535: How to Conquer Doubt and Pursue New Career Opportunities with Nicolle Merrill

By January 17, 2020Podcasts

 

 

Nicolle Merrill says: "We are swimming in opportunities to learn new skills."

Nicolle Merrill shares practical tips for changing careers–and beating the doubt that comes with it.

You’ll Learn:

  1. Why it’s OK to not have it figured out
  2. Powerful, clarifying questions for charting a new career path
  3. Smart alternatives to a second degree

About Nicolle:

Four-time career-changer Nicolle Merrill excels in professional reinvention. A liberal arts graduate, she has written for Four Seasons and National Geographic private jet tours, taught digital communication skills to global executives, and sold adventure travel programs in New Zealand. As the former Associate Director of the Career Development Office At Yale School of Management, she coached hundreds of MBA students and professionals through all phases of their career transitions. Nicolle currently freelances as a conversation designer and analyst at an artificial intelligence startup. Her human-centered approach to career change, combined with a relentless curiosity about emerging career trends, has led to speaking engagements across the US, as well as in Canada and Ireland.

Resources mentioned in the show:

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Nicolle Merrill Interview Transcript

Pete Mockaitis
Nicolle, thanks so much for joining us here on the How to be Awesome at Your Job podcast.

Nicole Merrill
Well, hey, thanks for having me. I’m really excited to be here.

Pete Mockaitis
Oh, I’m excited to have you here and I want to dig into so much good stuff about punching doubt in the face. That’s a good title.

Nicole Merrill
Oh, thanks. It was actually harder to name my book than it was to name my child, so I’m always glad to hear that.

Pete Mockaitis
But, first, I want to hear about you and pinball. I understand you’re a pinball enthusiast, and that hasn’t come up much before. So, what’s the story here?

Nicole Merrill
Well, I grew up with my dad really taking the lead on that. He loves pinball and didn’t think much of it as kind of growing up that it was this weird thing that we were always trying to find pinball whatever arcade we went into or later, as I got older, at bars. And then come to find out not everyone is into pinball as I am it turns out, but I love the excitement of pinball. I grew up in Vegas and maybe it’s the flashing lights and noise, maybe that’s kind of the overlap there.

And it’s really funny too. I’m actually a huge extrovert so I love people and I love meeting people and being in social circles. And if I go to a bar and I see a pinball machine, I am just drawn in and cut off from everybody else.

Pete Mockaitis
I see.

Nicole Merrill
So, my love for pinball is real.

Pete Mockaitis
Well, is there an all-time favorite pinball machine or what makes a pinball machine great versus fine?

Nicole Merrill
Yeah, that’s a great question. I would say Mars Attacks is my favorite one because I think I just like the way that the machine reacts. And I tend to pick machines that have good multi-ball experiences. I like to get multi-ball, it’s kind of my personal quest on every machine. Some people want to get high scores. I want to get multi-ball.

Pete Mockaitis
Okay. Understood.

Nicole Merrill
I’m really into it.

Pete Mockaitis
Somehow there’s a segue between multi-ball and career changing, multi-careers. It’s lost on me but we’re just going to run with it. And so, you’ve done a whole lot of work with career development at the Yale School of Management. And I’d love to hear, so that’s a really cool position being able to interact with many, many folks of top business talent, hundreds of MBAs. So, could you tell us, what are some themes and stories that you’re hearing from them over and over again about their career doubts and desires and how they’re navigating it?

Nicole Merrill
Sure. I should just clarify, that was actually…I had a career change into that role, so I’m a four-time career changer actually since moved on from being a career coach. I’m in a different role now. But what was really interesting about that role was that I was working with people from all over the world, so it wasn’t necessarily just Americans. I was working with people from South America, from Europe, from Asia. And it’s really interesting to be able to work across cultures because a lot of times you start to notice some of the differences between cultures and how we approach things. But what’s even more exciting is figuring out ways that we’re very, very much the same.

And one of the things that I was discovering in that role as a coach is that a lot of people across cultures have similar doubts when it comes to their ability to make change happen, right? MBA is a professional degree. It is a degree where over 70% of people are going to be a career changer, so they’ve already decided, “Hey, I want something different,” right? But even though decided that, they still kind of weren’t sure. I’ve met MBAs who would come in to their program, committing to two years and have no idea what they wanted to do. And on the flipside, I have people that came in knowing for sure exactly what they want to do, and then they go through the interview process for it, let’s say consulting, and come to find out that’s not at all what they wanted to do.

And so, it was really interesting to work with students and, also, I work with alumni, to hear kind of their doubt about what they were investing in. They’d already made the decision to choose this program and to make a change, but they weren’t quite sure. And I thought that was really interesting because you would think if you chose a program, most people think, “Oh, you know what you’re going to do,” when, in fact, an MBA is actually two years for you to figure out what you want to do next. And I qualify that with next because most of us were taught that we would pick that one thing and that’s what we’re going to do for the rest of our lives, but we’re no longer in that world of work. Our careers are not going to be lifetime careers, we’re going to make multiple changes.

And so, when you’re going to get an MBA as a career change path, it’s one of many, it’s often assumed that people know what they want to do, but, in fact, I learned a lot of people didn’t know what they want to do but this was the path to figure it out.

Pete Mockaitis
Okay. So, they didn’t know what they wanted to do, and they’re on a path to figuring it out. And so, I want to hear about doubt in particular, so you’ve got a book titled Punch Doubt in the Face. Let’s hear about some of that emotional stuff when people are changing careers and they’re feeling the doubt. Like, what are the sorts of insecurities, or self-talk, or things that you hear in terms of how that’s showing up?

Nicolle Merrill
Sure. Well, I think, starting off, career changers, and for most of us, like I said, we’ve been taught to kind of just pick this one thing, and you’re just going to do it for the rest of your life, and that’s what our parents did, but that’s not reality anymore. And, honestly, I’d argue, it’s not really the reality for some of our parents too, depending on how you grew up.

And so, the first thing that people go through when they’re thinking of changing careers is kind of this feeling of loneliness, like, “Oh, my God, I’ve failed.” They feel like they didn’t make it work, or they’re feeling like nobody else could possibly understand this because we’re bombarded by messages of success and everybody else doing it right. And I think we’re also in a culture that doesn’t share when we’re failing in a career. And I qualify that we’re not failing. You’re not failing when you’re not doing it right. It’s okay to change jobs.

And I think this doubt comes from that feeling that we should figure it out, we should be able to make it work, and so when it comes to change, people feel like they can’t quite do it. And on top of it, it’s not like we teach people how to change careers. I don’t have an MBA but when I go out to working, when I was at Yale and part of an MBA program that teaches people how to change careers, I was shocked by what they taught people. I had changed careers multiple times and nobody taught me how to do it. I kind of had to figure it out, right? Go against the grain almost.

And so, a lot of people have doubt about changing career because they haven’t really been taught how to do it. The other piece is that if you’ve been a career changer before or talked to career changers, a lot of times when you tell people you want to make a change, they want to know, “Well, what specifically will you do?” They want answers right away because it can make people feel uncomfortable when you don’t have an answer, right?

Pete Mockaitis
So, I’m telling you that I want to make a career change, and then you ask me what do I want to do.

Nicolle Merrill
What do you want to do?

Pete Mockaitis
And so, you’re saying, I, the career changer, am uncomfortable, or my conversational partner is uncomfortable, or both of us are uncomfortable.

Nicolle Merrill
Well, probably, at this point, it’ll be both of us. But a lot of times when a career changer says, “Oh, I want to make a change,” one or two things happens. The conversational partner will be like, “Oh, great. Well, what do you want to do?” It puts a lot of pressure on that career changer to have an answer, and a lot of career changers don’t actually have an answer in the beginning. They have an inkling. They have a feeling, like, “This is not right. This is not working for me.” And there’s a variety of reasons we could go into as to why it’s not working. But when they first start talking about it, and I actually had this conversation with a friend a couple of days ago who said her partner was like, “Well, just go do it. Just go do it.” And she’s like, “I mean, the problem isn’t that I can’t go do it. The problem is I don’t know what it is.”

And so, career changers really need to make space for themselves, to really hold space for ambiguity, and that space that says, “I know I want to make a change, I just don’t know what it is yet.” And they commit to kind of figuring that out. And I think doubt really starts to creep in when people say, “Well, what do you want to do?” And if you don’t have an answer, that can cause you to be like, “Oh, my God, I can’t do this. I don’t know what I want to do.” And then we start going inside of that negative feeling of being really stuck without a path forward.

Pete Mockaitis
Okay. Well, I want to dig into sort of each of the stages here from, “I’m sensing a change may be necessary,” to, “I’m figuring out what that thing is,” to, “I’m landing the job.” So, maybe to tee up that arch, could you perhaps share with us a cool story associated with someone who made an awesome change and how that unfolded for them?

Nicolle Merrill
Sure. Well, there’s been a couple of them. I’ll just tell you a story from my own only because I’m a four-time career changer. I recently went from being a career coach to I now work as a conversation designer for an AI startup, so I work for an artificial intelligence startup. And what that means is I spend a lot of my time using qualitative analysis skills to improve the product. And it’s an emerging job, and it’s a job that there’s no clear path for.

And I knew I wanted to go into artificial intelligence because I’m relentlessly curious about new technology, and I spent the better part of a year after I left career coaching to start to understand some of these AI products in the market. I was reading about them, I started reading industry trends, I started listening to podcasts, and then I started writing about them, I started writing about what I was reading in the news about artificial intelligence in the workplace. I started to narrow down my interests because when we talk about artificial intelligence that’s like a huge topic, right?

And I started to narrow it down into something that was a little more tangible, something that aligned with my background, and that was in HR, so looking at how does HR use artificial intelligence in the workplace. And so, again, I started diving into these products, writing about them, I started taking online courses to learn about artificial intelligence, not necessarily as an engineer but from the business perspective. And then, finally made the jump into a startup because I saw a job that was written for what I could do. It wasn’t necessarily written exactly for my background but I knew I could do it based on all the studying and the writing I’d done and my previous skillset. And so, I applied and I got the job, and I have now shifted into a new path.

And that is almost textbook for how someone should go about making a career change. It starts with your curiosity. It starts with specifically, “What are you curious about?”

Pete Mockaitis
What I’m curious right now, Nicolle, I’ve got some curiosity associated with what a conversational designer is. So, just so we can get closure on that point before we dig into your wisdom elsewhere, what does that mean?

Nicolle Merrill
Sure. So, conversation designer is someone who works on a chatbot, so the chatbot is to improve it. I tell people I make it sound more human, so I look for where the mistakes are at and report those mistakes back to the AI team. I also write scripts to make it sound better for different contexts. And then I review the conversations to ensure that the user experience is a positive one.

Pete Mockaitis
Okay.

Nicolle Merrill
So, it’s a hybrid job. It’s a mix-up of writing, user experience, and just having a technical understanding of how natural language processing works. So, again, I’m not an engineer but I know how to work with engineers in order to make recommendations.

Pete Mockaitis
Okay. that’s cool. Well, so let’s go through the arch then. So, when someone is in the midst of being in a career, not quite sure if they’re feeling it, they think it might be time for a change, what do we do now?

Nicolle Merrill
What do we do now? Well, one, like I said, make space, so claim that space and get comfortable with it, right? Get comfortable with the idea that you’re going to make a change, because depending on people’s level of risk, that could be a big deal, or it could just be like, “Yeah, I’m going to change things up. No big deal.” That’s going to be very personal depending on who the person is.

Then I want you to take time to figure out what you’re interested in because a lot of times when people are going into a career change, they’re doing it from a place of either being stuck, they might feel unmotivated. I’ve talked to people who were in toxic work environments and that can have a real detrimental effect on your confidence level. And so, really taking the space to reflect on the things that you’re interested in professionally. You can do some personal interests but, really, what excites you about work?

Self-reflection is pretty critical in this stage, and carving out space to do that self-reflection. And you’ll notice that’s a theme. I talk a lot about carving out space and that’s because we’re all very busy people, right? We’re managing a lot of different projects and people and our personal lives, and so taking out time for ourselves to step back and say, “Okay, wait a minute. What do I want in my job?” And there’s a series of reflection questions in the book, but really looking it through the lens of, “Who do I want to work with? What type of work do I like to do? How do I want my manager to treat me?” These are all things that you can reflect on without actually knowing what it is you want to go do, right?

So, really taking a step back and making that space for yourself to self-reflect. Then start looking at, “Okay, what are the opportunities?”

Pete Mockaitis
Oh, if I may, while we’re making space and self-reflecting, you listed a couple questions. What have you found to be some of the surprise super winning questions that tend to surprisingly surface insight frequently?

Nicolle Merrill
Sure. I think one of my favorite ones is, “What kind of work would you like to do?” So, a lot of times we tend to think of our work as job titles, like, “I want to be a travel writer,” or, “I want to be a firefighter.” No, think about the work. What does the work look like? What does it feel like? And that gets into things like, “Do you want to be in front of a computer all day?” versus, “Would you like to be building trails out in the wilderness?”

I think getting in depth about how you’d like to work. And then also thinking about what would you like the company to be like. I think this is another powerful one because we tend to think of, again, our job titles. But I know so many people that are trying to get out of toxic work environments, and that can be a big catalyst for changing careers and changing jobs, but also changing careers. And we start to talk about, “Well, how would you like to be treated by a company? What would it look like? What are the values that you’re looking for in a place of work?”

And that leads to other questions, like, “How would you like your coworkers to be?” And for some people, they might say, “I don’t really care about my coworkers,” and that’s okay because that’s for you if that’s your preference of work, that’s fine. But we need to at least dig into it and figure out what it is, because most people are just like, “I need to find a job,” and we’re not thinking about the environment in which that job takes place. And, as you know, as we all know, culture has a huge effect on our workplace and our daily jobs.

Pete Mockaitis
I really like the point you brought up about the coworkers there. It’s like you might not care and maybe the main thing you want from your coworkers is for them to leave you alone so you can have long stretches of creative time, or problem-solving time, or whatever. Or maybe the main thing you want from your coworkers is lots of fun collaborative back-and-forth stuff. Or maybe you want your coworkers to give you tons of feedback and tell you all the things that you’re doing that can be improved upon, and maybe you don’t because that’s really stressful and anxiety-provoking for you.

Nicolle Merrill
Yeah, even that, all those things that you just said though, those were great examples because within that you’re getting insights. So, maybe you do want a bunch of coworkers because you want to be able to collaborate, and there it is right there, collaboration, that’s one of your values. You want to be able to collaborate with people, so you want to make sure that a job that you’re going into, that you’re going to be able to have that, right? And chances are you might actually be good at that so that’s something that’s a skill that you can work on in your job. Or maybe you like the deep work and so you realize that you need to have a job where you’re going to be able to, I find this, I work with engineers, so that deep work piece is really valuable there. They need to block out three to four hours to code.

And so, again, within this reflection, even by thinking about what your coworkers are like, you discover things about yourself and how you like to work.

Pete Mockaitis
Okay. So, there we go. We’ve done some reflection, and then you said next up is opportunities.

Nicolle Merrill
Yes. So, this is where it starts to get interesting. One of the things that always surprises me is that we tend to look at our opportunities as only in the context of what’s in front of us. I was having a conversation with one of my friends who’s a firefighter, and she had said to me, “You know, what’s interesting about firefighting is that there’s a lot of customer service involved.” And I went, “Wait. What?” And she’s like, “Yeah.” She goes, “You have to go. You show up to a scene. Obviously, you’re triaging but you’re trying to understand what is happening. You’re trying to help the person who called you.” And she’s like, “A lot of it is frontline customer service.” And I had never thought about firefighting in that way.

And it really was an aha moment for me because a lot of us, we tend to make assumptions about jobs whether because we’re familiar with them or maybe it’s the hot job of the moment but without knowing what those jobs actually are. Another great example, I met tons of MBAs that wanted to do product management. Hot job, right? Consistently high-paying job, usually over six figures, very in-demand job. And then I’d ask them, I’d say, “Well, what about product management interests you or where do you think you do well in that role?” And they’d say, “Oh, I don’t know.” And I was like, “Well, okay, we got to get to know what these jobs are.”

And I think, as a career changer, going back to kind of that pressure to figure it out, you have to give yourself space to be able to figure out what these jobs are, so really diving into the opportunities. And there’s two really key ways to do that. I call this exploring the field of possibilities. One is simply reading job descriptions. This is a tool someone gave me years ago, like ten years ago, and I thought they were crazy, I was like, “Why would I spend my time reading job descriptions, they’re boring?” But come to find out they’re like mini-stories. They’re a company telling you a story about themselves, and some of them tell really bad stories, badly-written job descriptions, and some of them tell you really good ones.

And instead of looking at job descriptions as, “Can I do this or not?” most people talk themselves out of it, we should be looking at it as, “Does this interest me? Is this the type of work that interest me?” It’s a very different mindset from reading job descriptions looking for a job. And that’s where you start getting into like, “Oh, this is a job I’ve never heard of before. This is a type of work that I didn’t even know existed,” conversation design being one of them that I’m currently in. So, that’s one of the ways to do it. And I’m not talking like spending hours. I’m talking like build 10 minutes into your day to read some job descriptions based on keywords that you’re interested in.

So, let’s say you’re interested in pinball, right? I don’t know what jobs they would be because I haven’t looked but I would put pinball into a job search engine and see what comes up.

Pete Mockaitis
You know, Nicolle, it’s hilarious that you mentioned job searching in pinball because that’s actually come up before on this show, Episode 167, with Nick Campbell. What are the odds?

Nicolle Merrill
Wow. Okay. I feel so connected now.

Pete Mockaitis
But, please, continue. Pinball exploring.

Nicolle Merrill
Right. So, you could go into any job search engine and just put in pinball. Or maybe you’re a writer and you want to get into pinball writing, put those keywords in there, and then read the job descriptions. What are they asking for? The key point of this is to not talk yourself out of it. You can’t be going, “Well, I’m not qualified. I’m not qualified.” Of course, you’re not qualified, right? You’re at the beginning of a career change, and one of the parts of a career change is once you figured it out you have to then go get the skills that qualify you. That’s a whole different stuff. But, right now, you’re just looking at what are the possibilities. And so, start making a list and familiarize yourself. That’s one way to do it.

The second way to do it, and this is actually my preferred way to do it, I want you to do both, but it’s through conversations. There’s an exercise in my book, my book has a ton of exercises in it, it’s called 50 Conversations, and in it, I assign you the task of interviewing 50 people about their jobs. And in the past, we’ve heard a lot about informational interviewing. This is that but dialed back. It’s more of an exploratory conversation, just to learn what people do.

I have a really good example of this. I used to be a travel writer for a private jet travel company, it was a job I fell into. And it was a really interesting job and I enjoyed it. I didn’t get to travel much despite the title. And at the time, I was interviewing someone from the staff, and that person told me that his job was a travel scout. I was like, “What’s a travel scout?” This guy’s job was to travel to different locations around the world and scout them out for our tour company. So, we were in luxury travel, he would travel to luxury locations, stay in their hotels, try out their activities, write a report, and send it back to the product team. And I went, “Oh, my gosh, that’s a job that exists?”

And it was like just this aha moment of like there are so many jobs out there that we don’t know exists and so you have to go out and investigate the opportunities. You can’t just sit there and say, “Well, I don’t know what fits me,” and then just stay with it. You have to discover and seek out different types of jobs. Because when you start talking to people and ask them what they do but, more importantly, how they got into it, it starts to become so much more interesting. And then you can start mapping yourself to some of those paths. You can start opening up possibilities and seeing yourself in those paths. And then, sometimes, someone might give you an answer, and you’re like, “That’s definitely not what I want to do,” and that’s just as valuable.

Pete Mockaitis
And when you’re having these 50 conversations, again, I’m curious about what are some of the top questions that really surface a good view of what those jobs look, sound, feel like in practice?

Nicolle Merrill
Yeah. So, a lot of times people don’t want to engage in these conversations because it’s the, “Well, what do you do?” and that feels so superficial. And a lot of times people don’t add follow-up questions to that. So, it’s the ability to add a follow-up question, and say, for example, in your case, you did it really well. You were like, “Well, what is a conversation designer?” I have a lot of people who I’ll say, “Oh, I’m a conversation designer,” and they’re like, “Oh, cool.” I was like, “Okay, right.”

Pete Mockaitis
“You don’t really think it’s cool or you would’ve asked more.”

Nicolle Merrill
Yeah, right. I mean, we all do that, right? And I’m not faulting anyone for that because conversation is tough. But, really, if you want to get to the bottom of it, it’s the ability to ask good follow-up questions, and say, “Well, that’s really interesting. Tell me…” if you don’t know what it is, “…what does that look like in your everyday job?” “How did you get into that?” is an even better question for career changers because that’s where the path starts to unravel.

I have found people say things like, “You know what, I just fell into it.” Or, “You know what, I went back to school, and went to a bootcamp, and then that taught me these skills, and I was able to combine it with what I did before and get a job.” There are so many different paths into careers nowadays, and that’s what I love about our new world of work. It’s not like our parents’ generation where you were like stuck on kind of just one path and you had to go get an MBA or a law degree to change, right? Those are professional degree programs that were designed for career changers. We have so many more paths and so when you start to ask people, “How did you get into that work?” you start to see those paths, and you start to see what you can and cannot do. If someone says, “Well, I went back to school for four years to be a doctor,” that might not be your path, right? Or maybe it is.

I interviewed someone, I have a podcast for career changers, and I interviewed someone who went back to school to be a chiropractor and that took four years, and that’s after they’ve been in the workforce for a long time. And so, this is a very personal decision, and that’s why I think being able to talk to people about why they made their change, what their path was like to get there, and really ask those meaty follow-up questions not only is it valuable for you in the beginning but it’s also impactful. It gives you connection and it gives you motivation. Because going back to the beginning where I talked about some career changers and their doubt, they feel alone. And so, being able to talk to people, it can be so motivational to hear how they did it. And that’s where I think the value is in conversations.

And as I write in the book, I was like you might think I’m crazy for saying 50 conversations, and that you can’t do that, but I’ve met people when I was a coach before who did a hundred conversations. And the insights from them were just incredible, and you can see their eyes light up, and they talk about where they were before they had those conversations versus where they were after they had those conversations.

Pete Mockaitis
Okay. So, then let’s say you’ve had those conversations, and then you found an opportunity that sounds super cool, and you would want that job to become yours. What do you do next?

Nicolle Merrill
Okay. So, then it’s a process of figuring out, okay, where are we at in terms of qualifications. For most career changers, and again there’s variety so I’m generalizing here, but if you’re looking to make a big change, and let’s say you’re going into a new industry or a new role, it’s time to assess your skills. And this is really diving into what your skills, what you’re good at, what maybe you’re not so good at, and then knowing what the skills are for that next job on the new career path, right?

So, it’s really looking at both your skillset, the skillset required to get the next job, and then analyzing your skills gap. What skills are you missing? So, for example, I talk to a lot of career changers that are looking to get into tech. We look at, “Okay, is this going to be a tech position where you want to become a software engineer or a user experience designer? Or is this something where maybe you’re not working on the technical product, you want to be tech adjacent? Maybe you want to go into digital marketing, and you just need to learn some basics on digital marketing.” It’s really trying to figure out where your skillset is at and what skills you need in order to get the job, because that’s going to be the driver for how you choose a learning experience. And the learning experience is the program that’s going to give you the skills you need to make your career transition.

Pete Mockaitis
And program can take many different flavors.

Nicolle Merrill
Absolutely.

Pete Mockaitis
Whether it’s a particular educational credential degree or volunteering. Can you maybe show us some of the other angles and formats that can take?

Nicolle Merrill
Definitely. I think this is what gets me so excited because I dedicate a huge part of the book to it is walking through these examples because, again, people tend to think of kind of that old-school mindset, “Well, I got to go back to school for four years,” or, “I’ve got to get a master’s degree.” Those are possibilities but there’s also all these other ones. We’ve got online programs. And not only do we have online programs, we have short-term programs which are what I call the skill-building programs.

So, maybe you’re just going, let’s say it is digital marketing, and you need to know the basics. You could take a three-month course for $450 and, boom, you’ve got a learning community, you’ve got skills that you’re learning, and a portfolio that you’re coming out with. That’s a three-month program intensive. Or you could do something like Coursera. Coursera is a huge learning platform, or Udemy, or Udacity. Some of them have longer-term online programs, some you can take for free, some are a nominal investment. You learn on your time. You might get a credential out of them. Those are also paths.

And then you’ve got the wide world of bootcamps which can be on campus or online depending on, again, you want to get comfortable with understanding your learning style because, for some people, online is ideal, they’re like, “Yes, I can do it whenever I want,” and others are like, “No, I need that immersive on-campus, I need people around,” that kind of dictates what learning experience you choose. But those are also options as well. And those bootcamps really run a range from a year-long program to a three- to six-month stint. It really depends on your program. That’s an option for career changers as well. I think most bootcamps are made for career changers. They’re made for people that want to level up oftentimes in their digital skills or in their data fluency skills.

And then you have the entire world of DIY learning through YouTube and podcasts and newsletters. If you’re looking to get into an industry and you don’t know where to start, being able to watch videos from that industry, subscribe to industry newsletters, listen to podcasts, my God, the amount of podcasts, as you probably know, on subjects that you can just dive into and immerse yourself in these worlds. You don’t have to go back to school for that, right?

So, these are all your options for learning. And if that sounds overwhelming, that’s fair. It is overwhelming. We are swimming in opportunities to learn new skills, to learn new ways of work in new industries. And your goal as a career changer is to really sort through all of that and figure out what’s going to be the best learning experience that’s going to, A, get you where you want to be, your career goal, but, B, also work for your learning style.

Pete Mockaitis
Okay. And so then, when we talk about learning, there are some very particular skills that you need to acquire for a given role that you’ve zeroed in on. I’d also love to get your take on what are some of the top skills that here, now, in the year 2020, every professional just really needs to be okay with or excellent at to stay nimble, agile, and adaptable – these are synonyms – able to capitalize on many opportunities?

Nicolle Merrill
Yeah, that’s a great question, and you hit it right on the head there, to stay agile because that’s what we’re doing right now. We’re heading into the age of agile worker, the people that collect skills and apply them in different contexts, right? It’s no longer kind of that siloed, “I do this one thing.” And so, there’s four skills that I’ll say consistently, I call them the power skills. It’s communication, digital fluency, data fluency, and creativity, and these are all very big buckets.

When I talk about communication, it’s this ability to meet audiences where they’re at. It’s an ability to write for diverse audiences on different channels. I use this example a lot. If you’ve ever had a manager, let’s say you have 500-word email that nobody read, that’s a really good example of someone that doesn’t know how to communicate. It’s the ability to synthesize your ideas and present them to people who are maybe outside of your department or team. The ability to speak publicly about your ideas. Persuade others to get on board. That becomes more relevant as you move up into leadership and so on. And, again, I talk about these skills. You don’t have to have them all right now. But they’re a set of skills that are going to allow you to work across both functions and careers as you move forward in your career.

Pete Mockaitis
And the digital fluency and data fluency, can you give us some of the sub-categories within those?

Nicolle Merrill
Absolutely. So, there’s been a big push obviously to learn to code and, depending on your age, you may have been involved in learning to code, you may not have. I certainly advocate for learning the basics of code and picking a language and just learning the basic syntax and how you think through it and the logic. But if that’s not as accessible to you right now, because I know some people are like, “You know what, that just doesn’t have a use case in my job.” That’s fine. At least learn what the languages are and how they’re applied in the context of projects.

So, for example, online, Harvard offers an intro to computer science, wherein across, I think, all nine weeks they go through all the programming languages. And it’s really insightful because it shows you just all the different use cases that programming languages are applied in the context of your organization. And for people, as we look at the future of work, our work is becoming interdisciplinary. It’s no longer siloed. In fact, Harvard Business Review just had a big article in September on “Cross-Silo Leadership,” and about how leaders need to ensure that their employees are working on projects that cross functions across teams so they can build up collaboration skills, problem-solving skills, and so on.

And so, if you think about you, I’m speaking not in a leadership term right now but you as the employee, your ability to work with engineers to understand how software works in your organization. I talk a lot about automation tools in my book to understand how automation tools are being implemented in your place of work, that’s critical. And I know there have been people in organizations that I have obviously come across in my work that have said things like, “Oh, technology,” and they kind of like make a face, like, “I don’t want to deal with it.” And that’s funny, but in the course of your career, you need to lean into the technology and understand it. You don’t have to know how to code it, but you need to understand how it works and understand how it affects your work and the organization as a whole. So that’s briefly on digital fluency.

Data fluency, very brief. Understanding how data is used in the context of your organization. Managers being able to make decisions based on data, like quantitative data. Being able to understand where data comes from in your organization and how it’s being used to make decisions about your job. How are you measuring things? Are you collecting data from users? What is the data and so on? That’s kind of a broader topic that always gets a lot of questions. I don’t want to dwell on it too much, but just to summarize, the role of data in the workplace cannot be overestimated right now. I think we all have heard that from our personalized lives. We hear a lot about data that’s being collected about us. The same thing is happening in the workplace.

Pete Mockaitis
Okay. So, those are the skills, and go forth and learn them. Well, now, let’s hit the final step here. You know what you want, you’ve got the skills to get it, and then you are kind of actually job hunting, resumes, cover letters, networking, interviews. Can we hear some of your top tips here?

Nicolle Merrill
Sure. One thing I’ll note too on this job-searching piece, this is where a lot of the doubts starts to come in because you’re like, “Oh, I don’t have the experience. I don’t have the experience.” And this is where you really want to lean on the fact that you’ve already done the hard work. You’ve done the work to learn new skills, figure it out, so this is just completing the process, and I say that because the job search is pretty terrible. It can be really terrible especially to career changers because our doubts start to creep in. So, I want to acknowledge that that happens.

The second thing I want to talk about is the job searching itself is changing. There are new tools that are being used that use artificial intelligence and automation that are shifting how we search for jobs. So, now we’re seeing tools that come into the hiring process, that I was just learning about one the other day that is taking social data and scraping it and making predictions about you as a new hire.

Pete Mockaitis
Wow, geez.

Nicolle Merrill
And that’s all really ethically a problem. I actually write about it in the book. But this demonstrates just kind of the experiments that are happening right now with AI in regards to hiring. We see it with HireVue, they are a company that does video interviews where you interview with a video, and an algorithm analyzes your 25,000-data points to see if you are fit for the job. Now, this isn’t going to be all jobs.

Pete Mockaitis
Based on the video interview.

Nicolle Merrill
Exactly. So, you’re essentially just interviewing with a video, like with your camera, with pre-written questions, you give your answer, and then an algorithm will evaluate you. The Wall Street Journal, wrote about this a couple of months back. And, again, I highlight these to really show these are some of the extremes but they are being used. And so, the world of work, as I talk about the future of work, it’s already here, these same tools with automation and AI are starting to affect your job search. So, yes, a resume is important. It will always, for the near future, be very important, so will cover letters. But that’s where your networking really comes in. It’s the ability to build relationships with people inside of organizations.

All that work, if you do the 50 conversations exercise, the other benefit of doing that is that you get comfortable having conversations with strangers. You build your conversational skills. You get comfortable asking strangers for advice, and you get comfortable talking about yourself. And, really, networking is that exchange of information, right, “Tell me about your organization. Tell me about your work. And then, also, let me tell you about me.” And it’s not something huge. Just a brief sentence. It’s your story. Who are you? What are you interested in? Why did you make this change? And what motivates you? Having that story.

And so, all of these pieces fit together but they’re all even more important now because of automation in the hiring process, because mostly bigger companies right now, not so much smaller businesses, but mostly bigger companies and corporations are using new technology that changes the nature of the job search so your resume might not be enough.

And so, I would encourage any career changer to get comfortable building a one-pager website that defines you how you want to be defined. If you’ve ever had a resume and thought, “This is not who I am,” a website is a chance to kind of show off a little more of you and really frame your career background and your story the way you want. And the other thing that it does is it shows employers, A, communication skills, B, it shows you can write for the web, and it’s a beautiful thing to add into your email signature when you’re conversing with people. Say, “Hey, take a look at my website.”

And I was just on Wix the free platform, the other day for my sister who was curious about how to build a website for herself. And they have some great portfolios on there specifically for job seekers, and it’s free.

Pete Mockaitis
That’s good. Thank you.

Nicolle Merrill
So, that would be my advice.

Pete Mockaitis
All right. Well, tell me, Nicolle, anything else you want to make sure to mention before we shift gears and hear about some of your favorite things?

Nicolle Merrill
I just want to say to all the career changers out there, I always hear from people on the other side who are super thrilled that they did it, and I want to say that if you’re thinking about doing it, it’s completely worth it. Go for it. Don’t let doubt stand in the way. You have a ton of resources out there to help you, so start taking the baby steps right now.

Pete Mockaitis
All right. Well, now, Nicolle, can you share with us a favorite quote, something you find inspiring?

Nicolle Merrill
It was actually when I wrote my book, And I spent a lot of time on Twitter, and I saw this quote by Ava DuVernay, and someone had asked, “Any tips to stop thinking your writing is terrible?” going back to this kind of doubt. And she says, “Just know that everyone’s writing is terrible. Until it’s not. No one’s stuff is right immediately. You gotta work it. Refine it. Shape it. Spend time with it. It’s a relationship. Between you and what comes from you. Not easy. Gonna be terrible before it’s not. And that’s okay.”

And what I love about that is that it mirrors so much of what it’s like to learn to do something, right? this ability to really sit with kind of that discomfort and know that, “Oh, it’s not quite right. I’m learning. I’ve got to figure it out,” and stay with it and build. That’s what I took from that quote. And it’s so relevant both for writers and also for those that are changing careers and having to learn something new.

Pete Mockaitis
And how about a favorite study or experiment or bit of research?

Nicolle Merrill
Oh, yeah, I want to do just a book because it’s all of her research, it’s called Reclaiming Conversation by Dr. Sherry Turkle. And it’s about ethnographic studies on how digital communications is reshaping our conversational skills. And she does it by family, by individual, and in the workplace. So, it’s all of her research together in a book, and it’s probably one of the most impactful books that I have read to this day on communication skills.

Pete Mockaitis
Can you share with us one sort of mind-blowing discovery about how, indeed, digital stuff is reshaping our brains?

Nicolle Merrill
One of the things that she had shared was just the mere presence of a phone on the table, even face down, disrupts the ability to get into deeper conversation. And, again, this wasn’t a book that shames for using phones by any means. It was like, “Let’s talk about what’s actually happening in our conversation.” And one of the things that she points out in that book is that conversation is a skill. And because we spend in our time in digital environments, Slack, email, texts, social, all of those phases, we’re losing the ability to have open-ended conversations with each other.
And it resonated because one of the top things I heard as a career coach was, “But what should I say? What should I say?” And hearing that from her kind of gave me validation to say, “Okay, this isn’t just me that experiences this. We’re all kind of experiencing this.” And it was incredibly impactful. And now I work very hard on practicing my conversation skills and having those kinds of ambiguous open-ended conversations to make sure I can build relationships and engage with people.

Pete Mockaitis
Okay. And can you share a favorite tool, something you use to be awesome at your job?

Nicolle Merrill
Things that I use to be awesome at my job? Is it funny if I say LinkedIn?

Pete Mockaitis
Oh, no, LinkedIn is fantastic. And how about a favorite habit?

Nicolle Merrill
Oh, a favorite habit? Oh, I love walking. I walk. I walk because I need to get away from the screen and it’s so hard to do that, but walking is probably my absolute favorite thing to do. The clarity you get being outside, and I live in the rainy Pacific Northwest. I do rain walks, so, yeah.

Pete Mockaitis
And is there a particular nugget you share that really seems to connect and resonate with folks, you hear them quote it back to you frequently?

Nicolle Merrill
I will say, “Say yes to the conversation” would be the top one.

Pete Mockaitis
And if folks want to learn more or get in touch, where would you point them?

Nicolle Merrill
I would point them to either on Twitter. I’m @pdxnicolle, or you can reach me through my blog which is FutureSkills.blog.

Pete Mockaitis
And do you have a final challenge or call to action for folks seeking to be awesome at their jobs?

Nicolle Merrill
Yes, engage in conversations. I would challenge you to have 50 conversations with people even if you’re not looking for a new job. Transform it into something you’re curious about.

Pete Mockaitis
All right. Nicolle, this has been a ton of fun. I wish you lots of luck and enjoy designing conversations and all you’re up to.

Nicolle Merrill
Thank you so much. I appreciate it. This has been a lot of fun.

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