, fundamental scientific truths that govern all of mental life is that the things that we pay attention to get amplified. Whatever stimulus we’re looking at, that stimulus will have a bigger impact on us. We’ll get intensified reactions.

And so, it’s just sort of one example would be, I still remember 30 years ago, my first doctoral seminar when I was a PhD student with a guy who’d win the Nobel Prize in Economics, and I raised my hand one day, first day of class, have 11 fellow students, I want to demonstrate that I belong, I’m at Princeton University, this Ivy League thing, but feeling a little insecure, and I think I have a really nice point to make. And I still remember what Danny did 40 years later, he crossed his arms, shook his head, scrunched up his face and said, “That’s not right at all.”

And then he smiled and he moved on and the rest of class moved on. But, like, I was frozen. I felt humiliated. It was crushing to me. And so, Danny doesn’t remember this. Like, it was nothing to him, but to me, it just felt like humiliating criticism. But, like, six weeks later, I’m walking in the hallway and Danny, without stopping, he doesn’t even stop walking, he just says over his shoulder, “Hey, Adam, I love reading your reflection papers. You’re a great writer.” And then he turned the corner but that comment, like, has nurtured me for 30 years.

And so, one of things is that when we’re in a position of leadership, the reason why our words matter so much, the way we are in the world, how we interact with others matters so much is people are paying attention to us. And some of it is because we have power and authority, but sometimes it’s just because they look up to us and they care about what we think. And our whispers are going to be shouts, our comments are going to get amplified, and the reactions we produce are going to be intensified.

And so, one of the things we have to learn as parents, but as leaders, is that nothing we say is offhand. Everything has an impact. And so, that’s one of the things we have to be aware of to be inspiring is to recognize the powerful impact that our words, behaviors, and interactions have.

Pete Mockaitis
That is huge. And I’ve heard a number of leaders say, and I’ve lived this myself that, “It’s the weirdest thing. When I became a leader, my suggestions became commands.” And so, that’s one form of the amplification, but it’s great to flag the other ways that your stuff is being amplified and the impact and consequences of that there.

Adam Galinsky
Here’s one of my favorite stories about this. Barry Salzberg became CEO of Global Deloitte, which, you know, has tens of thousands of employees. And about six months into being CEO, he noticed that there were bananas at every sort of executive meeting. And he’s like, “God, I’ve been at Deloitte for 30 years. Is it a symbol of Deloitte I didn’t know about? Or does someone really important love bananas?”

So, he asked his assistant, he said, “Hey, why do we have bananas at every meeting?” She said, “Because you love bananas.” He’s like, “Wait, what?” So, the first time he walked into a meeting where she was present, she was paying incredible close attention to everything he did because she wanted to please him.

And she noticed he picked up a banana with a little bit of enthusiasm. And so, she coded in her mind, “Barry Salzberg loves bananas. We must have bananas at every meeting.” And that’s not even a suggestion. That’s just like, he’s like, “Ooh, banana,” he just might want to have a little potassium that day but then it became a law.

And so, that’s sort of a great example of the leadership amplification effect. He didn’t even say anything to anyone. It wasn’t even a suggestion. It was just a dollop of enthusiasm.

Pete Mockaitis
Yeah. Well, that is telling. Well, I’d love to get your perspective, Adam, before we hear about some of your favorite things. Given what you’ve learned about the impact of the things we do or don’t do, and then the relative prevalence of these behaviors, if you can lay on us just a couple of your top do’s and don’ts that you think can make a world of difference for us, what would they be?

Adam Galinsky
I’ll go through a few do’s. So, the first one is always think about the big picture. Like, what is really going on here? Like, try to put things into context to understand people’s behaviors. I’ll just give two examples that relate to being a parent because I think they’re really, really powerful. I had two kids, very close in age, just like you. And so, I had a kindergartener and a first grader. And the kindergartner’s classroom was on the second floor and the first grader’s class was on the third floor, and I take them to school every day.

So, naturally, I dropped the kindergartner first because he’s, as we walk up the stairs, my first grader is very type A, very impatient, “I want to get to school.” My kindergartner, like most second borns, likes to relax a little bit, take his time, likes to a big ritual with me saying goodbye, and Asher would be like, “Hurry up, Aidan. Hurry up Aidan,” and I would get very frustrated at Asher. I’d be like, “Just be patient. Why can’t you be patient?” And then Asher would march upstairs and run in the classroom without saying goodbye to me.

And about a month into this, we were walking with Aidan, I had an epiphany. And I was like, “What if I drop Asher off first?” So, I said to my kids, I said, “Hey, why don’t we all walk up to the third floor and drop Asher off first, then walk down to the second floor?” And it was transformational. So, Asher got to go at the time he wanted to, he’d give me a hug, I’d get to go downstairs, Aidan could take his time, no one was rushing him.

And by day three of this, his teacher, I never even talked about this with his teacher, Aidan’s teacher, the kindergartner’s teacher said, “Wow, dropping Asher off first has been a big success.” Like, she noticed, she could see Asher getting frustrated and angry. And, like, I could yell at Asher, I could tell him to be patient, I could try to give him some type of gummy to make him calmer, but he was saying, “I need to get the class on time.”

And so, then if we start thinking, “How can I allow Asher to meet his needs, but also have Aidan meet his needs?” We just reversed the drop-off order. And so, when I talk about seeing the big picture, it’s like really sort of understanding all the people that are in sort of an orbit and how they interact. And so, I think these are very, very, powerful things. What is it that people need? I mentioned these fundamental human needs. What does this person need right now?

I’ll give you just one other quick example, it’s very top of mind. My mother-in-law has lived with us for eight years and my older son is very attached to her and she’s moving now to Las Vegas. And about, she’s moving literally next week, and about two weeks ago, my son started being just really salty towards his mom, my wife, just being really rude to her and angry at her. And she was getting a little, like, upset by this, and it’s hard not to take it personally.

But the big picture is he’s mad that his grandmother is leaving, and he’s furious, but he can’t express it to her. In fact, they’ve actually never had a fight. Like, he’s her safe person. And so, he’s taking out on the person that’s closest, the mom. And so, once you see the big picture, you can start to recognize what’s going on. But then we can be visionary. We can start to help him have context for his feelings, “Hey, Asher, I know you’re really, you know, it’s probably, it’s really hard with Lola leaving.”

And the other day he whispered to me, he didn’t want his brother to hear this, he said, “I’m really sad that Lola is leaving.” And so, that’s what I mean by sort of being visionary. How do we see the big picture and really recognize what really, really needs to happen? Seeing the big picture allows people to handle the slings and arrows of outrageous fortune. Like, think about people going into war, soldiers potentially giving up their life, but for a bigger idea. So, the first do is be the big picture.

The second do is to remember that when we are in these positions of leadership, our emotions are infectious. And so, when we’re calm, we calm other people down. But if we’re anxious, we’re going to make other people even more anxious. So, we really have a duty and a responsibility to regulate our own emotions in those experiences, even as parents to not get angry.

My old dean, he would have these faculty meetings where people were speaking viciously to him, and he was always so calm. And I was just so amazed that he could just handle that. Like, he never reacted, he never blew off the handle. Apparently, he did so sometimes in private, but like never in public when it really mattered. And so, I think that’s the other do.

And then the final do that I’ll give is elevate others. When you see someone do something good, let them know. And when they did something that really helped you, express gratitude. And I’ll tell you a story about that. Every time I teach, I give people the leader amplification effect call to action. And I say, “I want you to pick three people that are less powerful than you, and I want you to send them some message that says, ‘Hey, you really knocked that presentation out of the park,’ or, ‘Thank you so much for helping me on that report. I couldn’t have done it without you.’ And I want you to be specific.”

Because if you come across as inauthentic, that’s infuriating, right? And so, this was 10:15, I was in front of a group of 50 CEOs and presidents. And at 10:29, one of them raised his hand and said, “I already sent my three emails, already got three responses, and they were gushing with excitement. One of them said, ‘I’m finally going to take my spouse to that new restaurant they always wanted to go to.’”

And I really liked this example because, first of all, it proved something I found in my research, which is people in powerful roles are very impulsive. This guy couldn’t even wait to 10:30 in the break. He had to like send it off right away. But it also shows it didn’t take him any time at all to do it. Like, it cost him a couple of minutes and it transformed people’s lives.

Pete Mockaitis
And what’s the content of the email? You just say, hey, what you think is great about them or…?

Adam Galinsky
Yeah, or just anyone, just think about three people who, in your orbit, who have less power than you, that deserve some expression of gratitude or praise and be specific about what they did. So, it could be anything, you know. And I was telling this story, and a president of a bank, 1,400 employees that are under his charge. He said, actually, “Actually, I do that every day.” And I said, “Do what?” He said, “I actually send out an email to every single employee on their birthday.”

And he showed me an example. He said, “Here’s the one I sent this morning. It said like, ‘Hey, Trisha, I hope you have a great birthday. How was bowling and track this weekend?’” That’s all he wrote. And then he showed me her response. It was like a novel, like described everything about bowling and track. He’s like, “You know, I actually never even read her email because it’s so long.” But like she was so excited to get this.

And one of the things that this president said, which really struck me, is he said, “I know my message puts a skip in their step but it actually puts a skip in my step. Like, I get their message back and I feel so good.”

And so, one of the things that I’ve come to the conclusion of, here’s a do and a don’t. Now we always say, “Do something in person, communicate with someone in person, face-to-face is better.” But if I were to praise you, Pete, and say, “Oh, my God, you are the best podcaster I ever saw.”

Pete Mockaitis
Oh, shucks Adam. Thank you.

Adam Galinsky
Yeah, it makes you a little bit uncomfortable, right, because, like, “How do I respond to that?” It feels good. But now imagine I wrote that to you later and you can read it, you can reread it.

Pete Mockaitis
Save it and read it when I need to read it months later.

Adam Galinsky
You can save it. You can savor it. You can send it to your spouse. You can show it to your eight-year-old, and say, “Look what this person said about me.” So, actually, by writing it, and then it’s much easier for people. Like, if I say to you, you’re like, you did that, you did, you’re kind of like a little bit embarrassed, a little bit, “Oh, thanks,” you’re trying to push it away.

But if I were to send them by email, you’d be like, “Oh, thanks so much. This is what I work towards,” you’d be more expressive over writing. And when I praised my dean yesterday, I mentioned I praised my dean, there was a long awkward silence. He didn’t really know how to deal with it. And then he sort of commented about how much he’d learned from the management division and stuff like that.

So, here’s an example where putting something in writing is better than saying it in person because you let them savor it, you let them share it, and you let them respond in a gushing way that lets them express their appreciation but puts a skip in your step.

Pete Mockaitis
Beautifully said. Thank you. Now could you share with us a favorite quote, something you find inspiring?

Adam Galinsky
One of my favorite quotes of all time is from Confucius, and it says, “Tell me and I will forget. Show me and I may understand. But only when you involve me will I truly remember.”

Pete Mockaitis
And a favorite study or experiment or bit of research?

Adam Galinsky
Here’s a study that I love more than any other study, and I’ve been using it in my teaching for 25 years. It’s one of my dissertation advisers, Marcia Johnson. She did this in 1973 or ’74, and it’s such a simple study but it’s so profound. She just basically gave people a description of something.

It goes something like this, it says like, “First you take the things and separate them into different piles. Then you have to decide if you have to go somewhere else. If you have to go somewhere else, then you do that. But you also don’t want to do too much at the same time. And after you’re done, then you put things back into their appropriate places.”

And I’ve given this to thousands of people across the globe when I’m presenting and I ask people, “Does anyone know what’s going on in this scenario?” And, like, less than five people present and can solve it. So that’s one of her conditions. Here’s her other condition. She gave them a title and then she read the description to them.

And the title in this case was, drum roll, “Doing the laundry.” And then you realize, “Ah, doing the laundry, separating things, whites and darks. Okay, do you have a washing machine here or do you have to go somewhere else? Oh, yeah, you don’t want to overstuff that because you might break the machine or ruin things. And then you put them back in their places.”

Now, the reason why this experiment is so powerful is because it’s not just that it was easier to read when you got the title, it’s what happened later. When she asked people to recall what they read, the people who got the title couldn’t remember it word for word, but they remember the gist. And the people who didn’t get the title, some of them couldn’t even remember reading anything, it was like they couldn’t even process it.

And so, this is really about being visionary. Being visionary, giving people a vision gives them that title. If you have the title, every word makes sense. Every sentence connects with the other sentences. Other people reading it are, you’re synchronizing with them. And so, to me, it’s like such a small, profound study that really captures that.

I’ll just mention one other study also from the 1970s. But they took two people, let’s say you and I, and we say, “Hey, Pete, you’re going to teach Adam about Indonesia. So, we’re going to give you some material, you’re going to spend 25 minutes learning about this information so that you can teach Adam about it.” And then you’re going to, they give me the same information and say, “Hey, Pete’s going to teach you about Indonesia, but I want you to read this material and study it so you’re prepared.” So, it’s like, just randomly assigned you to be the teacher and me to be the student.

And then later, they give us a test, before we interact, a test on Indonesia, and we had the same amount of time, we had the same material, you would learn it better than I did. And so, just being in that teaching mode makes you process information differently. I think part of it again is being visionary. You’re thinking about the big picture. You’re thinking about how things connect to other. You’re thinking how you’re going to communicate it.

And because you’re doing all of those things, you’re processing, you’re making connections, processing information deeper and really understanding not just the individual facts, but also how they come together. And so, that’s really another story about empowerment that we just talked about, is that like putting people into that teacher frame of mind is more powerful than a student frame of mind.

Pete Mockaitis
And a favorite tool, something you use to be awesome at your job?

Adam Galinsky
I mean, I do think my favorite tool is what thing that I kind of came up with in 2003, which is like using our own lived experience to reflect on them at the right moment in time so that we can be whatever we need to be in that moment.

Pete Mockaitis
And a favorite habit?

Adam Galinsky
I think the favorite habit that I would say is trying to do that leader amplification effect, that gesture of generosity, ideally. That would be my favorite habit. I haven’t instituted it yet. But I think, “How can we build in habits of generosity?” I think is probably the most important thing. It’s my number one value and I think it really is the key to spreading the seeds of inspiration.

Pete Mockaitis
And is there a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Adam Galinsky
I think one thing that people really find powerful is that leader amplification effect, recognizing that “What I do and the way that I am in the world is really impacting people,” and it’s very eye-opening for people. I’ll tell you one funny story which I really love is I’ve been doing the laundry study for two decades now. And about 10 years ago a woman told me that she wrote, “Do the laundry,” and she put it on her, like, a Post-it next to her screen. And it was on there for like two or three weeks.

And, finally, one of her subordinates walked by and was like, “Are you ever going to do your laundry?” And she’s like, “Oh, it’s actually, it’s like to remind me to always remember, like, the vision and remember the big picture.” And then they started using that as a catchphrase when they felt like they weren’t seeing the big picture. They’re like, say, “Do the laundry,” and then that would get them. So, that’s like an example of a nugget that someone took from one of my lectures and really then implemented it and utilized it and hopefully made their organization better.

Pete Mockaitis
Okay. And if folks want to learn more or get in touch, where would you point them?

Adam Galinsky
AdamGalinsky.com, and the book is Inspire.

Pete Mockaitis
And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Adam Galinsky
Once a month, ask yourself these two questions, “When was I inspiring in the last month and when was I infuriating?” So, that’s sort of one set of reflections and sort of think about what it was.

But also think about “Who was inspiring in your orbit in the last month? What was it about they did that changed you inside? And how could you emulate that behavior?” And so, I want you to take those, your own personal reflections, those emulations, and then I would just want you to form a single intention about one thing that you’re going to do differently in the next month.

Pete Mockaitis
All right. Adam, thank you. This is fantastic, inspiring. I wish you much inspiration.

Adam Galinsky
Thank you so much.

2024 GREATS: 983: Making the Most of Your Limited Time Before Death with Jodi Wellman

By | Podcasts | No Comments

 

Jodi Wellman shares how reflecting on our scarce remaining time of life helps us live free from regret.

You’ll Learn

  1. Why you need to befriend the Grim Reaper
  2. How to feel “astonishingly alive
  3. How to break out of a rut

About Jodi

Jodi Wellman is a former corporate executive turned executive coach. She has a Master’s in Applied Positive Psychology from the University of Pennsylvania, where she is an instructor in the Master’s program and a trainer in the world-renowned Penn Resilience Program. She is a Professional Certified Coach with the ICF and a Certified Professional Co-Active Coach from CTI. 

She has coached and spoken with clients like American Express, Fidelity, pwc, Royal Bank of Canada, BMW, and more, and runs her own business, Four Thousand Mondays. She’s also known for her inspirational TEDx Talk on how death can bring you back to life. She lives between Palm Springs and Chicago with her husband and cat, Andy.

Resources Mentioned

Thank You, Sponsors!

  • CleanMyMac. Use the promo code BEAWESOME for 10% off on any CleanMyMac subscription plan.
  • Jenni KayneUse the code AWESOME15 to get 15% off your order!

Jodi Wellman Interview Transcript

Pete Mockaitis
Jodi, welcome.

Jodi Wellman
Thank you for having me here. I’m excited.

Pete Mockaitis
I am excited, too. I understand you say you’ll have about 1,822-ish Mondays left of your plans here.

Jodi Wellman
Well, I got to tell you, that number’s down by two weeks since you read that. So, I’m down to 1,820, but this clock is ticking down, and, yeah, big plans. I mean, that’s the point, right? It’s like, when we get a little bit granular with that math, that fabulous mortality math, it does make me and many others go, “Wait a sec, how am I going to spend that diminishing time?”

Pete Mockaitis
Okay. So, what are some of these big plans?

Jodi Wellman
Well, they’re usually bucketed. It’s funny you ask that because, in terms of research and then the way that I look at my life, they’re in categories. So, there are different domains of life. There’s the fun and recreation side of things, which can further categorize into travel. So going to the south of France in the fall, that’ll be exciting. And so, there’s a whole category around recreation. What are we doing with our leisure time?

And so, looking at starting new hobbies, I’m going to be getting more into trying to learn a new language. And so, really, I’m looking to either refine French or Italian. So that’s just one category, and so that’s a good start, I think, lest I bore you with the gory details.

Pete Mockaitis
No, I appreciate that, that’s fun. That’s fun. Well, lay it on us, you’ve been researching our mortality. Your book, You Only Die Once, a compelling title. Any particularly surprising or fascinating discoveries you’ve made about us humans and our lives, our mortality, that professionals need to know?

Jodi Wellman
Yeah, I definitely think so. So, we all know in the work we do, for example, that, oh, there’s nothing better than the power of a deadline. It’s like we will tend to procrastinate until we know that the strategy session is coming up on the 17th or we’ve got a big project due at the end of the quarter, etc. And it’s so true with our lives.

So having this distinct and, okay, fine, maybe a little bit morbid sense that we are finite is precisely the thing, by having that deadline that does kick us into gear to get on with, I say, the business of living. So, it could be the things we do at work, all of the initiatives we might just keep postponing, but also the things we do outside of work, all the joys and things we might do, again, for recreation, socially, etc., that make us more well-rounded when we come back into work.

So, the research is called Temporal Scarcity, and it’s this idea that whenever we have an asset, okay, like life, that we become heightened, frightenedly aware that it is temporary or rare. Our perception of its value goes through the roof. So that is why I get us to count our Mondays, and that is the heft in terms of empirical evidence behind how we do need to have, unfortunately, that rankling feeling of, “Ugh, scarcity” in order to take action and have that deadline, or else we’ll just float along the lazy river of life and have good intentions, maybe, but not really take as much action on them.

Pete Mockaitis
Yeah, a deadline is quite literally here, there will be a day in which we die, a deadline.

Jodi Wellman
You caught it.

Pete Mockaitis
And so, morbid, yeah, I mean, that’s how some people could react to it, but you seem to have a very different emotional energy vibe association to this. Tell us about it.

Jodi Wellman
Yeah, I definitely do. I mean, I’ve never been super scared of it. I recognize, and in doing research, of course, and working with groups and individuals that some people would much rather not talk about death than anything. Many people would rather public speak. We’re very afraid of dying in the discussion.

So, my openness to it and my mission in life, really, is to de-fang it, make it something that’s like, “Yeah, it sucks. Yeah, definitely. Nobody wants to think about the fact that we’re not going to be around much longer,” relatively speaking. And so, how do we use that and take a more amusing approach to accepting, “Yeah, it sucks to be us,” and yet let’s use it pretty darn quickly to move over to the life side?

So, I talk about the Grim Reaper. I love it. I love the whole topic of mortality because I know it’s a tool. It catapults us not to keep talking about death but to talk about life. So, I make the switch pretty darn quickly. It helps that I doodle, you know, the Grim Reaper and tombstones. It helps to lighten it a little bit, and I tend to give out the most ridiculous, hilarious prizes in my workshops, again, to create levity.

But it’s like a fact of life that we do a fabulous job of denying and deferring and avoiding, and I just say, “Guys, let’s just accept it. Let’s talk about it for a minute. Let’s do the math, let’s do the thinking, and then use a table. I’m curious, like, how does that motivate you to maybe spend your time differently because there’s so much power there?”

Pete Mockaitis
Well, so maybe could you give us an example of how a person walked through the math, they took a look at it, and then that transformed the way they approached their work, and their life, what they’re up to?

Jodi Wellman
Yeah, I give so many examples in the book, and I do that because we do like to hear and learn vicariously through other people, right? So, there’s one leader I worked with who used to do, in the nature of his business, he acquired companies. And when he stopped and counted, not just his Mondays left in life, but his. Mondays left in his career, he didn’t really have formal retirement plans, but he had a sense about, “By this age, I want to be able to say no and say no a lot, unless it’s a really cool project.”

So, he did the math and he looked and said, “Okay, I do however many acquisitions, mergers per year.” And he did that and worked backwards and said, “Wait a sec. Like, I’ve been thinking, deluding myself,” because that’s what we do. I mean, this is what psychology is. We just try to fool ourselves into happiness. You know, we got to cope somehow.

And so, he was thinking, he knew he wasn’t going to live forever or work forever, but when he did the math and he realized, he really had five good deals ahead of him, like really good juicy ones that he loved to live for, it put everything else in perspective. And it helped him focus in on the kind of work he wanted to do, the kind of deals he wanted to negotiate, the kind of team he wanted along the way, because he was just dilly-dallying and having people around him that weren’t necessarily the lifers, as he now called them.

And so, it helped him prioritize, “What kind of work do I want to do? What kind of work do I not want to do?” because we all know sometimes that’s where the meat on the bone is. So, it can really help sharpen what our priorities are just by way of one example.

Pete Mockaitis
Okay. So, then for our math, can you walk us through it? How might we compute that? Do I need to whip out an actuarial table? Or, what’s the sequence by which I arrive at my Mondays left?

Jodi Wellman
Right. It’s a lot easier than you think. Now, the good news is I have a page on my website called Resources that does the math for you, if you don’t want to waste your precious time in life doing math, but it’s pretty easy. So, if you identify as male, start with 78 years, that’s the average life expectancy, and then you minus your age, and then you multiply by 52 just to keep it easy.

Now, if you are a little more fortunate to have been born a female and you identify as such, then your average age is 83, and then you minus your current age and you multiply it by 52 weeks a year. And then if you don’t identify with either, just average it at 80 and minus your age, and again multiply it by 52. And I think you could probably add in a few Mondays just because you listen to How to Be Awesome at Your Job. I mean, I do think that that should buy you…

Pete Mockaitis
Life extender.

Jodi Wellman
It is. It is, at least a couple weeks, right?

Pete Mockaitis
Life giving. Okay. And so, then when you see that number, it’s like, “Well, shucks, here we are, we’re maybe 1,000-ish, 2,000-ish,” and then it’s even more real when we get precise like 1,822, like you had there. And so, you see that. And then what’s most people’s reaction to beholding this figure?

Jodi Wellman
Yeah, it is usually a bit eye-opening, like, literally, eyes-widening, like, “Oh,” because we are used to the language of years. We’ve already rationalized, “Yeah, I’m going to live to about 80. My grandma lived to 90. Oh, shoot, but my Uncle Reg died at 71,” and you average it out somewhere. But when we talk about the weeks, and I’m super nerdy because that’s why I call my company 4,000 Mondays.

When you even think of it in terms of Mondays, which have a very different feeling than a Friday, you know, Fridays are slam dunks, like, life is easy. But when you think about it with a Monday, and you quantify and say, “Am I really doing the stuff that lights me up if I’m going to be waking up for just that many more Mondays?” that’s where it creates the eye-opening and wakeup call that I’m looking for people.

So, it does tend to create enough discomfort. I’m not afraid of a discomfort. I want people to feel just enough of the poke in the ribs to feel like, “Oh, I got to get on with this.” And this is the thing, Pete, and you know this from all the work you do and the research you do, and with me with my positive psychology background, I would love the idea that we could all just be motivated enough by the pursuit of something awesome. You know, the, “Oh, I want to live this kind of life and I’m going to go for it.”

And some people are intrinsically motivated enough to do that, but the rest of us, we need a prod, we need a nudge, we need something that is, unfortunately, just a tad negative, which is why I talk about scarcity rather than abundance in this context. And so, that is the eye-opener for people that we think, “Oh, I didn’t want to see it that way, but now that I see it and I hopefully can’t unsee it. What does it motivate me to do?”

And that’s where the conversation gets good. It’s like, “So now what? This precious life. This dwindling, diminishing existence you have. What do you want to…?” Throw that in. I mean, you’ve got to heighten the drama, “But what do you want to stuff it with?”

Pete Mockaitis
Well, Jodi, it’s funny. This might be the most intense episode of “How to Be Awesome at Your Job” ever. It’s like, quite literally, life and death is all we’re talking about. But what you say really does connect. A friend of mine shared with me he had some family members with some health challenges. One was a child of his, which was very scary. And another was his mother, and he said, “Boy, just experiencing that really kind of made me think about what I want to be doing with my career, instead of like postponing my dreams.”

And so, he just like went for it, he’s like, “I’ve always had this cool business idea, and so I’ve got some people together. We made a pitch deck and we approached an investor. And then he’s in for a couple hundred thousand dollars or a few hundred thousand dollars for a few points of equity.” So, he’s got like a multi-million-dollar evaluation. It was like, “I just talked to you like a month ago. What is going on here? It’s amazing.”

And so, I’m proud and impressed and, just like that, I mean, he had the idea bouncing around his head for a long time, and then a few scary situations with family members’ health, the guy was, “You know what, let’s just see what happens. Let’s just go for it.” And then, wow, he’s off to the races.

Jodi Wellman
Oh, this story is profound, and I love it. This is the research that I do that just lights me up beyond belief that I hope to also shine that light on others. This is the wakeup call with this gentleman. And it takes a really unfortunate situation to see that light. Especially, because I talk a lot about the wakeup calls we receive personally. Like, if you get a health diagnosis that ain’t so hot, that usually tends to snap us to attention, and we want to live differently, and research is so clear.

I always love this phrase that psychologists, existential psychologists use, that when people have had a brush with death, they experience what’s called a roar of awakening. It feels so visceral, right? And so, whether it’s our own precipice moment with the great beyond, or whether it is because a family member or a dear friend, or we’ve had some very salient moment to realize, “Oh, gosh, like, we are mortal,” that can be the thing that catapults us.

And, ultimately, what it comes down to, and I think you even embedded the words in your anecdote, it’s like, “What are we waiting for?” We delude ourselves into thinking that we’re going to have time later, and I am getting to get all hot and bothered here, but we need to talk about it because I think we believe we’re going to have time to do the new initiative, or open up the New York office, or do the cool thing, or open up the spinoff business, or go to Prague, “We’re just going to get to do it later.”

It’s either in this category of when work dies down, we’ll, like, let’s all get laughed together at that notion, because we’re working hard at making work more productive and busier often, which is not about dying things down, another metaphor about dying things down. And so, we’re either waiting for that, lull, “Well, it ain’t going to happen,” or we’re waiting for retirement, which to me is like, “Don’t you dare.”

Yeah, plan a cool retirement, do that, too. But if you are deferring your existence for a later that just may not arrive, oh, honey buddy, I just want to take you, in somewhere between a hug and a throttle, it’s just like, “What are we waiting for? Don’t wait for your kid to get sick. Don’t wait for you to get thankfully in remission from a cancer that you just were trying not to think about. Don’t wait to get to retirement when, all of a sudden, your gout is so bad that you can’t even climb the Spanish steps that you’ve been longing to climb since you were in your early thirties that you just put off.” See, I’m getting all worked up, Pete.

Pete Mockaitis
No, I hear you. Well, it’s heavy and it’s intense. And, in some ways, you’ve got something novel on your hands, like the math and the number of Mondays and whatnot. In another way, this is a very ancient wisdom concept, you know, memento mori. I think that’s Latin. I was a Latin student. That just means remember your death. Is that correct?

Jodi Wellman
Yeah, remember you’re going to die. Yeah.

Pete Mockaitis
Remember your death. And so, I know Ryan Holiday has done a fine job of, I think, he’s got a cool coin as well that says that on it. I think there’s a skull or something. Cool stuff from Ryan Holiday. So, tell us, what’s sort of like the ancient wisdom on meditating upon this? And what’s your new fresh stuff that you’re bringing to the table?

Jodi Wellman
Yeah, it’s all rooted in the ideology that some call it stoicism as a philosophical endeavor. Philosophers, depending on their camps, for centuries have been extolling the virtues of remembering that you’re going to die, and in some cases, it was so that they could control the population for ways of being virtuous or for religious means. But being in tune with the end is not a new idea.

Just like with most of us, we all rationally know we have an expiry day. We don’t know when it is, but we all understand it. But it’s the reminder that we need to keep in mind and keep fresh. So, in more modern times, I referred a moment ago to some existential psychologists, and there’s a whole new branch of psychology called existential psychology, and it really is the study of our experience of not just the positive psychology side, which is a lot of my background around like what it takes to live the good life, but it’s also the nuances of how we will defer and avoid and deny, and what the cost is of that.

So, the more modern take on it is let’s just try to be open and honest with ourselves about it, and have conversations with our families, and our friends, and just like, for me, it’s like that’s the best happy hour ever. It’s just talking about a bucket list and holding each other accountable about, “What are you going to do?” “Did you book the trip?” “Did you book the online course?” “Did you set up the LLC like you said you wanted to do?” Because again, what are we waiting for?

So, it’s all rooted in the ancient times. And in the modern times, I think there’s not really a lot more we can do other than create a habit around talking about it and thinking about it and remembering it. So, this doesn’t just become a, “Huh, interesting conversation I listened to on your podcast that floats away.” We have to embed it into our routines, if you will, and that’s the stuff that helps make it stickier.

Pete Mockaitis
Could you give us another example? So, we’ve heard about a couple folks in the deal-making or entrepreneurial zone. Any other dramatic wakeups that you’ve witnessed?

Jodi Wellman
Yeah, there was a woman I worked with three years ago, she was in her early 40s, and she was diagnosed with breast cancer, and she ran her own company and it was an eye-opener for her. She beat it, and that was fantastic, and that had inspired her to come alive and start a foundation as part of her organization.

So, a lot of what this does is it instills this idea about like legacy thinking, which is really important I think for leaders, but not even just for leaders but people thinking about, “How am I showing up at work? And how am I showing up at life? Like, how do I want to be remembered?” So, for this woman, Christia, she felt really compelled as a result of having her life threatened in front of her, to say, “I want to start raising money for women with breast cancer who didn’t have access to some of the means that I had.”

Because she knew coming from the south side of Chicago, that she had a history where she knew other people were suffering in ways that her financial means were allowed her better access to some care and convenience. So, now the truth is, if I was just to fast-forward to take this to a different direction, but on purpose, is that she was re-diagnosed and, unfortunately, a couple of years ago she did pass away, and she was 42 when she died.

And I still work with the company, the fabulous team there that inherited the business from her. Her sister and her niece are running that company. They’re called Thank God It’s Natural, and they are phenomenal. But for Christia, it opened her eyes up to “What kind of business do I want to run? Where do I want to prioritize our operations? And where do I want to not focus?”

So, another woman, here in Palm Springs, where I’m currently based, also had a breast cancer experience for herself. She started a nonprofit that helps survivors. And the way she worded it is that, “I was given a second chance at life.” And she said that in her experience of sitting and doing something like 24 rounds of chemotherapy, I wrote about this as an example in the book and drew a doodle about it, I called it Shay’s Circle because she said, “I took a fresh journal page and I drew a big circle.”

“And I said to myself, ‘I’m making it through this cancer situation, but I’m going to be very thoughtful about the life I’m going to live moving forward, this second chance I’ve been given. What do I want and who do I want in my life?’” And she was very deliberate and wrote names of people, some of the priorities with her work, activities she wanted to focus on, things with her kids in the circle, and she was very thoughtful about, “And I will no longer…” and she had a couple names, and she had a couple of tendencies, like pleasing tendencies, saying yes to being on committees and all the things that we just do because we’re not conscious that our life is finite.

So those are extremes, people having had scares that did, unfortunately, take them, but also scares that did, I think, we learned from that. Like, my goal is for us to have wakeup calls without having to go through any of that drama of having a near-death experience because there’s so much gold from people who have been there or have been close. So, we can refine our priorities. I think that’s one of the biggest opportunities, in addition to being grateful for life. But we’re refining our priorities and the big businesses we work in and things we do, sometimes that’s key.

Pete Mockaitis
I’m fascinated as I just imagine the listeners hearing this, like, some people have already turned off this podcast and have asked out their dream guy, their dream partner or send an email to be like, “Let’s talk about this business that we’ve been picking around.” They’ve already taken the action. They’re so fired up. They’re inspired, like, you’re transforming them. Boom. Already done.

I think there’s others, and I’m finding myself in this boat a little bit right now. It’s like, well, you know, Jodi, I mean, I guess I’ve been quite blessed. I mean, in many ways, I’ve had a lot of dreams, and then I have realized them. It’s like, I’ve got a family, and they’re amazing. I’ve got a dream job, and then I got a job that was better than that dream job, and then I got a job that was better than that, better than that dream job. It’s like, I’m talking to fascinating people whose books I would just read, and this is turning into income, and then other entrepreneurial things are turning into income, and I’m working with cool people I like.

In a way, it’s like I don’t feel like I’ve postponed anything major, and yet I have a feeling there’s more for me here because I don’t, frankly, spend much time thinking, “Oh, I’m going to die soon.” I don’t do that. And as you’re saying it, it feels heavy and intense, like, “Yeah, whoa, for real, a limited number of Mondays. Okay.” But I’m not yet electrified to charge in any given direction. I was like, “Huh, these are pretty good. I guess I should just keep doing that.” What about this segment?

Jodi Wellman
Yeah, I love what you’re saying. So, I have quadrants like any good empirically based situation has quadrants, and so you are in…

Pete Mockaitis
As a former consultant, absolutely, they do.

Jodi Wellman
I know, exactly. You got the Bain in you, right? So, you’ve got widening your life with vitality is one dimension, and that’s literally the idea about, “How can I add more fun and interest and experience and cool stuff and pleasure and happiness?” Okay, so for many people who have really busy profound jobs, this is the dimension and, in fact, this actually is where most people in my research will identify as.

They’ll say, “I’ve got enough meaning in my life but I need more of this widening vitality. I need more fun. I feel like I’m not going out as much as I used to do the fun things in the restaurants, or going to a concert, or trying that new printmaking class, or the things that might feel kind of cool and make me feel more alive in a different way, rather than maybe the more one-dimensional existence I’ve been living, which is like rocking my business.” So that’s just one axis is widening your life with vitality.

The other one is deepening your life with meaning, and that is that sense of having a purpose, being connected to people, maybe something bigger than you, like in the spiritual realm. It’s defined as kind of doing good, as opposed to just feeling good. And so, when you mash these together, you’ve got four quadrants.

Pete, you are in what I call the astonishingly alive category, which I know, it’s a big word. I know, but here’s the deal, because why this is, is that you are, you seem to be, you’re living a good life where you’re plus, anywhere positive, even if it’s 0.10 on meaning, and plus on vitality, and so you’re in a good place. There are a lot of people out there, a majority, because, by the way, my research is clear, like 11% of people identify in the astonishingly alive category currently.

And so, most people are in that zone of like, “My job’s meaningful,” or, “Rearing my kids is meaningful, but I’m so freaking bored.” Or, it could be the reverse, which is, “I am having fun. Like, I’m out there. I am traveling. I’m on the yacht, but I go home and I feel like I’m an empty hollow shell. Like, what am I doing this for?” So, there are variations on those themes, but I don’t want to say now that there’s no fun for you, that you can’t do more with this.

Pete Mockaitis
“You’re done.”

Jodi Wellman
No, exactly. Cash in your chips. No, because here’s why. This is why you do this podcast. You’re in a good situation, you’re living life, and yet you are yearning to learn more. You want more. So, nobody I know who’s in the astonishingly alive category is just content to put your feet up and be like, “We are done here.” You want more, and so that is where I do think some of these exercises can be useful.

So, for you, counting your Mondays may not be resonant in a way that you’re like, “No, but I’ve done cool things.” That’s what we’re looking to get to, is that feeling like, “I killed it.” Like, if you got to the end, you’d be able to say…

Pete Mockaitis
So much depth, Jodi. Like, “You’re just going to die.”

Jodi Wellman
That’s where you’re at, like, “Okay, fine. I nailed it. Like, I lived this life. I extracted it. I did it.” You might be able to say that now, and yet, there are also things where if you did play the game with me about the deathbed regrets, or if you knew you had 18 months to live, what would be things that you would, all of a sudden, think, “Oh, I want to do that”?

Those are all just cues and clues to either yearnings or inklings that you might want to get moving on now, and I call them pre-grets. I know it’s super cheesy, but, like, if you identify a regret, you might be like, “Oh, man, I always wish that I had volunteered at that library,” or “I always wish that I had gotten back to playing the violin,” or fill in the blanks. There’s no shortage of examples.

That’s an example of like, “Hey, the good news is, last I checked, you still have a pulse, and if you really want to pick up the violin again, like, dude, it’s yours to pick up!” And then you just get to be the one to decide, like, “Eh, it was a passing fancy, no big deal. My life is great without doing that,” or, “Yeah, you know, I would feel proud of myself if I actually did pick that up,” or go and read to kids from 4: 00 till 5:00, Tuesday evenings, whatever it is. Those are opportunities, I think, to just add even more astonishment to your astonishingly alive life.

Pete Mockaitis
That’s really cool. And I like that notion a lot in terms of with the two axes. I’m thinking of a buddy he’s doing a lot of cool things. Like, yeah, he’s into drumming in a band. He’s brewing beer, and going to beer-tasting events, and like golfing and improving his golf. And then his mom said, this is like a very mother thing to say, she’s like, “Oh, you know, all those hobbies aren’t really a vocation.” He’s like, “Oh, that’s heavy, vocation.”

But, yeah, that sort of speaks to meaning, and there’s some truth to that, like all the fun and games with these activities can leave you feeling hollow and/or you might say, “No, I’ve got the dream family, but, oh, my gosh, when do I get to get out of this home and just be wacky”?

Yeah, so two dimensions, you can widen, have more fun widening your vitality, but you might feel hollow, or you can be super fulfilled, but, “Ooh, where’s the fun?” And that does remind me, yeah, I guess the things that are sort of left undone, I mean, some of them I’m just sort of pursuing, like, wouldn’t it be kind of cool to be lighter and stronger at 41 than I was at 21? Well, I’m on my path. I think we’re getting there and it’s sort of exciting to feel the progress from like a fitness perspective.

But then there’s also things that just sort of got left by the wayside, like, you know I always thought it would be cool to learn how to sing, and I’ve never really done that very well. Or, I’ve always been mystified by when I go bowling, which is rare, like one throw of the ball is a strike, the next is a gutter ball, and I don’t think I did anything different. Like, what’s behind that?

Like, I thought it would be fun to spend a day with a bowling coach for no reason, just to solve this plaguing mystery, but, like, though I may only go bowling three times a year for the rest of my life, and it doesn’t matter if I win or lose to me in the least.

Jodi Wellman
Right. This is the cool thing. You are giving examples that I think we, in our rational brains think, “But this isn’t really a thing, is it?”

Pete Mockaitis
Yeah, it doesn’t really matter.

Jodi Wellman
And we can call it corny. And that’s one of the things I notice actually in the workshops and work I do, is that people will feel the need to kind of explain away or say, “I don’t even know why I want to do this, but I do,” and it’s like we just have judgments about things. And I’m here to say there’s nothing that is too small or silly.

Because when you look at the span of your life, and remember, I’m the one that gets fanatical about calculating time, usually calculating it backwards, but every single moment of our lives is a little tiny fragment, whether it’s a five-minute or 10-minute, or a bowling excursion, or going out for Thai food, or spending time in a meaningful conversation with a colleague, they’re all just 30 minutes attached to each other.

And so, in our lives, we underestimate that if I was to take, “Hey, what if I did book a bowling guru session?” First of all, that sounds to me like it would be hilarious, and I’m always a big fan of having a good story to tell later. But that could be a thing. It’s a fun thing. Now, this is an example you could probably whip up, and this is what I do in workshops with people.

It’s like, “Get your list going. The things you might come up with first may not make your cut, or you may find it interesting today, and then tomorrow, when you’re seeing the light of day, or you’ve ranked ordered other things, you think all that, “Meh, you know what? I don’t really need to go to the Florida Keys, whatever.”

But at some point, when you have a working list, it gives you the actual solid chance to make choices about your life. Because right now, in the absence of having something that’s concrete, like your list of things that bring you joy, your list of things that would be cool to do, that again I like to organize them on those axes, about fun stuff, deep stuff, vitality, meaning. But now at least you have a menu to choose from about how to design your life.

And life will pass us by. We know this full well. We get to the weekend and, well, first of all, we’re always glad it’s the weekend. But we get through our weeks and they feel like blurs. It’s a very strong signal that we aren’t doing anything that’s unique or different with our time. And in order to even just create the perception of time slowing down so that your 1,822, or however many Mondays you have left, are well spent, it’s about being super conscious and saying, “You know what? I’m going to book that bowling lesson.”

Or, “You know what? I am going to go and plan that road trip that I’ve been talking about for ages.” Or, “I am going to finally schedule that team retreat that I’ve been dreaming about but I just like, am I an all talk no action kind of person? No, I’m going to just book it because it’s on my list, and I’ve said like this is something that I would feel really cool if I did. Would I regret it gravely on my deathbed? Maybe, maybe not.”

But the point is we need to start capturing some of these desires because, otherwise, they will float away and we’ll get focused on the things that are sometimes important, but mostly urgent, Covey style, and the next thing you know, it’s three years later and we’re not any younger. So, this is just really about getting deliberate with what it might take to make a life worth living.

Pete Mockaitis
Yeah And, Jodi, I think as folks go through this exercise, they could have moments of inspiration, like, “Yeah, these are all the cool things I’d love to do.” And then disillusionment in terms of, “Oh, but you know, I got to pay the bills, and we got the mortgage, and the kids need these things. And I can’t just abandon my duties and responsibilities.” So, we get excited and then there’s a dose of reality and practicality that’s like, “Wah, wah.” So, how do you deal with those?

Jodi Wellman
How do we deal with that? I am fanatical about making sure that at least, like, do a list of 30 things, 25 at least have to be things that are very doable in a day or a week. So, it needs to be within your resource plan. Like, it can’t be, “Oh, you know what makes me really happy is when I am sailing around the Mediterranean.” Yeah, you and everybody, but that’s not going to be likely. Like, I’m looking for things that are actually very bite-sized on your list. Like, for many people, it’s that they go for a walk on a Saturday morning in the forest preserve.

Like, last I checked that was free. Okay, maybe you have to pay for parking. I don’t know what we’re talking, like five bucks. And sometimes I know busy parents are like, “Dude, when was the last time you had a Saturday morning free?” But I would still challenge you, and say, “Do you have 35 minutes to go and sneak that into your day?”

Identifying things that give you, again, small little bouts of joy. Like, for some people, it’s as simple as, I’m looking right now, of course, at a book. And this comes up a lot when I work with professionals. We read a lot of business books, as we should. They’re amazing. Lots of cool ones. Lots of great self-development books.

And yet, it is a real source of almost guilt but joy about people saying, “I would just love to read a fiction book for a change,” or, “I would love to read a biography, just something kind of mind-expanding.” And that is an example where, what if you read a chapter in the morning over coffee and your piece of peanut butter toast, and you just shook up your routine a little bit?Because we haven’t even talked about novelty, but like having variety in our life is one of the lowest-hanging fruit options out there to shake up our lives, and add just a little bit more, again, of that vitality because we just get into routines. And we’ve been trained by lots of really smart thought leaders that habits and routines are the way. And I’m going to challenge that because I think that it is because we get into the rut, and one of my favorite quotes is by Ellen Glasgow, “The only difference between a rut and a grave are the dimensions.”

Like, we will routinize our lives to the point where they’ve lost sort of the flavor. It just becomes, “I know what I do on Tuesday mornings. I go into the office. I nod at Marcy. I get my coffee. I do the report. I have a status update meeting at 2:00 p.m. and then I go home.” Like, the shaking things up even in ways that we will, again, underestimate the value of, like, going outside.

I just heard from somebody that was at a workshop. They decided to go and spend part of their lunch break walking to a little food stall because they were in a bit of a funk, like, “Let me go walk to a food stall, shake it up a little bit.” They got a taco. Again, we’re not talking about big bucks to live a life that feels really cool, and, like, “Oh, interesting. This is like a new area. I’ve never been here. There was a little bit of sunshine. And I got out, and I came back, and I have a new lease on life to attack my afternoon.”

And those are small things where, again, we’re not talking about doing the bucket list about you have to move to Paris, and you have to divorce your deadbeat spouse, and you have to make these massive plans, like change your career and go back to school. If you feel the urge to do those things, don’t not do them. But for most of us, it’s not about the grand sweeping gestures. For most of us, it’s about deliberate little tiny things that we can pepper our days with that will add up to a life that feels more lived than one that just, again, was like a glossed-over, zombie-version of the life that I think we all deep down really want to be living more alive.

Pete Mockaitis
All right. Jodi, this is powerful stuff. Tell me, any other do’s and don’ts or things you want to mention before we hear about your favorite things?

Jodi Wellman
Well, definitely, the biggest do of all is do befriend the Grim Reaper. He will take your last breath away in the end, and so I understand the need to keep a distance, but he is absolutely the portal to living like we mean it. So do keep him close by, being aware, count the Mondays. And I’m going to reiterate what I just said. Like, don’t underestimate that small things matter and pick one small thing to take action on. We know this through every business adage we’ve ever found, every to-do, every self-help to-do. It’s like, don’t try and take on the world.

If you can blow your life up and start something. I know a client who said, “I’m leaving my job.” She’s in New Jersey. She’s like, “I quit. I moved down south and I’m opening up an Etsy shop.” That was a lot of life change in an instant, but for her, she needed to make a big signal to herself. But was it like that for most of us?

No. It’s like, what is one thing you can do by the end of this week that is going to make you feel just a little more alive? Is it making a new playlist? You know, is it pulling out the spice drawer and being like, “Oh, my gosh, when was the last time I used garam masala?” Or is it calling your old friend from college and being like, “Dude, we keep talking about getting together. When are we going to…? Okay, October the 9th? Booked.” Like, do a thing that makes you feel like you voted to live. One small thing.

Pete Mockaitis
All right. Now, could you share a favorite quote, something you find inspiring?

Jodi Wellman
Oh, my gosh. Hunter S. Thompson, “Life should not be a journey to the grave in a pretty and well-preserved body, but rather to skid in broadside in a cloud of smoke, thoroughly used up, totally worn out, and loudly proclaiming, ‘Wow, what a ride!’”

Pete Mockaitis
All right. And a favorite study or experiment or bit of research?

Jodi Wellman
I’m always a fan of the research that reinforces death reflection helps us be more grateful. So not death awareness, which is just seeing a funeral procession go by. That does freak us out. But, actually, stopping and thinking, “Huh, I have this many Mondays left,” being thoughtful. And then what that does is it does make you more grateful for not just the experience of being alive but for the good things in your life. So, death reflection pays off in multitudes.

Pete Mockaitis
All right. And a favorite book?

Jodi Wellman
I would say anything by Irv Yalom. Y-A-L-O-M. He’s a psychologist that does really cool work. So, Staring at the Sun is a really good example. And it’s this idea about being willing to contemplate mortality.

Pete Mockaitis
Yeah. And a favorite tool?

Jodi Wellman
I’m going to come back to count your Mondays and keep some sort of talisman nearby, they will be your reminder about your fabulous temporariness.

Pete Mockaitis
All right. And a favorite habit?

Jodi Wellman
No habit. Remember, habits dull the edges of our existence.

Pete Mockaitis
I love the multiple perspectives here. And a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Jodi Wellman
This idea that sometimes the fear of death is rivaled only by the fear of living.

Pete Mockaitis
And if folks want to learn more or get in touch, where would you point them?

Jodi Wellman
Thanks for asking. I’m over at FourThousandMondays.com.

Pete Mockaitis
And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Jodi Wellman
Yeah, think about your legacy. How do you want to be described when you’re long gone? Not just because you died. Maybe you got promoted. Maybe you got moved to the fancy office in the Southwest. Go do that. How do you want people to think of you when you’re gone? Oh, and, yes, at your funeral. And that is the reverse way to engineer a life that you love and that you are proud to be living.

Pete Mockaitis
All right. Jodi, thank you. This has been very, very fun. Jodi, this has been aliveness-boosting. I wish you 1,800 plus joyful Mondays.

Jodi Wellman
I super appreciate it. Thanks for this time well spent.

983: Making the Most of Your Limited Time Before Death with Jodi Wellman

By | Podcasts | No Comments

Jodi Wellman shares how reflecting on our scarce remaining time of life helps us live free from regret.

You’ll Learn

  1. Why you need to befriend the Grim Reaper
  2. How to feel “astonishingly alive
  3. How to break out of a rut

About Jodi

Jodi Wellman is a former corporate executive turned executive coach. She has a Master’s in Applied Positive Psychology from the University of Pennsylvania, where she is an instructor in the Master’s program and a trainer in the world-renowned Penn Resilience Program. She is a Professional Certified Coach with the ICF and a Certified Professional Co-Active Coach from CTI. 

She has coached and spoken with clients like American Express, Fidelity, pwc, Royal Bank of Canada, BMW, and more, and runs her own business, Four Thousand Mondays. She’s also known for her inspirational TEDx Talk on how death can bring you back to life. She lives between Palm Springs and Chicago with her husband and cat, Andy.

Resources Mentioned

Thank You, Sponsors!

  • Jenni KayneUse the code AWESOME15 to get 15% off your order!

Jodi Wellman Interview Transcript

Pete Mockaitis
Jodi, welcome.

Jodi Wellman
Thank you for having me here. I’m excited.

Pete Mockaitis
I am excited, too. I understand you say you’ll have about 1,822-ish Mondays left of your plans here.

Jodi Wellman
Well, I got to tell you, that number’s down by two weeks since you read that. So, I’m down to 1,820, but this clock is ticking down, and, yeah, big plans. I mean, that’s the point, right? It’s like, when we get a little bit granular with that math, that fabulous mortality math, it does make me and many others go, “Wait a sec, how am I going to spend that diminishing time?”

Pete Mockaitis
Okay. So, what are some of these big plans?

Jodi Wellman
Well, they’re usually bucketed. It’s funny you ask that because, in terms of research and then the way that I look at my life, they’re in categories. So, there are different domains of life. There’s the fun and recreation side of things, which can further categorize into travel. So going to the south of France in the fall, that’ll be exciting. And so, there’s a whole category around recreation. What are we doing with our leisure time?

And so, looking at starting new hobbies, I’m going to be getting more into trying to learn a new language. And so, really, I’m looking to either refine French or Italian. So that’s just one category, and so that’s a good start, I think, lest I bore you with the gory details.

Pete Mockaitis
No, I appreciate that, that’s fun. That’s fun. Well, lay it on us, you’ve been researching our mortality. Your book, You Only Die Once, a compelling title. Any particularly surprising or fascinating discoveries you’ve made about us humans and our lives, our mortality, that professionals need to know?

Jodi Wellman
Yeah, I definitely think so. So, we all know in the work we do, for example, that, oh, there’s nothing better than the power of a deadline. It’s like we will tend to procrastinate until we know that the strategy session is coming up on the 17th or we’ve got a big project due at the end of the quarter, etc. And it’s so true with our lives.

So having this distinct and, okay, fine, maybe a little bit morbid sense that we are finite is precisely the thing, by having that deadline that does kick us into gear to get on with, I say, the business of living. So, it could be the things we do at work, all of the initiatives we might just keep postponing, but also the things we do outside of work, all the joys and things we might do, again, for recreation, socially, etc., that make us more well-rounded when we come back into work.

So, the research is called Temporal Scarcity, and it’s this idea that whenever we have an asset, okay, like life, that we become heightened, frightenedly aware that it is temporary or rare. Our perception of its value goes through the roof. So that is why I get us to count our Mondays, and that is the heft in terms of empirical evidence behind how we do need to have, unfortunately, that rankling feeling of, “Ugh, scarcity” in order to take action and have that deadline, or else we’ll just float along the lazy river of life and have good intentions, maybe, but not really take as much action on them.

Pete Mockaitis
Yeah, a deadline is quite literally here, there will be a day in which we die, a deadline.

Jodi Wellman
You caught it.

Pete Mockaitis
And so, morbid, yeah, I mean, that’s how some people could react to it, but you seem to have a very different emotional energy vibe association to this. Tell us about it.

Jodi Wellman
Yeah, I definitely do. I mean, I’ve never been super scared of it. I recognize, and in doing research, of course, and working with groups and individuals that some people would much rather not talk about death than anything. Many people would rather public speak. We’re very afraid of dying in the discussion.

So, my openness to it and my mission in life, really, is to de-fang it, make it something that’s like, “Yeah, it sucks. Yeah, definitely. Nobody wants to think about the fact that we’re not going to be around much longer,” relatively speaking. And so, how do we use that and take a more amusing approach to accepting, “Yeah, it sucks to be us,” and yet let’s use it pretty darn quickly to move over to the life side?

So, I talk about the Grim Reaper. I love it. I love the whole topic of mortality because I know it’s a tool. It catapults us not to keep talking about death but to talk about life. So, I make the switch pretty darn quickly. It helps that I doodle, you know, the Grim Reaper and tombstones. It helps to lighten it a little bit, and I tend to give out the most ridiculous, hilarious prizes in my workshops, again, to create levity.

But it’s like a fact of life that we do a fabulous job of denying and deferring and avoiding, and I just say, “Guys, let’s just accept it. Let’s talk about it for a minute. Let’s do the math, let’s do the thinking, and then use a table. I’m curious, like, how does that motivate you to maybe spend your time differently because there’s so much power there?”

Pete Mockaitis
Well, so maybe could you give us an example of how a person walked through the math, they took a look at it, and then that transformed the way they approached their work, and their life, what they’re up to?

Jodi Wellman
Yeah, I give so many examples in the book, and I do that because we do like to hear and learn vicariously through other people, right? So, there’s one leader I worked with who used to do, in the nature of his business, he acquired companies. And when he stopped and counted, not just his Mondays left in life, but his. Mondays left in his career, he didn’t really have formal retirement plans, but he had a sense about, “By this age, I want to be able to say no and say no a lot, unless it’s a really cool project.”

So, he did the math and he looked and said, “Okay, I do however many acquisitions, mergers per year.” And he did that and worked backwards and said, “Wait a sec. Like, I’ve been thinking, deluding myself,” because that’s what we do. I mean, this is what psychology is. We just try to fool ourselves into happiness. You know, we got to cope somehow.

And so, he was thinking, he knew he wasn’t going to live forever or work forever, but when he did the math and he realized, he really had five good deals ahead of him, like really good juicy ones that he loved to live for, it put everything else in perspective. And it helped him focus in on the kind of work he wanted to do, the kind of deals he wanted to negotiate, the kind of team he wanted along the way, because he was just dilly-dallying and having people around him that weren’t necessarily the lifers, as he now called them.

And so, it helped him prioritize, “What kind of work do I want to do? What kind of work do I not want to do?” because we all know sometimes that’s where the meat on the bone is. So, it can really help sharpen what our priorities are just by way of one example.

Pete Mockaitis
Okay. So, then for our math, can you walk us through it? How might we compute that? Do I need to whip out an actuarial table? Or, what’s the sequence by which I arrive at my Mondays left?

Jodi Wellman
Right. It’s a lot easier than you think. Now, the good news is I have a page on my website called Resources that does the math for you, if you don’t want to waste your precious time in life doing math, but it’s pretty easy. So, if you identify as male, start with 78 years, that’s the average life expectancy, and then you minus your age, and then you multiply by 52 just to keep it easy.

Now, if you are a little more fortunate to have been born a female and you identify as such, then your average age is 83, and then you minus your current age and you multiply it by 52 weeks a year. And then if you don’t identify with either, just average it at 80 and minus your age, and again multiply it by 52. And I think you could probably add in a few Mondays just because you listen to How to Be Awesome at Your Job. I mean, I do think that that should buy you…

Pete Mockaitis
Life extender.

Jodi Wellman
It is. It is, at least a couple weeks, right?

Pete Mockaitis
Life giving. Okay. And so, then when you see that number, it’s like, “Well, shucks, here we are, we’re maybe 1,000-ish, 2,000-ish,” and then it’s even more real when we get precise like 1,822, like you had there. And so, you see that. And then what’s most people’s reaction to beholding this figure?

Jodi Wellman
Yeah, it is usually a bit eye-opening, like, literally, eyes-widening, like, “Oh,” because we are used to the language of years. We’ve already rationalized, “Yeah, I’m going to live to about 80. My grandma lived to 90. Oh, shoot, but my Uncle Reg died at 71,” and you average it out somewhere. But when we talk about the weeks, and I’m super nerdy because that’s why I call my company 4,000 Mondays.

When you even think of it in terms of Mondays, which have a very different feeling than a Friday, you know, Fridays are slam dunks, like, life is easy. But when you think about it with a Monday, and you quantify and say, “Am I really doing the stuff that lights me up if I’m going to be waking up for just that many more Mondays?” that’s where it creates the eye-opening and wakeup call that I’m looking for people.

So, it does tend to create enough discomfort. I’m not afraid of a discomfort. I want people to feel just enough of the poke in the ribs to feel like, “Oh, I got to get on with this.” And this is the thing, Pete, and you know this from all the work you do and the research you do, and with me with my positive psychology background, I would love the idea that we could all just be motivated enough by the pursuit of something awesome. You know, the, “Oh, I want to live this kind of life and I’m going to go for it.”

And some people are intrinsically motivated enough to do that, but the rest of us, we need a prod, we need a nudge, we need something that is, unfortunately, just a tad negative, which is why I talk about scarcity rather than abundance in this context. And so, that is the eye-opener for people that we think, “Oh, I didn’t want to see it that way, but now that I see it and I hopefully can’t unsee it. What does it motivate me to do?”

And that’s where the conversation gets good. It’s like, “So now what? This precious life. This dwindling, diminishing existence you have. What do you want to…?” Throw that in. I mean, you’ve got to heighten the drama, “But what do you want to stuff it with?”

Pete Mockaitis
Well, Jodi, it’s funny. This might be the most intense episode of “How to Be Awesome at Your Job” ever. It’s like, quite literally, life and death is all we’re talking about. But what you say really does connect. A friend of mine shared with me he had some family members with some health challenges. One was a child of his, which was very scary. And another was his mother, and he said, “Boy, just experiencing that really kind of made me think about what I want to be doing with my career, instead of like postponing my dreams.”

And so, he just like went for it, he’s like, “I’ve always had this cool business idea, and so I’ve got some people together. We made a pitch deck and we approached an investor. And then he’s in for a couple hundred thousand dollars or a few hundred thousand dollars for a few points of equity.” So, he’s got like a multi-million-dollar evaluation. It was like, “I just talked to you like a month ago. What is going on here? It’s amazing.”

And so, I’m proud and impressed and, just like that, I mean, he had the idea bouncing around his head for a long time, and then a few scary situations with family members’ health, the guy was, “You know what, let’s just see what happens. Let’s just go for it.” And then, wow, he’s off to the races.

Jodi Wellman
Oh, this story is profound, and I love it. This is the research that I do that just lights me up beyond belief that I hope to also shine that light on others. This is the wakeup call with this gentleman. And it takes a really unfortunate situation to see that light. Especially, because I talk a lot about the wakeup calls we receive personally. Like, if you get a health diagnosis that ain’t so hot, that usually tends to snap us to attention, and we want to live differently, and research is so clear.

I always love this phrase that psychologists, existential psychologists use, that when people have had a brush with death, they experience what’s called a roar of awakening. It feels so visceral, right? And so, whether it’s our own precipice moment with the great beyond, or whether it is because a family member or a dear friend, or we’ve had some very salient moment to realize, “Oh, gosh, like, we are mortal,” that can be the thing that catapults us.

And, ultimately, what it comes down to, and I think you even embedded the words in your anecdote, it’s like, “What are we waiting for?” We delude ourselves into thinking that we’re going to have time later, and I am getting to get all hot and bothered here, but we need to talk about it because I think we believe we’re going to have time to do the new initiative, or open up the New York office, or do the cool thing, or open up the spinoff business, or go to Prague, “We’re just going to get to do it later.”

It’s either in this category of when work dies down, we’ll, like, let’s all get laughed together at that notion, because we’re working hard at making work more productive and busier often, which is not about dying things down, another metaphor about dying things down. And so, we’re either waiting for that, lull, “Well, it ain’t going to happen,” or we’re waiting for retirement, which to me is like, “Don’t you dare.”

Yeah, plan a cool retirement, do that, too. But if you are deferring your existence for a later that just may not arrive, oh, honey buddy, I just want to take you, in somewhere between a hug and a throttle, it’s just like, “What are we waiting for? Don’t wait for your kid to get sick. Don’t wait for you to get thankfully in remission from a cancer that you just were trying not to think about. Don’t wait to get to retirement when, all of a sudden, your gout is so bad that you can’t even climb the Spanish steps that you’ve been longing to climb since you were in your early thirties that you just put off.” See, I’m getting all worked up, Pete.

Pete Mockaitis
No, I hear you. Well, it’s heavy and it’s intense. And, in some ways, you’ve got something novel on your hands, like the math and the number of Mondays and whatnot. In another way, this is a very ancient wisdom concept, you know, memento mori. I think that’s Latin. I was a Latin student. That just means remember your death. Is that correct?

Jodi Wellman
Yeah, remember you’re going to die. Yeah.

Pete Mockaitis
Remember your death. And so, I know Ryan Holiday has done a fine job of, I think, he’s got a cool coin as well that says that on it. I think there’s a skull or something. Cool stuff from Ryan Holiday. So, tell us, what’s sort of like the ancient wisdom on meditating upon this? And what’s your new fresh stuff that you’re bringing to the table?

Jodi Wellman
Yeah, it’s all rooted in the ideology that some call it stoicism as a philosophical endeavor. Philosophers, depending on their camps, for centuries have been extolling the virtues of remembering that you’re going to die, and in some cases, it was so that they could control the population for ways of being virtuous or for religious means. But being in tune with the end is not a new idea.

Just like with most of us, we all rationally know we have an expiry day. We don’t know when it is, but we all understand it. But it’s the reminder that we need to keep in mind and keep fresh. So, in more modern times, I referred a moment ago to some existential psychologists, and there’s a whole new branch of psychology called existential psychology, and it really is the study of our experience of not just the positive psychology side, which is a lot of my background around like what it takes to live the good life, but it’s also the nuances of how we will defer and avoid and deny, and what the cost is of that.

So, the more modern take on it is let’s just try to be open and honest with ourselves about it, and have conversations with our families, and our friends, and just like, for me, it’s like that’s the best happy hour ever. It’s just talking about a bucket list and holding each other accountable about, “What are you going to do?” “Did you book the trip?” “Did you book the online course?” “Did you set up the LLC like you said you wanted to do?” Because again, what are we waiting for?

So, it’s all rooted in the ancient times. And in the modern times, I think there’s not really a lot more we can do other than create a habit around talking about it and thinking about it and remembering it. So, this doesn’t just become a, “Huh, interesting conversation I listened to on your podcast that floats away.” We have to embed it into our routines, if you will, and that’s the stuff that helps make it stickier.

Pete Mockaitis
Could you give us another example? So, we’ve heard about a couple folks in the deal-making or entrepreneurial zone. Any other dramatic wakeups that you’ve witnessed?

Jodi Wellman
Yeah, there was a woman I worked with three years ago, she was in her early 40s, and she was diagnosed with breast cancer, and she ran her own company and it was an eye-opener for her. She beat it, and that was fantastic, and that had inspired her to come alive and start a foundation as part of her organization.

So, a lot of what this does is it instills this idea about like legacy thinking, which is really important I think for leaders, but not even just for leaders but people thinking about, “How am I showing up at work? And how am I showing up at life? Like, how do I want to be remembered?” So, for this woman, Christia, she felt really compelled as a result of having her life threatened in front of her, to say, “I want to start raising money for women with breast cancer who didn’t have access to some of the means that I had.”

Because she knew coming from the south side of Chicago, that she had a history where she knew other people were suffering in ways that her financial means were allowed her better access to some care and convenience. So, now the truth is, if I was just to fast-forward to take this to a different direction, but on purpose, is that she was re-diagnosed and, unfortunately, a couple of years ago she did pass away, and she was 42 when she died.

And I still work with the company, the fabulous team there that inherited the business from her. Her sister and her niece are running that company. They’re called Thank God It’s Natural, and they are phenomenal. But for Christia, it opened her eyes up to “What kind of business do I want to run? Where do I want to prioritize our operations? And where do I want to not focus?”

So, another woman, here in Palm Springs, where I’m currently based, also had a breast cancer experience for herself. She started a nonprofit that helps survivors. And the way she worded it is that, “I was given a second chance at life.” And she said that in her experience of sitting and doing something like 24 rounds of chemotherapy, I wrote about this as an example in the book and drew a doodle about it, I called it Shay’s Circle because she said, “I took a fresh journal page and I drew a big circle.”

“And I said to myself, ‘I’m making it through this cancer situation, but I’m going to be very thoughtful about the life I’m going to live moving forward, this second chance I’ve been given. What do I want and who do I want in my life?’” And she was very deliberate and wrote names of people, some of the priorities with her work, activities she wanted to focus on, things with her kids in the circle, and she was very thoughtful about, “And I will no longer…” and she had a couple names, and she had a couple of tendencies, like pleasing tendencies, saying yes to being on committees and all the things that we just do because we’re not conscious that our life is finite.

So those are extremes, people having had scares that did, unfortunately, take them, but also scares that did, I think, we learned from that. Like, my goal is for us to have wakeup calls without having to go through any of that drama of having a near-death experience because there’s so much gold from people who have been there or have been close. So, we can refine our priorities. I think that’s one of the biggest opportunities, in addition to being grateful for life. But we’re refining our priorities and the big businesses we work in and things we do, sometimes that’s key.

Pete Mockaitis
I’m fascinated as I just imagine the listeners hearing this, like, some people have already turned off this podcast and have asked out their dream guy, their dream partner or send an email to be like, “Let’s talk about this business that we’ve been picking around.” They’ve already taken the action. They’re so fired up. They’re inspired, like, you’re transforming them. Boom. Already done.

I think there’s others, and I’m finding myself in this boat a little bit right now. It’s like, well, you know, Jodi, I mean, I guess I’ve been quite blessed. I mean, in many ways, I’ve had a lot of dreams, and then I have realized them. It’s like, I’ve got a family, and they’re amazing. I’ve got a dream job, and then I got a job that was better than that dream job, and then I got a job that was better than that, better than that dream job. It’s like, I’m talking to fascinating people whose books I would just read, and this is turning into income, and then other entrepreneurial things are turning into income, and I’m working with cool people I like.

In a way, it’s like I don’t feel like I’ve postponed anything major, and yet I have a feeling there’s more for me here because I don’t, frankly, spend much time thinking, “Oh, I’m going to die soon.” I don’t do that. And as you’re saying it, it feels heavy and intense, like, “Yeah, whoa, for real, a limited number of Mondays. Okay.” But I’m not yet electrified to charge in any given direction. I was like, “Huh, these are pretty good. I guess I should just keep doing that.” What about this segment?

Jodi Wellman
Yeah, I love what you’re saying. So, I have quadrants like any good empirically based situation has quadrants, and so you are in…

Pete Mockaitis
As a former consultant, absolutely, they do.

Jodi Wellman
I know, exactly. You got the Bain in you, right? So, you’ve got widening your life with vitality is one dimension, and that’s literally the idea about, “How can I add more fun and interest and experience and cool stuff and pleasure and happiness?” Okay, so for many people who have really busy profound jobs, this is the dimension and, in fact, this actually is where most people in my research will identify as.

They’ll say, “I’ve got enough meaning in my life but I need more of this widening vitality. I need more fun. I feel like I’m not going out as much as I used to do the fun things in the restaurants, or going to a concert, or trying that new printmaking class, or the things that might feel kind of cool and make me feel more alive in a different way, rather than maybe the more one-dimensional existence I’ve been living, which is like rocking my business.” So that’s just one axis is widening your life with vitality.

The other one is deepening your life with meaning, and that is that sense of having a purpose, being connected to people, maybe something bigger than you, like in the spiritual realm. It’s defined as kind of doing good, as opposed to just feeling good. And so, when you mash these together, you’ve got four quadrants.

Pete, you are in what I call the astonishingly alive category, which I know, it’s a big word. I know, but here’s the deal, because why this is, is that you are, you seem to be, you’re living a good life where you’re plus, anywhere positive, even if it’s 0.10 on meaning, and plus on vitality, and so you’re in a good place. There are a lot of people out there, a majority, because, by the way, my research is clear, like 11% of people identify in the astonishingly alive category currently.

And so, most people are in that zone of like, “My job’s meaningful,” or, “Rearing my kids is meaningful, but I’m so freaking bored.” Or, it could be the reverse, which is, “I am having fun. Like, I’m out there. I am traveling. I’m on the yacht, but I go home and I feel like I’m an empty hollow shell. Like, what am I doing this for?” So, there are variations on those themes, but I don’t want to say now that there’s no fun for you, that you can’t do more with this.

Pete Mockaitis
“You’re done.”

Jodi Wellman
No, exactly. Cash in your chips. No, because here’s why. This is why you do this podcast. You’re in a good situation, you’re living life, and yet you are yearning to learn more. You want more. So, nobody I know who’s in the astonishingly alive category is just content to put your feet up and be like, “We are done here.” You want more, and so that is where I do think some of these exercises can be useful.

So, for you, counting your Mondays may not be resonant in a way that you’re like, “No, but I’ve done cool things.” That’s what we’re looking to get to, is that feeling like, “I killed it.” Like, if you got to the end, you’d be able to say…

Pete Mockaitis
So much depth, Jodi. Like, “You’re just going to die.”

Jodi Wellman
That’s where you’re at, like, “Okay, fine. I nailed it. Like, I lived this life. I extracted it. I did it.” You might be able to say that now, and yet, there are also things where if you did play the game with me about the deathbed regrets, or if you knew you had 18 months to live, what would be things that you would, all of a sudden, think, “Oh, I want to do that”?

Those are all just cues and clues to either yearnings or inklings that you might want to get moving on now, and I call them pre-grets. I know it’s super cheesy, but, like, if you identify a regret, you might be like, “Oh, man, I always wish that I had volunteered at that library,” or “I always wish that I had gotten back to playing the violin,” or fill in the blanks. There’s no shortage of examples.

That’s an example of like, “Hey, the good news is, last I checked, you still have a pulse, and if you really want to pick up the violin again, like, dude, it’s yours to pick up!” And then you just get to be the one to decide, like, “Eh, it was a passing fancy, no big deal. My life is great without doing that,” or, “Yeah, you know, I would feel proud of myself if I actually did pick that up,” or go and read to kids from 4: 00 till 5:00, Tuesday evenings, whatever it is. Those are opportunities, I think, to just add even more astonishment to your astonishingly alive life.

Pete Mockaitis
That’s really cool. And I like that notion a lot in terms of with the two axes. I’m thinking of a buddy he’s doing a lot of cool things. Like, yeah, he’s into drumming in a band. He’s brewing beer, and going to beer-tasting events, and like golfing and improving his golf. And then his mom said, this is like a very mother thing to say, she’s like, “Oh, you know, all those hobbies aren’t really a vocation.” He’s like, “Oh, that’s heavy, vocation.”

But, yeah, that sort of speaks to meaning, and there’s some truth to that, like all the fun and games with these activities can leave you feeling hollow and/or you might say, “No, I’ve got the dream family, but, oh, my gosh, when do I get to get out of this home and just be wacky”?

Yeah, so two dimensions, you can widen, have more fun widening your vitality, but you might feel hollow, or you can be super fulfilled, but, “Ooh, where’s the fun?” And that does remind me, yeah, I guess the things that are sort of left undone, I mean, some of them I’m just sort of pursuing, like, wouldn’t it be kind of cool to be lighter and stronger at 41 than I was at 21? Well, I’m on my path. I think we’re getting there and it’s sort of exciting to feel the progress from like a fitness perspective.

But then there’s also things that just sort of got left by the wayside, like, you know I always thought it would be cool to learn how to sing, and I’ve never really done that very well. Or, I’ve always been mystified by when I go bowling, which is rare, like one throw of the ball is a strike, the next is a gutter ball, and I don’t think I did anything different. Like, what’s behind that?

Like, I thought it would be fun to spend a day with a bowling coach for no reason, just to solve this plaguing mystery, but, like, though I may only go bowling three times a year for the rest of my life, and it doesn’t matter if I win or lose to me in the least.

Jodi Wellman
Right. This is the cool thing. You are giving examples that I think we, in our rational brains think, “But this isn’t really a thing, is it?”

Pete Mockaitis
Yeah, it doesn’t really matter.

Jodi Wellman
And we can call it corny. And that’s one of the things I notice actually in the workshops and work I do, is that people will feel the need to kind of explain away or say, “I don’t even know why I want to do this, but I do,” and it’s like we just have judgments about things. And I’m here to say there’s nothing that is too small or silly.

Because when you look at the span of your life, and remember, I’m the one that gets fanatical about calculating time, usually calculating it backwards, but every single moment of our lives is a little tiny fragment, whether it’s a five-minute or 10-minute, or a bowling excursion, or going out for Thai food, or spending time in a meaningful conversation with a colleague, they’re all just 30 minutes attached to each other.

And so, in our lives, we underestimate that if I was to take, “Hey, what if I did book a bowling guru session?” First of all, that sounds to me like it would be hilarious, and I’m always a big fan of having a good story to tell later. But that could be a thing. It’s a fun thing. Now, this is an example you could probably whip up, and this is what I do in workshops with people.

It’s like, “Get your list going. The things you might come up with first may not make your cut, or you may find it interesting today, and then tomorrow, when you’re seeing the light of day, or you’ve ranked ordered other things, you think all that, “Meh, you know what? I don’t really need to go to the Florida Keys, whatever.”

But at some point, when you have a working list, it gives you the actual solid chance to make choices about your life. Because right now, in the absence of having something that’s concrete, like your list of things that bring you joy, your list of things that would be cool to do, that again I like to organize them on those axes, about fun stuff, deep stuff, vitality, meaning. But now at least you have a menu to choose from about how to design your life.

And life will pass us by. We know this full well. We get to the weekend and, well, first of all, we’re always glad it’s the weekend. But we get through our weeks and they feel like blurs. It’s a very strong signal that we aren’t doing anything that’s unique or different with our time. And in order to even just create the perception of time slowing down so that your 1,822, or however many Mondays you have left, are well spent, it’s about being super conscious and saying, “You know what? I’m going to book that bowling lesson.”

Or, “You know what? I am going to go and plan that road trip that I’ve been talking about for ages.” Or, “I am going to finally schedule that team retreat that I’ve been dreaming about but I just like, am I an all talk no action kind of person? No, I’m going to just book it because it’s on my list, and I’ve said like this is something that I would feel really cool if I did. Would I regret it gravely on my deathbed? Maybe, maybe not.”

But the point is we need to start capturing some of these desires because, otherwise, they will float away and we’ll get focused on the things that are sometimes important, but mostly urgent, Covey style, and the next thing you know, it’s three years later and we’re not any younger. So, this is just really about getting deliberate with what it might take to make a life worth living.

Pete Mockaitis
Yeah And, Jodi, I think as folks go through this exercise, they could have moments of inspiration, like, “Yeah, these are all the cool things I’d love to do.” And then disillusionment in terms of, “Oh, but you know, I got to pay the bills, and we got the mortgage, and the kids need these things. And I can’t just abandon my duties and responsibilities.” So, we get excited and then there’s a dose of reality and practicality that’s like, “Wah, wah.” So, how do you deal with those?

Jodi Wellman
How do we deal with that? I am fanatical about making sure that at least, like, do a list of 30 things, 25 at least have to be things that are very doable in a day or a week. So, it needs to be within your resource plan. Like, it can’t be, “Oh, you know what makes me really happy is when I am sailing around the Mediterranean.” Yeah, you and everybody, but that’s not going to be likely. Like, I’m looking for things that are actually very bite-sized on your list. Like, for many people, it’s that they go for a walk on a Saturday morning in the forest preserve.

Like, last I checked that was free. Okay, maybe you have to pay for parking. I don’t know what we’re talking, like five bucks. And sometimes I know busy parents are like, “Dude, when was the last time you had a Saturday morning free?” But I would still challenge you, and say, “Do you have 35 minutes to go and sneak that into your day?”

Identifying things that give you, again, small little bouts of joy. Like, for some people, it’s as simple as, I’m looking right now, of course, at a book. And this comes up a lot when I work with professionals. We read a lot of business books, as we should. They’re amazing. Lots of cool ones. Lots of great self-development books.

And yet, it is a real source of almost guilt but joy about people saying, “I would just love to read a fiction book for a change,” or, “I would love to read a biography, just something kind of mind-expanding.” And that is an example where, what if you read a chapter in the morning over coffee and your piece of peanut butter toast, and you just shook up your routine a little bit?Because we haven’t even talked about novelty, but like having variety in our life is one of the lowest-hanging fruit options out there to shake up our lives, and add just a little bit more, again, of that vitality because we just get into routines. And we’ve been trained by lots of really smart thought leaders that habits and routines are the way. And I’m going to challenge that because I think that it is because we get into the rut, and one of my favorite quotes is by Ellen Glasgow, “The only difference between a rut and a grave are the dimensions.”

Like, we will routinize our lives to the point where they’ve lost sort of the flavor. It just becomes, “I know what I do on Tuesday mornings. I go into the office. I nod at Marcy. I get my coffee. I do the report. I have a status update meeting at 2:00 p.m. and then I go home.” Like, the shaking things up even in ways that we will, again, underestimate the value of, like, going outside.

I just heard from somebody that was at a workshop. They decided to go and spend part of their lunch break walking to a little food stall because they were in a bit of a funk, like, “Let me go walk to a food stall, shake it up a little bit.” They got a taco. Again, we’re not talking about big bucks to live a life that feels really cool, and, like, “Oh, interesting. This is like a new area. I’ve never been here. There was a little bit of sunshine. And I got out, and I came back, and I have a new lease on life to attack my afternoon.”

And those are small things where, again, we’re not talking about doing the bucket list about you have to move to Paris, and you have to divorce your deadbeat spouse, and you have to make these massive plans, like change your career and go back to school. If you feel the urge to do those things, don’t not do them. But for most of us, it’s not about the grand sweeping gestures. For most of us, it’s about deliberate little tiny things that we can pepper our days with that will add up to a life that feels more lived than one that just, again, was like a glossed-over, zombie-version of the life that I think we all deep down really want to be living more alive.

Pete Mockaitis
All right. Jodi, this is powerful stuff. Tell me, any other do’s and don’ts or things you want to mention before we hear about your favorite things?

Jodi Wellman
Well, definitely, the biggest do of all is do befriend the Grim Reaper. He will take your last breath away in the end, and so I understand the need to keep a distance, but he is absolutely the portal to living like we mean it. So do keep him close by, being aware, count the Mondays. And I’m going to reiterate what I just said. Like, don’t underestimate that small things matter and pick one small thing to take action on. We know this through every business adage we’ve ever found, every to-do, every self-help to-do. It’s like, don’t try and take on the world.

If you can blow your life up and start something. I know a client who said, “I’m leaving my job.” She’s in New Jersey. She’s like, “I quit. I moved down south and I’m opening up an Etsy shop.” That was a lot of life change in an instant, but for her, she needed to make a big signal to herself. But was it like that for most of us?

No. It’s like, what is one thing you can do by the end of this week that is going to make you feel just a little more alive? Is it making a new playlist? You know, is it pulling out the spice drawer and being like, “Oh, my gosh, when was the last time I used garam masala?” Or is it calling your old friend from college and being like, “Dude, we keep talking about getting together. When are we going to…? Okay, October the 9th? Booked.” Like, do a thing that makes you feel like you voted to live. One small thing.

Pete Mockaitis
All right. Now, could you share a favorite quote, something you find inspiring?

Jodi Wellman
Oh, my gosh. Hunter S. Thompson, “Life should not be a journey to the grave in a pretty and well-preserved body, but rather to skid in broadside in a cloud of smoke, thoroughly used up, totally worn out, and loudly proclaiming, ‘Wow, what a ride!’”

Pete Mockaitis
All right. And a favorite study or experiment or bit of research?

Jodi Wellman
I’m always a fan of the research that reinforces death reflection helps us be more grateful. So not death awareness, which is just seeing a funeral procession go by. That does freak us out. But, actually, stopping and thinking, “Huh, I have this many Mondays left,” being thoughtful. And then what that does is it does make you more grateful for not just the experience of being alive but for the good things in your life. So, death reflection pays off in multitudes.

Pete Mockaitis
All right. And a favorite book?

Jodi Wellman
I would say anything by Irv Yalom. Y-A-L-O-M. He’s a psychologist that does really cool work. So, Staring at the Sun is a really good example. And it’s this idea about being willing to contemplate mortality.

Pete Mockaitis
Yeah. And a favorite tool?

Jodi Wellman
I’m going to come back to count your Mondays and keep some sort of talisman nearby, they will be your reminder about your fabulous temporariness.

Pete Mockaitis
All right. And a favorite habit?

Jodi Wellman
No habit. Remember, habits dull the edges of our existence.

Pete Mockaitis
I love the multiple perspectives here. And a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Jodi Wellman
This idea that sometimes the fear of death is rivaled only by the fear of living.

Pete Mockaitis
And if folks want to learn more or get in touch, where would you point them?

Jodi Wellman
Thanks for asking. I’m over at FourThousandMondays.com.

Pete Mockaitis
And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Jodi Wellman
Yeah, think about your legacy. How do you want to be described when you’re long gone? Not just because you died. Maybe you got promoted. Maybe you got moved to the fancy office in the Southwest. Go do that. How do you want people to think of you when you’re gone? Oh, and, yes, at your funeral. And that is the reverse way to engineer a life that you love and that you are proud to be living.

Pete Mockaitis
All right. Jodi, thank you. This has been very, very fun. Jodi, this has been aliveness-boosting. I wish you 1,800 plus joyful Mondays.

Jodi Wellman
I super appreciate it. Thanks for this time well spent.

966: Guy Kawasaki on How to Increase Your Impact and Become Remarkable

By | Podcasts | No Comments

 

Guy Kawasaki discusses the key to making your life and career remarkable.

You’ll Learn:

  1. The three keys to becoming remarkable 
  2. How to effectively sell your dreams 
  3. Why there’s no such thing as “perfect” timing 

About Guy

Guy Kawasaki is the chief evangelist of Canva and host of the Remarkable People podcast. He was the chief evangelist of Apple, trustee of the Wikimedia Foundation, Mercedes-Benz brand ambassador, and special assistant to the Motorola Division of Google. Kawasaki has a BA from Stanford University, an MBA from UCLA, and an honorary doctorate from Babson College. He lives in Watsonville, California. 

Resources Mentioned

Thank You, Sponsors!

  • Acorns. Start saving and investing for your future today with Acorns.com/awesome
  • Harvard Business Review. Get 10% off your subscription at HBR.org/subscriptions with the promo code AWESOME
  • Storyworth. Give the dads in your life something super special this Father’s Day with $10 off at StoryWorth.com/awesome

Guy Kawasaki Interview Transcript

Pete Mockaitis

Guy, welcome. I’m excited to chat. Now you’re an experienced interviewer yourself. You’ve interviewed some remarkable people. Tell me, any particularly super memorable moments that you’d like to share with regard to that adventure?

Guy Kawasaki

Well, certainly, interviewing Jane Goodall, actually twice. Those are very memorable moments. I mean, if you had to pick someone that you wanted to interview, Jane Goodall would be right up there, right? And so, that’s the two Jane Goodall recordings. And then one of the funniest things that happened is that, believe it or not, of all people in the world, Margaret Atwood is the first person to drop an F-bomb on my podcast. Now, I thought for sure, I was like waiting for the Gary Vee episode. I figure he’s going to drop a few for sure, you know, just saying hello, but Margaret beat him to the punch. What can I say?

Pete Mockaitis

That’s fun. Well, I’m curious, what is it about Jane Goodall’s message, life, work, vibe that really resonate with you?

Guy Kawasaki

I mean, how can you not love Jane Goodall? She’s 90 years old. She travels 300 days a year, and her kind of travel is very difficult because she’s on deck from the time she wakes up to the time she goes to sleep. I know when I travel, I’m making a keynote speech. I really have to be on for about one hour. The rest of the time I can be like not so on, but Jane Goodall is on the whole time. And just the love and passion and empathy and concern she has for the welfare of people and the world is just so obvious. I mean, she’s truly a remarkable person.

Pete Mockaitis

Lovely. Well, I’m excited to hear about the wisdom you’ve got for us in your book, Think Remarkable: 9 Paths to Transform Your Life and Make a Difference. And you are a remarkable person yourself, Guy, with a remarkable title. And if you could actually indulge me for a couple of minutes, I’ve wondered about this for years, and now is my chance. All right.

Guy Kawasaki

Well, let’s end this problem for you.

Pete Mockaitis

Okay. All right. So, you are the Chief Evangelist of Canva and formerly the Chief Evangelist of Apple.

Guy Kawasaki

Yes.

Pete Mockaitis

Tell me, in some detail, I’ve got follow-ups, what does the role of Chief Evangelist truly mean?

Guy Kawasaki

The role of the Chief Evangelist, well, first of all, going back to Greece, the word evangelism comes from Greek roots, and it means bringing the good news. So, I bring the good news of Canva today, how it has democratized design and enables people to be better communicators.

Way back when I was the Chief Evangelist and software evangelist for Apple, so I was bringing the good news of Macintosh. So, what a chief evangelist does is he or she is kind of the person that’s the most visible as this is the person who truly believes it’s going to get you to believe in our dream as much as we do. And he’s bringing good news and it’s kind of a cheerleader marketing sales position. It’s the purest form of sales. And it’s the purest form of sales because an evangelist has not just his or her own interests at heart, but also the other person’s interests at heart.

Pete Mockaitis

Well, it sounds beautiful. And it’s, like, I think I want to be one. And I think maybe some of our listeners would like that as well. So, just very fundamentally, what is the nature of your relationship between, say, you and Canva or you and Apple? Are you, like, an investor advisor, a full-time employee, a contractor, a marketing affiliate, a customer and super fan? Like, what is that?

Guy Kawasaki

So, when I was software evangelists for the Macintosh division, you know, round one, I was an employee. When I was chief evangelist round two, I was also an employee, but also an Apple fellow. And that is not a line position. It’s more kind of an honorary kind of title fellow, but I was a working fellow. I had a real task to do, not just sit around thinking about the future. Most Apple fellows are engineering and tech visionaries. And I was just a marketing schlepper. So, that was unusual there.

Now for Canva, when I met Canva 10 years ago, they offered me this position, and I made a very wise decision. I said, “I don’t want a salary. I want everything in stock.” So, I took everything in stock and I was really the first person in the United States, so they really didn’t have like, you know, I guess there’s a bunch of legal things you have to do to legally employ a person.

So, I was not employed. I’ve been a contractor technically for all these years. And now they have hundreds of employees in America, but we just never did anything. And Canva is doing so well. I couldn’t hurt it if I tried. They don’t need to make me sign any piece of paper at this point.

Pete Mockaitis

All right. And so, then when you interface with Apple or Canva, are you “reporting” to or working with, say, the VP of marketing or the CEO or the board or whoever wants to say, “Hey, Guy, spread some good news over here”?

Guy Kawasaki

Well, when I was the Apple Chief Evangelist, I reported to a vice president of R&D, I think his title was. This was Don Norman. And then later on, I moved over to the marketing department. So, they shoved me into the functional area. Now, when I started with Canva, there were only, I don’t know, 10 people, so it was kind of dealing directly with the co-founders.

Now in the 10th year, I’m just kind of hanging out there and I’m just doing very high-level stuff and I speak for them and I continue to carry the flag, but it’s not like I’m punching a clock, and it’s not like I’m issuing monthly progress reports or anything like that.

Pete Mockaitis

Understood. Now, Guy, if I or a listener aspire to become a chief evangelist, what does that path look like?

Guy Kawasaki

Okay, so I think the path for an evangelist is that you truly, truly love the product. And that’s the start. And for you to love the product, the product has to be really great. So, the key to evangelism is you evangelize or you create or you affiliate with something great because it is really hard to evangelize shit. Trust me, I have tried a few times in my life. So, that’s the key.

Now, many companies have not yet understood or embraced the concept of hiring an evangelist. It seems like focus mostly in tech because they kind of copied what Apple did. But the function of bringing the good news and getting people to believe in your dream as much as possible, that’s what it does. I wouldn’t worry about the title so much.

Pete Mockaitis

All right. Thank you. So, this is clear. I’ve wondered about this for more than a decade, “What does it mean when Guy Kawasaki says he’s a chief evangelist?” That is settled.

Guy Kawasaki

Well, you should have contacted me earlier. You didn’t have to think about this for 10 years.

Pete Mockaitis

I can rest easy. Well, I mean, I just sort of heard, it’s, “Oh, yeah, Guy Kawasaki…” Okay, sure. Well, now, so there’s that. Let’s talk about your book, Think Remarkable: 9 Paths to Transform Your Life and Make a Difference. What’s the main thesis, core idea here?

Guy Kawasaki

I think the main core or the thesis here is that if you make a difference, if you make the world a better place, people will have no choice but to think you are remarkable. So, basically, the book, I would not characterize this book as a self-help book that, it’s like, “Okay, you’ve decided to be remarkable. Day one, when you wake up, this is what you do.” You’re like, I don’t know, you change your LinkedIn profile. You write a white paper. You start talking at TEDx or something like that. That’s not it at all.

The assumption is that if you make a difference, people will have no choice but to think you are remarkable. And I want people to be empowered to make a difference. That’s the key to me.

Pete Mockaitis

Okay. Well, could you kick us off with a cool story of someone who followed a path that looks a lot like what you’ve laid out in the book and what unfolded for them?

Guy Kawasaki

Well, I would not say that there is no single path, right? I mean, Jane Goodall from the time she was a kid till today, she loves animals and she loves nature, so she’s stuck with that the whole life. Julia Child is another example. Until her mid-30s, she was a spook, and then she got married and she moved to France, fell in love with French cooking, and she became the French chef. So, you can make big changes in your life too.

But what I noticed after interviewing 250 of these people is that they all go through this phase of growth where, Julia Child acquires new skills in French cooking, Jane Goodall started in secretarial school, went to Africa, and she studied the chimps, and then she went back and got a PhD after she did all that. And, yeah, that’s a completely different path but that also showed growth. And the flip side of growth is grit. Because if you’re growing, if you’re learning new things, you’re not going to be instantly successful. You have to have perseverance and passion.

And then the third phase, I think, and the phase that not everybody makes it to, is that you have to become gracious, which is you realize that you’re lucky, you’re fortunate, people have helped you. It’s not just your own growth and grit, but good fortune, good people have helped you, so you owe it back to the universe to help others succeed too. And Jane Goodall is a great example of that.

I’ll give you a negative example. So, until three or four years ago, I would have told you that Elon Musk is the closest person there is to Steve Jobs in terms of world-changing ideas in technology. But I think that he has totally flunked the third chapter, which is grace and graciousness, right? So, I mean, you would not say that Elon Musk is gracious. Well, not the new Elon Musk, anyway.

Pete Mockaitis

All right. So, I hear you, growth, grit, grace, three components. And it sounds like super achievers may not always exhibit all three of the stages, but they probably have growth and grit, and whether they choose to use their progress and stature for good or evil can go either way. Is that fair to say as a summary?

Guy Kawasaki

Yes, that is fair. And, listen, I’m a very optimistic guy despite my criticisms of various systems and things. But I think with a life of growth and grit, where you’re making a difference and you’re making the world a better place for people, you’re probably going to end up being graceful and gracious. Maybe Elon is an outlier there because, I mean, you cannot debate that Elon Musk, more or less, single-handedly made the automotive industry go electric, and you cannot debate that the automotive industry going electric is not a good thing for the world. It is a good thing for the world, right? So, he has made a difference. He’s made the world a better place. I just wish he would embrace some grace and graciousness.

Pete Mockaitis

Understood. Well, then can you walk us through a little bit? So, within the growth, grit, and grace, each has three subcomponents. Could you give us a quick overview of these nine chapters?

Guy Kawasaki

The quick overview of the nine chapters is growth, grit, and grace. So, growth is, I’m a big fan of Carol Dweck, the Stanford University psychology professor. And she basically makes this dichotomy that if you have a growth mindset, you believe you can acquire new skills, you can do new things. If you have a fixed mindset, you believe you cannot. And you, also, if you are successful and you have a fixed mindset, you believe you don’t have to grow, which is arguably even worse.

The grit mindset is Angela Duckworth’s. She’s the mother of grit. And it’s about persevering when things don’t go right and learning from failure. And the grace mindset, I think it’s mostly this understanding that when you are successful, you have an obligation to society. And there’s 188 tactics in this book. This book is extremely, extremely tactical and practical.

Pete Mockaitis

Okay, cool. Well, let’s dig into some of them then. So, under stage one, growth, talk about the growth mindset. We’ve had a few guests discuss that concept. Tell us, are there any misconceptions about the growth mindset? Or are there times where you yourself find you’re drifting into some fixed mindset type thinking? And what do you do when you find yourself there?

Guy Kawasaki

Yeah. So, one of the things that I learned after the book was done, there’s a protege of Carol Dweck, her name is Mary Murphy, and she made the brilliant observation that the growth mindset is primarily in your head, right? So, in your head, you believe you can grow or you believe you cannot. But she says that, as important is the environment that you’re in, because if you have a growth mindset, but you’re in a fixed mindset organization, you’re going to be very unhappy. And if you have a fixed mindset, and you are in a growth mindset organization, where this organization wants you to learn new things and you cannot rest on your laurels, you are also going to be very unhappy. So, that’s something that, if I could do it all over again, I would include that. And I pride myself on having a growth mindset, and it’s because of Carol Dweck’s book. And, like, at 44, I took up ice hockey, having never skated before. At 60, I took up surfing, having never surfed before. And let’s just say that when you take up hockey or surfing that late in life, you pretty much have a growth mindset. You cannot not have a growth mindset and do those things.

Pete Mockaitis

All right. Well, then chapter three, under growth, you say plant many seeds. Can you unpack this idea for us and some of your favorite tactics?

Guy Kawasaki

Yes, yes, yes. So, planting many seeds means that in order to grow, you have to collect a lot of data. You have to do a lot of sampling. You have to take a lot of shots. And I bring in this example of I cut down these eucalyptus trees in my backyard, and I wanted to replant the hill. And so, I wanted to put it in native oaks. And I learned that with native oaks, you got to put in a lot of acorns, and you have no idea which acorn is going to be a seedling, then a sapling, then a tree. And it actually takes 20 years to get from acorn to tree.

So, I mean, that’s a metaphor for life. You gather a lot of acorns, you put them in water. The ones that float are dead. You throw those out. Then you put them in this preparation stage where you cover them with a cloth and moisture, and you put them in your refrigerator and you simulate winter for the acorn. Then come spring, you stick it in the ground and you put a lot of them out because not everyone is going to take root, and then you wait 20 years. You need to collect a lot of samples, and you need to plant a lot of acorns to figure it out.

Pete Mockaitis

Well, what I’m noticing about the metaphor, which is rather beautiful and practical, is that along the way, with each of the steps or phases, you’re getting some information and you’re saying, “Oh, okay, don’t pursue these, the floaters versus the sinkers. All right.” And then you get the refrigerator situation like, “Oh, okay, don’t pursue these.” And so, you’re already sort of whittling it down to “This is the most promising thing that looks like it might really take off.”

Guy Kawasaki

Yeah. And then, so you plant a lot of acorns after those first couple processes and then some of them take root, so you’ve got to protect those from the deer. And then you got to be patient. It’s a very good metaphor for life.

Pete Mockaitis

I hear you. All right. Well, I guess with all the tactics, any particular tactics you recommend in the planting seeds department?

Guy Kawasaki

Well, I think the most important tactic is it’s a numbers game. You’ve got to plant a lot of seeds. And going back to my Macintosh history, we evangelize hundreds of companies to create Macintosh software, and we thought, initially, and we thought we had it all figured out, right? You need spreadsheet, you need database, and you need word processor. But lucky for us, there was this acorn called Aldus PageMaker.

And Aldus PageMaker became a mighty oak called desktop publishing. But I got to tell you, we did not plan desktop publishing. It’s not like we said, “We’re so insightful. This computer is great for desktop publishing.” Nobody knew what desktop publishing was. People were still setting hot type, melting lead. And that is a great example of, “Thank you, God, that we’re planting many seeds.” And one of them was Aldus PageMaker.

Pete Mockaitis

Okay. And then in stage two, grit, your chapter, “Sell your dream,” I mean, you’ve been evangelizing for a long time. Any favorite tactics in the realm of selling dreams?

Guy Kawasaki

Yeah, my favorite tactic in the realm of selling dreams is a demo. I believe that a demo is worth a thousand slides. Well, actually it’s not completely geared towards tech. Now, in tech, obviously, you can have alpha software, you can have a rough website, you can have a hardware prototype. So, it’s easy to see how you can create this demo.

But to take an extreme example, if you were trying to create a new restaurant and you want it to evangelize your restaurant, maybe you start with a food truck serving that kind of food, or you start out with a pop-up restaurant, or something like that. There are people who serve meals at their houses. So, there’s always a way to figure out like, “How do you prove the concept? How do you test the concept?” Not just cogitate it, not just talk about it, but actually let people touch and feel and eat your concept. I love the demo.

Pete Mockaitis

Okay. And then any clever ways you recommend we go about doing the demonstrations? So, we got a food truck, we got a pop-up and software. It’s like, “Hey, look at it, and see how it does the thing you like.” So, any other clever ways you recommend we do the demo to sell the dream?

Guy Kawasaki

Well, in software, where probably this may be the most obvious to people, in software, I think the key to demo is not to show what it can do, but to show how you can do it. And let me use Canva as an example. So, yes, I could have all these finished graphics in Canva, and just go from page to page and show beautiful PowerPoint, beautiful Instagram, beautiful Etsy, beautiful infographic, beautiful resume, beautiful, you know, etc. but I don’t think that’s that effective a demo.

I think the effective demo is, “Okay, so let’s start with your photo, and let’s make this into a book cover. So, here’s the collection of Canva book cover templates. Now let’s scroll down here. Oh, we like this template. Let’s click on this template. Now let’s upload our cover photo and let’s change the text from the generic text on the template to your book’s title.” And in five minutes you would have a very nice book cover design in Canva. So, you showed how not what, and I think that’s the best demo.

Pete Mockaitis

Yeah, that makes a ton of sense because, in that context, that really delivers the, “Oh, wow,” kind of a moment, like, “That was five minutes, and this looks just about ready to go. That’s amazing. Holy crap, I got to buy this.”

Guy Kawasaki

Let me tell you something, in five minutes, in Photoshop, you may just barely be finished installing it.

Pete Mockaitis

All right. Well, when it comes to grace, what do you mean by turn and burn?

Guy Kawasaki

Well, turn and burn is actually at the conclusion of the book. It’s not grace per se, but turn and burn is a surfing metaphor. So, I can explain a lot of life in surfing. So, most of surfing is spent waiting in the water, hoping you’re in the right place for the wave to come to you and to break at the right time, etc. But, as a lesson in life, if you are always looking for the perfect wave, the perfect product, the perfect service, the perfect book, the perfect photo, the perfect movie, the perfect project, the perfect, you know, whatever, you’re never going to accomplish anything.

At some point, you just have to turn and burn and start paddling. And that’s a very important lesson. There are many entrepreneurs, they spend just years and years thinking about, “Yeah, this is what I’d like to do, and I’m doing research.” At some point, as Steve Jobs once said, real entrepreneurship, I mean, and there’s no truer words than that.

Now, after turn and burn, my last recommendation in the book is that, rather than focusing on, “Did I make the right decision or not?” Instead, you focus on making your decision right, because making the perfect decision is very difficult, if not impossible. You just cannot know everything and predict the future. So, at some point you take your best shot, and you paddle and then you make that wave work.

Pete Mockaitis

Okay. All right. Guy, tell me, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Guy Kawasaki

No, that’s good. I just want people to know that, man, I think I’ve created the best book ever for how to make a difference and how to be remarkable.

Pete Mockaitis

Okay. Well, now could you share with us a favorite quote, something you find inspiring?

Guy Kawasaki

Okay, my favorite quote is a Chinese proverb. And the Chinese proverb is, “You have to stand by the side of a river a very long time before the Peking duck will fly in your mouth.” In other words, Peking ducks don’t fly in your mouth. You got to go out and kill the duck and cook it.

Pete Mockaitis

All right. And a favorite study or experiment or bit of research?

Guy Kawasaki

Ah, my favorite study or a bit of research is probably the video by Dan Simon. And he did this research where he showed, it’s called the invisible gorilla. So, in invisible gorilla, they have these college students wearing black and white T-shirts, and you’re instructed to count how many times the kids in the black T-shirts are tossing the beach ball.

And in the middle of that, this guy comes out dressed as a gorilla goes, “Hoo, hoo, hoo,” and only half of the people noticed the gorilla because they’re so focused on counting the beach balls. I think that’s a very important thing about making things noticeable and what could be on, how can something be so obvious and people not see it. Half the people didn’t see the gorilla, which is, to me, just amazing. And I hope I always see the gorilla.

Pete Mockaitis

And a favorite book?

Guy Kawasaki

My favorite book is a book called If You Want to Write by Brenda Ueland. Now, obviously it’s for writers. But if you substitute any creative endeavor for the word “write,” it’ll work for you. If you want to paint, if you want to play music, if you want to make movies, if you want to be an entrepreneur, this book is about empowerment.

And the gist of the book is if you want to write, don’t wait for permission. That permission could come externally like, “Oh, you passed the creative writing course,” or, “You have a Master’s in English,” or, it could be internal, “I took the creative course. I have a Master’s in English. Now I can be a writer.” Brenda Ueland is saying, “If you want to write, write. If you want to program, program. If you want to be an entrepreneur, start a company. You don’t need permission. You don’t need certification. You don’t need to do anything. Just do it.”

Pete Mockaitis

Okay. And a favorite tool you use that helps you be awesome at your job?

Guy Kawasaki

By far, the center of my universe is a Macintosh. I could not function without a Macintosh. And then I have a second favorite tool, which is, I don’t know if you know this, but I am deaf. And I am deaf so I can hear because of a cochlear implant. And I became deaf about three years ago. And I’ll tell you that cochlear implant has made a huge difference in the quality of my life because it enables me to go from being deaf to just having really lousy hearing. So, that’s a big deal. And, oh, you wanted a digital tool, right?

Pete Mockaitis

Oh, well, I guess you said Macintosh, but if you got another one, I’ll take it.

Guy Kawasaki

Well, okay. I mean, I guess you could say Macintosh is a digital tool, but also you may find this astounding, but I am a hardcore Microsoft Word user. I use Microsoft Word to write my books. I use style sheets for every paragraph of my manuscript. And I constantly flip between the outline view and the print view. And I’m a hardcore user of Microsoft Word.

Pete Mockaitis

Microsoft Word on Mac and not a PC?

Guy Kawasaki

Yes. No, I never touch a PC. There are two things I will not use, a PC and a Tesla.

Pete Mockaitis

Okay. And a favorite habit?

Guy Kawasaki

I always clean the filter in our dryer from lint after drying clothes. Every time I always clean the lint filter.

Pete Mockaitis

Okay. Wise words. Wise words. And is there a particular nugget you share that people tend to quote back to you often and you’re known for?

Guy Kawasaki

Well, I tell the Peking ducks quote a lot, so I get fed back that. I also tell people that you should never ask people to do something that you yourself would not do. Now, this assumes that you’re not some kind of psychopath, but assuming that, that’s a very good way to go through life. Just don’t ask people to do something you yourself would not do.

Pete Mockaitis

All right. And if folks want to learn more or get in touch, where would you point them?

Guy Kawasaki

Ah, it’s hard to avoid me. I mean, if you use Google, you just type Guy Kawasaki and you’ll get more responses than you possibly want, but there is GuyKawasaki.com. That’s my website. That’s primarily brochure where, if you really wanted it to interact with me, the best way is email. So, I’m GuyKawasaki@gmail. That’s hard to remember, right? My name at Gmail. And, yeah, that’s it. I’m like an open book.

Pete Mockaitis

All right. And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Guy Kawasaki

I may lose a lot of readers when I tell you this, but this is the truth. I think that one of the most important things you can realize to be awesome at your job is to understand that you should try to make your boss look good. I think many people think, “Oh, my job, I want to get ahead. I’m going to make my boss look bad. I want to show that I’m better than my boss, and they’re going to fire my boss and give me the promotion.” I have never seen that happen.

I think the much more mature, productive, and remarkable perspective is, “My job is to make my boss look good. And if my boss looks good, he or she is going to get promoted, and I’m going to be drafting along. And then, finally, that my boss is going to be so good that I’m going to have such a halo effect on me that it’s going to enable me to branch out and take a new job, get funding, whatever.” But it’s all based on make your boss look good. Don’t try to make your boss look bad. There’s very little upside in that.

Pete Mockaitis

All right. Guy, this has been fun. I wish you many more remarkable conversations and adventures.

Guy Kawasaki

Thank you very much. Thank you. All the best to you.

919: How to Find Fulfillment, Drive Engagement, and Unlock Your Greatness with Sean Patton

By | Podcasts | No Comments

Sean Patton reveals his warrior mindset to help maximize your potential and performance.

You’ll Learn:

  1. How to get better at feeling grateful
  2. The root of every workplace failure–and how to overcome it
  3. The coaching approach that really works

About Sean

Sean Patton’s mission is to transform modern leadership into a driver of fulfillment, abundance, and freedom. He applied these principles while growing his own companies and now helps others unlock greatness through Stronger Leaders Stronger Profits, a leadership coaching and consulting company. Sean’s leadership foundation was forged as a US Army Airborne Ranger and Special Forces Green Beret Commander, where he earned the respect of his men and chain of command while operating in hostile and politically sensitive environments.

Resources Mentioned

Thank you, Sponsors!

  • The Management Muse podcast. Sharpen your leadership skills with Cindi Baldi and Geoffrey Tumlin

Sean Patton Interview Transcript

Pete Mockaitis
Sean, welcome to How to be Awesome at Your Job.

Sean Patton
Hey, Pete, I’m excited to be here, man.

Pete Mockaitis
Oh, I’m excited to be chatting. Boy, you have such a rich body of experiences that I might classify as hardcore. Is that fair to say, Sean?

Sean Patton
Yeah, we can put it in that. We’ll put it in that section of the library if you want.

Pete Mockaitis
Army Ranger, Special Force, Green Beret, a Brazilian Jiu-Jitsu World Champion. That’s awesome. First, let’s talk about jiu-jitsu. That’s how Nick connected us, and Nick is quite the jiu-jitsu fan. He raves about it. Tell us, what do you love about it? And how does one get to be a champion?

Sean Patton
Well, there’s so many things I love about it. It’s interesting, jiu-jitsu is addictive. I tell people it takes about 90 days. In 90 days, you’re either going to hate it and never come back or you’re going to be in for life. And I think that jiu-jitsu actually fills a role that we don’t get filled in modern society, that’s very natural to us. We’re tribal creatures.

We’re designed to be in a group of like-minded people, with a common set of values, and a common purpose, and elders that teach us things, then we teach the people below us things, and we all believe the same things, we’re all going towards the same sort of mission, and we all have the same mindset. Like, that’s the environment we’re supposed to be in, and that’s obviously very different than the modern world we live in. It’s very individualistic and there’s conflict everywhere.

And so, in jiu-jitsu, everything in life is a filter. Jiu-jitsu is a good filter of people who want to come in and are willing to put themselves through hard things and be uncomfortable because they want to better themselves. And so, now everyone can call us around that, and it really becomes, like, a family and part of your identity. And, ultimately, because it’s so hard, it makes the rest of life easier.

Pete Mockaitis
Yes. Well, I do want to talk about hardness. So, tell us, we mission hardcore, that theme, like, yeah, each of those experiences – Army Ranger, Special Force, Green Beret commander, Jiu-Jitsu – sure do involve some discomfort physically and on other domains. Tell us, how do you and your compatriots endure this discomfort and pain regularly?

Sean Patton
I think it comes down to mindset and, more specifically, purpose. Like, I was a Special Forces combat diver so my second command was an underwater infiltration team of Green Berets, and I had to be in cold water, like, all the time. It was brutal. And there’s nothing worse in life than having to be wet and cold, and I had to be wet and cold so much.

So, that being said, I’m a complete baby now. I scuba dive. If it’s below 70 degrees, I’m not going in the water. If it’s the Pacific, count me out. I’ll hang on the beach. I’m a baby because there’s no purpose behind it. And when people struggle to, I think, overcome challenges, overcome apathy, overcome any sort of wear or friction it is in their lives, oftentimes it’s because they haven’t created enough value and the purpose and the reason behind it.

You might say, if you take, like, the mother with her kids, like, “Well, she wouldn’t harm a fly. She’s the nicest thing in the world.” Well, what if someone was after your kids? Well, then she’d be this big mama bear, she’d be crazy. So, we all are capable of greatness, we’re all capable of growth, we’re all capable of being these amazing individuals, and it’s just up to us to decide how we want to express that and what matters to us. Like, what’s worth suffering for and what’s not?

Pete Mockaitis
Can you tell us a story of you going through an experience, maybe it’s a training, maybe it’s a mission, in which you did have a whole lot of suffering but also a whole lot of purpose, and it worked out for you to persist?

Sean Patton
So, when I was in Afghanistan, we’re in the Afghan-Pakistan border, and we had in a bunch of nurses who had flown in to this rural area because, well, there’s no female doctors in Afghanistan because they can’t go to med school, like there are barely even midwives, and so there’s no medical training, and men can’t touch women. So, what that means is women have zero healthcare. There’s no one to serve them.

And so, just coming in and doing sort of routine medical care and treatment can be a huge boost for our mission there for the community. So, we flew them in and did a whole female-women’s seminar, health seminar. And then, as they were flying out, we were in an area that had a group called Haqqani, which Haqqani is like the extreme, the guys who are too extreme for the Taliban they go to Haqqani, and they were in our area, and they didn’t like the fact that we were helping women get healthcare.

And so, they had a recoilless rifle, and they tried to shoot down, almost did shoot down this helicopter full of all the nurses. And as soon as that went off, obviously, we have to respond. So, we immediately hit everyone out, and before they could break down their positions and drove out there, they were up on the mountains, we’re at between 8,000 and 10,000 feet above sea level with all our gear on. We ran up to the side of the mountain, and then we get into a firefight around between six and 900 meters. It’s a pretty far engagement but we were under consistent fire.

It was a tough firefight but the weapon they had used to almost shoot down the helicopter, we know we had to destroy. Like, we had to destroy that weapon, that recoilless rifle, because that’s something that can kill one of our tanks, that can take down a helicopter. We couldn’t let them break this thing down and take it back to Pakistan.

And so, we got in this firefight. I remember one of the crazier stories is as we’re shooting and they’re shooting back, and we have these grenades that go in grenade launchers, and we needed to, I needed to get those to the people that could shoot them. So, I’m running up and down the line, grabbing grenades from certain people and giving them to people who can shoot them. And as I’m running, I keep getting in the face with these evergreen trees, like the branches keep smacking me, smacking me in the face.

And I remember thinking, like, “What a time to be a klutz! Like, what a time. Like, come on, Sean, get it together. I know this is crazy. Things went fast. Like, you keep running into trees.” And then when I jumped behind a rock, and bullets were going around, and I realized, as I was next to one of my guys, that that was actually machine guy fire cutting down branches around me, and the branches were falling on top of me as I ran from position to position.

But that being said, we still had to get these grenades to other people, and we had to stay there until we could get air support and drop a bomb, and we couldn’t let them go. So, we were in this thing, the firefight, for four or five hours, and we had to keep them engaged so that they couldn’t withdraw. And, eventually, we were able to call in air support and drop bombs and take care of that.

But that was a mentally and physically exhausting mission that lasted almost a full day, but you get through it because, almost to come back to this, the purpose was so great. That’s the thing about the military. Is the juice worth the squeeze? Well, when it comes to defending a helicopter full of nurses trying to do their job in area where people are trying to stop them, and people trying to kill your friends and your compatriots, then you’re willing to do about anything.

Pete Mockaitis
Absolutely. Well, that’s powerful. Thank you. And so then, let’s make it a little bit more mundane, I suppose.

Sean Patton
Less hardcore. Down the hardcore.

Pete Mockaitis
But in the world of jiu-jitsu, so there’s discomfort there. So, what’s your purpose there that keeps you persisting to the point of becoming a champion?

Sean Patton
A few things. One, I was one of the owners of a jiu-jitsu gym and one of the instructors at the time we started up. So, there’s a leadership aspect, a leadership by example aspect that went into play, especially when I was training up for world. And I had this drive, I had gone through a really hard time. My first business had failed. I had gone from Green Beret commander, to having my first business fail and going through a bankruptcy three years later, to finding new partners and standing up, and growing a company.

And when I was specifically training for those tournaments, I feel like I had to get back to being my sort of warrior self, like I needed to prove it to myself, I needed to also set the example that it wasn’t about going out and actually winning, though that was the goal, but it was about showing the other members of the team and creating a culture where we work hard and we put ourselves out there in difficult situations, we put ourselves into stressful situations because we want to be the best, because we want to prove something to ourselves, because we want to do it for our team.

And so, that was a big driver for me during that time frame because, again, it was a hard time from a personal standpoint of my life. And so, I really dedicated all the time and effort, and said, “You don’t control outcome in life.” We don’t control whether we win, whether we lose. All we control is our process and our preparation. And so, I just try to do all those things right and lead by example, and it worked out.

Pete Mockaitis
Okay. Beautiful. Well, so, yeah, let’s hear about this Warrior’s Mindset, that’s the name of your book. What’s the mindset and what’s the big message in the book?

Sean Patton
Absolutely. So, I went with the Warrior’s Mindset, which is maybe a little, I don’t know, off-putting, it’s a little hardcore. You said hardcore. It’s a little intense for some people but how I define a warrior is a warrior is someone who fights for a noble cause greater than himself, and I don’t mean just physically fight. It’s, like, pursues, persists for a noble cause greater than himself.

And when you define it that way, then it becomes binary, so you either have a noble purpose, a noble cause, something that’s bigger than yourself that you’re working towards, that you’re fighting for, that you believe in, or you don’t. It’s one or the other. And if you don’t, which is if we’re not intentional with our lives and we don’t set purpose, if we don’t get to know ourselves, we’re just going through the motions, and you will consciously and subconsciously make decisions that are based on, “What is going to cause me the least discomfort in the moment?”

It’s going to be a very shortsighted decision-making. It’s going to be about comfort. It’s going to be about apathy. It’s going to be, like, “Well, that feels stressful.” But, again, if you don’t have that purpose behind it, you will turn it down. And I just think that, of those two, having that warrior’s mindset and having a noble purpose, aligns with our genetic purpose and aligns with who we are as human beings, and is the path to fulfillment.

And I think the other way is a path to misery, anxiety, depression, and everything else because you lack that noble purpose. So, that’s why I use the term A Warrior’s Mindset and what I ended up doing was researching and taking my own experiences, research, there’s over 300 citations in this book, everything from neuroscience, psychology, sociology, to history, to whittle down, and say, “How small can I make the framework to achieve that?”

Because it’s one thing to say, “Have a warrior’s mindset. Go fight for a noble cause. Do all these great things,” and then they ask the question, “Awesome. How?” And so, I really set out to create as simple a framework as I could but not miss anything critical to have a system, a framework that you could work through for your own mindset that really maximize your greatness. And so, I came up with a guide called Six Keys to Greatness.

Pete Mockaitis
And could you give us some examples of noble purposes that folks can really seem to connect and engage with in their work lives?

Sean Patton
Yeah, absolutely. So, I work with a lot of companies as a leadership coach and consultant, and I’m a firm believer in a leadership culture creating fulfillment. And so, I believe in purpose alignment. Managers are worried about financial incentive alignment, which is important. I’m not saying it’s not important but money is a satisfier, it’s not a driver. And if you can get yourself and getting people on your team aligned with, “What is the larger goal of this company?” your company should exist to provide some sort of effect to better people’s lives in the world.

And so, if you can really align that purpose in your work life, you can say, “Well, personally, here’s my beliefs. I think people should, in any industry, have better access to information, and we should support mothers doing home school. And I believe that we shouldn’t censor information to help that growth,” or something like that, as an example.

Well, if that aligns with your values and your purpose, now you can find a reason outside of the transactional paycheck to work every day, and how much better. I believe everyone should – this sounds crazy in some people’s corporate worlds – you should look forward to one-on-ones with your manager, like you should look forward to having performance evaluations and counseling sessions with the people that you work for and people that you work with.

I feel like we spend so much time at work in our work lives, more and more people are, and the pandemic just accelerated this mindset of, “We want purpose in the work we do. We want fulfillment in the work we do.” And I think if you do leadership the right way, I’m a true believer that you can create both fulfillment and profitability. Those things are not mutually exclusive.

Pete Mockaitis
Okay. Cool. Could you, while we’re on the topic, give us a few more examples of folks you’ve seen they’ve got a purpose that’s aligning with their work, job, career, purpose, and then fireworks are happening?

Sean Patton
Yeah, absolutely. So, I’m trying to think which client example. So, I have one client I’m working with currently who had a successful company, it was a title company, he had 29 employees, doing very well for himself, but there was no passion behind it. He was just going through the motions and didn’t feel like he was living up to his potential, feel like he had sort of plateaued out for himself. And what he really wanted to do was create a vertically integrated real estate company.

And so, we sat down and we looked at, “Well, why do you want to do that?” “Well, I want to have freedom. I’ve got kids that are going to go to college. I want to be able to travel. My wife and I finally can go out and travel on our own, so I want to be able to have freedom of movement. I want to be challenged. I want to grow.”

And he also had this noble purpose of, a firm believer that for most people, especially people, normal middle-class folks that home ownership was a path to financial stability in life, and he really believed that. And so, he wanted to set up a company, everything from property management of rentals to construction, to real estate selling and title work with the idea of getting people who wanted to own a home but didn’t have the credit or do the background to do it, and then setting them up with rental situations that were stable so that they could stay there longer and then help them get to a point where they could buy their first home, and then they could hopefully buy it from him.

So, it was both profit and purpose together, and we came up with that plan slightly over a year ago, and I’m excited to see what he’s doing now. He’s got all four stood up, they’re all bringing in revenue, and he’s already got a team underneath him. And you can just see the drive and the excitement in the work he’s doing because he believes in it and he’s challenging himself.

Pete Mockaitis
That’s awesome. All right. Well, working through The Warrior’s Mindset, you’ve got six keys to greatness. Can you lay it on us what are each of the keys? And any pro tips for getting them unlocking stuff for us?

Sean Patton
Absolutely. So, the six keys are perspective and gratitude, is number one; internal locus of control is number two; north star purpose is three; self-discipline; perseverance; and leadership. So, I’ll give you the brief overview of each, and it has to start with the perspective of yourself. Do you have this warrior’s mindset or not? Are you trying to maximize your experience of life, maximize your impact on others or not? What are your values? So, what’s your perspective around that?

And then, hopefully from that, it becomes gratitude. I see gratitude as the eternal fuel source for everything else. Like, if I’m getting frustrated, if I’m feeling confused of my life, from having relationships, whatever that can be that’s going in my life that I’m struggling with mentally, I can always come back to expanding my aperture and show gratitude for, like, how lucky we are, how lucky are we to be in this country, how lucky are we to be at this time.

Like, there’s never been a time in the history of mankind of probably trillions, billions and billions of humans that have ever existed over the last few hundred thousand years, how many have had air conditioning. Like, how many have been in some sort of democracy where they had basic rights and freedoms? How many had a car that can drive them wherever they want to go and talk to people, like we’re talking now, across spans of time, and have information at their fingertips? Like, almost none of them. Basically, none of them.

The life we have, if you really think about it, should fill you with so much gratitude that it can get you over humps and drive you when you’re feeling. So, gratitude is the baseline for everything, I think, and that really takes work. And you can do gratitude journaling, you can do mindset work, you can do meditation. You can do a lot of things. But if someone’s listening to this podcast right now, I guarantee you, you’re in the 10% wealthiest people on the planet. Like, if you’re listening to this podcast, you are.

You are in the top 10%. And let’s embrace and celebrate that, not get apathetic to it, but use it as fuel to achieve our true greatness.

Pete Mockaitis
Yes, that is powerful – gratitude, eternal fuel. I’m intrigued. It is true, objectively speaking, we’re super blessed. When you zoom out, I like that notion, the wide aperture. We zoom out in terms of time and place, it is just a fact that we are exceptionally blessed and lucky, and yet it often doesn’t feel that way. And so, I like what you said, we should feel grateful, and it takes work. Can you expand on that? It seems like we humans have a knack for having our expectations rise so fast.

One of my favorite stories here is I remember, once I was coordinating a conference. This was back in college. I was coordinating a conference, and I thought, “You know what, I’m really going to delight.” I had a team of maybe 58, I still remember this. It was on my resume for a long time. I had a team of 58 people on my staff volunteering, my fellow students. And so, I thought, “You know what, I’m going to treat them. I’m going to,” to their surprise, this hadn’t been done in years past, I thought, “Right. We’re doing great, the budget is cool, so I’m going to get everyone a nice little spread of bagels and cream cheeses from Panera one morning.”

And so, I did, and they were thrilled, like, “Oh, this is so cool. Thanks. Awesome. I was hungry, I didn’t know what I was going to do,” and I thought, “Oh, yes.” And so, it felt good to be liked and appreciated, and that it was a hit, a surprise accomplished. And so then, it was a very hectic day, we were taking care of a lot of things.

I was tired, and I was thinking, “Oh, wow, we’ve got a bunch of bagels leftover. Okay, that’s fine. I guess we’ll be all set for tomorrow. Great. I don’t have to do anything because I want to go to bed now. it’s been a crazy long day.” And so, the next day, they said, “So, Pete, are there bagels this morning?” And I said, “Oh, yeah, actually we’ve got a ton leftover. They’re just right over there.” They said, “But they’re not fresh.” And I just loved it.

I was like, “In all the years past, we’ve done this event, there were not bagels. Yesterday was the coolest thing ever. Today we still have those bagels, and they’re almost as good. They’re not, like, two-week old bagels. Like, one day.” I’m no connoisseur, Sean.

Sean Patton
You’re no bagel connoisseur?

Pete Mockaitis
I’m not too picky with my food but I was like, “Okay, I know one-day old bagels aren’t as great as super fresh bagels, but that’s still not bad.” And so, it was just like one day is all it took from, “This is so grand” to “Aargh, they’re not fresh, and I’m disappointed.” And I think that that is representative of me and many of us in terms of something cool happens, we feel so blessed, so grateful, “Oh, my gosh, this is awesome. I got a big promotion, big jump in income. Cool, cool, cool.”

And it’s like, “Oh, now, what do you know? It’s so hard to make ends meet. How did that happen?” It’s sort of like our lifestyle, or our wants, or perceived needs, expectations grow such that we don’t feel the gratitude associated with, “Oh, wow, what I have is oh-so-abundant.” So, Sean, I want to throw that to you. You said we should feel grateful, and it takes some work. What’s going on with this human nature? And what can we do about it?

Sean Patton
Well, Buddhism says that being human is to suffer, and the real suffering comes from, I think you said it, expectation. And so, when there’s an incongruence or a difference between what our life is and what we may want, that wanting is what’s covering, is what’s causing the suffering. It’s not external. It’s inside our own heads.

Pete Mockaitis
Dukkha.

Sean Patton
Right, dukkha. Exactly, yeah. And we don’t have to go all spiritual on this, but I think that’s part of human nature as you get accustomed to that. I have this story, another story, it’s when I just got back from Iraq, I’ve been gone for 14 months in southwest Baghdad. And I get back, I was young, I was 25, and I was excited I got to go to Starbucks. I was super stoked, like, “Oh, my gosh. I go to Starbucks.”

I get in line, and I’m waiting there, and there’s just two girls in front of me, and they’re having this conversation. Somebody said something about…Oh, no, what it was it was the fall, it was October and they ran out of pumpkin spice.

Pete Mockaitis
“I need my PSL, Sean. I totes need it.”

Sean Patton
They needed it, and they lost their minds. And one was like, “This is the worst day ever.” And I just had to cover my head and walk out after I’m like, again, objectively, you should feel grateful but they had this expectation and this quality of life. And to kind of go back to our earlier conversation about jiu-jitsu, we’re about just doing hard things, like, it’s easy. To be comfortable in America, like, let’s be honest, is it the perfect place? We have a lot of things we need to change, absolutely.

But to be comfortable? Like, it’s not that hard. You don’t have to do much. And because of all that comfort and the reward, and whether it’s social media, we feed that machine of getting gratification, of getting pleasure without putting in work, and then that becomes an expectation. And that’s a dopamine cycle that is at the root of all addiction. And we get addicted to the easy dopamine and that easy win.

And so, yeah, we have to do that work. And that’s why you have to be intentional about that gratitude. Are you going to be perfect? No. I do it all the time. It’s not, like, I’m walking around floating on a cloud with fairies over my head, and just like rainbows everywhere. Like, that’s not the case. I go through hard times, and everyone does, but it’s doing work so that when you have enough self-awareness to see yourself going down that path, and you can redirect and pull yourself out with intentionality.

And I think that’s really what it comes down to, is living intentionally. Because if you let yourself, again, that’s really the definition of a warrior’s mindset, living with intention toward this bigger goal, as opposed to being reactive to your environment, and just like, “Well, I feel awful, therefore, everything is awful.” Like, does it or do you just feel awful because you wanted your PSL, and now you can’t, and, really, you could get something else and be fine? Like, that’s a matter of perspective but that takes intentionality.

Pete Mockaitis
And so, these practices, can you share with us, let’s say, in the moment? Because I’ve done some gratitude journals, and sometimes when I write down the thing that I’m grateful for, it’s like, “Yeah, that really was so amazing, and I feel in my heart a grand sense of gratitude.” And other times, it’s like, “Yup, that was good, and that was good, and that was good,” but I don’t feel much of anything, and I’m just objectively, “Yes, that was a good thing. I am pleased that that occurred,” but my heartfelt gratitude is not ignited. What do I do with that?

Sean Patton
Yeah, I know, you’re totally right. And I think it really also comes down to, like, present-ness and sort of being in the now of it, which is part of internal locus of control, which is like an attribution of control, “Is it external or is it internal?” And so, that comes into play here, like saying, “Well, ultimately, how you feel is up to you. It’s inside you. You own this.”

And so, when you are working through that gratitude, if you can be present and not thinking about, “Well, the things I don’t have or where I want to be, or what’s going to happen in 10 minutes,” but, like, “But are you okay right now?” Breath. Slow down. And it sounds super cliché, but you don’t have to do a formal journal. Like, count your blessings. Like, how good is it right now for you compared to how bad it is other places? And I would just say do more research about what’s going on in the world.

If you want to feel lucky, like go read the news for a day, and you’ll be like, “Oh, my God, my life isn’t anything like these.” It’s almost like I hear people talk about they watch trashy reality or something because it makes them feel better about their own lives because it’s so crazy and dramatic. And so, whatever it takes, I don’t know, I guess if it’s “Real Housewives” or if it’s breath work or gratitude journaling, whatever it takes for you to get to that place.

And, again, you’re going to get off-kilter, you’re going to feel bad, and it’s okay to feel bad in the moment, that’s fine. We’re not worried about the acute feelings of, like, sadness and happiness in the moment. We’re worried about the underlying mental state that you’re carrying around.

Pete Mockaitis
So, your advice then is if I’m doing a gratitude journal, but, one, if it never does it for me, just maybe try something else. But if I am doing it, and it sometimes works for me, I’m seeking to double down on experiencing the feeling of gratitude. Is that accurate?

Sean Patton
Yes, double down on the experiencing gratitude. I’m a meditator. I actually don’t journal. There’s always different techniques, and some things work for some people, some things work for others. For me, meditation has been huge for me in my own mindset shifts and even the transition in the military, and everything.

And a simple gratitude meditation of if you’re really starting to go off the deep end, like sitting down, following your breath, and then just picture in your head things that – your family, or your friends, or the things you have, or the house you have, or the job you have, or the security you have – and reflecting on that, and experiencing that gratitude in the moment, because as soon as we ruminate on the future, that creates anxiety. Why? Because you can’t control the future.

And if we reflect on the past too much, if we ruminate on the past, it creates depression and regret because you can’t change the past. But, luckily for us, neither one of those things are real. The only thing that’s real is the moment. And so, working on your perspective and gratitude, internal locus of control, and doing things that bring you in this moment, my guess is you’re doing pretty good compared to others. That doesn’t mean you have to feel great awful things happen to people.

You should feel emotion. But, again, we’re not worried about, “This thing is happening so I feel bad.” That’s okay. But it’s about living unconsciously and not even being aware that you’re doing it.

Pete Mockaitis
That’s good. Thank you. Well, tell us then, your organization Stronger Leaders, Stronger Profits, you do leadership coaching and consulting. We talked, we had a quick overview of the keys, and then a deeper dive into gratitude. Can you share with us, when we look at a whole team or organization level, how do you see things shake out in terms of being the primary drivers of, say, poor versus amazing engagement?

Sean Patton
That’s a great question. The two things, the two Cs, if you will, if you had to say, “What’s the quickest win?” or, “What’s the one thing?” If I had to say, “You’ve got a snapshot, two minutes to look over this company, and figure out how are things going,” I would look at two things – communication and counselling.

How are your communication systems? Are they clear? Is it accurately spreading information down? Is there a system to get feedback to come up? When someone gives feedback, do they get a response? Like, how is your communication? And I think looking at that system first, that fixes so much. Most of your listeners, I’m sure, can, when I think about how to be awesome at your job, and when their job is awesome and when it’s not awesome.

When your job is not awesome, or something goes wrong, communication, or a lack thereof, or a misaligned expectation because of communication, communication is either the primary cause or a strong contributor to almost every business failure. There’s very rarely where I say, “Hey, Pete, here’s a task. I need you to finish this project by the end of the week,” and you get to Thursday, and you’re like, “Eh, screw Sean. Like, whatever. Screw that, I don’t really care,” and you just fail on purpose. I’m not saying it doesn’t happen, but those are pretty easy to identify if that’s happened.

So, if that’s not the case, if you were going to assume good intent, that you’re trying to do the right thing, well, then we must’ve had misaligned expectations. What you thought was done and good is not what I thought was done and good. And so, I do have one sort of framework around effective communication when you want to ask someone to do something, or give someone a task, or whatever, without missing anything. And I call it the Five Bravo.

So, it’s task, what do you want done; purpose, why do you want it done, how does it affect other people; intent, and that’s the how, like if there’s a certain way I want you to do it, is there a resource I’m going to give you, like are you going to have a team to do this, what’s your intent behind it; and then timeline, when do you need this done by, what are your for dates and end state. So, when you’re done, you come back, and you say, “Hey, Sean, I did that report for you. Here it is,” what’s that look like to me, what’s my expectation?

So, if you just go through that task, purpose, intent, timeline, end state, if you just cover all five of those when ask someone to do something or put something in an email, and then the B for bravo is back brief. So, especially if I gave that to you, “What questions do you have?” and I say, “All right. So, Pete, I probably missed something, like that’s a lot of information. What do you have? What did you hear from me?” And then you repeat it back to me.

Seventy percent of the time, you’re going to be missing something, and that may be because you missed it or maybe because I thought I said it because it was in my head but I didn’t actually say it, like all those things happen but it can be cleared up with a simple framework of the Five Bravo. And I’ve had clients take their project request forms between divisions and actually change their forms to be that layout.

Because if you communicate effectively that way, then when someone doesn’t meet expectation, well, the decision is binary. It’s binary. Then you have, which is only one of two things, it’s either they’re not capable of doing this yet, so they need more training, or they have had the training and they’re uncapable, unwilling to perform what you need them to perform, in which case, they need to do a different role and leave the organization. You can start making that determination.

But what happens most often in organizations is there was a fault on poor communication from the person giving or asking that to be done, there was misaligned expectations of what their expectation coming back was, and there’s a blame on the person for not executing the way, and not having the end state that they desired, but it was due to a poor communication.

So, this happens companies, too. If something goes wrong, the first thing I do before is think, “Did I give them the Five Bravo? Did I give them all five?” And if I didn’t, that’s on me. I can’t hold them accountable for that. It’s my responsibility to get better at communicating. But if I did, now I can take action. And so, communication is so important. And the second thing is counselling, which we can talk about in a second if you want.

Pete Mockaitis
And so then, I think we know it when a communication failure went down in the moment. How do you assess the overall health of communication in a team or an organization?

Sean Patton
So, there are several ways. One, doing a good assessment and coming in and hearing from people how they feel about the communication. Are they heard? Do they have the means to give feedback? Do they understand the why behind what they’re doing? Do they understand where the company is headed and what they do? Is the mission and values and vision communicated all the way to the bottom? Do people know?

You can simply ask, “What’s your role here? What do you do?” They should be able to walk that all the way up to how the company executes its strategic initiatives. And if they can’t, you know there’s a lack of communication. But your question actually brings me to a huge part, which they’re intertwined, is counseling, which is the second thing.

And I see almost no one does this as well as they should, and it’s the number one thing that would improve the culture of any organization and team. And it also facilitates this type of communication, where instead of doing performance evaluations, that’s very transactional, again, that’s management. Like, “You had these tasks. Did you do them or not? How did you do them? Did you do them okay? Where are you at in this?”

That’s fine. I’m not saying not to do that. But if that’s all you do, you’re really setting yourself up for failure, especially in the modern workplace, especially if they’re remote and hybrid workers. If you take a developmental counseling approach, where we meet monthly, quarterly, and we’re talking about we’re not just managing the position but we’re leading the person.

We’re talking to the person, “Personally, what are your goals this quarter? Did you accomplish them? Did I do everything I said I would do to support you? What’s your goals in the future? How can I help you get there? What are your professional goals? What are your team goals? And what are those objectives? And how can I support you do that? And what are you struggling with? And here’s where I see you going? Here’s your career progression.”

Like, that’s a coaching mentality and that leader mentality of creating new human potential by changing the way people think about themselves, the organization and the world, versus management, which is efficiency of a system. And so, when you shift to a leadership culture and you shift to communication and development of human beings, being a core competency of your business, that’ll turn around almost any company.

Pete Mockaitis
Okay. And so, in most organizations, are these conversations just not happening very often? Or, what’s the piece that’s lacking?

Sean Patton
Yeah, there’s no formal construct to have this type of leader conversations, and so you have some people that are having them, and others that are checking the box. I guess we don’t want to piss off too many people the way they do things, but I see a lot of companies where we’ll go in, and, say, HR sends you a performance eval for your annual performance eval, you fill it out of how you think you did, that gets sent to somewhere or something, and then somebody talks to you about it, and maybe they talk about how that affects your bonus or where you’re looking to go next, and that’s about the end of it, “Do better here. Don’t do this.”

Like, that is such a different mentality than saying, “Hey, Pete, here’s the role, the function you play here. Why are you here? Like, why are you doing this job? Are you money-motivated? Cool, let’s talk about that.” Sometimes you talk to, like, a seller, this actually happened at my wife’s company. She was having some issues with one of her sellers. She’s a senior sales manager. And when she talked to him, yes, he’s money-motivated but this wasn’t his passion. His goal was to open up his own business. And in order to do that, he had figured out that he would need $200,000. Okay.

So, instead of her assuming that he wants to hit goal to make money, to move up in the sales organization, instead of that being the expectation, he was very clear, like, “No, my goal is to actually leave the organization and do my own thing. I see 200K.” “Cool. Well, let’s align your purpose with company purpose. How fast can we get you to 200K? How do I need to support you?” And now that person is motivated, even though they’re doing the same job they were doing before. But before, they hadn’t framed it as, “Let’s get you out of this company as soon as possible and onto the next thing.”

And so, having a formal system to have leadership conversations at a regular interval that is written out, that people are accountable for, is huge. When I was counseled in the military, we do counseling like this in the military, and it’s a big part of the leadership equation, and I can’t tell you, I had hundreds of counseling sessions. I can tell you a handful of specific moments or things that I still remember that’s still impactful.

But I can definitely tell the commanders that took the time out to actually do it and the ones who skipped over it and penciled with it, like cared enough to develop me and have that conversation about how they could support me, and where I wanted to go, and give me honest feedback on that as a human being, not just in, “Here’s your performance metrics and KPIs,” and that human component is really where we get from management to leadership.

And with the way the world is heading with our workforce, people don’t want to just be managed. And it used to be if I had a bad manager at my job, it’s like, “Well, yeah, Bob kind of sucks but I got another job offer, but I got to move the house, and the kids are in soccer, and the change cost is so high.” But with remote hybrid workers now, the only thing that changes if I changed jobs is, “What software do I log in tomorrow?” So, that’s a different set of conditions, work conditions that companies are not adapting to. They’re not realizing that 75% of the reason people leave jobs is because of bad bosses, not bad jobs.

And so, if you get this right, it increases retention, internal hires, employee engagement, all those things. And we’re right back to your company can create fulfillment and profitability together.

Pete Mockaitis
Okay. That’s good. So, counseling frequently. Is there a magic frequency – weekly, monthly? What’s the vibe?

Sean Patton
Depending on the position, whether you need to do weekly one-on-ones or not, some positions, I think, you do, some you don’t. Lower-level people generally need more weekly one-on-ones and check-ins and handholding right, like more entry-level folks as oppose to more senior folks don’t need that as much. But I think the magic sauce, what we espouse and we help our clients with, is that we do a written form every quarter that lays out the next three months, and then you adapt off that same form and you meet monthly. So, monthly counseling but you’re filling out a full new form on goals and objectives once every quarter.

Pete Mockaitis
Fun. All right. Well, now, could you tell me a favorite quote, something you find inspiring?

Sean Patton
My favorite quote is actually by George Bernard Shaw, it’s the unreasonable man quote, and it’s that “The reasonable man sees the world the way it is and adapts himself to it, and the unreasonable man persists in trying to adapt the world to him, and, therefore, all progress depends on the unreasonable man.”

Pete Mockaitis
Okay. And a favorite study or experiment or bit of research?

Sean Patton
The quintessential one for me, it’s funny, because of all the different research and stuff I looked at is still the Harvard happiness study. An 80-year study that started in the 1930s that tried to determine what are the variables that affect joy and fulfillment in life, and they’re on the second generations. So, they did it with their first subject all the way through their deathbed, then the second generation. And they, recently, just last year, revised their latest findings.

And it’s just clear that it’s not socioeconomic status, it’s not race, sex, any things that really are universally responsible for fulfillment and joy in life, and it’s absolutely the quality of your close relationships. And I think that is a really powerful thing because if you talk about motivators for different people, to get over those hard challenges like we talked about at the beginning of this episode, my nightmare is being in older age and having regret about something in my life, about something I didn’t do, and not having the time or energy to do anything about it.

And there’s actually studies that have been done that show that 70-75% of all seniors live with the regret because they lived the way someone else thought they should, or because of societal norms, or because they thought it was just the right thing to do, and they didn’t go live their life the way they wanted to, and they didn’t maintain the quality close relationships. So, that’s my worst nightmare. That’s what drives me at the end of the day, is I think that when I’m one day laying in my bed, getting ready to close my eyes for the last time, I can look back at my life, and be like, “I freaking did it, and it was awesome.”

Pete Mockaitis
Beautiful. And a favorite book?

Sean Patton
My favorite book right now is an older book but it’s The 15 Commitments of Conscious Leadership and I’m really getting more and more into conscious leadership right now, and some of the practices around that, and how I can implement that in my systems. Yeah, so that’s one that I’m a huge proponent of. But before that, I read Life of Joy it’s with the Dalai Lama and Desmond Tutu who talked about how you create joy in life. I would say those two books in the last year have been two that really hit me hard.

Pete Mockaitis
All right. And a favorite tool, something you use to be awesome at your job?

Sean Patton
Another great question. I know this is the hot topic of the day, but I use a paid service called Jasper for my AI. And it sped up our workflows in so many ways because I’ve been able to come up with my original concept or framework. So, you can put your own original thought in but you can just put in bullet format and it can write you an 80% solution, and it can create captions. So, I’m fully in on using AI, generative AI, in our day-to-day to make our jobs more productive and easier.

Pete Mockaitis
All right. And a favorite habit?

Sean Patton
My favorite habit is, I’m going to sound so boring though, I’m going to sound boring to say this, but that’s fine, but I am all about my nighttime routine and the same times, going to bed at the same times and waking up at the same times. And so, one thing my wife and I do is, like, she’s even more into the sleep stuff than I am. She’s like Spy Kids, she’s got like a Whoop on one arm and an Apple Watch on the other, she’s like all the bio data she can get.

But we have half our lights in our house set so that at 8:00 p.m. we only have red lights from down all the way to our bedrooms to our bathroom. So, we take away all that light exposure, and that habit, that itself, whether it’s the blue light or whether it’s just a Pavlovian response to the fact of the red light, but as soon as the red lights come on, I get sleepy and I have a great rest. So, I’m really big on my night routine and going to bed at the same time and waking up at the same time.

Pete Mockaitis
Okay. And is there a key nugget you share that really seems to connect and resonate with folks; they quote it back to you often?

Sean Patton
I think one thing I often say is that there’s an obligation of greatness. If I truly believe that, again, we are living at such an amazing time, we’re in this country, we have so much potential to do so much good, to be great. Almost everyone that’s listening, like you have the potential to be great in however you define that in your life, you have greatness inside you, and your potential for that, and the opportunity for it.

But I’m a firm believer that, with the potential for greatness, comes an inherent obligation to achieve it. So, now that’s a chip on your shoulder because, otherwise, that’s the unmet potential is not being grateful for the opportunities you’ve been given.

Pete Mockaitis
Okay. And if folks want to learn more or get in touch, where would you point them?

Sean Patton
So, I’m SeanPattonSpeaks on Instagram. I’m on LinkedIn. Those are my primary social tools. And then our website is StrongerLeadersStrongerProfits.com.

Pete Mockaitis
And do you have a final challenge or call to action for folks looking to be awesome at their jobs?

Sean Patton
I think it’s to evaluate inside of their company whether they are managing the position or whether they’re leading the person, and lean into leading the person and leading the person with intentionality. And I think you’ll see some great results not just in the company’s success but in quality of life.

Pete Mockaitis
All right. Sean, this has been a treat. I wish you much fun and warrior mindset goodness.

Sean Patton
Thanks, Pete. This has been awesome. I appreciate it, man. You do great work here.