Creativity

Professor Tina Seelig talks about the critical components, principles, and tactics for bringing ideas into your imagination and out into the world.

You’ll Learn:

1. The two requirements of imagination
2. How to generate many new solutions via framing and reframing
3. The argument for brainstorming

About Tina

Tina Seelig is Professor of the Practice in Stanford University’s Department of Management Science and Engineering, and is a faculty director of the Stanford Technology Ventures Program. She teaches courses in the Hasso Plattner Institute of Design (d.school) and leads three fellowship programs in the School of Engineering that are focused on creativity, innovation, and entrepreneurship. Dr. Seelig earned her PhD in Neuroscience at Stanford Medical School, and has been a management consultant, entrepreneur, and author of 17 books, including Insight Out (2016), inGenius (2012), and What I Wish I Knew When I Was 20 (2009). She is the recipient of the Gordon Prize from the National Academy of Engineering, the Olympus Innovation Award, and the Silicon Valley Visionary Award.

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BedJet inventor Mark Aramli talks about the essential next steps to turn an aha moment into real-world success.

You’ll Learn:

1. The best time to work on your big ideas
2. The “two pizza” rule for great collaborations
3. A key strategy for convincing executives to buy-in

About Mark

Mark Aramli is the inventor and principal engineer for the patent-pending BedJet CCS. Mark’s first engineering role was at United Technologies, builder of the space suit for NASA. His engineering responsibilities included the space suit primary life support system (PLSS), specifically elements relating to heating, cooling and climactic comfort of the interior space suit environment for the astronauts.  

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Professor Drew Boyd invites us to think inside the box and to put constraints around our minds in order to be more creative and awesome at our jobs.

You’ll Learn:

1. The 5 patterns responsible for the majority of innovation
2. Why brainstorming is sub-optimal
3. Why it’s better to think inside the box than outside the box

About Drew

Drew Boyd is a global leader in creativity and innovation, international public speaker, award-winning author and innovation blogger, and professor at the University of Cincinnati. He teaches teams, businesses and governments how to solve tough problems to create a culture of innovation and a flowing pipeline. Drew reframes the innovation process in a way that makes people more creative.

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Worldwide storytelling authority Bernadette Jiwa shares how to tap into hunches to uncover your next great idea.

You’ll Learn:

1. How to begin trusting your gut
2. The three qualities that cultivate good ideas
3. The skill of selling your ideas through storytelling

About Bernadette

Bernadette Jiwa hails from Ireland, presently lives in Australia, and is a global authority on the role of story in business, innovation and marketing. She is also an advisor to business leaders and entrepreneurs, a regular keynote speaker, and the author of five #1 Amazon Bestsellers. Her website, thestoryoftelling.com, regularly tops blog awards in Australia. Her latest book, Hunch, released last week.

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